0:22 [Applause]
0:24 Thank you.
0:35 Who's going to carry the boats? [Applause]
0:40 [Applause]
0:44 All right. So, do you know why I demand
0:47 that? Not for me. When I come out to
0:48 every single audience, which you guys
0:51 are one of the best ever. [Applause]
0:54 [Applause]
0:56 The reason why I demand that from the
1:00 audience is because I know what darkness
1:02 looks like.
1:05 I know what it feels like to be alone
1:08 with no motivation, no drive, no passion.
1:10 passion.
1:13 And what has to come out of your [ __ ]
1:17 soul in the darkest of times is what you
1:20 just did right there.
1:24 So that's what I do. So people always
1:26 like for the first 20ome years of my
1:29 life it was just darkness. But if you
1:32 are able to get up every morning have no
1:35 passion, no drive, no motivation, no
1:38 [ __ ] and still get up with that kind of
1:42 fire, you will be successful in life. I
1:49 It was okay.
1:50 It was okay.
1:51 It was okay. It wasn't great, but it was
1:54 okay. One of the best is not the best,
1:57 but we trying. I know. I know. All
1:59 right. Well, first of all, thank you.
2:01 Thanks for being here. Thanks for being
2:03 who you are. Seriously. And thanks for
2:05 just being straight. No [ __ ]
2:05 Appreciate it.
2:07 Because And I was saying this Dave
2:08 backstage. We've been doing this
2:09 together for 10 years now. Some of you
2:10 have been here for 10 days. Some you've
2:12 been here for three years, 10 years. And
2:15 I've probably in 10 years said, "This
2:18 book changed my life." Not many. I'll be
2:20 honest with you. Um, the only one I read
2:22 every day is the Bible. and I read but
2:25 but I if you've not read and I'll read
2:27 them all now and I ain't bullshitting
2:30 either because when I started reading it
2:32 hurt me
2:34 it honestly it really it really really
2:39 screwed me up because I started feeling
2:40 the pain right
2:40 right
2:43 and it was like it was hurting me more
2:45 because the whole title is it can't hurt
2:47 me we have all these amazing people out
2:49 here dude and they're they're they're
2:52 great human beings
2:54 But it is whatever it is in their life
2:56 is hurting them. Whatever it happens to
3:00 be. They eat what they kill here. That's
3:01 it. Everybody you see out here
3:03 commission based sales. Every one of
3:04 them. You seeing a bunch up on stage
3:06 killing it. They're great. But there's
3:08 some right now, David, that are trying
3:09 to figure out what to do tomorrow, next
3:11 week, month. There's people out here
3:12 right now. They ain't going to raise
3:13 their hands because you're here. They're
3:14 excited. But they're thinking about quitting.
3:15 quitting.
3:17 They're thinking about it. What would
3:21 you say to just about that mindset and
3:24 what it takes to do what we're doing?
3:25 Because the pain is what I hear about,
3:28 man. And you you you ain't nobody talks
3:30 about that better than you.
3:31 Well, the f Well, first of all, what you
3:33 guys got to understand, guys and gals
3:36 understand is that I keep it real. I'm
3:38 not super human. I'm definitely not
3:42 Superman. So when I talk to you all,
3:45 understand these are the things that I
3:48 had to tell myself. So you know, a lot
3:49 of people come up here and start talking
3:50 to you and they think they have all the
3:52 damn answers and [ __ ] and they kind of
3:55 talk down on people. No, no, no. I know
3:58 exactly what it feels like to be lost,
4:00 to want to quit every day of your life.
4:03 And that's kind of what created me. So
4:05 on my bad days,
4:07 that's where all this taking souls and
4:11 [ __ ] comes from. So on my bad days, I
4:15 had to imagine a false reality. So for
4:16 me, for instance, I was 300 pounds. A
4:19 lot of you guys know my backstory.
4:22 And a black kid there. I was the only 36
4:27 Africanamean Navy Seal in over 80 years.
4:29 So think about this though. Think about
4:32 how I wanted to quit. I was afraid of
4:34 the water.
4:36 My favorite meal was chocolate
4:40 milkshakes with chocolate donuts.
4:43 I didn't run and I was afraid of the
4:46 water and I was 300 lbs. And I have a
4:49 pipe dream of going to go be a Navy Seal.
4:50 Seal.
4:54 Yeah, exactly. You should be laughing.
4:57 Every morning I woke up and I had less
5:00 than three months to lose 106 pounds to
5:03 get into the Navy. Every morning I woke
5:06 up, I wanted to quit.
5:09 During runs, I quit. During my diet, I
5:14 quit. During swims, I quit. I quit every
5:16 single day during this two and a half
5:20 month. But in the day, what kept me
5:25 going was I saw a video of 18 men
5:29 graduating from Navy Seals training.
5:32 And all I thought about was,
5:33 what if
5:38 what if my black ass can be up there on
5:41 that [ __ ] stage one day and I can
5:44 pull off this [ __ ] miracle that no
5:45 one saw. There were no [ __ ] social
5:48 media. There was no watch David Gogggins
5:50 lose 106 pounds in two and a half
5:54 months. There were no, you know, diet
5:57 plan and [ __ ] I No, there was nothing.
5:59 No one saw it. My mom, she's here in the
6:01 audience right now. [Applause]
6:01 [Applause] [Music]
6:04 [Music]
6:08 She saw it and she's the only one that
6:10 saw the transformation.
6:14 But I knew it. I saw it. The whole
6:16 accountability mirror that I talk about
6:19 and can't hurt me. Every morning I woke
6:21 up, I had a real conversation with that
6:25 dirty mirror. And every day the same
6:28 answer came back to me. Do you want to
6:31 be on your deathbed knowing that you
6:34 could, but you didn't?
6:37 And so every day I kept saying that. I
6:40 kept saying that and before I knew it,
6:42 two and a half months later, I lost the
6:44 weight and I was going to Navy Seal training.
6:45 training. [Applause]
6:47 [Applause] So,
6:48 So,
6:52 which it sounds so [ __ ] crazy that
6:54 you're afraid of water.
6:56 Terrified. terrified of water and
6:57 decided, "Fuck it, I'm gonna join the
7:01 Seals. That's a good idea." The the guy
7:02 you talked about in your book, right?
7:03 Because you were trying to figure out
7:05 what to do. You had that whole like
7:07 medical issue, right? And then you went
7:10 back. What did that guy see in you? What
7:12 did cuz that guy, right, that one was
7:13 one like here's what you got to do.
7:14 Here's like he didn't he he saw
7:16 something. What did he see in you at
7:18 that time that you didn't see?
7:19 I don't know if he saw anything. Okay.
7:20 Okay.
7:22 Basically, what he was doing for me was
7:25 doing his job. Got it.
