YouTube Transcript:
He Built a $1M Business in 12 Months - Every Step Explained

Skip watching entire videos - get the full transcript, search for keywords, and copy with one click.

Video Transcript

View:

All right, so this is a friend of mine.

All right, so this is a friend of mine. His name is Sahel and he quit his

His name is Sahel and he quit his

His name is Sahel and he quit his corporate job in consulting to try and

corporate job in consulting to try and

corporate job in consulting to try and make money on the internet. In month

make money on the internet. In month

make money on the internet. In month one, he quit his job. In month two, he

one, he quit his job. In month two, he

one, he quit his job. In month two, he made his first dollar online. By month

made his first dollar online. By month

made his first dollar online. By month four, he'd hit his original goal of

four, he'd hit his original goal of

four, he'd hit his original goal of $10,000 a month. In month eight, he was

$10,000 a month. In month eight, he was

$10,000 a month. In month eight, he was up to $30,000 a month. And now, just 2

up to $30,000 a month. And now, just 2

up to $30,000 a month. And now, just 2 years after quitting his job, he is

years after quitting his job, he is

years after quitting his job, he is making $90,000 a month,

making $90,000 a month,

making $90,000 a month, which is $1.1 million in annual

which is $1.1 million in annual

which is $1.1 million in annual recurring revenue. How has your life

recurring revenue. How has your life

recurring revenue. How has your life changed now that you're rich? Would not

changed now that you're rich? Would not

changed now that you're rich? Would not say I'm rich, bro. you're making 90K a

say I'm rich, bro. you're making 90K a

say I'm rich, bro. you're making 90K a month. Like in what world is that not

month. Like in what world is that not

month. Like in what world is that not rich?

rich?

rich? Okay, so there's definitely an element

Okay, so there's definitely an element

Okay, so there's definitely an element of In this case study, we're going to

of In this case study, we're going to

of In this case study, we're going to break down Sahal's entire journey into

break down Sahal's entire journey into

break down Sahal's entire journey into the 12 steps that he followed to start

the 12 steps that he followed to start

the 12 steps that he followed to start making money online as a complete

making money online as a complete

making money online as a complete beginner to now becoming insanely rich

beginner to now becoming insanely rich

beginner to now becoming insanely rich as a result. We're going to talk about

as a result. We're going to talk about

as a result. We're going to talk about his idea generation process, how he

his idea generation process, how he

his idea generation process, how he narrowed down his business ideas to land

narrowed down his business ideas to land

narrowed down his business ideas to land on the one that he was going to go for,

on the one that he was going to go for,

on the one that he was going to go for, how he built it with very little coding

how he built it with very little coding

how he built it with very little coding knowledge, how he found his first users,

knowledge, how he found his first users,

knowledge, how he found his first users, how he got to that coveted goal of

how he got to that coveted goal of

how he got to that coveted goal of $10,000 a month, and how he grew from

$10,000 a month, and how he grew from

$10,000 a month, and how he grew from 10,000 all the way to $90,000 a month.

10,000 all the way to $90,000 a month.

10,000 all the way to $90,000 a month. When I quit my job to start this, my

When I quit my job to start this, my

When I quit my job to start this, my goal at the time was, oh, if I could

goal at the time was, oh, if I could

goal at the time was, oh, if I could only just get to 10K a month in monthly

only just get to 10K a month in monthly

only just get to 10K a month in monthly recurring revenue, that's like more than

recurring revenue, that's like more than

recurring revenue, that's like more than enough to be here is honestly kind of I

enough to be here is honestly kind of I

enough to be here is honestly kind of I did not even think we would get this

did not even think we would get this

did not even think we would get this far. It's kind of unbelievable. So, if

far. It's kind of unbelievable. So, if

far. It's kind of unbelievable. So, if you are interested in potentially

you are interested in potentially

you are interested in potentially quitting your job and getting the sort

quitting your job and getting the sort

quitting your job and getting the sort of financial freedom that lets you

of financial freedom that lets you

of financial freedom that lets you literally travel the world kind of

literally travel the world kind of

literally travel the world kind of working from your laptop, which is what

working from your laptop, which is what

working from your laptop, which is what Sah is doing at the moment, then

Sah is doing at the moment, then

Sah is doing at the moment, then hopefully there's going to be a lot to

hopefully there's going to be a lot to

hopefully there's going to be a lot to learn from this video. All righty. So, I

learn from this video. All righty. So, I

learn from this video. All righty. So, I want to start off by telling you a

want to start off by telling you a

want to start off by telling you a little bit of the backstory of how Sahel

little bit of the backstory of how Sahel

little bit of the backstory of how Sahel and I got to know each other. If you

and I got to know each other. If you

and I got to know each other. If you don't care that, that's totally fine.

don't care that, that's totally fine.

don't care that, that's totally fine. There's like timestamps down below for

There's like timestamps down below for

There's like timestamps down below for the entirety of this video, so you can

the entirety of this video, so you can

the entirety of this video, so you can feel free to skip around if you like.

feel free to skip around if you like.

feel free to skip around if you like. But basically, back in 2012, Sahel and I

But basically, back in 2012, Sahel and I

But basically, back in 2012, Sahel and I met as first years at Cambridge

met as first years at Cambridge

met as first years at Cambridge University. He was on a scholarship from

University. He was on a scholarship from

University. He was on a scholarship from Pakistan, and he was studying

Pakistan, and he was studying

Pakistan, and he was studying engineering. I was born in Pakistan

engineering. I was born in Pakistan

engineering. I was born in Pakistan originally, but I've been living in the

originally, but I've been living in the

originally, but I've been living in the UK for most of my life. And I went to

UK for most of my life. And I went to

UK for most of my life. And I went to Cambridge to study medicine. And so, we

Cambridge to study medicine. And so, we

Cambridge to study medicine. And so, we bonded through a Pakistan society like

bonded through a Pakistan society like

bonded through a Pakistan society like first years meetup type thing. And we

first years meetup type thing. And we

first years meetup type thing. And we realized that we were both nerds. We

realized that we were both nerds. We

realized that we were both nerds. We were both into music and like singing

were both into music and like singing

were both into music and like singing and piano and guitar and stuff. And

and piano and guitar and stuff. And

and piano and guitar and stuff. And actually many years later when I first

actually many years later when I first

actually many years later when I first started my YouTube channel, uh, Sahel

started my YouTube channel, uh, Sahel

started my YouTube channel, uh, Sahel was the one who I was doing like musical

was the one who I was doing like musical

was the one who I was doing like musical covers with where he was playing guitar

covers with where he was playing guitar

covers with where he was playing guitar and piano and I'd be sort of singing and

and piano and I'd be sort of singing and

and piano and I'd be sort of singing and playing some guitar. And often when we'd

playing some guitar. And often when we'd

playing some guitar. And often when we'd get together, we would both dream of

get together, we would both dream of

get together, we would both dream of this idea of like starting our own

this idea of like starting our own

this idea of like starting our own businesses someday. That was like that

businesses someday. That was like that

businesses someday. That was like that was like the thing to aspire towards. It

was like the thing to aspire towards. It

was like the thing to aspire towards. It wasn't obvious how we were going to do

wasn't obvious how we were going to do

wasn't obvious how we were going to do it back then, but we'd kind of get

it back then, but we'd kind of get

it back then, but we'd kind of get together and be like kind of talking

together and be like kind of talking

together and be like kind of talking about business ideas and it be so so

about business ideas and it be so so

about business ideas and it be so so cool to build a business someday, you

cool to build a business someday, you

cool to build a business someday, you know, that kind of stuff. Now fast

know, that kind of stuff. Now fast

know, that kind of stuff. Now fast forward a few years and then I started

forward a few years and then I started

forward a few years and then I started working as a doctor and Sahel got a job

working as a doctor and Sahel got a job

working as a doctor and Sahel got a job in a fancy management consulting firm in

in a fancy management consulting firm in

in a fancy management consulting firm in London and crucially he had to stay

London and crucially he had to stay

London and crucially he had to stay there for 5 years because he was on a

there for 5 years because he was on a

there for 5 years because he was on a visa from Pakistan and so to live and

visa from Pakistan and so to live and

visa from Pakistan and so to live and work in the UK he had to have a

work in the UK he had to have a

work in the UK he had to have a full-time job for 5 years before he

full-time job for 5 years before he

full-time job for 5 years before he could get his permanent residence and

could get his permanent residence and

could get his permanent residence and his passport. And so 5 years later

his passport. And so 5 years later

his passport. And so 5 years later literally on the day that he got his

literally on the day that he got his

literally on the day that he got his permanent residence in the UK he decided

permanent residence in the UK he decided

permanent residence in the UK he decided to hand in his notice to quit his job.

to hand in his notice to quit his job.

to hand in his notice to quit his job. And so in celebration me and him and a

And so in celebration me and him and a

And so in celebration me and him and a couple of friends we went out to dinner

couple of friends we went out to dinner

couple of friends we went out to dinner to celebrate. And that was when he was

to celebrate. And that was when he was

to celebrate. And that was when he was like all right lads I need to start a

like all right lads I need to start a

like all right lads I need to start a business. I've got to like make this

business. I've got to like make this

business. I've got to like make this work. We're now two years from that date

work. We're now two years from that date

work. We're now two years from that date where he quit his corporate consulting

where he quit his corporate consulting

where he quit his corporate consulting job that he didn't particularly enjoy

job that he didn't particularly enjoy

job that he didn't particularly enjoy but that was making him likeund 150k a

but that was making him likeund 150k a

but that was making him likeund 150k a year or something like that and he's now

year or something like that and he's now

year or something like that and he's now built this business that we're going to

built this business that we're going to

built this business that we're going to talk about. He's making over a million a

talk about. He's making over a million a

talk about. He's making over a million a year. He's like traveling the world with

year. He's like traveling the world with

year. He's like traveling the world with his wife. And so when he and the boys

his wife. And so when he and the boys

his wife. And so when he and the boys came to visit me here in Hong Kong, I

came to visit me here in Hong Kong, I

came to visit me here in Hong Kong, I said to Sahel, Sahel, mate, like you're

said to Sahel, Sahel, mate, like you're

said to Sahel, Sahel, mate, like you're now like living the dream that so many

now like living the dream that so many

now like living the dream that so many people in my audience aspire to. Let's

people in my audience aspire to. Let's

people in my audience aspire to. Let's do a case study on the YouTube channel

do a case study on the YouTube channel

do a case study on the YouTube channel where we break down every step of your

where we break down every step of your

where we break down every step of your journey and we try and be as real as we

journey and we try and be as real as we

journey and we try and be as real as we can about what it actually took to get

can about what it actually took to get

can about what it actually took to get you from quitting your job to making now

you from quitting your job to making now

you from quitting your job to making now a million a year. And thankfully he was

a million a year. And thankfully he was

a million a year. And thankfully he was up for it. So this is the first sort of

up for it. So this is the first sort of

up for it. So this is the first sort of interview that he's ever done. But I

interview that he's ever done. But I

interview that he's ever done. But I hope you guys can get a lot of value

hope you guys can get a lot of value

hope you guys can get a lot of value from this conversation, from this case

from this conversation, from this case

from this conversation, from this case study. So the way this is going to work

study. So the way this is going to work

study. So the way this is going to work is that it's sort of like a podcast, but

is that it's sort of like a podcast, but

is that it's sort of like a podcast, but also sort of not like a podcast because

also sort of not like a podcast because

also sort of not like a podcast because I'm going to be jumping in at various

I'm going to be jumping in at various

I'm going to be jumping in at various intervals and I'm going to be sharing my

intervals and I'm going to be sharing my

intervals and I'm going to be sharing my own thoughts and frameworks and

own thoughts and frameworks and

own thoughts and frameworks and reflections on the stuff that Sahel and

reflections on the stuff that Sahel and

reflections on the stuff that Sahel and I are talking about. Again, just to

I are talking about. Again, just to

I are talking about. Again, just to flag, this is going to be a mega mega

flag, this is going to be a mega mega

flag, this is going to be a mega mega long video, but there are timestamps

long video, but there are timestamps

long video, but there are timestamps down below so you can skip around if you

down below so you can skip around if you

down below so you can skip around if you feel like it. But anyway, let's now jump

feel like it. But anyway, let's now jump

feel like it. But anyway, let's now jump into the 12step process. All right, so

into the 12step process. All right, so

into the 12step process. All right, so let's start with step one. Quit the job.

[Music]

[Music] All right. So, this is a spectrum on how

All right. So, this is a spectrum on how

All right. So, this is a spectrum on how you can start a business while having a

you can start a business while having a

you can start a business while having a job. You can start by dipping your toes

job. You can start by dipping your toes

job. You can start by dipping your toes in at the shallow end and slowly working

in at the shallow end and slowly working

in at the shallow end and slowly working your way up. Or you can take the plunge

your way up. Or you can take the plunge

your way up. Or you can take the plunge straight into the deep end. Taking the

straight into the deep end. Taking the

straight into the deep end. Taking the plunge straight into the deep end is

plunge straight into the deep end is

plunge straight into the deep end is where you like just straight up quit the

where you like just straight up quit the

where you like just straight up quit the job. And you quit the job without having

job. And you quit the job without having

job. And you quit the job without having any side income, without side hustling.

any side income, without side hustling.

any side income, without side hustling. You're just like, "Right, I'm going to

You're just like, "Right, I'm going to

You're just like, "Right, I'm going to quit my job. I'm going to jump into the

quit my job. I'm going to jump into the

quit my job. I'm going to jump into the deep end and I'm going to try and make

deep end and I'm going to try and make

deep end and I'm going to try and make money on the internet. I'm going to try

money on the internet. I'm going to try

money on the internet. I'm going to try and start my business." Whatever that

and start my business." Whatever that

and start my business." Whatever that looks like. This is the thing that

looks like. This is the thing that

looks like. This is the thing that sailed it. But there are other things

sailed it. But there are other things

sailed it. But there are other things you can do. You can do what I did, which

you can do. You can do what I did, which

you can do. You can do what I did, which is start on the shallow end where you

is start on the shallow end where you

is start on the shallow end where you keep your job and you're sort of side

keep your job and you're sort of side

keep your job and you're sort of side hustling on the evenings and the

hustling on the evenings and the

hustling on the evenings and the weekends and you're sort of dipping your

weekends and you're sort of dipping your

weekends and you're sort of dipping your toes in at the shallow end and sort of

toes in at the shallow end and sort of

toes in at the shallow end and sort of like you're slowly trying to work your

like you're slowly trying to work your

like you're slowly trying to work your way up in terms of like money such that

way up in terms of like money such that

way up in terms of like money such that when you do quit your job, you've got

when you do quit your job, you've got

when you do quit your job, you've got enough of a financial buffer. You've got

enough of a financial buffer. You've got

enough of a financial buffer. You've got income coming in from your side hustle.

income coming in from your side hustle.

income coming in from your side hustle. Someone on this end of the spectrum is

Someone on this end of the spectrum is

Someone on this end of the spectrum is maybe spending like 1 hour a week on

maybe spending like 1 hour a week on

maybe spending like 1 hour a week on their thing. I was at this point I was

their thing. I was at this point I was

their thing. I was at this point I was spending kind of like 5 to 10 hours a

spending kind of like 5 to 10 hours a

spending kind of like 5 to 10 hours a week kind of side hustling on my YouTube

week kind of side hustling on my YouTube

week kind of side hustling on my YouTube channel and on my business. And so this

channel and on my business. And so this

channel and on my business. And so this little side hustling route at the

little side hustling route at the

little side hustling route at the shallow end is kind of the gentle

shallow end is kind of the gentle

shallow end is kind of the gentle approach to entrepreneurship and it's

approach to entrepreneurship and it's

approach to entrepreneurship and it's what I usually recommend. But in Sahel's

what I usually recommend. But in Sahel's

what I usually recommend. But in Sahel's case, he decided that after he got the

case, he decided that after he got the

case, he decided that after he got the right to live in the UK indefinitely, he

right to live in the UK indefinitely, he

right to live in the UK indefinitely, he was going to quit the job and he was

was going to quit the job and he was

was going to quit the job and he was going to take the plunge straight into

going to take the plunge straight into

going to take the plunge straight into the deep end. Okay. So how how scary was

the deep end. Okay. So how how scary was

the deep end. Okay. So how how scary was it for you to quit your job and how did

it for you to quit your job and how did

it for you to quit your job and how did you derisk the process? Like how were

you derisk the process? Like how were

you derisk the process? Like how were you thinking about it? So I'm very

you thinking about it? So I'm very

you thinking about it? So I'm very riskaverse. It was actually quite tricky

riskaverse. It was actually quite tricky

riskaverse. It was actually quite tricky to get to that point. So firstly, I was

to get to that point. So firstly, I was

to get to that point. So firstly, I was on a visa while I was working in the UK

on a visa while I was working in the UK

on a visa while I was working in the UK and it was sponsored by my employer and

and it was sponsored by my employer and

and it was sponsored by my employer and it was kind of a big no no to quit that

it was kind of a big no no to quit that

it was kind of a big no no to quit that job and just be on I don't know there

job and just be on I don't know there

job and just be on I don't know there are some other programs to give you

are some other programs to give you

are some other programs to give you entrepreneurial visas but that's

entrepreneurial visas but that's

entrepreneurial visas but that's obviously higher risk and I was never

obviously higher risk and I was never

obviously higher risk and I was never kind of daring enough to take that step.

