0:04 welcome to generative AI for everyone
0:08 since the release of chat gbt AI
0:10 specifically journ of AI has caught the
0:11 attention of many individuals
0:14 corporations and governments it is a
0:16 very disruptive technology that's
0:19 already changing how many people learn
0:22 and work many developers think that gen
0:25 VII will Empower many people and lead to
0:28 productivity gains and also make a
0:30 significant contribution to Global
0:32 economic growth but there could be
0:34 downsides as well such it's job loss or
0:37 worse that some people worry about in
0:39 this course you learn what generative AI
0:42 is what it can and cannot do and also
0:45 how to use it in your own work or
0:48 business because genes of AI is so new
0:50 there is still a lot of misinformation
0:51 out there and so in this course I hope
0:54 to convey an accurate non-technical
0:56 understanding of what it really is it
0:58 also work of you to think through how
1:01 you can best make you use of this
1:03 technology this course does not assume
1:05 any technical or AI background and is
1:07 designed to be useful to anyone in
1:09 business science engineering the
1:13 humanities arts or other sectors so that
1:16 let's dive in gen AI had caught the
1:18 mainstream attention starting around November
1:20 November
1:24 2022 when openi released CH GPT and its
1:27 momentum has continued unabated
1:30 according to me it could add two .6 to
1:34 4.4 trillion US dollar annually to the
1:36 economy government sex estimates it
1:39 could raise Global GDP by 7% in the next
1:44 decade and a study by openi and upen
1:47 estimates that it could impact 10% of
1:50 the work or task carried out daily by
1:53 over 80% of workers in the United States
1:55 the same study also estimates that there
1:59 is a 20% of workers whose work or task
2:02 is more than than 50% impacted by
2:05 generative Ai and so studies like these
2:06 lead to hopes for tremendous
2:09 productivity gain as well as worries
2:11 about job loss through
2:14 automation what is generative AI this
2:17 term refers to AI or artificial
2:19 intelligence systems that can produce
2:22 high quality content specifically text
2:25 images and audio one of the best known
2:28 generative AI or geni systems is open
2:30 eyes CH GP
2:33 which can follow instructions to carry
2:35 out tasks like write three captions for
2:37 social media post about a new line of su
2:40 glasses for robots and have it generate
2:44 a variety of creative outputs and many
2:47 users are familiar with websites or
2:49 direct consumer applications that can
2:52 generate text like this other examples
2:56 include bod which is offered by Google
2:58 as well as Bing chat offered by
3:01 Microsoft but there are now many
3:03 companies that're offering user
3:06 interfaces that let you type in some
3:10 text called a prompt and will generate a
3:13 response but beyond these consumer
3:15 applications there's one other
3:17 application of generative AI that I
3:19 think may turn out to be even more
3:22 impactful in the long term which is the
3:25 use of generative AI as a developer tool
3:28 AI is already pervasive in our lives and
3:30 many of us use it dozens of times a day
3:33 or more without even thinking about it
3:35 every time you do a web search on Google
3:38 or Bing that's AI every time you use
3:41 your credit cards there's probably an AI
3:44 checking if it really is you using your
3:47 credit cards or every time you go to a
3:49 website like Amazon or Netflix and the
3:51 recommends products or movies to you
3:55 that's AI but many AI systems have been
3:58 complex and expensive to build and gent
4:01 of AI is making many AI applications
4:04 much easier to build and this means that
4:07 the number and variety of AI product
4:10 offerings is blossoming because it's
4:13 becoming much cheaper to build certain
4:16 applications compared to before so in
4:17 this course one of the themes we'll
4:20 touch on a few times as well will be how
4:24 gen of AI may allow your business to
4:27 much more inexpensively build very
4:30 valuable AI applications and you learn
4:32 best practices for identifying and
4:34 exploring whether or not such
4:36 applications might be useful for a given
4:39 business I've described gen of AI as
4:43 generating text images and audio and of
4:45 these three types of contents the
4:48 biggest impact so far has been on text
4:50 generation but it can also generate
4:54 images where given instructions a
4:56 different type of prompt it can generate
4:58 beautiful images like this one or even a
5:01 fer realistic image like this genes AI
5:04 can also generate audio for example here
5:09 is a voice clone of me hi on an AI
5:12 generated voice clone of Andrew Andrew
5:14 never actually said these words Isn't
5:17 that cool and you can also put audio
5:20 together with uh image or even video
5:24 generation to create a video clone of me
5:27 like this hi I'm a video clone of Andrew
5:30 it's nice to meet you so there's a lot
5:34 going on in generative Ai and this is an
5:36 exciting and disruptive technology that
5:40 I'm confident you will find useful in
5:42 your work in this course during the
5:45 first week we'll go through how gen of
5:49 AI technology actually works and
5:52 specifically what it can and cannot do
5:55 and you also see a variety of common use
5:57 cases that I hope will help spark your
5:59 creativity to how you may use use it to
6:02 create value in your life or your work
6:05 in the second week we'll discuss
6:07 generative AI projects specifically how
6:10 to identify useful generative AI
6:12 applications as well as best practices
6:15 for how to go about building well and
6:18 we'll take a deeper dive into the range
6:20 of Technology options for building a
6:23 variety of valuable projects in the
6:25 final week we will zoom out Beyond a
6:30 single project to look at how ative AI
6:33 will impact businesses as well as
6:35 Society at large we'll look at some best
6:38 practices for how teams for company can
6:40 take advantage of gen of AI and also
6:44 take a look at AI risks and how to make
6:47 sure that what we do with AI is
6:50 responsible and benefits people I'm
6:52 excited to dive into this material with
6:54 you and so of that let's go on to the
6:57 next video where we'll go through a
6:59 non-technical description of how gentle
7:02 fi technology actually works I'll see