7:26 No one else. So, when I walked up to
7:28 every recruiter, and there was a lot of
7:30 them, and I would always go back to my
7:32 mom's house like upset, but every
7:34 recruiter saw what they saw. And that's
7:36 the thing you guys got to get from me
7:38 right now. A lot of people see what they
7:40 see. Maybe you're out of shape. Maybe
7:43 you look lazy. Maybe you look slovenly.
7:45 Maybe the maybe your outward appearance
7:49 is not what it should be. No one saw
7:52 what was inside of me.
7:55 And that's the one thing I was afraid to
7:58 pull this out because who I was, I was
8:00 afraid kid, but something always said,
8:02 "Man, you got more in you." And what
8:04 this guy did was just did his job.
8:06 He looked at me, I said, "I want to be a
8:08 SEAL." He goes, "You got to do this,
8:10 this, this, and this." Every other
8:13 recruiter was like, "You're 300 [ __ ]
8:15 pounds, bro.
8:17 Like, you walking into my office with a
8:20 chocolate milkshake."
8:22 So, I don't blame them because what they
8:24 saw, I would have said the same [ __ ]
8:28 But this one recruiter, Stephen Saljo, I
8:30 walked in, he goes, "I'm going to do my
8:33 job. I don't think this kid's going to
8:35 make it. There's no way, but I'm going
8:38 to do my job." And just by him giving me
8:40 an opportunity,
8:43 I gave the guy a lot of money a couple
8:45 years ago. And he's like, "What? What's
8:48 this for?" This is like literally 20ome
8:51 years ago. I find Steve Saljo again and
8:53 I gave him money. He goes, "What the
8:55 hell you give me money for?" I go,
8:58 "Because you did your [ __ ] job."
9:01 And if you didn't do your job, I would
9:03 never have found David Gogggins. Wow.
9:04 Wow.
9:06 So, I gave him a [ __ ] check for doing
9:08 his [ __ ] job. Damn.
9:08 Damn.
9:11 And that's all he did.
9:13 Well, I got I got to be honest with you,
9:14 David, before you got here. And by the
9:16 way, your mom's amazing, but she's like
9:19 watching you. You're in the room. You're
9:20 like, they watching mother effing
9:22 everything that's going on. She looking
9:24 over here. I look at David. She looking
9:26 at David. I'm like, hell, if this goes
9:28 bad, I don't stand a damn chance.
9:29 She's got some essay, man. Yo,
9:30 Yo,
9:31 she's got some essay
9:35 for real. So, my man brought in he had a
9:36 and this I it gets to a question. It's
9:37 real important from accountability
9:40 standpoint. So, my man brought in a a a
9:43 plate of cookies, 15 sugar cookies. And
9:45 I looked I didn't say nothing. He said,
9:46 "Oh [ __ ] I got to get rid of the
9:48 cookies, right? David's coming.
9:49 So, he got rid of the cookies. And I said,
9:50 said,
9:52 "Dude, why are you more worried about
9:54 David seeing the cookies than you eating
9:55 the cookies, right?"
9:55 right?"
9:57 Like, what's you probably ain't going to
9:59 see David again after today except for
10:01 on YouTube. Like, what's he going to do
10:02 to you?
10:04 How do people cuz that happens to you.
10:05 It's got to people around you like,
10:07 "Dude, I was just I thought I was
10:09 supposed to start warming up." He went
10:11 back. He about nine miles back there. I
10:13 said, "Where'd it go?" He goes, "Keeps
10:14 walking around." He stood still. Not at
10:16 all. And I'm I'm walking. I don't even
10:18 know why I'm walking around cuz I feel
10:20 bad about myself.
10:22 How do we get people to be more
10:24 accountable to themselves than they are
10:26 everybody else who actually doesn't even
10:27 matter. They're not even a stakeholder
10:29 in their life. That was the one thing
10:32 that I was trapped in. So, a lot of
10:34 people don't know this story about me,
10:37 but when I was coming up, so I went to
10:40 all white school for a while and then I
10:42 went to a majority black school for a
10:45 short period of time. And I went to
10:46 majority black school. See, I always
10:49 wanted to be after. So, I wanted to be a
10:52 priest first. No one knows that. And
10:55 then after that, I'm like, I want to go
10:57 be in special operations.
10:59 Like I said, there's only 36
11:01 African-Americans. So, you don't walk
11:02 around a black community talking about,
11:05 I want to go be in special operations. So,
11:07 So,
11:10 I tried to fit in.
11:12 And by me trying to fit in with every
11:17 group I was in, I lost myself.
11:21 And so why I'm so polarizing now is
11:26 because either you [ __ ] like me or
11:29 you [ __ ] don't. And
11:31 And
11:33 the reason why I was walking so much backstage,
11:35 backstage,
11:37 I'm nervous as [ __ ] to be out here in
11:39 front of these people. Yeah,
11:40 Yeah,
11:41 for real.
11:44 My mom would tell you a story. When I
11:46 was in elementary school, we moved from
11:48 my dad's place where I got my ass beat.
11:51 I had a lot of toxic stress.
11:54 Hair was falling out of my head. I had a
11:55 bunch of white splotches. And the
11:58 biggest thing was I stuttered like a [ __ ]
12:00 [ __ ]
12:03 Bad. It's funny now. This [ __ ] wasn't
12:06 funny when you were a [ __ ] kid. So
12:08 So
12:10 Every time I get on stage, I think about
12:14 one thing. We had a Christmas play and I
12:17 was in
12:19 maybe second, third grade, whatever it
12:22 was. Didn't matter. I was young, but I
12:25 stuttered horribly bad.
12:27 And I'll never forget the teacher gave
12:29 me the smallest line possible because
12:32 she knew this could be a [ __ ] train
12:34 wreck. He may get up there and just act
12:36 a fool.
12:38 So, I got up there and I acted a fool
12:41 and I just walked off [ __ ] stage. I
12:43 couldn't say the I couldn't say [ __ ] I
12:45 just went up there and just started just
12:46 doing my [ __ ] Just started break
12:50 dancing at the mouth.
12:54 So, I walk off and every time I get on
12:58 stage, I have to overcome
13:00 that one feeling of looking out of the
13:03 audience and everybody and saying, "Oh
13:06 shit." because I didn't cuss when I said
13:08 in my mind there was no cuss words up
13:10 there but I says so what happens is you
13:13 have to gain this confidence because you
13:15 lose yourself because you're always
13:16 trying to hide from the stuttering or
13:18 you're trying to hide from I wasn't that
13:21 smart so I hid there I hid because I was
13:23 only black person I hid because I wanted
13:27 to be espec I was constantly hiding from
13:29 these groups of people because I wanted
13:31 to be accepted
13:33 and the more I hid the more David
13:35 Gogggins became nothing. There was no
13:38 David Gogggins. I was you when I was
13:42 around you. I was Mary around Mary. I
13:45 was John around John. There was no David
13:48 Gogggins. And along this journey when I
13:51 started losing weight and I had so many
13:54 bad days in my life, so many bad days
13:58 from growing up even now.