kind of daring enough to take that step.

kind of daring enough to take that step. Uh, so I waited that out and uh once I

Uh, so I waited that out and uh once I

Uh, so I waited that out and uh once I got to the point where the visa was no

got to the point where the visa was no

got to the point where the visa was no longer a concern, I'd gotten my PR from

longer a concern, I'd gotten my PR from

longer a concern, I'd gotten my PR from from the government. I I had a bit of

from the government. I I had a bit of

from the government. I I had a bit of runway. I had a year of savings and the

runway. I had a year of savings and the

runway. I had a year of savings and the thought process at the time was why

thought process at the time was why

thought process at the time was why don't I just take a year out and take

don't I just take a year out and take

don't I just take a year out and take this plunge. If it works out, great. If

this plunge. If it works out, great. If

this plunge. If it works out, great. If it doesn't work out, the worst case is

it doesn't work out, the worst case is

it doesn't work out, the worst case is where I am today. So it cannot go any,

where I am today. So it cannot go any,

where I am today. So it cannot go any, you know, it cannot be any worse than it

you know, it cannot be any worse than it

you know, it cannot be any worse than it is today. I think in that position, a

is today. I think in that position, a

is today. I think in that position, a lot of people will think, "Oh my

lot of people will think, "Oh my

lot of people will think, "Oh my goodness, I've got a gap in my resume."

goodness, I've got a gap in my resume."

goodness, I've got a gap in my resume." And also, "Oh my goodness, I couldn't

And also, "Oh my goodness, I couldn't

And also, "Oh my goodness, I couldn't possibly eat into my savings." How did

possibly eat into my savings." How did

possibly eat into my savings." How did you get over the fear of eating into

you get over the fear of eating into

you get over the fear of eating into your savings, which is a thing that I

your savings, which is a thing that I

your savings, which is a thing that I know holds I know dozens of people

know holds I know dozens of people

know holds I know dozens of people personally who are held back by the

personally who are held back by the

personally who are held back by the thought of their the number in their

thought of their the number in their

thought of their the number in their savings account like going down and that

savings account like going down and that

savings account like going down and that feels like really scary and really like,

feels like really scary and really like,

feels like really scary and really like, "Oh my god, I'm going to end up homeless

"Oh my god, I'm going to end up homeless

"Oh my god, I'm going to end up homeless and you know, all all of that sort of

and you know, all all of that sort of

and you know, all all of that sort of stuff." The choice I think at the time

stuff." The choice I think at the time

stuff." The choice I think at the time was I've got a bit of savings. I could

was I've got a bit of savings. I could

was I've got a bit of savings. I could put a down payment on a house kind of

put a down payment on a house kind of

put a down payment on a house kind of thing and invest in uh you know my

thing and invest in uh you know my

thing and invest in uh you know my future in that way or I could invest in

future in that way or I could invest in

future in that way or I could invest in myself. That was the decision for me is

myself. That was the decision for me is

myself. That was the decision for me is you know I I I kind of believe in myself

you know I I I kind of believe in myself

you know I I I kind of believe in myself that I have you know something to give

that I have you know something to give

that I have you know something to give to the world. I can make something if I

to the world. I can make something if I

to the world. I can make something if I invest in myself. I can work on a

invest in myself. I can work on a

invest in myself. I can work on a business on my own. And the choice was

business on my own. And the choice was

business on my own. And the choice was between you know going as I am right now

between you know going as I am right now

between you know going as I am right now taking a more traditional path versus

taking a more traditional path versus

taking a more traditional path versus investing in my own skills which kind of

investing in my own skills which kind of

investing in my own skills which kind of you you have to have some conviction in

you you have to have some conviction in

you you have to have some conviction in yourself that you know if you invest in

yourself that you know if you invest in

yourself that you know if you invest in yourself you can make something of it.

yourself you can make something of it.

yourself you can make something of it. Um so that was really the choice and

Um so that was really the choice and

Um so that was really the choice and yeah eating into your savings is is a is

yeah eating into your savings is is a is

yeah eating into your savings is is a is obviously a tricky thing to do and

obviously a tricky thing to do and

obviously a tricky thing to do and having no income. I was lucky to have a

having no income. I was lucky to have a

having no income. I was lucky to have a I have a very supportive wife who was

I have a very supportive wife who was

I have a very supportive wife who was also in a job at the time so that

also in a job at the time so that

also in a job at the time so that helped. I mean, even so, like a year of

helped. I mean, even so, like a year of

helped. I mean, even so, like a year of savings, it's fine. You can always

savings, it's fine. You can always

savings, it's fine. You can always recover from that. It's it's not a big

recover from that. It's it's not a big

recover from that. It's it's not a big deal if it if it kind of goes down the

deal if it if it kind of goes down the

deal if it if it kind of goes down the drain, you know. Oh, by the way, if you

drain, you know. Oh, by the way, if you

drain, you know. Oh, by the way, if you are enjoying this video, then you might

are enjoying this video, then you might

are enjoying this video, then you might like to check out Gamma, who are very

like to check out Gamma, who are very

like to check out Gamma, who are very kindly sponsoring the video. Gamma is my

kindly sponsoring the video. Gamma is my

kindly sponsoring the video. Gamma is my absolute favorite way to make slides.

absolute favorite way to make slides.

absolute favorite way to make slides. So, if I need to make slides for

So, if I need to make slides for

So, if I need to make slides for anything, whether it's a proposal or a

anything, whether it's a proposal or a

anything, whether it's a proposal or a presentation or a talk I'm doing or a

presentation or a talk I'm doing or a

presentation or a talk I'm doing or a workshop I'm giving, Gamma makes it

workshop I'm giving, Gamma makes it

workshop I'm giving, Gamma makes it super easy to create viby, aesthetically

super easy to create viby, aesthetically

super easy to create viby, aesthetically pleasing, really nicely designed

pleasing, really nicely designed

pleasing, really nicely designed slideshows. My favorite feature is their

slideshows. My favorite feature is their

slideshows. My favorite feature is their AI slides builder. So, basically, you

AI slides builder. So, basically, you

AI slides builder. So, basically, you open up the app, you paste in whatever

open up the app, you paste in whatever

open up the app, you paste in whatever text you want. So if I've got an outline

text you want. So if I've got an outline

text you want. So if I've got an outline for a talk or a workshop or like a

for a talk or a workshop or like a

for a talk or a workshop or like a session for one of my courses that I'm

session for one of my courses that I'm

session for one of my courses that I'm running, I'll usually have the outline

running, I'll usually have the outline

running, I'll usually have the outline as bullet points in notion or in Google

as bullet points in notion or in Google

as bullet points in notion or in Google Docs anyway. So then all I have to do is

Docs anyway. So then all I have to do is

Docs anyway. So then all I have to do is copy and paste the bullet points into

copy and paste the bullet points into

copy and paste the bullet points into Gamma and it will automatically create a

Gamma and it will automatically create a

Gamma and it will automatically create a first draft of the slides for me. I have

first draft of the slides for me. I have

first draft of the slides for me. I have to find my own Aliabadal House style in

to find my own Aliabadal House style in

to find my own Aliabadal House style in these slides so it can look and feel the

these slides so it can look and feel the

these slides so it can look and feel the way I want them to by default. And then

way I want them to by default. And then

way I want them to by default. And then I can go through and make any changes I

I can go through and make any changes I

I can go through and make any changes I want and it just saves hours and hours

want and it just saves hours and hours

want and it just saves hours and hours and hours compared to trying to do the

and hours compared to trying to do the

and hours compared to trying to do the same thing in Google Slides or in

same thing in Google Slides or in

same thing in Google Slides or in PowerPoint or in Keynote. Gamma also

PowerPoint or in Keynote. Gamma also

PowerPoint or in Keynote. Gamma also works really nicely for exploring and

works really nicely for exploring and

works really nicely for exploring and visualizing ideas. So, one thing I'll

visualizing ideas. So, one thing I'll

visualizing ideas. So, one thing I'll often do is that I'll go for a walk.

often do is that I'll go for a walk.

often do is that I'll go for a walk. I'll dictate a voice note into Voice

I'll dictate a voice note into Voice

I'll dictate a voice note into Voice Pal. And then I'll take the transcript

Pal. And then I'll take the transcript

Pal. And then I'll take the transcript of that voice note and chuck it straight

of that voice note and chuck it straight

of that voice note and chuck it straight into Gamma. And this is really helpful

into Gamma. And this is really helpful

into Gamma. And this is really helpful when I'm trying to sort of visually

when I'm trying to sort of visually

when I'm trying to sort of visually ideate for a new video that I'm working

ideate for a new video that I'm working

ideate for a new video that I'm working on or I've actually been doing this for

on or I've actually been doing this for

on or I've actually been doing this for the new book that I'm writing. There's

the new book that I'm writing. There's

the new book that I'm writing. There's something about turning the text into a

something about turning the text into a

something about turning the text into a slideshow and then being able to sort of

slideshow and then being able to sort of

slideshow and then being able to sort of just go through the slides where I can

just go through the slides where I can

just go through the slides where I can sort of imagine myself talking through

sort of imagine myself talking through

sort of imagine myself talking through them and explaining the idea that often

them and explaining the idea that often

them and explaining the idea that often gives me way more clarity on how good

gives me way more clarity on how good

gives me way more clarity on how good the idea is and what bits need work

the idea is and what bits need work

the idea is and what bits need work compared to just reading the thing out

compared to just reading the thing out

compared to just reading the thing out on a Google doc. So, if you need to do

on a Google doc. So, if you need to do

on a Google doc. So, if you need to do any kind of presentation for your work

any kind of presentation for your work

any kind of presentation for your work or for your business or your side hustle

or for your business or your side hustle

or for your business or your side hustle or even just for fun, you should

or even just for fun, you should

or even just for fun, you should definitely check out Gamma. And if you'd

definitely check out Gamma. And if you'd

definitely check out Gamma. And if you'd like to check it out, you can head over

like to check it out, you can head over

like to check it out, you can head over to gamma.app. So, thank you Gamma for

to gamma.app. So, thank you Gamma for

to gamma.app. So, thank you Gamma for sponsoring the video. And let's get back

sponsoring the video. And let's get back

sponsoring the video. And let's get back to it.

All right. So, over a 5-year period of

All right. So, over a 5-year period of working in corporate consulting, Sahale

working in corporate consulting, Sahale

working in corporate consulting, Sahale is saving some percentage of his

is saving some percentage of his

is saving some percentage of his paycheck each month, and he's building

paycheck each month, and he's building

paycheck each month, and he's building up his buffer of savings. And this is a

up his buffer of savings. And this is a

up his buffer of savings. And this is a somewhat this this way looking graph

somewhat this this way looking graph

somewhat this this way looking graph because when he's in a in his first two

because when he's in a in his first two

because when he's in a in his first two years he's not earning very much but

years he's not earning very much but

years he's not earning very much but then there's a big like salary jump hit

then there's a big like salary jump hit

then there's a big like salary jump hit 3 four and 5 years and so eventually he

3 four and 5 years and so eventually he

3 four and 5 years and so eventually he gets his savings to the point where he's

gets his savings to the point where he's

gets his savings to the point where he's got enough to cover a year worth of

got enough to cover a year worth of

got enough to cover a year worth of expenses.

At this point 5 years in he quits his

At this point 5 years in he quits his job so he no longer has any income and

job so he no longer has any income and

job so he no longer has any income and now he has to eat into his savings. If

now he has to eat into his savings. If

now he has to eat into his savings. If you keep your lifestyle costs low, then

you keep your lifestyle costs low, then

you keep your lifestyle costs low, then those savings can last you a certain

those savings can last you a certain

those savings can last you a certain amount of time. But for some people, the

amount of time. But for some people, the

amount of time. But for some people, the lifestyle costs are very high and so

lifestyle costs are very high and so

lifestyle costs are very high and so that savings don't last very long. And

that savings don't last very long. And

that savings don't last very long. And then everyone has a sort of kind of

then everyone has a sort of kind of

then everyone has a sort of kind of threshold where they're like, "Oh

threshold where they're like, "Oh

threshold where they're like, "Oh if my savings get below this threshold,

if my savings get below this threshold,

if my savings get below this threshold, that is too much for me at that point."

that is too much for me at that point."

that is too much for me at that point." And then what I have to do is go back

And then what I have to do is go back

And then what I have to do is go back and find another job, go back to

and find another job, go back to

and find another job, go back to corporate, like whatever, whatever the

corporate, like whatever, whatever the

corporate, like whatever, whatever the situation might be. Now, there's a

situation might be. Now, there's a

situation might be. Now, there's a couple of things to flag here, which is

couple of things to flag here, which is

couple of things to flag here, which is basically how high up this line is and

basically how high up this line is and

basically how high up this line is and also the gradient of your burn. These

also the gradient of your burn. These

also the gradient of your burn. These are the two things that basically

are the two things that basically

are the two things that basically determine your runway, which is

determine your runway, which is

determine your runway, which is basically how much time can you give

basically how much time can you give

basically how much time can you give yourself to work on your business to try

yourself to work on your business to try

yourself to work on your business to try and get it off the ground. Before you

and get it off the ground. Before you

and get it off the ground. Before you either run out of money or before your

either run out of money or before your

either run out of money or before your savings that you're eating into dip

savings that you're eating into dip

savings that you're eating into dip below your threshold of comfortableness.

below your threshold of comfortableness.

below your threshold of comfortableness. In Sahel's case, when he quit his job,

In Sahel's case, when he quit his job,

In Sahel's case, when he quit his job, he tried his best to lower his expenses

he tried his best to lower his expenses

he tried his best to lower his expenses so he had as much runway as possible.

so he had as much runway as possible.

so he had as much runway as possible. And he also decided that emotionally

And he also decided that emotionally

And he also decided that emotionally speaking, he was happy to lose 12 months

speaking, he was happy to lose 12 months

speaking, he was happy to lose 12 months worth of living expenses from his

worth of living expenses from his

worth of living expenses from his savings in order to give himself that

savings in order to give himself that

savings in order to give himself that chance to start his business, that thing

chance to start his business, that thing

chance to start his business, that thing that he'd been dreaming of doing for

that he'd been dreaming of doing for

that he'd been dreaming of doing for such a long time. For some people, the

such a long time. For some people, the

such a long time. For some people, the thing is going to be 3 months or 6

thing is going to be 3 months or 6

thing is going to be 3 months or 6 months or 12 months or 2 years or 5

months or 12 months or 2 years or 5

months or 12 months or 2 years or 5 years or even 10 years depending on a

years or even 10 years depending on a

years or even 10 years depending on a how much savings you've got and

how much savings you've got and

how much savings you've got and depending on how much money you're

depending on how much money you're

depending on how much money you're comfortable losing and depending on your

comfortable losing and depending on your

comfortable losing and depending on your kind of lifestyle cost. So obviously if

kind of lifestyle cost. So obviously if

kind of lifestyle cost. So obviously if you have loads of kids and you have an

you have loads of kids and you have an

you have loads of kids and you have an expensive lifestyle then you're going to

expensive lifestyle then you're going to

expensive lifestyle then you're going to have a lot less runway than someone who

have a lot less runway than someone who

have a lot less runway than someone who doesn't have any kids for example. So

doesn't have any kids for example. So

doesn't have any kids for example. So while you're in this period of runway

while you're in this period of runway

while you're in this period of runway while you're dipping into your savings

while you're dipping into your savings

while you're dipping into your savings your goal is to try and start a business

your goal is to try and start a business

your goal is to try and start a business such that you actually you know it

such that you actually you know it

such that you actually you know it starts to make money and then things

starts to make money and then things

starts to make money and then things starts to take off or at least starts to

starts to take off or at least starts to

starts to take off or at least starts to experience enough momentum that you

experience enough momentum that you

experience enough momentum that you realize okay I'm going to go all in on

realize okay I'm going to go all in on

realize okay I'm going to go all in on this thing. Now, the thing to mention

this thing. Now, the thing to mention

this thing. Now, the thing to mention here is that if you're going to follow

here is that if you're going to follow

here is that if you're going to follow this particular method, if you are going

this particular method, if you are going

this particular method, if you are going to take the plunge method, as I call it,

to take the plunge method, as I call it,

to take the plunge method, as I call it, of just diving into the deep end and

of just diving into the deep end and

of just diving into the deep end and just straight up quitting your job

just straight up quitting your job

just straight up quitting your job without a plan in order to try and get a

without a plan in order to try and get a

without a plan in order to try and get a business off the ground, you have to be

business off the ground, you have to be

business off the ground, you have to be comfortable dipping into your savings.

