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How to Become Addicted to Success (And Change Your Life Forever)
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Becoming addicted to success can get you
everything that you want in life. And
here's why. Once you feel real progress,
momentum, and control, you don't want to
stop. I built my dream life as a
millionaire entrepreneur because I made
success my lifestyle instead of my goal.
So, if you're ready to become addicted
to success, not distractions. Keep
watching. The first step of becoming
addicted to success is to get a small
win because winning creates dopamine.
This is one of my favorite quotes of all
time. Winning is a habit. Unfortunately,
so is losing. Now, I know Vince Lombardi
said this and I just had to ask my team,
is that a football person, a basketball
person, baseball person, who knows? I
don't really think it matters. The point
is what matters. Are you creating
winning habits or are you creating
losing habits? Now, if you keep
watching, I'm going to get into how you
actually track to know if you're
creating winning or losing habits. But
it first starts with a mindset. Are you
creating success? Are you doing things
every single day to get you closer and
closer to your goals? Or are you okay
with losing? Are you okay with being
mediocre? But the good news is you
should start small. And starting small
sounds like focusing on wins. What is
one area of your life that you know you
want to improve? It bothers you, but you
aren't better at it or you don't have a
solution or you don't have some stat to
demonstrate that you're great at this
thing. Take that area and figure out
over the next 30 days what does a
massive win look like in that area of
your life. For some people, this could
look like getting in the gym, changing
your diet, learning how to be a
salesperson, spending an hour a day
reading. Whatever the goal is in the
area of your life that you want to
improve, you have to figure out how you
can create wins in that area so you can
kickstart this process of success. When
I was first starting our business, one
of the areas that I really struggled
with was discipline. I didn't do things
that I said I was going to do. This
sounds really simple, and I've talked to
thousands of business owners about this
exact thing. For the last 6 years, we've
had a daily Alti meeting in our company
because I recognized that this was not
going to be the thing that was going to
hold us back from creating the
transparency, the culture, the
alignment, and most importantly, the
wins inside our business. So, we have an
incredible agenda for this daily LT
Media and I've actually helped thousands
of business owners put this exact
structure inside their business. If you
want my specific agenda, find me on
Instagram, Natalie Dawson, and DM me the
word agenda and I will send it over to
you. Next is number two. Data will
become your drug because numbers never
lie. People do. If you want to become
addicted to success, you have to get
over this idea that it is a feeling.
Success is not a feeling. Success is a
number. Success actually demonstrates
you have been able to do something in
the physical universe. You've been able
to hire people. You've been able to
generate income. You've been able to
build muscle. You've been able to lose
weight. The data is showing that by
staying in a toxic environment with your
family, with your friends, wherever you
are. If you are not successful there,
the right thing to do would be to leave
because you have the data of where
you're already at. Your whole life up
until this point is the data that's
demonstrating are you making successful
decisions. If you're going to continue
to hold on to the things that aren't
producing the data and the stats to get
you to where you want to go, clearly
you're not making the right decisions.
It's very black or white. It has nothing
to do with your family or your friends
or your thoughts about things. It has to
do with your decisions. And your
decisions demonstrate your data. This is
the same in a business. The stats of a
business are the representation of a
team's decisions. How they spend their
time each and every day, how they
interact with customers, what problems
they solve are reflected in that
business. Is that business growing? If
the business is not growing, the people
inside the business are not spending
their time correctly in order to work on
growth oriented problems. It's very
simple, but we get confused around this
because we think that people's feelings
and emotions are what create success.
They're not. This is the data that I
look at to determine whether or not I'm
successful. Do I have a relationship
where we are spending quality time
together and supporting each other in
our goals? Is my team able to hit their
goals? Are they making more money
year-over-year? Are they introducing
themselves to more opportunities? Are
they gaining skills? I can see that. I
can measure that in the physical
universe. Is my income going up? That is
a very clear stat. It is either going
up, staying the same, or decreasing.
There's no gray in that. Black or white.
All of these things that are success
measurements in life are backed by data,
not by people. So when there's something
in your life that doesn't feel right,
stop looking at your feelings and
actually look at the measurement for
what would success look like. And if
you're falling short of that
measurement, that is where you need to
put your energy and your focus. The
first place to start is to get
consistent in tracking the most
important numbers in your life. It is
not hard to increase your numbers and to
create success, but if you never look at
it, it's going to be very challenging.
Number three is next, and it's that
momentum makes commitment easier. The
best way to trap yourself is to start to
create successful habits that then pull
in other people to help hold you
accountable to those successful habits
so that you are just entirely trapped
for the rest of your life to become
successful. You see, all of a sudden,
you as a business owner start a
business, it's not just about you. when
you hire another person or when you hire
a third person or when you hire your
12th person, you have the responsibility
for 12 other people who then have the
responsibility hopefully to be able to
lead team members so that you go from 12
people to 120 people for each one of
those leaders to have 10 people
underneath them. This idea of trapping
yourself is a beautiful thing. Instead
of getting trapped in unsuccessful
habits, you should get trapped in the
most successful habits you can think of.