14:00 Well, nobody [ __ ] there but David Gogggins.
14:02 Gogggins.
14:04 God was there,
14:05 but God said, "Hey, [ __ ] I'm
14:08 testing you today and I'm going to test
14:09 you tomorrow. I'm going to test you
14:12 again. I'm gonna let you I'mma let you
14:16 alone, man. Pray all the [ __ ] you want.
14:20 Pray. Get on your knees, boy. Pray.
14:23 I'm going still kick your ass."
14:25 So, the more I realized this is my
14:28 journey and the more I realized where's
14:30 all my friends?
14:32 They ain't [ __ ] nowhere around. It
14:34 was you. So, you better figure out who
14:38 the [ __ ] you are on this journey. And
14:39 those few people who don't many people
14:42 don't like you, so be it. But you first
14:44 have to figure out you because a lot of
14:47 people die with a lot of untapped
14:50 potential because they're trying to be
14:51 somebody that they're not. Yeah.
14:52 Yeah.
14:53 So, I was able to figure out my own
15:00 Dude, I was really prepared for you to
15:02 be hardcore as [ __ ] but you're [ __ ]
15:04 funny. Like really funny. I didn't know
15:08 that. Like really funny.
15:09 And I want to get to because I was
15:10 watching something you posted the other
15:11 day which I think was great because what
15:13 a lot of the men and women in here work
15:15 with David is, you know, we call people
15:16 up and sell them life insurance. And
15:18 most of the people tend to get a pretty
15:19 good grasp on that, right? Everybody's
15:21 going to die. You need life insurance.
15:22 You asked for it. Most people get pretty
15:24 good grasp on that and and are able to
15:25 monetize it and make a living and then
15:27 they have a choice to build a business
15:28 and actually help other people. And I
15:29 actually didn't start hiring people
15:31 because I thought about spread. I had
15:33 friends that had no job. They were broke
15:34 and I'm like, "Yo, you should do this."
15:35 They're like, "Why?" I'm like, "It's
15:36 easy." Like, that was how I started
15:38 building business. But a lot of the men
15:40 and women we have here are paralyzed.
15:42 They want to talk about it. They want to
15:43 post. They want to talk to their
15:44 friends, their family. They want to post
15:46 something on social media, but they're
15:48 truly terrified. If we could polygraph
15:50 everybody in here, 80% of them would
15:51 blow up when we said, "Are you worried
15:52 about what people think if you post and
15:54 try to recruit?" And you'd post
15:56 something recently about how many people
15:57 don't even follow you. Like, I didn't
15:58 know that [ __ ] Like, they don't even
16:00 follow you, but they go on to comment.
16:01 Like, they don't follow you.
16:04 23 million nonfollowers.
16:06 23 million people go on to talk [ __ ]
16:08 Don't even follow you. They won't follow
16:09 you. They don't want to see your
16:10 content, but then they seek it out, see
16:13 it, and then talk about it. How do you
16:16 help everybody here truly? Because I
16:18 suck it a lot. I'm like a lot. And I'm
16:20 like, dude, I really just don't care
16:22 what anybody thinks at all. Like if I
16:24 come up here and do this interview and
16:25 and and they're like, "That was
16:26 terrible." If you're like, "Dude, that
16:27 was awful." I'm like, "Dude, I gave it
16:29 everything I got." Like, I'm I did the
16:31 best I could and try to screw it up and
16:33 give me feedback. I'll get better. How
16:35 do we empower everybody in here? How do
16:37 you empower everybody in here to just
16:39 truly proceed, do whatever the hell they
16:42 want with their business? Ask everybody
16:43 they run into. There's hundreds of
16:46 millions of people in America. We do.
16:47 We're we're we're for our business,
16:49 we're a good big company, right? But
16:50 none of that matters. We could be 10
16:53 times the size and still have too many
16:54 people out there with no life insurance.
16:56 How do we get these men and women to
16:57 recruit people and not give a [ __ ] what
17:00 anybody thinks or says about them? So, I
17:02 have a question for you all, but only
17:06 one person can answer it.
17:09 What is your biggest fear?
17:11 Why are you paralyzed? What what makes
17:15 you nervous to just go out there and
17:18 just be who you are and do what you have
17:21 to do? I want to see one hand raise up
17:22 to answer this question. You in the
17:25 front, what is it?
17:27 Past experience.
17:30 So what? So failures. Okay, that's the
17:32 perfect answer. And we did not set this up.
17:34 up.
17:37 So everybody asked me how the hell did I
17:40 become successful when abused mindset,
17:44 toxic stress, couldn't read and write,
17:48 fat, name it, sickle cell, I can't even
17:50 be in the military nowadays with cle
17:53 cell. How the hell did I become
17:56 successful when I had no passion, no
17:59 drive, no nothing? And I'm going answer
18:01 your question about what are you afraid
18:03 of, right?
18:06 You thought and you said failure.
18:08 Everybody's afraid of failure. It's
18:10 embarrassing as [ __ ] So how do you
18:12 think I became successful when I failed
18:16 every day of my life until I succeeded
18:18 which took a long time?
18:20 The first thing I did was I all of you
18:23 in this room want to be successful as
18:26 hell. But the journey to success comes
18:29 with a lot of what? Failure.
18:30 Failure.
18:33 So why the [ __ ] don't you teach yourself
18:35 like I taught myself
18:38 is how to fail properly.
18:40 properly.
18:43 It's not saying be a failure. When I was
18:45 300 lb people think, oh, you really
18:49 thought you could be a Navy Seal? No. I
18:50 think I was going to [ __ ] lose the
18:53 weight. But what it was was how I was
18:56 able to get over all the failure and all
18:58 the embarrassment of failing was I told myself
19:00 myself
19:02 you are going to have to learn how to
19:05 get up extremely fast because you are
19:07 going to have a million setbacks on this
19:11 journey. And that's how I literally
19:14 taught myself how to fail first because
19:18 I knew that if I was afraid of failure I
19:20 would have never been able to be a Navy
19:22 Seal. I would have never been able to
19:24 get to where I'm at today. So, I went
19:26 through and I literally at 300 lbs or
19:30 297 to be exact. I sat back and I
19:33 visualized how this journey is going to
19:37 look in the first several months was
19:40 nothing but failure. So, how am I going
19:43 to get up the next morning when I failed
19:46 the day before? How am I gonna eat this
19:49 meal when I failed and I got fries and a
19:52 milkshake again when I was supposed to
19:55 get grilled chicken and rice? So, I went
19:58 through and I taught myself how to fail.