comfortable dipping into your savings.

comfortable dipping into your savings. This is a thing that holds so many

This is a thing that holds so many

This is a thing that holds so many people back. I have friends and team

people back. I have friends and team

people back. I have friends and team members who have like 50k to 100k USD

members who have like 50k to 100k USD

members who have like 50k to 100k USD worth of savings, and that could be like

worth of savings, and that could be like

worth of savings, and that could be like 3 to 5 years worth of runaway based on

3 to 5 years worth of runaway based on

3 to 5 years worth of runaway based on their living cost because they don't

their living cost because they don't

their living cost because they don't have kids and things. But there is this

have kids and things. But there is this

have kids and things. But there is this psychological hurdle as soon as they

psychological hurdle as soon as they

psychological hurdle as soon as they start dipping into their savings and

start dipping into their savings and

start dipping into their savings and they're like, "Oh my god, dipping into

they're like, "Oh my god, dipping into

they're like, "Oh my god, dipping into my savings is a terrible fate. I

my savings is a terrible fate. I

my savings is a terrible fate. I couldn't possibly. What if I need those

couldn't possibly. What if I need those

couldn't possibly. What if I need those savings when I'm 95 years old to try and

savings when I'm 95 years old to try and

savings when I'm 95 years old to try and like buy me an extra 2 days of life or

like buy me an extra 2 days of life or

like buy me an extra 2 days of life or like that?" There'll be some kind of

like that?" There'll be some kind of

like that?" There'll be some kind of thought process where it's like there's

thought process where it's like there's

thought process where it's like there's this emotional overwhelm and fear around

this emotional overwhelm and fear around

this emotional overwhelm and fear around dipping into the savings. Some of that

dipping into the savings. Some of that

dipping into the savings. Some of that fear is a practical concern. You know,

fear is a practical concern. You know,

fear is a practical concern. You know, it's useful to have money in the bank in

it's useful to have money in the bank in

it's useful to have money in the bank in cases like life emergencies and stuff,

cases like life emergencies and stuff,

cases like life emergencies and stuff, but quite a lot of it in my experience

but quite a lot of it in my experience

but quite a lot of it in my experience is the emotional fear factor around

is the emotional fear factor around

is the emotional fear factor around dipping into the savings. Now, if Sahel

dipping into the savings. Now, if Sahel

dipping into the savings. Now, if Sahel had had an emotional fear factor around

had had an emotional fear factor around

had had an emotional fear factor around dipping into his savings, none of this

dipping into his savings, none of this

dipping into his savings, none of this would have ever happened. He would still

would have ever happened. He would still

would have ever happened. He would still be working his job that he hated in

be working his job that he hated in

be working his job that he hated in corporate consulting. But because he

corporate consulting. But because he

corporate consulting. But because he actively decided to invest in himself

actively decided to invest in himself

actively decided to invest in himself and sort of treated himself as his own

and sort of treated himself as his own

and sort of treated himself as his own startup where he's like, "All right,

startup where he's like, "All right,

startup where he's like, "All right, cool. I'm going to give myself 12

cool. I'm going to give myself 12

cool. I'm going to give myself 12 months. I've got 12 months worth of

months. I've got 12 months worth of

months. I've got 12 months worth of runway where I don't need to worry about

runway where I don't need to worry about

runway where I don't need to worry about making money." And that is the time, the

making money." And that is the time, the

making money." And that is the time, the timebound amount of time I'm going to

timebound amount of time I'm going to

timebound amount of time I'm going to give myself to get this business off the

give myself to get this business off the

give myself to get this business off the ground. If it doesn't work, I'm just,

ground. If it doesn't work, I'm just,

ground. If it doesn't work, I'm just, well, at least I'll have given it a go.

well, at least I'll have given it a go.

well, at least I'll have given it a go. I'm just going to go back to consulting,

I'm just going to go back to consulting,

I'm just going to go back to consulting, you know, with my tail between my legs.

you know, with my tail between my legs.

you know, with my tail between my legs. And that's fine because at that point,

And that's fine because at that point,

And that's fine because at that point, I'm no longer going to have the what if.

I'm no longer going to have the what if.

I'm no longer going to have the what if. What if I'd taken that plunge? What if

What if I'd taken that plunge? What if

What if I'd taken that plunge? What if I'd invested in myself? What if I'd

I'd invested in myself? What if I'd

I'd invested in myself? What if I'd taken a bet, taken that risk to start

taken a bet, taken that risk to start

taken a bet, taken that risk to start that business? Why did you decide to

that business? Why did you decide to

that business? Why did you decide to straight up quit the job uh rather than

straight up quit the job uh rather than

straight up quit the job uh rather than uh side hustle on the evenings and the

uh side hustle on the evenings and the

uh side hustle on the evenings and the weekends alongside the day job to sort

weekends alongside the day job to sort

weekends alongside the day job to sort of try and get your thing off the

of try and get your thing off the

of try and get your thing off the ground? So, I did try that. Um, I did

ground? So, I did try that. Um, I did

ground? So, I did try that. Um, I did this very unconventional thing of doing

this very unconventional thing of doing

this very unconventional thing of doing part-time at a consulting company, which

part-time at a consulting company, which

part-time at a consulting company, which is quite rare because it's quite quite a

is quite rare because it's quite quite a

is quite rare because it's quite quite a full-on job. I was doing 4 days a week

full-on job. I was doing 4 days a week

full-on job. I was doing 4 days a week instead of five for a few months, and

instead of five for a few months, and

instead of five for a few months, and that came with a pay cut. So, it was a

that came with a pay cut. So, it was a

that came with a pay cut. So, it was a bit of a small risk. I tried that and it

bit of a small risk. I tried that and it

bit of a small risk. I tried that and it did not work because I think a full-time

did not work because I think a full-time

did not work because I think a full-time job just takes over your headsp space

job just takes over your headsp space

job just takes over your headsp space and you don't really have enough time to

and you don't really have enough time to

and you don't really have enough time to think of your own business. At least I

think of your own business. At least I

think of your own business. At least I didn't. I'm sure other people, you know,

didn't. I'm sure other people, you know,

didn't. I'm sure other people, you know, there will be people who can, but for

there will be people who can, but for

there will be people who can, but for me, it just did not work. And it was the

me, it just did not work. And it was the

me, it just did not work. And it was the moment where I quit the job to actually

moment where I quit the job to actually

moment where I quit the job to actually go all in on something that I felt like

go all in on something that I felt like

go all in on something that I felt like I had the space to experiment with a few

I had the space to experiment with a few

I had the space to experiment with a few things. And to be honest, I had a bit of

things. And to be honest, I had a bit of

things. And to be honest, I had a bit of a pressure to make make something out of

a pressure to make make something out of

a pressure to make make something out of it, you know? And without that, without

it, you know? And without that, without

it, you know? And without that, without having that kind of uh pressure and

having that kind of uh pressure and

having that kind of uh pressure and space to do it, I don't think I would

space to do it, I don't think I would

space to do it, I don't think I would have gotten this far. I probably would

have gotten this far. I probably would

have gotten this far. I probably would have had a smaller side hustle that like

have had a smaller side hustle that like

have had a smaller side hustle that like you can't half your way into that kind

you can't half your way into that kind

you can't half your way into that kind of thing, right?

of thing, right?

of thing, right? Yeah. There's a lot of people that sort

Yeah. There's a lot of people that sort

Yeah. There's a lot of people that sort of sell the dream around like, oh, you

of sell the dream around like, oh, you

of sell the dream around like, oh, you could get to 10K a month by just sort of

could get to 10K a month by just sort of

could get to 10K a month by just sort of working in the working in the weekends,

working in the working in the weekends,

working in the working in the weekends, working in the evenings. Um, but it

working in the evenings. Um, but it

working in the evenings. Um, but it sounds like that that didn't really work

sounds like that that didn't really work

sounds like that that didn't really work for you. And don't get me wrong, there

for you. And don't get me wrong, there

for you. And don't get me wrong, there are people who do that. Like there are

are people who do that. Like there are

are people who do that. Like there are people who will on the weekends really,

people who will on the weekends really,

people who will on the weekends really, you know, be in full hustle mode.

you know, be in full hustle mode.

you know, be in full hustle mode. They'll be selling courses or doing

They'll be selling courses or doing

They'll be selling courses or doing coaching or that kind of thing. But I

coaching or that kind of thing. But I

coaching or that kind of thing. But I just found it didn't work for me. Yeah,

just found it didn't work for me. Yeah,

just found it didn't work for me. Yeah, that's fair enough. So, Hel tried the

that's fair enough. So, Hel tried the

that's fair enough. So, Hel tried the side hustling idea working in management

side hustling idea working in management

side hustling idea working in management consulting. There was a load of work.

consulting. There was a load of work.

consulting. There was a load of work. Um, he told me afterwards that even

Um, he told me afterwards that even

Um, he told me afterwards that even though he was technically working 4 days

though he was technically working 4 days

though he was technically working 4 days a week, he still had like 6 days a week

a week, he still had like 6 days a week

a week, he still had like 6 days a week worth of work. And so, the part-time

worth of work. And so, the part-time

worth of work. And so, the part-time experiment didn't really work. But, you

experiment didn't really work. But, you

experiment didn't really work. But, you know, kudos to him for trying. Um, and

know, kudos to him for trying. Um, and

know, kudos to him for trying. Um, and again, I know a bunch of people who are

again, I know a bunch of people who are

again, I know a bunch of people who are in a similar situation as Sahel where

in a similar situation as Sahel where

in a similar situation as Sahel where they've got a job that they don't

they've got a job that they don't

they've got a job that they don't particularly like. They could go

particularly like. They could go

particularly like. They could go part-time, but they don't even try.

part-time, but they don't even try.

part-time, but they don't even try. Like, they don't think it's possible to

Like, they don't think it's possible to

Like, they don't think it's possible to go part-time. And it's like, you know,

go part-time. And it's like, you know,

go part-time. And it's like, you know, technically it wasn't really possible in

technically it wasn't really possible in

technically it wasn't really possible in Sahil's job, but he found a way to

Sahil's job, but he found a way to

Sahil's job, but he found a way to hustle for it, to negotiate for it. And

hustle for it, to negotiate for it. And

hustle for it, to negotiate for it. And because he was good at his job, they

because he was good at his job, they

because he was good at his job, they didn't want to lose him. And so they

didn't want to lose him. And so they

didn't want to lose him. And so they were quite happy to allow him to work

were quite happy to allow him to work

were quite happy to allow him to work technically 3 4 days a week. Anyway, he

technically 3 4 days a week. Anyway, he

technically 3 4 days a week. Anyway, he tried the experiment of shallow dipping

tried the experiment of shallow dipping

tried the experiment of shallow dipping toes, high side hustling. That

toes, high side hustling. That

toes, high side hustling. That experiment did not work. So he was like,

experiment did not work. So he was like,

experiment did not work. So he was like, "All right, cool. I'm going to plunge in

"All right, cool. I'm going to plunge in

"All right, cool. I'm going to plunge in on the deep end. I'm going to quit the

on the deep end. I'm going to quit the

on the deep end. I'm going to quit the job." So you stick it out at consulting

job." So you stick it out at consulting

job." So you stick it out at consulting for 5 years so that you get your

for 5 years so that you get your

for 5 years so that you get your permanent residence in the UK. And it

permanent residence in the UK. And it

permanent residence in the UK. And it just really opens up the world for you.

just really opens up the world for you.

just really opens up the world for you. Um and so my understanding is that on

Um and so my understanding is that on

Um and so my understanding is that on the day that you got the ability to live

the day that you got the ability to live

the day that you got the ability to live in the UK permanently, you decided to

in the UK permanently, you decided to

in the UK permanently, you decided to quit the job. Yeah. Um for me that was

quit the job. Yeah. Um for me that was

quit the job. Yeah. Um for me that was my moment of freedom. So actually I was

my moment of freedom. So actually I was

my moment of freedom. So actually I was quite riskaverse and I didn't quite quit

quite riskaverse and I didn't quite quit

quite riskaverse and I didn't quite quit my job immediately. I negotiated a

my job immediately. I negotiated a

my job immediately. I negotiated a one-year um sabbatical kind of leave of

one-year um sabbatical kind of leave of

one-year um sabbatical kind of leave of absence with my employer. It's it's

absence with my employer. It's it's

absence with my employer. It's it's basically like unpaid. So it's just an

basically like unpaid. So it's just an

basically like unpaid. So it's just an offer to come back in a year's time,

offer to come back in a year's time,

offer to come back in a year's time, right? So it's not like they're paying

right? So it's not like they're paying

right? So it's not like they're paying you to take a year out. So yeah, that

you to take a year out. So yeah, that

you to take a year out. So yeah, that was my risk averse person's way of doing

was my risk averse person's way of doing

was my risk averse person's way of doing the quit your job and you know go off on

the quit your job and you know go off on

the quit your job and you know go off on your own thing. How did you negotiate a

your own thing. How did you negotiate a

your own thing. How did you negotiate a year-long sobatical? So the company I

year-long sobatical? So the company I

year-long sobatical? So the company I worked at do do like 3 month breaks.

worked at do do like 3 month breaks.

worked at do do like 3 month breaks. That's quite a common thing because it's

That's quite a common thing because it's

That's quite a common thing because it's quite a full-on job and people will

quite a full-on job and people will

quite a full-on job and people will after a couple years or so take a few

after a couple years or so take a few

after a couple years or so take a few months out to do that kind of thing. I

months out to do that kind of thing. I

months out to do that kind of thing. I hadn't done that for the 5 years. So uh

hadn't done that for the 5 years. So uh

hadn't done that for the 5 years. So uh I kind of had some brownie points in my

I kind of had some brownie points in my

I kind of had some brownie points in my favor. It was also kind of a recession

favor. It was also kind of a recession

favor. It was also kind of a recession year, so I think my employer was glad

year, so I think my employer was glad

year, so I think my employer was glad that I was off the payroll for a year

that I was off the payroll for a year

that I was off the payroll for a year anyway. So, it kind of worked out. Um,

anyway. So, it kind of worked out. Um,

anyway. So, it kind of worked out. Um, yeah, that was basically it. So, even

yeah, that was basically it. So, even

yeah, that was basically it. So, even though he quit his job, he was actually

though he quit his job, he was actually

though he quit his job, he was actually de-risking the whole thing by again

de-risking the whole thing by again

de-risking the whole thing by again doing a good job of negotiating a

doing a good job of negotiating a

doing a good job of negotiating a year-long sobatical where they were

year-long sobatical where they were

year-long sobatical where they were like, you know what, a year from now,

like, you know what, a year from now,

like, you know what, a year from now, you can just come back at the same

you can just come back at the same

you can just come back at the same salary and at the same position. Nice.

salary and at the same position. Nice.

salary and at the same position. Nice. Okay. So, 5 years in, you get the

Okay. So, 5 years in, you get the

Okay. So, 5 years in, you get the passport, you quit the job, and you're

passport, you quit the job, and you're

passport, you quit the job, and you're like, all right, I've got this year.

like, all right, I've got this year.

like, all right, I've got this year. I've got a year of runway. I'm going to

I've got a year of runway. I'm going to

I've got a year of runway. I'm going to invest in myself. I'm going to do the

invest in myself. I'm going to do the

invest in myself. I'm going to do the thing. Great. What happens next? Like,

thing. Great. What happens next? Like,

thing. Great. What happens next? Like, yeah. So, I immediately went on holiday

yeah. So, I immediately went on holiday

yeah. So, I immediately went on holiday for uh so for a month, I was just like,

for uh so for a month, I was just like,

for uh so for a month, I was just like, I'm kind of burnt out. I just want some

I'm kind of burnt out. I just want some

I'm kind of burnt out. I just want some time to relax and get my head clear from

time to relax and get my head clear from

time to relax and get my head clear from this past consulting life and uh you

this past consulting life and uh you

this past consulting life and uh you know, just kind of turn over a new page.

know, just kind of turn over a new page.