Trap yourself with great people who go
to the gym every day. Why? because those
people are going to force you to
freaking go to the gym. You're not going
to be able to hang out with them if you
don't go to the gym. The hardest part of
becoming successful is the first step.
Once you start to break through with a
handful of these new habits is what
pulls you forward and it actually
becomes easier. The hard moments where
keeping the belief that the dream was
possible and still doing the actions
that weren't showing the full result
yet. Today, going to the bar three class
is so easy. It's not even hard. It's
actually like my free day almost. I'm
like, "Oh, yeah, maybe it's like an off
day. I'm going to go to bar 3." But back
in the day, it was like hard for me to
get there. It was hard for me to show
up. It was hard for me to be at a 6:00
a.m. class. But those moments are what
built the trust and the confidence that
I now have in myself. The confidence
hasn't come over the last handful of
years. It came from the hard moments and
making those pivots that felt lonely and
uncertain. Those moments were the hard
moments. And in looking back today, I'm
so proud that I have those moments and I
hang on to those moments because those
are the moments that changed my life.
When you're telling somebody who's
struggling to be successful that it's
okay to feel that way. You just have to
move through it and have the hope and
the belief that the momentum in the
future will make it be better because it
does get better. It's not always as hard
as it is when you first start out. Just
hold on long enough and keep moving long
enough to see some result and then
you'll never want to go back. Number
four is next and it's one of my personal
favorites. Control is the ultimate high.
Control is a beautiful thing. I want
control of everything in my life. I want
control of my relationships. I want
control of my business. I want control
of my health. I want control of
everything that matters. And in today's
society, people are shamed for wanting
control. Oh, you're a control freak. Oh,
you're a micromanager. Yes, I want
control. Do I want somebody else making
decisions about my life? Of course not.
I want to be in control. That's what
people miss. When there's somebody in
your life who's telling you that you
shouldn't be in control or you should
just let things happen. The more you
give up your control and you think that
it's a bad thing, the more you're going
to end up with results that you don't
want. Think of things in your life that
you aren't in control of. Does it feel
good? hoping, wishing,
waiting, thinking something's going to
happen that might just magically appear
for your life because your fingers are
crossed and you just manifest and hope
and pray that some outcome is going to
take place. Real outcomes are abdicated
by hoping and wishing and waiting. And I
feel so strongly about this because I
used to be shamed for wanting to be in
control. Imagine if you gave up control
of your income, somebody else's job to
decide how much money you make. You have
no responsibility to figure out what you
don't know in order to make more money.
It's ridiculous. You should be in
control of your income. You should know
exactly what you need to do to make more
money. That is being in control. But if
you think that it's your boss's job to
tell you, or you think that somebody is
just going to lay out on this platter,
this beautiful delivered silver platter
for you exactly what you need to do in
order to get control of your income,
you're wrong. You have to be in control
of that. You have to ask those questions
and self-identify those things. That is
what successful people do. They do not
relinquish control of anything in their
life to somebody else. They take
responsibility. Last is number five
which is that success becomes a
lifestyle not a destination. One of my
favorite Grant Cardone quotes. It is
your duty to become successful. Do you
think about success like that? It is my
responsibility to create success because
I have gone through pains. I have gone
through hardships. There have been
people who haven't believed in me. for
whatever circumstances you have in your
life that you can point to as either
yes, this was a positive circumstance,
people did believe in me, therefore you
should be successful to further along
what they poured into you and to do that
for others. Or if happened to you
and life was rough for you and you've
had hardship after hardship after
hardship, well then that's even more of
a reason for why you should create
success because you made it through
that. And if you can make it through
that, so can other people. You see,
whatever it is that your life has given
to you, it is your responsibility. It is
your duty to be successful. And when you
start to think about it like that and
you start to raise the bar for what you
expect from yourself, all of the sudden
this success continues. It goes back to
that momentum loop that we were talking
about because your mindset is that it's
my duty. So, if you're watching this and
you're being a little lazy with the rest
of your time today, maybe turn off
YouTube and go create something that
allows you to create your own success
where you're taking action, not just
inflowing data. People who have come
from your circumstances, who have had
your hardships, they are depending on
you to be successful. There are 15y
olds, there are 20 year olds, there are
30-year-olds, there are 80year-olds who
are depending upon you to be successful.
You just don't know them yet. and you
have to take the steps that are required
to get their attention so that you can
be an example to them. But don't let
anybody tell you that it doesn't matter
to be successful because I'm here to say
it is vital. It is of the greatest
importance that you make the decision in
your lifetime to create an example of
success so that other people can be more
successful. Because let's just be
honest, the world is a pretty dark
place. If there weren't hundreds of
people that I've looked up to that have
given me inspiration and motivation as I
pulled together little parts of their
stories that I could relate to so that I
could then have the confidence to take
the actions that were required for me to
create what I've created. And I still
feel this way. There are so many people
who are so much further ahead of me that
I'm like, "Oh, thank you for putting
that out there. I needed that today." So
never relinquish your responsibility to
be successful for the good of the people
around you and for future people that
you haven't even met yet who can be
impacted by the story of success that
you've created. So those are my five
steps to become addicted to success and
finally start changing your life for the
better. If you want to take the next
step and learn how to completely
transform your physical, mental, and
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