20:01 And when you do that, you're able to get
20:05 up extremely fast and you no longer care
20:08 about the end result because you know if
20:11 I want to be way up here, it's going to
20:14 take a bunch of small micro failures
20:16 along the way. But you have to
20:18 understand that that is part of the
20:21 process. When you want to achieve the
20:23 highest goal of all time,
20:25 you are going to have to learn how to
20:28 get your ass kicked all the way up that
20:30 damn mountain. And then when you get up
20:33 the mountain, the oxygen up there is
20:37 very thin. It's hard to breathe. So,
20:40 it's not a lot of fun up there either.
20:43 So, all the way, if you want to be
20:45 successful, you got the bottom that
20:49 sucks. The middle is extremely hard and
20:54 the top it sucks worse than all of it.
20:56 So you better learn how to get the
20:58 oxygen at the very top. So why do you
21:01 care about what people are thinking when
21:03 they're not trying to go where the [ __ ]
21:05 you're trying to go? And that's the
21:14 So, we have in our business, it's not a
21:17 typical sales deal, right? Like when I
21:18 was in real estate, if I didn't sell you
21:20 a house, I didn't sell you a house. You
21:22 had a place to live. You know, if I
21:25 didn't sell you I stole construction
21:26 material, if you're in solar and don't
21:30 sell somebody solar, it's all good. In
21:33 our business, if we don't make a sale,
21:34 somebody dies with zero life insurance
21:37 or not enough. That's that's honestly no
21:39 [ __ ] I was social worker for 14
21:41 years. Found this. I was like, "Dude,
21:42 this is social work, but I get paid more
21:45 and then I can bring people on." If
21:47 these all these men and women work with
21:48 you and and you could get them to
21:50 because that's what I try to get to. And
21:51 I and I'm I need to get a million times
21:54 better at it cuz I'm actually people are
21:55 like, "How'd you sell a lot?" I didn't
21:57 want to leave anybody unprotected and
21:59 [ __ ] If I had to piss them off, upset
22:01 them, make them uncomfortable, make them
22:02 give me [ __ ] make them judge me, make
22:04 whatever I had to do, I wanted them. And
22:06 and when I got my first death claim,
22:08 three months in, 32-y old dude died in a
22:10 motorcycle accident, got quarter million
22:11 dollars. I was like, "Oh, everybody's
22:13 getting covered." How do we how what
22:16 what's your advice? What is your advice,
22:18 David, on because I always went to
22:19 what's the worst thing that could
22:20 happen? Well, [ __ ] I can screw this
22:22 family up forever. Nobody came to my
22:24 mom's apartment when my grandma died. We
22:26 had no life insurance. Grandpa, aunts,
22:28 uncles, friends. I didn't even know what
22:30 life insurance was until I got to be old
22:31 and got damn life. I didn't have life
22:32 insurance until I got my life insurance
22:34 license. How do we get what's your
22:36 advice to all of us, me included, on how
22:39 we approach that knowing that we can
22:40 really screw things up if we don't do
22:41 everything we can? We can't make
22:43 everybody buy it. But hell, we got to
22:45 give more. And and in our deal, like
22:47 you're here, clients over here. Until
22:48 you're uncomfortable and they're
22:50 uncomfortable, there's no freaking sale.
22:52 No way. Cuz they sit here, you sit
22:53 there, you give them your pitch, but
22:55 you've got to get them uncomfortable.
22:57 What's your advice for me and the rest
22:58 of us on getting people uncomfortable
23:00 and understand the consequences of what
23:02 can happen if we don't do our job? Well,
23:04 this is the thing. He said uncomfortable
23:05 about three or four times. You guys
23:07 heard that, right?
23:11 Your job is to get people uncomfortable.
23:13 It sucks. I work with a guy one time
23:16 that made $75,000 a year and his job was
23:18 very similar to yours and now he makes
23:21 over a million. He worked he he called
23:23 me up five years ago and said, "I want
23:25 you to be my coach." And I taught him
23:28 one thing. I had him out here doing all
23:30 kind of crazy [ __ ] He goes, "Why are
23:32 you doing this?" I go because your main
23:36 job is to make people uncomfortable.
23:37 But it's hard to make someone uncomfortable
23:39 uncomfortable
23:41 when you've never been uncomfortable yourself.
23:43 yourself.
23:46 So a lot of people in this room
23:48 aren't pushing themselves to that
23:50 uncomfortable place.
23:52 And that is the first thing you have.
23:53 You have to know what uncomfortable
23:56 feels like. So when you're pushing
23:58 someone to that place,
24:02 you know how to talk them through it.
24:04 Because if you haven't experienced it
24:06 and you haven't gotten the knowledge
24:08 from it, it is impossible to push
24:09 someone there because the second they
24:11 get uncomfortable, you are now uncomfortable.
24:13 uncomfortable.
24:16 You are now in your feelings. You are
24:18 now feeling bad for this person. You now
24:21 feel that they're uncomfortable because
24:23 you don't know how to walk them through
24:25 the uncomfort.
24:28 And that is the most important thing
24:31 that you have to learn is there is
24:34 theorist and there's practitioners.
24:36 A lot of theorists will tell you how
24:38 uncomfortable feels.
24:40 The practitioners are the ones that have
24:43 experienced uncomfortable and they know
24:46 exactly the steps on how to get through
24:47 being uncomfortable.
24:49 So then you now have the science about
24:51 it. So while you're talking to this
24:53 individual and they're feeling
24:55 uncomfortable, you know exactly how to
24:59 break them down and find a way in to
25:01 their heart so they come out with the
25:02 insurance that they need in the long run.
25:04 run.
25:07 It's amazing.
25:09 One of the other things we we struggle a
25:11 lot with is and it might be the same
25:14 with people that work out competing is
25:15 and I was I was talking to a guy earlier
25:16 this morning. I said, "What's your
25:19 biggest issue?" He said, "I found a way
25:21 to make money." And then he said to me,
25:22 "But I self-sabotage." Which I think is
25:24 [ __ ] in my opinion. I think that's
25:25 just a madeup. Like it's an awesome way
25:27 to let people off the hook. Oh, you just
25:28 didn't do No, dude. You didn't do the
25:30 work. You didn't sell You don't wake up
25:31 and go, "I'm going to destroy it. I'm
25:32 now all of a sudden I'm not
25:34 accountable." But the struggle has been
25:36 for a lot of folks is I didn't want to
25:38 be on the hamster wheel for the next 60
25:39 years. When I got my life insurance
25:41 license, what scared me the most was I
25:43 was going to people's houses that were
25:46 75 years old and they like were broke as
25:49 all [ __ ] And I'm like, I don't ever
25:50 want to like outlive any money and be
25:54 able to not support myself.
25:56 The complacency that sets in because I
25:58 was raised if we had and again, you got
26:00 to figure out what your motivator is.