know, just kind of turn over a new page. And yeah, so I did three four weeks of

And yeah, so I did three four weeks of

And yeah, so I did three four weeks of that. uh went to like a beach town for a

that. uh went to like a beach town for a

that. uh went to like a beach town for a week or so, came back and was just

week or so, came back and was just

week or so, came back and was just chilling for a while. And I think it was

chilling for a while. And I think it was

chilling for a while. And I think it was like three or four weeks into that that

like three or four weeks into that that

like three or four weeks into that that I began to get that itch of I'm not

I began to get that itch of I'm not

I began to get that itch of I'm not doing anything with my life. I need to

doing anything with my life. I need to

doing anything with my life. I need to make something. I need to be productive.

make something. I need to be productive.

make something. I need to be productive. And yeah, I think that's around the time

And yeah, I think that's around the time

And yeah, I think that's around the time when you and I chatted about, you know,

when you and I chatted about, you know,

when you and I chatted about, you know, what kind of business could uh could I

what kind of business could uh could I

what kind of business could uh could I work on and, you know, what should I do

work on and, you know, what should I do

work on and, you know, what should I do with my newfound freedom? And it was at

with my newfound freedom? And it was at

with my newfound freedom? And it was at this point that me and Sahel and two

this point that me and Sahel and two

this point that me and Sahel and two other friends went out for dinner and we

other friends went out for dinner and we

other friends went out for dinner and we were talking about like okay what kind

were talking about like okay what kind

were talking about like okay what kind of business can he start. So now we come

of business can he start. So now we come

of business can he start. So now we come to step two and do the reading. So I

to step two and do the reading. So I

to step two and do the reading. So I asked Sahel what he remembered from that

asked Sahel what he remembered from that

asked Sahel what he remembered from that dinner that we had 2 years ago. Yeah. So

dinner that we had 2 years ago. Yeah. So

dinner that we had 2 years ago. Yeah. So I remember that quite clearly. Uh we

I remember that quite clearly. Uh we

I remember that quite clearly. Uh we were at dinner with our friends Nate and

were at dinner with our friends Nate and

were at dinner with our friends Nate and Sam and at the time I was like mate I

Sam and at the time I was like mate I

Sam and at the time I was like mate I just quit my job. I'm going to go all in

just quit my job. I'm going to go all in

just quit my job. I'm going to go all in on all the hobbies I've been doing in

on all the hobbies I've been doing in

on all the hobbies I've been doing in this last 5 years that I haven't had the

this last 5 years that I haven't had the

this last 5 years that I haven't had the time to properly do. and uh you were

time to properly do. and uh you were

time to properly do. and uh you were like, "Okay, so what are you gonna work

like, "Okay, so what are you gonna work

like, "Okay, so what are you gonna work on?" And I think at the time I was like,

on?" And I think at the time I was like,

on?" And I think at the time I was like, you know, music's always been a kind of

you know, music's always been a kind of

you know, music's always been a kind of passion of mine and I've never really

passion of mine and I've never really

passion of mine and I've never really worked on that and I would love to make

worked on that and I would love to make

worked on that and I would love to make a career out of music. I want to learn

a career out of music. I want to learn

a career out of music. I want to learn the guitar a bit more properly, maybe

the guitar a bit more properly, maybe

the guitar a bit more properly, maybe get some vocal training and, you know,

get some vocal training and, you know,

get some vocal training and, you know, go all in on that. And in that

go all in on that. And in that

go all in on that. And in that conversation, I think you were like,

conversation, I think you were like,

conversation, I think you were like, "What the hell are you doing? You're not

"What the hell are you doing? You're not

"What the hell are you doing? You're not going to make money that way. So it's

going to make money that way. So it's

going to make money that way. So it's going to be a difficult career to to

going to be a difficult career to to

going to be a difficult career to to work on." And yeah, I think that's

work on." And yeah, I think that's

work on." And yeah, I think that's around the time we discussed this whole

around the time we discussed this whole

around the time we discussed this whole path of entrepreneurship and actually

path of entrepreneurship and actually

path of entrepreneurship and actually going after businesses that can sustain

going after businesses that can sustain

going after businesses that can sustain you and kind of being a bit more

you and kind of being a bit more

you and kind of being a bit more practical about it and the whole idea of

practical about it and the whole idea of

practical about it and the whole idea of uh you know hobbies are there to be

uh you know hobbies are there to be

uh you know hobbies are there to be hobbies. They're not necessarily going

hobbies. They're not necessarily going

hobbies. They're not necessarily going to make you money and you should be kind

to make you money and you should be kind

to make you money and you should be kind of focusing on things that can

of focusing on things that can

of focusing on things that can reasonably sustain your your life. All

reasonably sustain your your life. All

reasonably sustain your your life. All right. All right. So, during this

right. All right. So, during this

right. All right. So, during this dinner, Sahel said that his goal was to

dinner, Sahel said that his goal was to

dinner, Sahel said that his goal was to be able to make £10,000 a month by the

be able to make £10,000 a month by the

be able to make £10,000 a month by the end of the year, i.e. £100,000 GBP for

end of the year, i.e. £100,000 GBP for

end of the year, i.e. £100,000 GBP for the year. That is a very high salary.

the year. That is a very high salary.

the year. That is a very high salary. That puts you in the top like 3% of

That puts you in the top like 3% of

That puts you in the top like 3% of earners in the UK. And his proposed

earners in the UK. And his proposed

earners in the UK. And his proposed vehicle for getting to that was to uh

vehicle for getting to that was to uh

vehicle for getting to that was to uh try and make some sort of music career.

try and make some sort of music career.

try and make some sort of music career. Now, if you look at the stats around

Now, if you look at the stats around

Now, if you look at the stats around this, being a musician is really hard.

this, being a musician is really hard.

this, being a musician is really hard. It is really, really hard to make money.

It is really, really hard to make money.

It is really, really hard to make money. Even if you're really, really, really

Even if you're really, really, really

Even if you're really, really, really good. It's really, really hard to make

good. It's really, really hard to make

good. It's really, really hard to make money as a professional musician. In

money as a professional musician. In

money as a professional musician. In Sah's case, you know, he's pretty good

Sah's case, you know, he's pretty good

Sah's case, you know, he's pretty good at guitar. He's pretty good at piano,

at guitar. He's pretty good at piano,

at guitar. He's pretty good at piano, but he's like selftaught on both of

but he's like selftaught on both of

but he's like selftaught on both of those. He's like, you know, reasonably

those. He's like, you know, reasonably

those. He's like, you know, reasonably good to like a self-taught level, but

good to like a self-taught level, but

good to like a self-taught level, but not like, you know, virtuosic at like

not like, you know, virtuosic at like

not like, you know, virtuosic at like piano or guitar. He's not like amazing,

piano or guitar. He's not like amazing,

piano or guitar. He's not like amazing, and he's also okay at singing. Like,

and he's also okay at singing. Like,

and he's also okay at singing. Like, he's about as good as I am. But neither

he's about as good as I am. But neither

he's about as good as I am. But neither of us are anywhere near good enough to

of us are anywhere near good enough to

of us are anywhere near good enough to be able to make music a professional

be able to make music a professional

be able to make music a professional thing without relying on a ton of luck

thing without relying on a ton of luck

thing without relying on a ton of luck along the way. La.

Now, I'm all for people following their

Now, I'm all for people following their passions and stuff, but generally if a

passions and stuff, but generally if a

passions and stuff, but generally if a friend comes to me for advice, which is

friend comes to me for advice, which is

friend comes to me for advice, which is what the Hill was doing in this, you

what the Hill was doing in this, you

what the Hill was doing in this, you know, it wasn't it wasn't just

know, it wasn't it wasn't just

know, it wasn't it wasn't just unsolicited, but a friend came to me for

unsolicited, but a friend came to me for

unsolicited, but a friend came to me for advice and said, "Hey, you know, you do

advice and said, "Hey, you know, you do

advice and said, "Hey, you know, you do this business stuff. I've been thinking

this business stuff. I've been thinking

this business stuff. I've been thinking of, you know, doing this music thing."

of, you know, doing this music thing."

of, you know, doing this music thing." If your path to getting rich, if your

If your path to getting rich, if your

If your path to getting rich, if your path to making 10K a month is in an

path to making 10K a month is in an

path to making 10K a month is in an industry where you have to be a massive

industry where you have to be a massive

industry where you have to be a massive extreme outlier to make it work, I

extreme outlier to make it work, I

extreme outlier to make it work, I generally advise against it because

generally advise against it because

generally advise against it because ideally, we want a strategy that gets us

ideally, we want a strategy that gets us

ideally, we want a strategy that gets us to our goal of $10,000 a month or

to our goal of $10,000 a month or

to our goal of $10,000 a month or whatever the goal is. We want a strategy

whatever the goal is. We want a strategy

whatever the goal is. We want a strategy that relies on luck as little as

that relies on luck as little as

that relies on luck as little as possible. Everything relies on luck to

possible. Everything relies on luck to

possible. Everything relies on luck to some extent. But if Sahel had said,

some extent. But if Sahel had said,

some extent. But if Sahel had said, "Man, I have no experience in acting,

"Man, I have no experience in acting,

"Man, I have no experience in acting, but I'm going to become a professional

but I'm going to become a professional

but I'm going to become a professional actor and try and star in the next

actor and try and star in the next

actor and try and star in the next Marvel movie." It's like, "Bro, it's

Marvel movie." It's like, "Bro, it's

Marvel movie." It's like, "Bro, it's probably not going to happen." If he'd

probably not going to happen." If he'd

probably not going to happen." If he'd said, "Oh my god, HBO have a new Harry

said, "Oh my god, HBO have a new Harry

said, "Oh my god, HBO have a new Harry Potter show coming out, and I'm going to

Potter show coming out, and I'm going to

Potter show coming out, and I'm going to try and audition for Professor Snape or

try and audition for Professor Snape or

try and audition for Professor Snape or whatever." I'm going to be like, "Bro,

whatever." I'm going to be like, "Bro,

whatever." I'm going to be like, "Bro, it's probably not going to happen." That

it's probably not going to happen." That

it's probably not going to happen." That should not be a strategy that you follow

should not be a strategy that you follow

should not be a strategy that you follow to try and get rich if your goal is to

to try and get rich if your goal is to

to try and get rich if your goal is to make 10,000 a month within 12 months.

make 10,000 a month within 12 months.

make 10,000 a month within 12 months. Thankfully, our two other friends, Sam

Thankfully, our two other friends, Sam

Thankfully, our two other friends, Sam and Nate, agreed and we've kind of said

and Nate, agreed and we've kind of said

and Nate, agreed and we've kind of said like, "Yeah, Sahel, you know, this this

like, "Yeah, Sahel, you know, this this

like, "Yeah, Sahel, you know, this this music thing is it's kind of hard to make

music thing is it's kind of hard to make

music thing is it's kind of hard to make money as a musician. Like, what about we

money as a musician. Like, what about we

money as a musician. Like, what about we think of something else?" And so then,

think of something else?" And so then,

think of something else?" And so then, Sahel said to me, "Okay, Ollie, you

Sahel said to me, "Okay, Ollie, you

Sahel said to me, "Okay, Ollie, you know, you've quit your job to build this

know, you've quit your job to build this

know, you've quit your job to build this business and you're making millions kind

business and you're making millions kind

business and you're making millions kind of thing. What would you do if you were

of thing. What would you do if you were

of thing. What would you do if you were in my shoes?" And I said to him, "Look,

in my shoes?" And I said to him, "Look,

in my shoes?" And I said to him, "Look, I don't know, but I have some reading

I don't know, but I have some reading

I don't know, but I have some reading for you to do. You should just read

for you to do. You should just read

for you to do. You should just read these three books." And I gave him three

these three books." And I gave him three

these three books." And I gave him three book recommendations.

The three books were books I've talked

The three books were books I've talked about on the channel repeatedly.

about on the channel repeatedly.

about on the channel repeatedly. Firstly, The Millionaire Fast Lane by MJ

Firstly, The Millionaire Fast Lane by MJ

Firstly, The Millionaire Fast Lane by MJ DeMarco. Incredible book. Secondly, $100

DeMarco. Incredible book. Secondly, $100

DeMarco. Incredible book. Secondly, $100 million Office by Alex Moszi. Incredible

million Office by Alex Moszi. Incredible

million Office by Alex Moszi. Incredible book. And thirdly, com secrets by

book. And thirdly, com secrets by

book. And thirdly, com secrets by Russell Brunson. Absolutely incredible

Russell Brunson. Absolutely incredible

Russell Brunson. Absolutely incredible book. We discussed learning from the

book. We discussed learning from the

book. We discussed learning from the best in this world of entrepreneurship.

best in this world of entrepreneurship.

best in this world of entrepreneurship. And you gave me some book suggestions to

And you gave me some book suggestions to

And you gave me some book suggestions to go and do my homework on before I commit

go and do my homework on before I commit

go and do my homework on before I commit to this life of a music career, right?

to this life of a music career, right?

to this life of a music career, right? Um, and I think two good recommendations

Um, and I think two good recommendations

Um, and I think two good recommendations from that. So, there was the millionaire

from that. So, there was the millionaire

from that. So, there was the millionaire fast lane and that one really changed my

fast lane and that one really changed my

fast lane and that one really changed my life. And the second one was $100

life. And the second one was $100

life. And the second one was $100 million offers. Got one right there.

million offers. Got one right there.

million offers. Got one right there. Nice. Got one right there. You can hold

Nice. Got one right there. You can hold

Nice. Got one right there. You can hold this up.

this up.

this up. It's like we planned this, but like that

It's like we planned this, but like that

It's like we planned this, but like that was actually complete coincidence.

was actually complete coincidence.

was actually complete coincidence. Nice. Yeah. So the first one was the

Nice. Yeah. So the first one was the

Nice. Yeah. So the first one was the millionaire fast lane and that was um

millionaire fast lane and that was um

millionaire fast lane and that was um kind of a big mindset change because it

kind of a big mindset change because it

kind of a big mindset change because it really puts into perspective you know

really puts into perspective you know

really puts into perspective you know most people are in this kind of slow

most people are in this kind of slow

most people are in this kind of slow growth lane where you're developing your

growth lane where you're developing your

growth lane where you're developing your wealth over 40 year 50 year career and

wealth over 40 year 50 year career and

wealth over 40 year 50 year career and that's not really the way people get

that's not really the way people get

that's not really the way people get rich and the second one was $100 million

rich and the second one was $100 million

rich and the second one was $100 million offers by Alex Hormosi and that one is

offers by Alex Hormosi and that one is

offers by Alex Hormosi and that one is all about you know how do you find the

all about you know how do you find the

all about you know how do you find the right market to build a product in. How

right market to build a product in. How

right market to build a product in. How do you market that offer that you come

do you market that offer that you come

do you market that offer that you come up with? And that really helped me think

up with? And that really helped me think

up with? And that really helped me think about, you know, what kind of project I

about, you know, what kind of project I

about, you know, what kind of project I should be working on. So, yeah, I think

should be working on. So, yeah, I think

should be working on. So, yeah, I think those two really brought a mindset shift

those two really brought a mindset shift

those two really brought a mindset shift for me. Okay, nice. Uh, I want to try

for me. Okay, nice. Uh, I want to try

for me. Okay, nice. Uh, I want to try and double click on this. So, you

and double click on this. So, you

and double click on this. So, you messaged me or something after the fact

messaged me or something after the fact

messaged me or something after the fact being like, "Man, I've just read The

being like, "Man, I've just read The

being like, "Man, I've just read The Millionaire Fast Lane. I can never go

Millionaire Fast Lane. I can never go

Millionaire Fast Lane. I can never go back to a day job ever again." Why did

back to a day job ever again." Why did

back to a day job ever again." Why did you say, "I've just read The Millionaire

you say, "I've just read The Millionaire

you say, "I've just read The Millionaire Fast Lane and I can never go back to a

Fast Lane and I can never go back to a

Fast Lane and I can never go back to a day job ever again." Okay, so this book

day job ever again." Okay, so this book

day job ever again." Okay, so this book really puts into perspective how people

really puts into perspective how people

really puts into perspective how people grow their wealth. The kind of illusion

grow their wealth. The kind of illusion

grow their wealth. The kind of illusion I was under is that you can take any any

I was under is that you can take any any

I was under is that you can take any any hobby that you have or any, you know,

hobby that you have or any, you know,

hobby that you have or any, you know, anything you want to work on and do that

anything you want to work on and do that

anything you want to work on and do that for a long enough time, invest your

for a long enough time, invest your

for a long enough time, invest your savings, and you will you're guaranteed

savings, and you will you're guaranteed

savings, and you will you're guaranteed success if you do that for long enough,

success if you do that for long enough,

success if you do that for long enough, right? But like you read this book and

right? But like you read this book and

right? But like you read this book and it tells you wait hold on there are

it tells you wait hold on there are

it tells you wait hold on there are three lanes of life. There's the

three lanes of life. There's the

three lanes of life. There's the sidewalk, there's a slow lane, there's

sidewalk, there's a slow lane, there's

sidewalk, there's a slow lane, there's the fast lane. And it's only in the fast

the fast lane. And it's only in the fast

the fast lane. And it's only in the fast lane where you get leverage. You divorce

lane where you get leverage. You divorce

lane where you get leverage. You divorce your time from wealth and you really

your time from wealth and you really

your time from wealth and you really kind of grow grow your wealth much more

kind of grow grow your wealth much more

kind of grow grow your wealth much more quickly than you would in like investing

quickly than you would in like investing

quickly than you would in like investing in the stock market, compounding over

in the stock market, compounding over

in the stock market, compounding over time, that kind of thing. And once I

time, that kind of thing. And once I

time, that kind of thing. And once I went through that, I was like, this this

went through that, I was like, this this

went through that, I was like, this this path that I've been on is does not align

path that I've been on is does not align

path that I've been on is does not align with the outcomes I want in life. You

with the outcomes I want in life. You

with the outcomes I want in life. You know, it's that thing around if you're

know, it's that thing around if you're

know, it's that thing around if you're not getting the outcomes you want, you

not getting the outcomes you want, you

not getting the outcomes you want, you need to change what you're doing. And

need to change what you're doing. And

need to change what you're doing. And for me, this was the change. And yeah, I

for me, this was the change. And yeah, I

for me, this was the change. And yeah, I did message you right after that saying,

did message you right after that saying,

did message you right after that saying, "Mate, I cannot go back to my job after

"Mate, I cannot go back to my job after

"Mate, I cannot go back to my job after reading this book because yeah, it it

reading this book because yeah, it it

reading this book because yeah, it it just feels like now that I know that

just feels like now that I know that

just feels like now that I know that there's a better way or like now I know

there's a better way or like now I know

there's a better way or like now I know there's a path to where I want to get,

there's a path to where I want to get,

there's a path to where I want to get, why would I go to what I've been doing

why would I go to what I've been doing

why would I go to what I've been doing before?"