26:02 Mine was never money. It was this. I I
26:03 don't know that I saw this or didn't see
26:05 this, but I'm like, if these idiots,
26:06 because I met them, if they can run a
26:08 company, and I've met them, [ __ ] I can
26:11 do it, too. But a lot of folks get here
26:13 and and money's their their their
26:16 barometer. I have enough to live, so I'm
26:17 good. Maybe the gentleman that you
26:19 coach, maybe someone I have enough to
26:21 live, so I'm good. What What's your
26:24 advice on people actually realizing
26:25 there's a hell of a lot more, and
26:26 they'll do it. They'll come in here and
26:29 they'll work 60 hours a week
26:31 and then 40 hours a week and then I got
26:33 money. Then they go on vacation for
26:33 three weeks, right?
26:33 right?
26:34 And then they want to know what the
26:37 problem is. And in our business, it's an
26:38 advanced business. So the money can
26:40 charge back. How do you help us
26:41 understand to keep freaking going,
26:43 especially when it feels good, like it's
26:45 getting good. How do we make it great or
26:47 not go backwards?
26:49 So a lot of you will not agree with
26:52 this, which is fine.
26:56 So, don't take this literally because
26:59 don't ever cap this,
27:02 but I cap my success.
27:05 I'm not saying cap your money. I'm not
27:07 saying any of that. I say this is just
27:10 my term. So, every single year, so I'm
27:13 I've made millions of dollars,
27:15 very well off. I don't need to work ever
27:18 again. But every year I go to British
27:21 Columbia and I jump out of airplanes and
27:23 I'm a smoke jumper
27:27 and I lose about $5 million a year
27:31 to smoke jump for four to five months a
27:33 year. Everybody goes, "Why the hell do
27:35 you do that?"
27:37 Because on my journey trying to get to
27:40 where I'm in today, I found out that all
27:43 the knowledge for me came at the bottom.
27:46 And how I stay hungry is I literally go
27:49 back to the bottom. I go back. I pick up
27:53 a shovel. I pick up a pilaski. Someone's
27:55 in charge of me. Some 20some year old
27:57 kid. I'm damn near 50 [ __ ] years old.
27:59 I got some 20-year-old kid still digging
28:01 in his nose and digging his ass in
28:05 charge of me. But it humbles me because
28:08 I want to be the best. And a lot of
28:10 people in here,
28:13 they might just be okay
28:17 with just that money to live. And that's
28:18 the thing that I realized a long time
28:21 ago in my life is there's some people I
28:24 can't motivate. There's some people in
28:25 this room that when I speak, they're
28:28 rolling their eyes. This guy's [ __ ]
28:30 David Gaga is ridiculous [ __ ] His
28:32 passion, his motivation, his drive is
28:38 all [ __ ] crazy. It is because I found
28:40 out a long time ago what I'm supposed to
28:42 be in this world
28:45 and that hunger is going to stay with me
28:47 until I'm dead.
28:49 You have to have that kind of want in
28:52 your life. If you're fine with waking up
28:55 every morning and having just enough to
28:57 go on vacation and come back and you
29:00 work again, that's good for you. But
29:02 you're in this room for a [ __ ]
29:05 reason. And a lot of you in this room
29:07 will leave this conference and you will
29:10 go bust your ass and you'll be motivated
29:12 as hell because you heard somebody speak
29:15 and the fire is built up. But guess what
29:18 happens four months from now?
29:20 There's a trend in every single in every
29:23 single job. They have a conference,
29:25 they're kicking ass, they're kicking
29:26 ass, they're kicking ass, and then it's
29:28 like, "Ah, [ __ ] I don't have any more motivation,
29:30 motivation,
29:32 man. Man, I was making I was killing it
29:34 last four months. What the [ __ ]
29:38 happened? This conference took you and
29:40 elevated you to the next [ __ ] level.
29:43 But then the real you came out.
29:46 The real you might be unmotivated,
29:49 might have no determination, no passion,
29:51 no drive,
29:54 but like I said, why the [ __ ] did I have
29:57 you all yell at the top of your lungs
29:59 when I came out?
30:02 Because on those dark days, you still
30:05 have to find more. And if and if you
30:08 don't want to find more for yourself,
30:09 look to your left and look to your
30:11 right. And if you got a mom, a dad, a
30:14 wife, a husband, kids,
30:17 make sure you may be fine with that
30:19 little bit of money you have and you're good.
30:21 good.
30:24 Try to make generational [ __ ] wealth. Amen.
30:26 Amen.
30:29 If you're good,
30:31 be that person when a [ __ ] fire
30:33 happens in a room like this. I guarantee
30:35 most you [ __ ] can look at me.
30:38 Where is Gogggins going? I'm going to
30:40 follow that [ __ ]
30:42 You want to be that [ __ ] for
30:45 your family that when all hell breaks
30:48 loose, they know that even though you're
30:50 good by yourself, you got a family to
30:53 take care of and you have made enough
30:55 for them that they fall on their [ __ ] ass.
30:57 ass.
30:59 You can pick them up.
31:01 So, there's a lot of things out there
31:02 that should keep you going in life. And
31:05 if if that's not enough,
31:07 you need to look at that dirty mirror
31:08 again and see why you're really doing it for.
31:09 for. Wow.
31:12 Wow.
31:15 So when you listen and I I'm 10 years
31:17 I've been doing this 15
31:19 10 years I've been doing the we do these meetings
31:21 meetings
31:24 and this the first time first of all
31:27 I've been sober 23 years but sitting
31:30 next Thank you. But sitting next to you
31:32 is the closest I felt to being back
31:35 smoking crack and sniffing cocaine. And
31:36 I'm gonna be I'm just being honest. I'm
31:37 not lying. I'm being honest. Sorry. I'm
31:39 honest. I feel like we're getting ready.
31:41 I'm I'm too old. I'm 51. But I feel like
31:42 we're being ready to take the football
31:44 field. And I just played around with an
31:46 eightball and I'm ready to go and we're
31:47 going to kill somebody. Like that's how
31:49 I actually feel. Which means the shit's
31:51 contagious. And I've never met anybody
31:53 that I've sat next to. I met a lot of
31:54 smarter people, but I ain't met nobody
31:56 had more energy than me. And I'm like,
31:58 he's straight as [ __ ] He's sober. It's contagious.
31:59 contagious. Yeah.
32:00 Yeah.
32:02 It's But and and I love what you said,
32:04 be that for your family, right? Because
32:06 when people come up and go, "My dad, I
32:07 was talking to Sean, his kid, Sean Jr.,
32:09 he's like, uh, you're I'm" I'm like,
32:11 "No, your dad's it, dude. Like, your dad
32:12 has his own business. I ain't your dad's
32:15 boss. Everybody's independent. I ain't
32:17 your dad's boss. Your dad's a boss of
32:20 your family."
32:22 All these folks
32:24 have to understand, and I want you to
32:26 speak to this, please. Everybody on
32:29 their team's watching them. Every
32:30 freaking And by the way, nobody here is
32:31 rolling their eyes talking [ __ ] about
32:34 you. I promise you. Number one, they're
32:36 scared you might see them from here. And
32:37 number two, peer pressure is the most
32:38 powerful person in the world. Someone
32:39 next to him will be like, "Dude, stop
32:40 shaking your freaking head or I'll hit
32:42 you and it'll keep spinning around.
32:46 Guarantee it. Promise you."
32:48 Talk to us about that because that's
32:49 what kills me. I had a guy tell me one
32:50 day, he goes, "You know why that guy's
32:51 team don't grow?" I go, "No." He goes,
32:54 "Dumps his [ __ ] downhill." He has a bad
32:56 day. He dumps on everybody and he
32:58 paralyzes them. Everybody. And I watch
33:00 these people. Watch them. They're
33:02 watching their moves. They're feeling
33:04 their energy. Good or bad. I've been up
33:06 here on stage doing these things with
33:08 people that charge way too much money
33:10 that are uber famous. I'd rather be
33:13 shoving thumbtacks in my eyeball. It's
33:17 so [ __ ] bad. Seriously. Tell help us
33:20 understand. Everybody's watching.
33:23 Everybody. The thing about it is you all
33:25 know everybody's watching and this is
33:26 the thing. So, have you have have have
33:28 you guys heard of my thing called taking souls?
33:29 souls? Yeah.
33:31 Yeah.
33:33 Okay. For those of you who haven't, I'm
33:34 going to give you a short story. So,
33:36 everybody's watching.
33:39 And so, when I started figuring out what
33:41 I want to be in life, I want to be a
33:44 leader. I want to be the leader. Like I
33:46 said, when a fire breaks out, they look
33:50 at you. And what that means is this.
33:53 It was Wednesday of my second hell week.
33:55 We had been up the whole time. Hadn't
33:58 got any sleep. And so there's about
34:01 three bolt crews left, which means
34:03 there's not many people left. Like over,
34:06 I don't know, 80, 90 people are quit.
34:08 We're down to just three boat crews. So
34:11 we go into the med check
34:14 and they go in, they check us out.
34:16 Everybody is hypothermic. Everybody's
34:20 all jacked up. and Wednesday
34:23 you're a zombie. That's what the pass
34:26 down. So the pass down is through years
34:27 they tell you on Wednesday you're a
34:30 zombie. You're walking around like this
34:32 because you don't want your clothes to
34:34 touch you cuz you're soaking wet. You
34:36 got to the ocean and you're and you're
34:39 just pissing on yourself to get warm.
34:43 So you you like that, didn't you?
34:46 So basically what happens is you go to
34:50 medcheek, they have these a crates. The
34:52 a crates have your nice dry clothes in
34:54 them. But what happens is the
34:55 instructors are there [ __ ] putting
34:58 water in them. So those dry clothes are
35:01 now [ __ ] wet. And all the students
35:05 are just like poopy pants. Like [ __ ] I
35:07 got to put these [ __ ] wet clothes on.
35:09 They're putting them on slow and the
35:12 instructors are yelling. But now the
35:14 instructors know that they're zombies
35:15 because that because the instructors
35:17 were zombies on Wednesday. So they're
35:19 giving us a little bit of leash. This
35:21 goes somewhere. So this work with me for
35:24 a second. So we got three boats. Boat
35:27 crew one, boat crew two, and the Smurf
35:30 crew. The Smurf crew is has a smurf on
35:32 the front of the boat because they're
35:35 the shortest guys in the class.
35:38 Smurf crew.
35:40 So boat crew one. They're the tallest
35:41 guys. Boat crew two, the second tallest
35:43 guys and so on and so forth. There's
35:46 only three boat crews up here. So,
35:48 everybody gets under their boat and
35:49 they're standing there with the boat on
35:51 top of their head and everybody's doing
35:54 this [ __ ] To answer your question,
35:58 I look back, I am [ __ ] up. My feet, my
36:01 hands, my neck, my whole body is just
36:04 messed up. And I'm looking at like
36:05 everything slowed down. I'm looking at
36:07 all these people under these boats and
36:09 they're just sitting there jackhammering
36:12 and heads are down and the motivation is gone.
36:14 gone.
36:18 And I said, "David, this is exactly
36:21 where you wanted to. This is your time.
36:22 This is your time. You're amongst the
36:25 baddest [ __ ] in the world right
36:29 now and everybody's [ __ ] up. This is
36:31 my internal dialogue right now. What are
36:33 you going to [ __ ] do, man? You got
36:35 This is your shot, man. and this is your
36:37 [ __ ] shot. I'm in the front of the
36:40 boat crew. The front of the boat is the
36:42 heaviest part of the boat. I'm looking
36:43 at my boat crew and they're all just
36:46 [ __ ] I want this to end, but it's not
36:47 going to end till Friday. We got two
36:50 more [ __ ] days of this [ __ ]
36:52 So, I'm like in the front of the boat.
36:54 I'm like, you know what, man? So, the
36:56 instructors at Boat Crew One, they're
36:58 saying, "All right, [ __ ] pick
37:01 the boat up." and we've been picking
37:03 this boat up now forever. But now, for
37:05 some reason, no one can pick the [ __ ]
37:08 boat up. So, here they are
37:10 and it's going back to their head. So,
37:12 I'm looking at I go, "Okay, look guys."
37:15 So, I turn around my boat crew. There's
37:17 five guys behind me. I said, "Look, [ __ ]
37:20 [ __ ]
37:23 Don't be a [ __ ] punk today.
37:25 I want you to look at these [ __ ]
37:28 instructors because they were where we
37:32 were years ago under these boats
37:34 and I want them to think about they
37:37 never seen a boat crew like B crew 2. We
37:39 are going to [ __ ] take their
37:42 [ __ ] souls today.
37:46 So I start to juice these mother and so
37:49 you get juiced up false re yes false
37:51 motivation becomes what? real
37:54 motivation. So now they're starting to
37:57 feel the juice. So the starters come by.
37:59 All right, boat crew too. But right now,
38:01 boat crew 2 is said, "Fuck it. We're
38:02 going to pick the boat up before you
38:04 tell us to pick the boat up." So the
38:06 boat's up. Now we're starting to boat
38:08 press it. And all we're saying is, "You
38:12 can't hurt boat crew, too." And now our
38:15 boat crew puts the boat down. They let
38:17 us put the boat down because we showed
38:20 something that no one else had. So by us
38:22 putting out more, we got a chance to
38:25 rest. So as we're resting, I turn around
38:28 our boat crew. It says all these [ __ ]
38:32 instructors, I want to make sure from
38:35 Wednesday to Friday, they cannot sleep
38:37 with their [ __ ] wives because they're
38:41 thinking about broke crew, too. [Applause]
38:49 So to answer your question, you want to
38:52 be that one [ __ ]
38:55 that every day, whether it's raining,
38:58 snowing, sleeping, you lost every dime,
39:02 your mom died, your dad died, you come
39:05 and you bring the energy that it takes
39:08 to make a team function at the highest
39:11 [ __ ] level every day. And that's the
39:14 person you want to be every day of your life.