before?"

before?" I have recommended The Million Fast Lane

I have recommended The Million Fast Lane

I have recommended The Million Fast Lane to a lot of people on the YouTube

to a lot of people on the YouTube

to a lot of people on the YouTube channel. I would say less than 1% have

channel. I would say less than 1% have

channel. I would say less than 1% have read the book. Um, I think a lot of

read the book. Um, I think a lot of

read the book. Um, I think a lot of people a just don't read and b are

people a just don't read and b are

people a just don't read and b are turned off by the title. What would you

turned off by the title. What would you

turned off by the title. What would you say to those people that are that want

say to those people that are that want

say to those people that are that want to get rich but refuse to read the

to get rich but refuse to read the

to get rich but refuse to read the millionaire fast lane?

you got to take some action to get where

you got to take some action to get where you want to be. And I think reading a

you want to be. And I think reading a

you want to be. And I think reading a book is like step one on that ladder.

book is like step one on that ladder.

book is like step one on that ladder. Like it's the is the least you can do.

Like it's the is the least you can do.

Like it's the is the least you can do. So I think if you're genuinely serious

So I think if you're genuinely serious

So I think if you're genuinely serious about about getting to that kind of

about about getting to that kind of

about about getting to that kind of outcome of uh of being wealthy or you

outcome of uh of being wealthy or you

outcome of uh of being wealthy or you know being successful in life whatever

know being successful in life whatever

know being successful in life whatever that means to you then you you have to

that means to you then you you have to

that means to you then you you have to you have to do the homework. You have to

you have to do the homework. You have to

you have to do the homework. You have to read into you know how how do you even

read into you know how how do you even

read into you know how how do you even get there. If you don't even have the

get there. If you don't even have the

get there. If you don't even have the information on how you would get to your

information on how you would get to your

information on how you would get to your outcome then there's no way it's going

outcome then there's no way it's going

outcome then there's no way it's going to work right. You have to be incredibly

to work right. You have to be incredibly

to work right. You have to be incredibly lucky for it to work out without knowing

lucky for it to work out without knowing

lucky for it to work out without knowing the path you're going on. Nice. Yeah, I

the path you're going on. Nice. Yeah, I

the path you're going on. Nice. Yeah, I agree. So, you mentioned that the

agree. So, you mentioned that the

agree. So, you mentioned that the outcome you wanted wasn't aligned with

outcome you wanted wasn't aligned with

outcome you wanted wasn't aligned with the path that you were on. What was the

the path that you were on. What was the

the path that you were on. What was the outcome you wanted? What was your dream

outcome you wanted? What was your dream

outcome you wanted? What was your dream at the time? Yeah, the dream was, you

at the time? Yeah, the dream was, you

at the time? Yeah, the dream was, you know, be a hot shot entrepreneur kind of

know, be a hot shot entrepreneur kind of

know, be a hot shot entrepreneur kind of thing with with a big business or

thing with with a big business or

thing with with a big business or portfolio of businesses just kind of um

portfolio of businesses just kind of um

portfolio of businesses just kind of um running a company, making products,

running a company, making products,

running a company, making products, bringing value to lots and lots of

bringing value to lots and lots of

bringing value to lots and lots of people. That was the kind of image I had

people. That was the kind of image I had

people. That was the kind of image I had in mind. I think deep down I always knew

in mind. I think deep down I always knew

in mind. I think deep down I always knew I would go down the entrepreneurial

I would go down the entrepreneurial

I would go down the entrepreneurial journey at some point, but I think by

journey at some point, but I think by

journey at some point, but I think by the time I quit my job, I kind of lost

the time I quit my job, I kind of lost

the time I quit my job, I kind of lost the I had the idea of that outcome in

the I had the idea of that outcome in

the I had the idea of that outcome in mind, but I didn't really know how to

mind, but I didn't really know how to

mind, but I didn't really know how to get there. The how to get there at the

get there. The how to get there at the

get there. The how to get there at the time was just pick something to work on

time was just pick something to work on

time was just pick something to work on and work really hard and eventually you

and work really hard and eventually you

and work really hard and eventually you will get there. It was kind of vague

will get there. It was kind of vague

will get there. It was kind of vague beyond that. Whereas um actually doing

beyond that. Whereas um actually doing

beyond that. Whereas um actually doing the research and reading books like this

the research and reading books like this

the research and reading books like this I think really brings out the okay so

I think really brings out the okay so

I think really brings out the okay so what is step one what is step two what

what is step one what is step two what

what is step one what is step two what is step three and what are some key

is step three and what are some key

is step three and what are some key milestones you need to hit like this

milestones you need to hit like this

milestones you need to hit like this book millionaire fast lane talks about

book millionaire fast lane talks about

book millionaire fast lane talks about leverage and divorcing time from wealth

leverage and divorcing time from wealth

leverage and divorcing time from wealth and those are fundamental things for

and those are fundamental things for

and those are fundamental things for getting to the outcome that I wanted to

getting to the outcome that I wanted to

getting to the outcome that I wanted to get to. Um, and had I gone down the road

get to. Um, and had I gone down the road

get to. Um, and had I gone down the road of, you know, just working really hard

of, you know, just working really hard

of, you know, just working really hard at a music career or it could even be a

at a music career or it could even be a

at a music career or it could even be a software career, I don't think I would

software career, I don't think I would

software career, I don't think I would have gotten there without kind of

have gotten there without kind of

have gotten there without kind of embodying the principles mentioned in

embodying the principles mentioned in

embodying the principles mentioned in books like these. The really nice thing

books like these. The really nice thing

books like these. The really nice thing about books like these is that they give

about books like these is that they give

about books like these is that they give you a feel for the map. When you're

you a feel for the map. When you're

you a feel for the map. When you're trying to make money, when you're trying

trying to make money, when you're trying

trying to make money, when you're trying to start a business, unless you have a

to start a business, unless you have a

to start a business, unless you have a lot of experience in that, you just

lot of experience in that, you just

lot of experience in that, you just won't have a mental model for what's

won't have a mental model for what's

won't have a mental model for what's going on. It's like trying to navigate

going on. It's like trying to navigate

going on. It's like trying to navigate in the wilderness without knowing where

in the wilderness without knowing where

in the wilderness without knowing where you are. Having a sense of where you're

you are. Having a sense of where you're

you are. Having a sense of where you're trying to go, like I want to start a

trying to go, like I want to start a

trying to go, like I want to start a business that makes me rich or whatever,

business that makes me rich or whatever,

business that makes me rich or whatever, but just not knowing the path to get

but just not knowing the path to get

but just not knowing the path to get there. And in particular, The

there. And in particular, The

there. And in particular, The Millionaire Fast Lane is just it's just

Millionaire Fast Lane is just it's just

Millionaire Fast Lane is just it's just it's just sick. It's just it's a very

it's just sick. It's just it's a very

it's just sick. It's just it's a very click- baity title. I don't like how

click- baity title. I don't like how

click- baity title. I don't like how clickbait the title is, but it's the

clickbait the title is, but it's the

clickbait the title is, but it's the single best book I've ever read that

single best book I've ever read that

single best book I've ever read that just immediately gives you a firmware

just immediately gives you a firmware

just immediately gives you a firmware update on how to think about making

update on how to think about making

update on how to think about making money. And yeah, when read the book, he

money. And yeah, when read the book, he

money. And yeah, when read the book, he messaged me afterwards being like, you

messaged me afterwards being like, you

messaged me afterwards being like, you know, actually, do I have screenshot?

know, actually, do I have screenshot?

know, actually, do I have screenshot? Ah, I have the WhatsApp screenshot from

Ah, I have the WhatsApp screenshot from

Ah, I have the WhatsApp screenshot from back in the day from 19th of May 2023.

back in the day from 19th of May 2023.

back in the day from 19th of May 2023. By the way, I'm following through on the

By the way, I'm following through on the

By the way, I'm following through on the reading list. Just finished Millionaire

reading list. Just finished Millionaire

reading list. Just finished Millionaire Fast Lane starting $100 million offers.

Fast Lane starting $100 million offers.

Fast Lane starting $100 million offers. Good mindset shift. And then when we

Good mindset shift. And then when we

Good mindset shift. And then when we next hung out, he said to me that like

next hung out, he said to me that like

next hung out, he said to me that like now that he's read Millionaire Fast

now that he's read Millionaire Fast

now that he's read Millionaire Fast Lane, he could never go back to a day

Lane, he could never go back to a day

Lane, he could never go back to a day job ever again because he's now he now

job ever again because he's now he now

job ever again because he's now he now sees how making money actually works.

sees how making money actually works.

sees how making money actually works. All right, so at this point, Sahel is

All right, so at this point, Sahel is

All right, so at this point, Sahel is already ahead of 99% of people who try

already ahead of 99% of people who try

already ahead of 99% of people who try and make money because he has actually

and make money because he has actually

and make money because he has actually followed step number two to actually do

followed step number two to actually do

followed step number two to actually do the reading. And so finally, he's ready

the reading. And so finally, he's ready

the reading. And so finally, he's ready to actually launch his business after

to actually launch his business after

to actually launch his business after all of this prep work. And that brings

all of this prep work. And that brings

all of this prep work. And that brings us on to step number three, which is

us on to step number three, which is

us on to step number three, which is make a problem list. Yeah. So, at this

make a problem list. Yeah. So, at this

make a problem list. Yeah. So, at this time where I'd just quit my job and

time where I'd just quit my job and

time where I'd just quit my job and after a few weeks, I was itching to get

after a few weeks, I was itching to get

after a few weeks, I was itching to get working on something. I literally had a

working on something. I literally had a

working on something. I literally had a long list of dozens of ideas that could

long list of dozens of ideas that could

long list of dozens of ideas that could work out. And a lot of them had to do

work out. And a lot of them had to do

work out. And a lot of them had to do with my consulting background and kind

with my consulting background and kind

with my consulting background and kind of what problems I'd seen there with

of what problems I'd seen there with

of what problems I'd seen there with clients that we've worked with. And some

clients that we've worked with. And some

clients that we've worked with. And some of them have to do with, you know,

of them have to do with, you know,

of them have to do with, you know, software projects that I could work on.

software projects that I could work on.

software projects that I could work on. And uh that's a if you have a list of

And uh that's a if you have a list of

And uh that's a if you have a list of like 50 ideas, you need some kind of

like 50 ideas, you need some kind of

like 50 ideas, you need some kind of framework to figure out what is the

framework to figure out what is the

framework to figure out what is the right first idea to work on. And I used

right first idea to work on. And I used

right first idea to work on. And I used this book to cut that list uh short list

this book to cut that list uh short list

this book to cut that list uh short list down to six ideas. And the idea was that

down to six ideas. And the idea was that

down to six ideas. And the idea was that I would take this year out from work and

I would take this year out from work and

I would take this year out from work and I would do two months of work on each

I would do two months of work on each

I would do two months of work on each idea and kind of go down the list and

idea and kind of go down the list and

idea and kind of go down the list and you know if it doesn't work after 2

you know if it doesn't work after 2

you know if it doesn't work after 2 months then it's probably not going to

months then it's probably not going to

months then it's probably not going to work or you know it doesn't need to be

work or you know it doesn't need to be

work or you know it doesn't need to be making revenue but just show some

making revenue but just show some

making revenue but just show some promise after the two month mark and uh

promise after the two month mark and uh

promise after the two month mark and uh yeah if it doesn't work out by then just

yeah if it doesn't work out by then just

yeah if it doesn't work out by then just move on to the next one to the next one.

move on to the next one to the next one.

move on to the next one to the next one. And this book really helped me figure

And this book really helped me figure

And this book really helped me figure out what those six ideas were. Um, and

out what those six ideas were. Um, and

out what those six ideas were. Um, and this whole idea of like trying out a few

this whole idea of like trying out a few

this whole idea of like trying out a few ideas over a year. It's kind of inspired

ideas over a year. It's kind of inspired

ideas over a year. It's kind of inspired by one of the indie hacker people I

by one of the indie hacker people I

by one of the indie hacker people I follow is called Peter Levels. And his

follow is called Peter Levels. And his

follow is called Peter Levels. And his whole shik is that, you know, he picked

whole shik is that, you know, he picked

whole shik is that, you know, he picked out 12 things to do in a year. I think

out 12 things to do in a year. I think

out 12 things to do in a year. I think he called it like a year of startups

he called it like a year of startups

he called it like a year of startups where he did one startup a month. And a

where he did one startup a month. And a

where he did one startup a month. And a startup is just like, you know, a

startup is just like, you know, a

startup is just like, you know, a software project that people can buy

software project that people can buy

software project that people can buy something, right? Yeah. So I I kind of

something, right? Yeah. So I I kind of

something, right? Yeah. So I I kind of took that mentality. I thought a month

took that mentality. I thought a month

took that mentality. I thought a month was too short for me to properly build

was too short for me to properly build

was too short for me to properly build something. So I did like six ideas, two

something. So I did like six ideas, two

something. So I did like six ideas, two months each, one year. And this book

months each, one year. And this book

months each, one year. And this book really helped me figure out what those

really helped me figure out what those

really helped me figure out what those six were going to be. All right. So

six were going to be. All right. So

six were going to be. All right. So Sahil literally comes up with a list of

Sahil literally comes up with a list of

Sahil literally comes up with a list of 50 plus problems. And then he uses the

50 plus problems. And then he uses the

50 plus problems. And then he uses the framework in $100 million offers to

framework in $100 million offers to

framework in $100 million offers to narrow those 50 different problems down

narrow those 50 different problems down

narrow those 50 different problems down to the ones he actually wants to pursue.

to the ones he actually wants to pursue.

to the ones he actually wants to pursue. The list of problems that already is

The list of problems that already is

The list of problems that already is like more enlightened than most people I

like more enlightened than most people I

like more enlightened than most people I speak to who want to start a business.

speak to who want to start a business.