39:19 Wow. [Applause]
39:28 So I didn't you you I mean I I I was
39:30 reading your biography
39:34 on all the races and I got tired just
39:37 reading it. Then I read it again. But I
39:40 did not know. I knew early that that
39:44 mission and these races runs you started
39:45 that to raise money, right?
39:46 right?
39:48 Can you tell us about that?
39:49 You want the whole story?
39:51 Sure. You do what you want, bro. It's
39:52 your stage.
39:54 All right. So, basically how this all
39:55 started for me. A lot of you may know
39:58 the story, but um after I became a Navy
40:01 Seal, you guys heard Lone Survivor. Yep.
40:02 Yep.
40:03 Well, Marcus Latrell is one of my best
40:06 friends and so is his twin brother
40:09 Morgan Latrell.
40:11 So, funny story about Marcus and Morgan.
40:12 It's actually in my audio book, Can't
40:16 Hurt Me, is that Morgan was not in the
40:19 military. Marcus was in the military
40:21 first. Long story short, Marcus couldn't
40:23 run for [ __ ]
40:26 Morgan ran one of his four mile time
40:29 runs. They didn't even know it was a
40:32 flop of twins and passed it for Marcus.
40:36 Anyway, little inside tip. So what
40:38 happened was Marcus was on a mission,
40:41 mission went bad, a bunch of guys died.
40:45 I was in three hell weeks. So damn near
40:47 everybody on that op I was in hell week
40:52 with. So when I heard the news, I was in
40:54 military freef fall school with Marcus's
40:57 twin brother, Morgan.
41:01 And I got the call telling me that I
41:04 have to tell Morgan that his that Marcus
41:06 was dead.
41:08 Marcus was not dead. They thought he was
41:11 dead. So I told Morgan they believe that
41:13 Marcus is dead. They can't find him.
41:15 Everybody else is dead. They can't find
41:17 Marcus. They believe he's dead. Morgan
41:20 looked at me and said, "He's not."
41:23 I'm like, "What the [ __ ] you talking
41:25 about, bro?"
41:28 He was right. He wasn't dead. Four days
41:29 later, Morgan calls me up. Hey, bro.
41:31 They found my [ __ ] brother. Go suck
41:34 it. I was like, "All right."
41:37 So, at this time,
41:40 I weighed 191 when I joined the military.
41:42 military.
41:44 I went to 250 after I became a Navy Seal.
41:46 Seal.
41:48 So, that story touched me so much that I
41:51 started googling different races. I
41:52 wanted to raise money for the Special
41:54 Operations Warrior Foundation. It's a
41:56 foundation that if your if your dad was
41:58 in the military, he's a special
42:01 operator, he died, your son or daughter
42:03 would get full tuition to go to college.
42:06 So, I'm like, I'm going to go do this.
42:08 But being a Navy Seal, I couldn't do a
42:10 hot dog or hamburger competition, you
42:12 know, do something like that. But, so I
42:14 looked up the 10 hardest races in the world,
42:15 world,
42:19 and what came up was the Bad Water 135.
42:22 And me not being an ultrar runner, my
42:25 workout was literally I hit the weights
42:28 every day and Sunday I did the
42:30 elliptical trainer for 20 [ __ ]
42:33 minutes. No cardio, just that's all I
42:37 did for cardio. So I Googled this [ __ ]
42:40 and what came up was the Bad Water 135.
42:42 So I called the race director up and
42:43 said, "Hey man, I want to do this race
42:46 to raise money for this foundation." He
42:49 goes, "Are you an ultrarunner?" I was
42:52 like, "What is that?" He's like, "You
42:54 know, do you run 100 mile races or I
42:56 go," 100 mile races? I I didn't know
42:58 this [ __ ] even existed. So, long story
43:00 short, he goes, "Look, man, you got to
43:04 run a 100 miles in 24 hours or less to
43:07 get into the Badwater,
43:09 and if you can do that, I will consider
43:12 you in my race." The application process
43:16 ended in January. I called the cat up in November
43:17 November
43:19 and he said, "Well,
43:22 if you really want to get in the race,
43:24 there is a race in San Diego called the
43:27 San Diego One Day." I call him up on a
43:31 Wednesday. This race was Saturday.
43:34 I had done no running. And he goes,
43:36 "Okay, check it out. You get in it. You
43:39 run 100 miles 24 hours, I can see you my
43:42 race." So, there's a onem track in San
43:44 Diego. It goes to San Diego One Day. You
43:46 want to run a onem track, see how far
43:50 you can get. So I said, "Fuck it." I
43:52 signed up for the race. At the time I
43:55 was married. I get I go to Walmart, get
43:58 a blue lawn chair. I have Rich Crackers
44:00 and Milelex.
44:01 That's what I have for the whole damn
44:04 race. So I realize I want to see this
44:07 chair every single one mile loop. And
44:09 I'll get some Milelex and a Ritz
44:13 cracker. stupid.
44:15 I had no idea what the [ __ ] I was doing.
44:17 But I'm going to cut to the chase. Here
44:21 I am. I get to mile 70
44:24 and I never ran past 20 miles in my
44:26 entire [ __ ] life. And I'm I'm in this
44:28 chair at mile 70. What do you think
44:31 happens to you when you are sucking on a
44:32 rich cracker ball because your mouth is
44:34 dehydrating, all [ __ ] up, and you're
44:36 drinking Milelex? We think happens to
44:39 you at mile 70 being that you never
44:40 trained for this and hadn't gone that
44:44 far in your life. Your body starts to
44:47 literally die and break down. So I'm
44:50 sitting there in this chair and I have
44:52 to go to the bathroom. Haven't gone to
44:54 the bathroom in 12 13 hours. The
44:56 bathroom's from me to the damn wall
44:58 right there. So I'm trying to get up but
45:00 I can't get up. My blood pressure is all
45:04 messed up. And I look over and I look at
45:07 my ex-wife. I'm like, "Hey,
45:08 I'm going to take a [ __ ] on myself right now
45:10 now
45:12 because I can't get up cuz my blood
45:15 pressure is all [ __ ] up and I'm dizzy
45:17 as shit." So, I'm sitting there [ __ ]
45:22 up my back and peeing blood down my leg.
45:25 I got 30 [ __ ] miles to go and this is
45:27 where I'm at right now. And there's one
45:30 thing a black man never wants to [ __ ]
45:32 hear. She looked at me and she said,
45:42 It's a [ __ ] long day.
45:45 So, I'm sitting there. I'm looking at
45:48 her and this is where the 40% rule came
45:52 from. So, I'm trying to raise this money
45:55 and I'm all jacked up. So, in life, you
45:57 guys are going to come to a point in
45:59 your life, maybe not quite this [ __ ]
46:01 up, but where you don't want to go on anymore.