speak to who want to start a business. Um, how did you how did you realize that

Um, how did you how did you realize that

Um, how did you how did you realize that the way you build a business is by

the way you build a business is by

the way you build a business is by solving pro solving problems to the

solving pro solving problems to the

solving pro solving problems to the point that you made a list of like 50 of

point that you made a list of like 50 of

point that you made a list of like 50 of those ideas? Yeah, I think the the

those ideas? Yeah, I think the the

those ideas? Yeah, I think the the default especially if you're a coder or

default especially if you're a coder or

default especially if you're a coder or a developer or something like that. I I

a developer or something like that. I I

a developer or something like that. I I think the default is you come up with

think the default is you come up with

think the default is you come up with the solution first like you come up with

the solution first like you come up with

the solution first like you come up with a product and then you try to sell that

a product and then you try to sell that

a product and then you try to sell that product. And a lot of people up until

product. And a lot of people up until

product. And a lot of people up until that point haven't really thought about

that point haven't really thought about

that point haven't really thought about what problem they are solving or what

what problem they are solving or what

what problem they are solving or what users they are helping. Um so yeah

users they are helping. Um so yeah

users they are helping. Um so yeah reading books like these uh helped me

reading books like these uh helped me

reading books like these uh helped me change that mindset. And um another

change that mindset. And um another

change that mindset. And um another influence was the Indie Hackers podcast

influence was the Indie Hackers podcast

influence was the Indie Hackers podcast which uh I think you're a big fan of as

which uh I think you're a big fan of as

which uh I think you're a big fan of as well. Love it. Yeah. That's all about

well. Love it. Yeah. That's all about

well. Love it. Yeah. That's all about like getting indie hackers on on the

like getting indie hackers on on the

like getting indie hackers on on the podcast and asking them you know how did

podcast and asking them you know how did

podcast and asking them you know how did you come up with the idea and you know

you come up with the idea and you know

you come up with the idea and you know what were the big challenges and one of

what were the big challenges and one of

what were the big challenges and one of the big learnings for me from that was

the big learnings for me from that was

the big learnings for me from that was uh to actually go after problems rather

uh to actually go after problems rather

uh to actually go after problems rather than solutions. And if you have a

than solutions. And if you have a

than solutions. And if you have a painful problem in mind that you think

painful problem in mind that you think

painful problem in mind that you think you can solve, then yeah, you find the

you can solve, then yeah, you find the

you can solve, then yeah, you find the users, figure out a solution handinhand

users, figure out a solution handinhand

users, figure out a solution handinhand with the users and make sure it's

with the users and make sure it's

with the users and make sure it's something that people would actually pay

something that people would actually pay

something that people would actually pay for. That was my kind of mentality on

for. That was my kind of mentality on

for. That was my kind of mentality on focusing on problems rather than

focusing on problems rather than

focusing on problems rather than solutions. This is legit one of the

solutions. This is legit one of the

solutions. This is legit one of the commonest mistakes I see beginners who

commonest mistakes I see beginners who

commonest mistakes I see beginners who are trying to make money on the internet

are trying to make money on the internet

are trying to make money on the internet and start business and stuff make, which

and start business and stuff make, which

and start business and stuff make, which is that they don't start with the

is that they don't start with the

is that they don't start with the problems. The easy first step once

problems. The easy first step once

problems. The easy first step once you've done the reading is just start

you've done the reading is just start

you've done the reading is just start with the problems. Just make a list of

with the problems. Just make a list of

with the problems. Just make a list of all of the problems in your life, the

all of the problems in your life, the

all of the problems in your life, the lives of your friends, your family, your

lives of your friends, your family, your

lives of your friends, your family, your parents, your co-workers, your managers,

parents, your co-workers, your managers,

parents, your co-workers, your managers, your boss, and just make a problems list

your boss, and just make a problems list

your boss, and just make a problems list of every problem in someone else's life.

of every problem in someone else's life.

of every problem in someone else's life. And then you can use the framework that

And then you can use the framework that

And then you can use the framework that we're going to talk about in just a

we're going to talk about in just a

we're going to talk about in just a second to narrow those problems down.

second to narrow those problems down.

second to narrow those problems down. You just got to start with the problem.

You just got to start with the problem.

You just got to start with the problem. That's the thing. This was around 2022,

That's the thing. This was around 2022,

That's the thing. This was around 2022, 2023 and you know, COVID and hybrid

2023 and you know, COVID and hybrid

2023 and you know, COVID and hybrid working and stuff. One of the ideas I

working and stuff. One of the ideas I

working and stuff. One of the ideas I had on there was helping teams figure

had on there was helping teams figure

had on there was helping teams figure out who's in the office versus who's not

out who's in the office versus who's not

out who's in the office versus who's not in the office. like when you're doing

in the office. like when you're doing

in the office. like when you're doing hybrids so you can align days you're

hybrids so you can align days you're

hybrids so you can align days you're working and stuff. And for me using this

working and stuff. And for me using this

working and stuff. And for me using this framework that was a bad idea because

framework that was a bad idea because

framework that was a bad idea because it's not a painful problem that you're

it's not a painful problem that you're

it's not a painful problem that you're solving, right? It's a you could write a

solving, right? It's a you could write a

solving, right? It's a you could write a tool like you could write a make a

tool like you could write a make a

tool like you could write a make a website to solve that particular issue

website to solve that particular issue

website to solve that particular issue but it's not a painful problem like no

but it's not a painful problem like no

but it's not a painful problem like no one cares like you can just message each

one cares like you can just message each

one cares like you can just message each other and find out who's in the office

other and find out who's in the office

other and find out who's in the office and who's not, right? So yeah, I think

and who's not, right? So yeah, I think

and who's not, right? So yeah, I think it really helps rule out things that you

it really helps rule out things that you

it really helps rule out things that you in your gut you could think, oh, it

in your gut you could think, oh, it

in your gut you could think, oh, it could be helpful to someone if I find

could be helpful to someone if I find

could be helpful to someone if I find the right user, but um it helps you kind

the right user, but um it helps you kind

the right user, but um it helps you kind of frame the things you're working on

of frame the things you're working on

of frame the things you're working on based on the problems you are solving,

based on the problems you are solving,

based on the problems you are solving, which I think is a better way to go

which I think is a better way to go

which I think is a better way to go about it. All right, so at this point, I

about it. All right, so at this point, I

about it. All right, so at this point, I asked Sahel, what were the things on his

asked Sahel, what were the things on his

asked Sahel, what were the things on his list of problems? And so in this next

list of problems? And so in this next

list of problems? And so in this next bit of the video, he's going to go

bit of the video, he's going to go

bit of the video, he's going to go through his problems list. This might be

through his problems list. This might be

through his problems list. This might be a boring segment of the video. If you're

a boring segment of the video. If you're

a boring segment of the video. If you're looking for like some cheat codes and

looking for like some cheat codes and

looking for like some cheat codes and hacks and stuff, this might be kind of

hacks and stuff, this might be kind of

hacks and stuff, this might be kind of boring, but we're going to keep it in

boring, but we're going to keep it in

boring, but we're going to keep it in because there there's timestamps if you

because there there's timestamps if you

because there there's timestamps if you really want to skip around. But I I

really want to skip around. But I I

really want to skip around. But I I think like this nuts and boltsy stuff of

think like this nuts and boltsy stuff of

think like this nuts and boltsy stuff of the early days of starting a business

the early days of starting a business

the early days of starting a business where you see how someone is thinking

where you see how someone is thinking

where you see how someone is thinking about ideas and things like that, this

about ideas and things like that, this

about ideas and things like that, this is the stuff that I wish I'd had when I

is the stuff that I wish I'd had when I

is the stuff that I wish I'd had when I was first starting a business because I

was first starting a business because I

was first starting a business because I just made I just I just I just didn't

just made I just I just I just didn't

just made I just I just I just didn't know what the process even vaguely

know what the process even vaguely

know what the process even vaguely looked like. And so I'm hoping that for

looked like. And so I'm hoping that for

looked like. And so I'm hoping that for you by hearing Sahel talk about what his

you by hearing Sahel talk about what his

you by hearing Sahel talk about what his problems were. Some of them are cringe,

problems were. Some of them are cringe,

problems were. Some of them are cringe, some of them are boring, some of them

some of them are boring, some of them

some of them are boring, some of them don't make any sense as business ideas,

don't make any sense as business ideas,

don't make any sense as business ideas, but you'll you'll get a feel for what a

but you'll you'll get a feel for what a

but you'll you'll get a feel for what a problems list could look like. And so

problems list could look like. And so

problems list could look like. And so hopefully by seeing this, you'll be able

hopefully by seeing this, you'll be able

hopefully by seeing this, you'll be able to apply it to your own life to start

to apply it to your own life to start

to apply it to your own life to start your own business and get rich and all

your own business and get rich and all

your own business and get rich and all of the stuff that you would like to do.

of the stuff that you would like to do.

of the stuff that you would like to do. Can you remember slash do you have to

Can you remember slash do you have to

Can you remember slash do you have to hand this long list like what else was

hand this long list like what else was

hand this long list like what else was on the what else was on the list? Nice.

on the what else was on the list? Nice.

on the what else was on the list? Nice. Let's see. And would you be open to uh

Let's see. And would you be open to uh

Let's see. And would you be open to uh open sourcing this if we stick it in a

open sourcing this if we stick it in a

open sourcing this if we stick it in a Google doc and share it with the

Google doc and share it with the

Google doc and share it with the audience? Uh yeah, sure. Great. There

audience? Uh yeah, sure. Great. There

audience? Uh yeah, sure. Great. There will be a link down below everyone if

will be a link down below everyone if

will be a link down below everyone if you want to grab Mr. Hail's Google doc

you want to grab Mr. Hail's Google doc

you want to grab Mr. Hail's Google doc of business ideas of which 44 of them

of business ideas of which 44 of them

of business ideas of which 44 of them were bad and six of them were

were bad and six of them were

were bad and six of them were reasonable. So what sort of stuff is on

reasonable. So what sort of stuff is on

reasonable. So what sort of stuff is on the list? So uh a lot of people are like

the list? So uh a lot of people are like

the list? So uh a lot of people are like okay I want to start a business cuz I

okay I want to start a business cuz I

okay I want to start a business cuz I want to make money and be free and blah

want to make money and be free and blah

want to make money and be free and blah blah blah blah blah blah and I'm just

blah blah blah blah blah and I'm just

blah blah blah blah blah and I'm just sort of waiting for the perfect idea.

sort of waiting for the perfect idea.

sort of waiting for the perfect idea. How did you think about that and like

How did you think about that and like

How did you think about that and like when did you start writing down this

when did you start writing down this

when did you start writing down this sort of list of problems? I started

sort of list of problems? I started

sort of list of problems? I started about a few months before I quit my job.

about a few months before I quit my job.

about a few months before I quit my job. As soon as I was thinking ahead to the

As soon as I was thinking ahead to the

As soon as I was thinking ahead to the time where I would be working on my own

time where I would be working on my own

time where I would be working on my own business in terms of figuring out, you

business in terms of figuring out, you

business in terms of figuring out, you know, what is a good problem to solve

know, what is a good problem to solve

know, what is a good problem to solve versus not. It was mainly inspired by my

versus not. It was mainly inspired by my

versus not. It was mainly inspired by my experience in, you know, my own job,

experience in, you know, my own job,

experience in, you know, my own job, speaking to people at work, outside of

speaking to people at work, outside of

speaking to people at work, outside of work. Like people will always be, you

work. Like people will always be, you

work. Like people will always be, you know, complaining about something or

know, complaining about something or

know, complaining about something or other. you can kind of lean into that

other. you can kind of lean into that

other. you can kind of lean into that and be like, "Oh, this one kind of

and be like, "Oh, this one kind of

and be like, "Oh, this one kind of client I met at this uh, you know,

client I met at this uh, you know,

client I met at this uh, you know, consulting case was complaining how they

consulting case was complaining how they

consulting case was complaining how they have difficulty, you know, using Excel

have difficulty, you know, using Excel

have difficulty, you know, using Excel on Mac because, you know, all the

on Mac because, you know, all the

on Mac because, you know, all the shortcuts don't work." Like, could that

shortcuts don't work." Like, could that

shortcuts don't work." Like, could that be a problem I can solve with something

be a problem I can solve with something

be a problem I can solve with something that, you know, converts the shortcuts

that, you know, converts the shortcuts

that, you know, converts the shortcuts from Windows to Mac? Like, it's a it's a

from Windows to Mac? Like, it's a it's a

from Windows to Mac? Like, it's a it's a silly idea, but, you know, that kind of

silly idea, but, you know, that kind of

silly idea, but, you know, that kind of uh thing of you get people complaining

uh thing of you get people complaining

uh thing of you get people complaining and just kind of listen out, keep an air

and just kind of listen out, keep an air

and just kind of listen out, keep an air out for those ideas. And if you don't

out for those ideas. And if you don't

out for those ideas. And if you don't have anything in mind, um, like honestly

have anything in mind, um, like honestly

have anything in mind, um, like honestly just go back and reflect on

just go back and reflect on

just go back and reflect on conversations you've had in the in the

conversations you've had in the in the

conversations you've had in the in the last few months. I'm sure that you will

last few months. I'm sure that you will

last few months. I'm sure that you will definitely have heard some some ideas

definitely have heard some some ideas

definitely have heard some some ideas like this. And if you're still stuck,

like this. And if you're still stuck,

like this. And if you're still stuck, like one one thing people do is just go

like one one thing people do is just go

like one one thing people do is just go down forums like Reddit where people are

down forums like Reddit where people are

down forums like Reddit where people are complaining about software bugs or, you

complaining about software bugs or, you

complaining about software bugs or, you know, issues they have in their

know, issues they have in their

know, issues they have in their day-to-day and you'll just find so many

day-to-day and you'll just find so many

day-to-day and you'll just find so many ideas out there. There's no shortage of

ideas out there. There's no shortage of

ideas out there. There's no shortage of problems to solve. Nice. Can we go

problems to solve. Nice. Can we go

problems to solve. Nice. Can we go through your problems problems list?

through your problems problems list?

through your problems problems list? Okay, so I have this notion doc called

Okay, so I have this notion doc called

Okay, so I have this notion doc called problems to solve. And um yeah, looking

problems to solve. And um yeah, looking

problems to solve. And um yeah, looking through this uh it's kind of funny how

through this uh it's kind of funny how

through this uh it's kind of funny how silly some of these look. Now there's

silly some of these look. Now there's

silly some of these look. Now there's this thing around slow processes in big

this thing around slow processes in big

this thing around slow processes in big companies, lots of bureaucracy. How can

companies, lots of bureaucracy. How can

companies, lots of bureaucracy. How can you like train people on figuring out

you like train people on figuring out

you like train people on figuring out what's a reversible decision versus not?

what's a reversible decision versus not?

what's a reversible decision versus not? And uh it's kind of like corporate

And uh it's kind of like corporate

And uh it's kind of like corporate training kind of thing. this thing

training kind of thing. this thing

training kind of thing. this thing around company culture, team building

around company culture, team building

around company culture, team building events, consulting companies do it

events, consulting companies do it

events, consulting companies do it really well because it's important. It's

really well because it's important. It's

really well because it's important. It's kind of the work hard, play hard

kind of the work hard, play hard

kind of the work hard, play hard culture. You have to know how to

culture. You have to know how to

culture. You have to know how to re-energize your team. So that kind of

re-energize your team. So that kind of

re-energize your team. So that kind of thing could be brought to other

thing could be brought to other

thing could be brought to other companies. There's the hybrid working in

companies. There's the hybrid working in

companies. There's the hybrid working in office days ideas. Uh there's

office days ideas. Uh there's

office days ideas. Uh there's inconsistent settings between different

inconsistent settings between different

inconsistent settings between different video call programs like Zoom, Teams,

video call programs like Zoom, Teams,

video call programs like Zoom, Teams, Google. How can we sync those? There's

Google. How can we sync those? There's

Google. How can we sync those? There's something around coaching people for

something around coaching people for

something around coaching people for their case interviews for consulting.

their case interviews for consulting.

their case interviews for consulting. There's something about just generally

There's something about just generally

There's something about just generally being more productive at at work if you

being more productive at at work if you

being more productive at at work if you know what shortcuts you can use. Like

know what shortcuts you can use. Like

know what shortcuts you can use. Like not enough people I always get annoyed

not enough people I always get annoyed

not enough people I always get annoyed when people are like going to their

when people are like going to their

when people are like going to their mouse to do silly things like simple

mouse to do silly things like simple

mouse to do silly things like simple things that I know the shortcuts for. So

things that I know the shortcuts for. So

things that I know the shortcuts for. So something like small app that can just

something like small app that can just

something like small app that can just tell you train you in the shortcuts or

tell you train you in the shortcuts or

tell you train you in the shortcuts or hotkeys over time. uh there's this

hotkeys over time. uh there's this

hotkeys over time. uh there's this category of uh ideas where what works

category of uh ideas where what works

category of uh ideas where what works well elsewhere like in the US that I

well elsewhere like in the US that I

well elsewhere like in the US that I could bring to another geography um

could bring to another geography um

could bring to another geography um that's kind of one category of ideas

that's kind of one category of ideas

that's kind of one category of ideas where it's like uh there's this company

where it's like uh there's this company

where it's like uh there's this company in the US called Crave which does uh

in the US called Crave which does uh

in the US called Crave which does uh warm cookies on demand and this idea of

warm cookies on demand and this idea of

warm cookies on demand and this idea of uh yeah can you just have a cookies

uh yeah can you just have a cookies

uh yeah can you just have a cookies coming in 15inut kind of service. Um,

coming in 15inut kind of service. Um,

coming in 15inut kind of service. Um, this is really good, by the way. This is

this is really good, by the way. This is

this is really good, by the way. This is like sake, please keep going. Just like,

like sake, please keep going. Just like,

like sake, please keep going. Just like, especially if the ideas are bad. Like,

especially if the ideas are bad. Like,

especially if the ideas are bad. Like, it's I think it's so helpful for people

it's I think it's so helpful for people

it's I think it's so helpful for people to see like what the process of coming

to see like what the process of coming

to see like what the process of coming up with a video with a with with an idea

up with a video with a with with an idea

up with a video with a with with an idea actually looks like narrowing down from

actually looks like narrowing down from

actually looks like narrowing down from 50 randomass things to like six and then

50 randomass things to like six and then

50 randomass things to like six and then and then down to one. Nice. So, this is

and then down to one. Nice. So, this is

and then down to one. Nice. So, this is good. I I can sense you're sort of

good. I I can sense you're sort of

good. I I can sense you're sort of cringing as you're reading this, but

cringing as you're reading this, but

cringing as you're reading this, but like I I guarantee this this will be

like I I guarantee this this will be

like I I guarantee this this will be useful for the people watching. Nice.

useful for the people watching. Nice.

useful for the people watching. Nice. There's this thing called um Insta work

There's this thing called um Insta work

There's this thing called um Insta work which was doing it was connecting

which was doing it was connecting

which was doing it was connecting businesses to gig workers for anything.

businesses to gig workers for anything.

businesses to gig workers for anything. There's a delivery type business like

There's a delivery type business like

There's a delivery type business like offer Amazon like fast next day delivery

offer Amazon like fast next day delivery

offer Amazon like fast next day delivery but for any business kind of thing.

but for any business kind of thing.

but for any business kind of thing. There is a I think someone did this in

There is a I think someone did this in

There is a I think someone did this in Canada where they bought a large amount

Canada where they bought a large amount

Canada where they bought a large amount of land for very cheap and then sold

of land for very cheap and then sold

of land for very cheap and then sold bits of it as a novelty thing that you

bits of it as a novelty thing that you

bits of it as a novelty thing that you know how you can buy things like a small

know how you can buy things like a small

know how you can buy things like a small piece of land on the moon. Yeah. It's

piece of land on the moon. Yeah. It's

piece of land on the moon. Yeah. It's like that kind of idea.

like that kind of idea.

like that kind of idea. Then from I think this is from a podcast

Then from I think this is from a podcast

Then from I think this is from a podcast where someone called Shapiro was on and

where someone called Shapiro was on and

where someone called Shapiro was on and was uh talking about four categories of

was uh talking about four categories of

was uh talking about four categories of ideas uh problems you can solve like one

ideas uh problems you can solve like one

ideas uh problems you can solve like one is making an annoying task five times

is making an annoying task five times

is making an annoying task five times easier. So or feel like magic. So

easier. So or feel like magic. So

easier. So or feel like magic. So something like Zapier Zapier uh is kind

something like Zapier Zapier uh is kind

something like Zapier Zapier uh is kind of saving people work in connecting

of saving people work in connecting

of saving people work in connecting services together. Web flow is helping

services together. Web flow is helping

services together. Web flow is helping people make um websites. So what

people make um websites. So what

people make um websites. So what annoying tasks do people face? The ideas

annoying tasks do people face? The ideas

annoying tasks do people face? The ideas in this category are like for small and

in this category are like for small and

in this category are like for small and medium businesses, their online presence

medium businesses, their online presence

medium businesses, their online presence is usually not good unless the owner is

is usually not good unless the owner is

is usually not good unless the owner is techsavvy or they've engaged some kind

techsavvy or they've engaged some kind

techsavvy or they've engaged some kind of agency. So could there be a marketing

of agency. So could there be a marketing

of agency. So could there be a marketing agency that's like super cheap formemes

agency that's like super cheap formemes

agency that's like super cheap formemes to do on mass? There's keeping in touch

to do on mass? There's keeping in touch

to do on mass? There's keeping in touch with friends as you move to different

with friends as you move to different

with friends as you move to different cities. How do you kind of keep that

cities. How do you kind of keep that

cities. How do you kind of keep that connection? There's uh something around

connection? There's uh something around

connection? There's uh something around um you know finding a place to work

um you know finding a place to work

um you know finding a place to work that's amunable to you having a laptop

that's amunable to you having a laptop

that's amunable to you having a laptop because sometimes cafes don't like it if

because sometimes cafes don't like it if

because sometimes cafes don't like it if you just sit in a cafe with your laptop

you just sit in a cafe with your laptop

you just sit in a cafe with your laptop for hours right there's this uh

for hours right there's this uh

for hours right there's this uh presentation toolkit kind of how do you

presentation toolkit kind of how do you

presentation toolkit kind of how do you make people better presenters cuz that

make people better presenters cuz that

make people better presenters cuz that that was a big part of the job in my

that was a big part of the job in my

that was a big part of the job in my consulting life there's thing around

consulting life there's thing around

consulting life there's thing around domestic work like house work cleaning

domestic work like house work cleaning

domestic work like house work cleaning ironing is there some service to help

ironing is there some service to help

ironing is there some service to help with that and then there's this cy

with that and then there's this cy

with that and then there's this cy category called the BS parts of a

category called the BS parts of a

category called the BS parts of a corporate job like doing expenses or

corporate job like doing expenses or

corporate job like doing expenses or long meetings, how can you shorten those

long meetings, how can you shorten those

long meetings, how can you shorten those or get rid of those? Sometimes you don't

or get rid of those? Sometimes you don't

or get rid of those? Sometimes you don't ramp up to the job as quickly as you

ramp up to the job as quickly as you

ramp up to the job as quickly as you want. So, some kind of learning and

want. So, some kind of learning and

want. So, some kind of learning and development platform where like if

development platform where like if

development platform where like if you're in finance, your company gets you

you're in finance, your company gets you

you're in finance, your company gets you a subscription to it and then you spend

a subscription to it and then you spend

a subscription to it and then you spend a couple hours a week just developing

a couple hours a week just developing

a couple hours a week just developing your finance skills. There's the hybrid

your finance skills. There's the hybrid

your finance skills. There's the hybrid working idea again, having to figure out

working idea again, having to figure out

working idea again, having to figure out food like Hule does, like delivery of

food like Hule does, like delivery of

food like Hule does, like delivery of meal plans. Is there a good meal plan

meal plans. Is there a good meal plan

meal plans. Is there a good meal plan thing? Can I come up with a better

thing? Can I come up with a better

thing? Can I come up with a better system than what exists? And by the way,

system than what exists? And by the way,

system than what exists? And by the way, one of the ideas from the millionaire

one of the ideas from the millionaire

one of the ideas from the millionaire fast lane here is that most of these

fast lane here is that most of these

fast lane here is that most of these things there are companies already doing

things there are companies already doing

things there are companies already doing it. These are not new ideas. But just

it. These are not new ideas. But just

it. These are not new ideas. But just because there are competitors doesn't

because there are competitors doesn't

because there are competitors doesn't mean that you shy away from the idea. I

mean that you shy away from the idea. I

mean that you shy away from the idea. I think the quote from that book is don't

think the quote from that book is don't

think the quote from that book is don't go for the big idea, go for the big

go for the big idea, go for the big

go for the big idea, go for the big execution. So it's all about execution

execution. So it's all about execution

execution. So it's all about execution in the end, right? Should I keep going

in the end, right? Should I keep going

in the end, right? Should I keep going please? Yeah. Right. There's something

please? Yeah. Right. There's something

please? Yeah. Right. There's something around small businesses getting

around small businesses getting

around small businesses getting analytics or insights about their

analytics or insights about their

analytics or insights about their customers like uh if it's a physical

customers like uh if it's a physical

customers like uh if it's a physical business then how many people are coming

business then how many people are coming

business then how many people are coming in and when uh so that they can figure

in and when uh so that they can figure

in and when uh so that they can figure out you know what's selling the most. Is

out you know what's selling the most. Is

out you know what's selling the most. Is there like a 8020 they can do on what

there like a 8020 they can do on what

there like a 8020 they can do on what items they're selling and you know not

items they're selling and you know not

items they're selling and you know not not order as much in stock that kind of

not order as much in stock that kind of

not order as much in stock that kind of thing. Um if if it's a digital business

thing. Um if if it's a digital business

thing. Um if if it's a digital business then h how much traffic are they

then h how much traffic are they

then h how much traffic are they getting? Can you increase it or can you

getting? Can you increase it or can you

getting? Can you increase it or can you monetize the traffic somehow? There's uh

monetize the traffic somehow? There's uh

monetize the traffic somehow? There's uh engaging your customers if you can't

engaging your customers if you can't

engaging your customers if you can't afford a custom platform like uh

afford a custom platform like uh

afford a custom platform like uh Starbucks has their own app where they

Starbucks has their own app where they

Starbucks has their own app where they have this reward system. Can we have a

have this reward system. Can we have a

have this reward system. Can we have a way for small businesses to do this?

way for small businesses to do this?

way for small businesses to do this? This one I actually went a bit deeper

This one I actually went a bit deeper

This one I actually went a bit deeper into and I have this linked here that

into and I have this linked here that

into and I have this linked here that there there were lots of existing apps

there there were lots of existing apps

there there were lots of existing apps and actually got put off by the idea as

and actually got put off by the idea as

and actually got put off by the idea as a result. But I think uh yeah that's not

a result. But I think uh yeah that's not

a result. But I think uh yeah that's not a good reason to to not do an idea to be

a good reason to to not do an idea to be

a good reason to to not do an idea to be honest. So that was one category uh

honest. So that was one category uh

honest. So that was one category uh which is make an annoying task five

which is make an annoying task five

which is make an annoying task five times easier. And there are three more

times easier. And there are three more

times easier. And there are three more categories. Uh one is uh the second one

categories. Uh one is uh the second one

categories. Uh one is uh the second one is less expensive version of something

is less expensive version of something

is less expensive version of something people really want, right? Like Robin

people really want, right? Like Robin

people really want, right? Like Robin Hood in the US is like this trading app

Hood in the US is like this trading app

Hood in the US is like this trading app which makes trading much more economical

which makes trading much more economical

which makes trading much more economical than it was before or Airbnb made hotels

than it was before or Airbnb made hotels

than it was before or Airbnb made hotels cheaper. Another category of ideas is um

cheaper. Another category of ideas is um

cheaper. Another category of ideas is um an international copy of an existing

an international copy of an existing

an international copy of an existing unicorn. So like take an idea that works

unicorn. So like take an idea that works

unicorn. So like take an idea that works in the US like Uber and you know copy it

in the US like Uber and you know copy it

in the US like Uber and you know copy it somewhere else and and make that work

somewhere else and and make that work

somewhere else and and make that work like Kareem or whatever. Yeah, yeah, in

like Kareem or whatever. Yeah, yeah, in

like Kareem or whatever. Yeah, yeah, in the Middle East. Um, then there's

the Middle East. Um, then there's

the Middle East. Um, then there's productled growth, uh, which is just

productled growth, uh, which is just

productled growth, uh, which is just make a product that inherently, you

make a product that inherently, you

make a product that inherently, you know, grows through a network effect.

know, grows through a network effect.

know, grows through a network effect. This in practice is quite difficult to

This in practice is quite difficult to

This in practice is quite difficult to do, but uh, yeah, it was Hotmail or

do, but uh, yeah, it was Hotmail or

do, but uh, yeah, it was Hotmail or something back in the day where if you

something back in the day where if you

something back in the day where if you sent an email at the bottom of your

sent an email at the bottom of your

sent an email at the bottom of your email, it would have a link to sign up

email, it would have a link to sign up

email, it would have a link to sign up to that service. So has kind of a

to that service. So has kind of a

to that service. So has kind of a inherent network effect or I think with

inherent network effect or I think with

inherent network effect or I think with Dropbox you could share links for other

Dropbox you could share links for other

Dropbox you could share links for other people to download things in your

people to download things in your

people to download things in your Dropbox and that's like inherent um

Dropbox and that's like inherent um

Dropbox and that's like inherent um marketing built into their product. So

marketing built into their product. So

marketing built into their product. So is there something like that? Yeah. So

is there something like that? Yeah. So

is there something like that? Yeah. So those are some some of the ideas more.

those are some some of the ideas more.

those are some some of the ideas more. All right. So these are some of the

All right. So these are some of the

All right. So these are some of the ideas that Sahil was thinking about in

ideas that Sahil was thinking about in

ideas that Sahil was thinking about in terms of problems and I think what's

terms of problems and I think what's

terms of problems and I think what's interesting is that he didn't start

interesting is that he didn't start

interesting is that he didn't start making this list at the point he quit

making this list at the point he quit

making this list at the point he quit his job. He kind of knew for a few

his job. He kind of knew for a few

his job. He kind of knew for a few months he was going to quit his job. So,

months he was going to quit his job. So,

months he was going to quit his job. So, as soon as he realized, I'm going

as soon as he realized, I'm going

as soon as he realized, I'm going to quit my job in a few months, he

to quit my job in a few months, he

to quit my job in a few months, he started making this problems list and

started making this problems list and

started making this problems list and slowly adding to it over time. The other

slowly adding to it over time. The other

slowly adding to it over time. The other thing to keep in mind is that quite a

thing to keep in mind is that quite a

thing to keep in mind is that quite a lot of these ideas are really, really,

lot of these ideas are really, really,

lot of these ideas are really, really, really boring. And that is actually

really boring. And that is actually

really boring. And that is actually okay. Like, um, there there's a good

okay. Like, um, there there's a good

okay. Like, um, there there's a good book. This is a new book that has

book. This is a new book that has

book. This is a new book that has arrived on the entrepreneurship scene,

arrived on the entrepreneurship scene,

arrived on the entrepreneurship scene, uh, The Sweaty Startup by Nick Huber.

uh, The Sweaty Startup by Nick Huber.

uh, The Sweaty Startup by Nick Huber. How to get rich doing boring things. Um,

How to get rich doing boring things. Um,

How to get rich doing boring things. Um, it's relatively new. It's very good.

it's relatively new. It's very good.

it's relatively new. It's very good. I've been recommending this to a lot of

I've been recommending this to a lot of

I've been recommending this to a lot of people. His whole shtick, which also

people. His whole shtick, which also

people. His whole shtick, which also vibes with what Professor Scott Galloway

vibes with what Professor Scott Galloway

vibes with what Professor Scott Galloway says around how to make money, is

says around how to make money, is

says around how to make money, is basically the more boring the idea, the

basically the more boring the idea, the

basically the more boring the idea, the more likely it is going to work as a

more likely it is going to work as a

more likely it is going to work as a business. Actually, the thing that

business. Actually, the thing that

business. Actually, the thing that there's a there's a fun little line from

there's a there's a fun little line from

there's a there's a fun little line from here. You want a business with low

here. You want a business with low

here. You want a business with low status. You want a business that isn't

status. You want a business that isn't

status. You want a business that isn't sexy, exciting, or even a little bit

sexy, exciting, or even a little bit

sexy, exciting, or even a little bit interesting. You don't care what people

interesting. You don't care what people

interesting. You don't care what people think about you, and you don't care what

think about you, and you don't care what

think about you, and you don't care what people think about your business idea.

people think about your business idea.

people think about your business idea. I'll give you a few scenarios. Scenario

I'll give you a few scenarios. Scenario

I'll give you a few scenarios. Scenario one, Nick runs an artificial

one, Nick runs an artificial

one, Nick runs an artificial intelligence business. Wow. Boo. I.e.,

intelligence business. Wow. Boo. I.e.,

intelligence business. Wow. Boo. I.e., that sounds exciting and sexy. So, you

that sounds exciting and sexy. So, you

that sounds exciting and sexy. So, you don't want to start that kind of

don't want to start that kind of

don't want to start that kind of business. Scenario two, Nick invented a

business. Scenario two, Nick invented a

business. Scenario two, Nick invented a product he is manufacturing.

product he is manufacturing.

product he is manufacturing. High-profile, terrible. Scenario three,

High-profile, terrible. Scenario three,

High-profile, terrible. Scenario three, Nick cuts grass. Boring. I like it.