46:03 anymore.
46:07 So, what I do is I quit. I don't really
46:10 quit. I let my mind know that we're
46:12 going to [ __ ] bag it for the day. 70
46:15 miles in, I'm good. But I didn't quit
46:17 yet. But I'm telling myself I'm going to
46:21 quit. I'm sitting there in this chair.
46:22 I'm like, "Okay, I can't get the [ __ ]
46:24 up. I'm really messed up. I'm got [ __ ]
46:26 everywhere and this is messed up." So,
46:29 I'm cleaning myself up and there's an
46:31 aid station I haven't been using that
46:33 has peanut butter and jelly, salt
46:36 tablets, and bananas. Real food that I
46:38 [ __ ] need some water and [ __ ] right
46:40 now. I need something. So, I have my
46:42 ex-wife bring me over some food. I'm
46:43 going to sit here because I'm going to
46:45 quit pretty soon, but just not yet. Let
46:47 me get cleaned up first. Let me get
46:49 something to eat. What this does to your
46:52 mind is it takes pressure
46:55 off of your brain for a second.
46:57 30 more [ __ ] miles you don't want to
46:59 think about when you got [ __ ] up your
47:01 back. So, I'm sitting there and I'm
47:05 eating some food. I'm like, "Okay, man.
47:06 My blood pressure is a little bit
47:09 better. I'm going to walk to the car,
47:12 but before I walk to the car, it'd be
47:15 pretty badass if I can walk one mile and
47:17 then I'll quit."
47:19 I walked a mile.
47:22 Long story short, that one mile became
47:33 And that's the thing that we do a lot in life.
47:34 life.
47:37 What we do is when we have a goal, my
47:38 goal was to raise money for this
47:40 foundation. Now, I'm not saying go to my
47:42 extent. This is all take what I say with
47:44 the great just take it take little bits
47:46 of what I say. You're not trying to be
47:48 [ __ ] David Gogggins. You're trying to
47:51 be the best you possible. But that
47:55 requires knowing how to take mental
47:57 breaks when [ __ ] gets hard. It's not quitting.
47:59 quitting.
48:01 Just take a [ __ ] break for a second
48:04 and get your breath because your mind is
48:06 panicked. You're sporadic. It's called
48:09 the one second decision. I saw so many
48:11 people who could have graduated Navy
48:13 Seal training, but they get in that
48:17 [ __ ] cold water during hell week.
48:19 Think about hell week. Hell week is five
48:22 days, 130 hours of continuous training.
48:25 You might get two hours of sleep, but
48:27 you go through three to five weeks of training
48:29 training
48:32 before you get to hell week. So all hell
48:34 week is is no sleep. It's the same [ __ ]
48:38 you were doing. Nothing different. But
48:41 your mind spazzes the [ __ ] out hour one
48:43 when they put you in that cold water
48:45 that you've been in a thousand times.
48:47 You get in that cold water and you freak
48:50 out. You don't remember that I've been
48:52 this water before a thousand times. You
48:54 don't remember I've done this [ __ ]
48:57 before. So in that one second decision,
49:00 your mind can't process 130 hours. It's
49:04 too much. So you quit.
49:06 And once you quit, you take that warm
49:09 shower. And guess what happens? You have
49:12 regret. So you have to learn how to
49:15 manage that one second decision. And
49:17 what that is is this.
49:21 If you do 130 hours,
49:26 every second you have to win. If you
49:31 lose one [ __ ] second of that 130
49:34 hours, you will not be a Navy Seal.
49:38 In life, it's the same way. If you lose
49:40 one second, not take a break. If you
49:43 make a bad decision and just hang it up
49:46 in that one second, you will [ __ ]
49:49 regret it. You must win every second.
49:52 You must be in control of your life
49:55 every second of your life or you will
49:57 lose. So that's the biggest thing. Never
50:02 forget your goals. Many dreams die while suffering.
50:04 suffering.
50:05 Don't be one of those people whose
50:07 dreams die while you're suffering. Learn
50:12 to manage your mind. Wow. Unbelievable.
50:14 All right, we're wrapping up. I need
50:16 your help with something. We wrap up
50:19 here after you. You close it out. We
50:21 have a dinner break. We got an awards
50:24 ceremony. We give out, you know, we got
50:26 5,000 people. We probably got 500 people
50:28 started get awards. They'll be here.
50:29 They're getting awards. The best thing
50:30 that anybody ever did to me when I got
50:32 in the insurance business, the guy made
50:33 me go to the award ceremony. I've been
50:34 there for four months. I said, I've been
50:36 here four months. He said, I want you to
50:37 go to the ceremony. I want you to see
50:39 the people get the awards and I want you
50:41 to realize that if they can do it, [ __ ]
50:42 you definitely can do it. I want you to
50:44 sit in your chair and think of what it
50:46 feel like when you go achieve it. I went
50:48 like you told me to and I watched and I
50:51 was like, the dude just tripped over the
50:53 stairs. The dude went the wrong way. The
50:55 number one guy talked about himself for
50:58 45 minutes and a little dude, I'll never
50:59 do that when I take that award next year
51:02 because that was really egotistical.
51:04 Can you help me speak life into the
51:05 people that are thinking about going and
51:07 getting dinner, going and getting drunk,
51:10 going to watch a game, and convincing
51:11 them that
51:13 coming back here is a great decision for
51:15 their family.
51:17 All right. There's a phrase I always
51:20 say, and this phrase needs to stick with
51:22 you for the rest of your life.
51:25 There's a lot of people who want to go
51:29 back, watch the game, get a drink, bag
51:31 it. They want to bag the rest of the day.
51:33 day.
51:37 But the question is, are you done yet?
51:38 Are you truly finished with what you
51:41 came to do?
51:43 And so my phrase that I've said to
51:46 myself for a lot of years, and I say it
51:50 in the darkest of times,
51:52 don't stop when you're tired,
51:55 stop when you're done. So remember that.
51:59 Are you done? A lot of you are not done.
52:01 So don't sit back and be that bad team member
52:03 member
52:05 because everybody's watching you and
52:07 everybody's going to know you [ __ ]
52:10 bagged it. This is all part of being a
52:13 [ __ ] leader. Being a leader [ __ ]
52:16 sucks. You do everything in life that
52:19 you do not want to do. You are unhappy
52:22 90% of your life.
52:25 But that means that other people
52:27 are eating because of you. They're
52:29 living because of you. They're achieving
52:31 because of you. So, are you really in
52:34 that bad a shape? So, make a decision
52:37 tonight. Do you want to be a leader or
52:40 do you want to be that person who just
52:43 bags it and does their own [ __ ] And
52:44 then you can ask yourself that question
52:47 when you go home after bagging it. Look
52:49 in that dirty mirror and ask yourself
52:52 one question. Do I really have what it
52:54 takes to be a [ __ ] leader? I'll
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