Nick cuts grass. Boring. I like it.

Nick cuts grass. Boring. I like it. Scenario four, Nick stores people's

Scenario four, Nick stores people's

Scenario four, Nick stores people's junk. Perfect. Basically, the sexier and

junk. Perfect. Basically, the sexier and

junk. Perfect. Basically, the sexier and more interesting sounding the business

more interesting sounding the business

more interesting sounding the business idea sounds when you tell normal people

idea sounds when you tell normal people

idea sounds when you tell normal people about it, the harder it is generally,

about it, the harder it is generally,

about it, the harder it is generally, broadly, to make that kind of business

broadly, to make that kind of business

broadly, to make that kind of business work. It's also true of like jobs.

work. It's also true of like jobs.

work. It's also true of like jobs. Something Scott Galloway says is that

Something Scott Galloway says is that

Something Scott Galloway says is that the sexier sounding a job sounds, the

the sexier sounding a job sounds, the

the sexier sounding a job sounds, the harder it is to make money doing it. Uh,

harder it is to make money doing it. Uh,

harder it is to make money doing it. Uh, I'm going to be an actor. I'm going to

I'm going to be an actor. I'm going to

I'm going to be an actor. I'm going to be a professional musician. I'm going to

be a professional musician. I'm going to

be a professional musician. I'm going to be an influencer. These are all like

be an influencer. These are all like

be an influencer. These are all like high status, sexy sounding jobs. Really

high status, sexy sounding jobs. Really

high status, sexy sounding jobs. Really hard to make money doing those. I'm

hard to make money doing those. I'm

hard to make money doing those. I'm going to be an accountant. I'm going to

going to be an accountant. I'm going to

going to be an accountant. I'm going to be a plumber. I'm going to be a

be a plumber. I'm going to be a

be a plumber. I'm going to be a whatever. It's like, if the job sounds

whatever. It's like, if the job sounds

whatever. It's like, if the job sounds boring, there's generally less luck

boring, there's generally less luck

boring, there's generally less luck involved in getting rich through the

involved in getting rich through the

involved in getting rich through the job. Here we go. If you need to status

job. Here we go. If you need to status

job. Here we go. If you need to status test your business, try this. Go to your

test your business, try this. Go to your

test your business, try this. Go to your grandma or any other older adult and

grandma or any other older adult and

grandma or any other older adult and tell them what you have in mind. If they

tell them what you have in mind. If they

tell them what you have in mind. If they say, "Wow, that is such a good idea." It

say, "Wow, that is such a good idea." It

say, "Wow, that is such a good idea." It means it is actually a terrible idea and

means it is actually a terrible idea and

means it is actually a terrible idea and highly competitive and nobody has ever

highly competitive and nobody has ever

highly competitive and nobody has ever won that game before. If they say, "Oh,

won that game before. If they say, "Oh,

won that game before. If they say, "Oh, good for you." That means your business

good for you." That means your business

good for you." That means your business is boring and has been done before and

is boring and has been done before and

is boring and has been done before and your odds of success are much higher.

your odds of success are much higher.

your odds of success are much higher. Don't forget you want a business with

Don't forget you want a business with

Don't forget you want a business with low status because this will attract

low status because this will attract

low status because this will attract less competition. The dreamers will

less competition. The dreamers will

less competition. The dreamers will steer clear. People watch too much Shark

steer clear. People watch too much Shark

steer clear. People watch too much Shark Tank and think too much about

Tank and think too much about

Tank and think too much about entrepreneurship through a new idea

entrepreneurship through a new idea

entrepreneurship through a new idea lens. This makes them delusional. If no

lens. This makes them delusional. If no

lens. This makes them delusional. If no one has succeeded before or if your

one has succeeded before or if your

one has succeeded before or if your business doesn't yet exist, it is

business doesn't yet exist, it is

business doesn't yet exist, it is because nobody has been able to win the

because nobody has been able to win the

because nobody has been able to win the game and make money doing what you want

game and make money doing what you want

game and make money doing what you want to be doing. And if nobody has won, why

to be doing. And if nobody has won, why

to be doing. And if nobody has won, why would you want to play that game? I

would you want to play that game? I

would you want to play that game? I don't like 100 100% agree with this. I

don't like 100 100% agree with this. I

don't like 100 100% agree with this. I do agree that generally if you are

do agree that generally if you are

do agree that generally if you are starting a boring business it does make

starting a boring business it does make

starting a boring business it does make it easier to make money in that

it easier to make money in that

it easier to make money in that particular sphere. And looking at

particular sphere. And looking at

particular sphere. And looking at Sahel's problems list quite a lot of

Sahel's problems list quite a lot of

Sahel's problems list quite a lot of these businesses seem kind of boring

these businesses seem kind of boring

these businesses seem kind of boring like oh helping corporations slightly do

like oh helping corporations slightly do

like oh helping corporations slightly do better of with their onboarding process

better of with their onboarding process

better of with their onboarding process or I'm going to build a tool that lets

or I'm going to build a tool that lets

or I'm going to build a tool that lets hybrid workers see when people are in

hybrid workers see when people are in

hybrid workers see when people are in the office or when they're not in the

the office or when they're not in the

the office or when they're not in the office or you know things like that. But

office or you know things like that. But

office or you know things like that. But my point is you don't have to be

my point is you don't have to be

my point is you don't have to be thinking of sexy and original ideas when

thinking of sexy and original ideas when

thinking of sexy and original ideas when it comes to creating your problems list.

it comes to creating your problems list.

it comes to creating your problems list. It's totally okay to pick problems that

It's totally okay to pick problems that

It's totally okay to pick problems that are really really boring. In fact, just

are really really boring. In fact, just

are really really boring. In fact, just pick all the problems you see in your

pick all the problems you see in your

pick all the problems you see in your day-to-day life, regardless of how fun

day-to-day life, regardless of how fun

day-to-day life, regardless of how fun or sexy or boring or exciting they are,

or sexy or boring or exciting they are,

or sexy or boring or exciting they are, and just stick them on your problems

and just stick them on your problems

and just stick them on your problems list. But now that we have this problems

list. But now that we have this problems

list. But now that we have this problems list, where do we go next? And that

list, where do we go next? And that

list, where do we go next? And that comes to step number four, which is to

comes to step number four, which is to

comes to step number four, which is to narrow down. And we are narrowing down

narrow down. And we are narrowing down

narrow down. And we are narrowing down to our best ideas. The framework I used

to our best ideas. The framework I used

to our best ideas. The framework I used from the $100 million offers is

from the $100 million offers is

from the $100 million offers is basically four things. One is the

basically four things. One is the

basically four things. One is the problem needs to be painful if it's not

problem needs to be painful if it's not

problem needs to be painful if it's not solved. Second is people you're

solved. Second is people you're

solved. Second is people you're targeting need to have the purchasing

targeting need to have the purchasing

targeting need to have the purchasing power to afford it. Like you can't sell

power to afford it. Like you can't sell

power to afford it. Like you can't sell a very expensive product to students for

a very expensive product to students for

a very expensive product to students for example because they're not going to

example because they're not going to

example because they're not going to spend thousands of dollars on something.

spend thousands of dollars on something.

spend thousands of dollars on something. They need to be easy to target meaning

They need to be easy to target meaning

They need to be easy to target meaning you have access to them in some way like

you have access to them in some way like

you have access to them in some way like either it's like a local thinguh around

either it's like a local thinguh around

either it's like a local thinguh around your community that you're selling to or

your community that you're selling to or

your community that you're selling to or you have some means of distribution to

you have some means of distribution to

you have some means of distribution to to the users. Finally, it should be a

to the users. Finally, it should be a

to the users. Finally, it should be a growing market because you don't want to

growing market because you don't want to

growing market because you don't want to be facing the headwind of yes, you're

be facing the headwind of yes, you're

be facing the headwind of yes, you're growing your business over time and

growing your business over time and

growing your business over time and you're putting more money into ads and

you're putting more money into ads and

you're putting more money into ads and growing the team, but the market itself

growing the team, but the market itself

growing the team, but the market itself is like uh newspapers or something where

is like uh newspapers or something where

is like uh newspapers or something where it's shrinking and you're kind of

it's shrinking and you're kind of

it's shrinking and you're kind of constantly battling with the with the

constantly battling with the with the

constantly battling with the with the market. So that was the framework and uh

market. So that was the framework and uh

market. So that was the framework and uh I used the consulting mindset of uh you

I used the consulting mindset of uh you

I used the consulting mindset of uh you know having this framework and rating

know having this framework and rating

know having this framework and rating the ideas on on each of those four

the ideas on on each of those four

the ideas on on each of those four things and the stuff that bubbled to the

things and the stuff that bubbled to the

things and the stuff that bubbled to the top was typically things where the users

top was typically things where the users

top was typically things where the users were easy to target like with fire cut

were easy to target like with fire cut

were easy to target like with fire cut where we had the kind of distribution

where we had the kind of distribution

where we had the kind of distribution into it but the other ideas I think

into it but the other ideas I think

into it but the other ideas I think would were also quite reasonable like

would were also quite reasonable like

would were also quite reasonable like things like anything to do with

things like anything to do with

things like anything to do with consulting or productizing consulting

consulting or productizing consulting

consulting or productizing consulting for small businesses uh was also quite

for small businesses uh was also quite

for small businesses uh was also quite high up in the list because I'd been a

high up in the list because I'd been a

high up in the list because I'd been a consultant. I worked with these clients

consultant. I worked with these clients

consultant. I worked with these clients in the past and I knew how they think

in the past and I knew how they think

in the past and I knew how they think and how to reach out to them. So that

and how to reach out to them. So that

and how to reach out to them. So that was also kind of a tick in the easy to

was also kind of a tick in the easy to

was also kind of a tick in the easy to target segment. So yeah, for me it

target segment. So yeah, for me it

target segment. So yeah, for me it started with that framework and you're

started with that framework and you're

started with that framework and you're obviously going to layer on the things

obviously going to layer on the things

obviously going to layer on the things that you're personally excited to work

that you're personally excited to work

that you're personally excited to work on. Uh but that said the the personal

on. Uh but that said the the personal

on. Uh but that said the the personal excitement is going to fade like you

excitement is going to fade like you

excitement is going to fade like you need to have a bit of discipline around

need to have a bit of discipline around

need to have a bit of discipline around even if it's an exciting idea when

even if it's an exciting idea when

even if it's an exciting idea when you're working long hours and you know

you're working long hours and you know

you're working long hours and you know nothing nothing's moving the needle like

nothing nothing's moving the needle like

nothing nothing's moving the needle like you do need to have a bit of discipline

you do need to have a bit of discipline

you do need to have a bit of discipline to keep going. So yeah I think um yeah

to keep going. So yeah I think um yeah

to keep going. So yeah I think um yeah that's how I came up with the ideas. All

that's how I came up with the ideas. All

that's how I came up with the ideas. All right so we've got the four things of

right so we've got the four things of

right so we've got the four things of the problem is painful to the customer.

the problem is painful to the customer.

the problem is painful to the customer. They actually have money. They are easy

They actually have money. They are easy

They actually have money. They are easy to target i.e. you have an easy enough

to target i.e. you have an easy enough

to target i.e. you have an easy enough way of accessing those customers and the

way of accessing those customers and the

way of accessing those customers and the market is growing. So we are now going

market is growing. So we are now going

market is growing. So we are now going to use these four different criteria to

to use these four different criteria to

to use these four different criteria to show you what were Sahal's top six ideas

show you what were Sahal's top six ideas

show you what were Sahal's top six ideas that he was going to work on for this

that he was going to work on for this

that he was going to work on for this sort of 12 start six startups in 12

sort of 12 start six startups in 12

sort of 12 start six startups in 12 months type situation.

Where is the blue pen? Where did it go?

Where is the blue pen? Where did it go? Here we go. All right. So Sahel had

Here we go. All right. So Sahel had

Here we go. All right. So Sahel had these like 54 or something problems on

these like 54 or something problems on

these like 54 or something problems on the list and narrowed it down to the top

the list and narrowed it down to the top

the list and narrowed it down to the top six. The sixth best idea was around a

six. The sixth best idea was around a

six. The sixth best idea was around a problem that Sahel himself was having,

problem that Sahel himself was having,

problem that Sahel himself was having, which is that he'd quit his job. He was

which is that he'd quit his job. He was

which is that he'd quit his job. He was working remotely from his laptop, and he

working remotely from his laptop, and he

working remotely from his laptop, and he found that it was annoying to try and

found that it was annoying to try and

found that it was annoying to try and find cafes that had good Wi-Fi, good

find cafes that had good Wi-Fi, good

find cafes that had good Wi-Fi, good plug points, and uh they were laptop

plug points, and uh they were laptop

plug points, and uh they were laptop friendly. And so he thought, why don't I

friendly. And so he thought, why don't I

friendly. And so he thought, why don't I build an app or a website that's sort of

build an app or a website that's sort of

build an app or a website that's sort of like a directory of like local cafes

like a directory of like local cafes

like a directory of like local cafes that are laptop friendly so that if

that are laptop friendly so that if

that are laptop friendly so that if people like me want to go on a laptop in

people like me want to go on a laptop in

people like me want to go on a laptop in a local cafe, they can just go on the

a local cafe, they can just go on the

a local cafe, they can just go on the directory and they can find cafes with

directory and they can find cafes with

directory and they can find cafes with like plug points and Wi-Fi and stuff.

like plug points and Wi-Fi and stuff.

like plug points and Wi-Fi and stuff. Question: Is this a very painful

Question: Is this a very painful

Question: Is this a very painful problem? Eh, not really. Like, yeah,

problem? Eh, not really. Like, yeah,

problem? Eh, not really. Like, yeah, it's not it's not that painful, right?

it's not it's not that painful, right?

it's not it's not that painful, right? Does the target market have money to

Does the target market have money to

Does the target market have money to spend? Honestly, not really. If someone

spend? Honestly, not really. If someone

spend? Honestly, not really. If someone is like really scrambling to find a cafe

is like really scrambling to find a cafe

is like really scrambling to find a cafe to work from from their laptop, they

to work from from their laptop, they

to work from from their laptop, they probably don't have a co-working space

probably don't have a co-working space

probably don't have a co-working space membership. So, they're probably like

membership. So, they're probably like

membership. So, they're probably like poorer than someone who has a co a

poorer than someone who has a co a

poorer than someone who has a co a co-working space membership. So, like,

co-working space membership. So, like,

co-working space membership. So, like, you know, they probably don't have that

you know, they probably don't have that

you know, they probably don't have that much money to spend on this sort of

much money to spend on this sort of

much money to spend on this sort of thing. Are they easy to target? How

thing. Are they easy to target? How

thing. Are they easy to target? How would Sahel target this market of people

would Sahel target this market of people

would Sahel target this market of people who are trying to work from laptops?

who are trying to work from laptops?

who are trying to work from laptops? Kind of hard. doesn't seem like an

Kind of hard. doesn't seem like an

Kind of hard. doesn't seem like an obvious easy way to target them. So,

obvious easy way to target them. So,

obvious easy way to target them. So, it's like not really. And is it a

it's like not really. And is it a

it's like not really. And is it a growing market? Yes, it is a growing

growing market? Yes, it is a growing

growing market? Yes, it is a growing market because there is a growing market

market because there is a growing market

market because there is a growing market of people who want to work remotely from

of people who want to work remotely from

of people who want to work remotely from laptops and cafes and stuff. So, Hel's

laptops and cafes and stuff. So, Hel's

laptops and cafes and stuff. So, Hel's fifth best idea from this problem list

fifth best idea from this problem list

fifth best idea from this problem list of 54 things was trying to solve the

of 54 things was trying to solve the

of 54 things was trying to solve the problem of keeping in touch with

problem of keeping in touch with

problem of keeping in touch with friends. The problem he realized was a

friends. The problem he realized was a

friends. The problem he realized was a problem that he himself was having,

problem that he himself was having,

problem that he himself was having, which is that hey, once you graduate

which is that hey, once you graduate

which is that hey, once you graduate university, it's kind of annoying to

university, it's kind of annoying to

university, it's kind of annoying to keep in touch with friends and you have

keep in touch with friends and you have

keep in touch with friends and you have to like, you know, WhatsApp back and

to like, you know, WhatsApp back and

to like, you know, WhatsApp back and forth to arrange like meetups and times

forth to arrange like meetups and times

forth to arrange like meetups and times and things. So, could we build an app

and things. So, could we build an app

and things. So, could we build an app that makes it easier for you to keep in

that makes it easier for you to keep in

that makes it easier for you to keep in touch with friends? The whole idea is

touch with friends? The whole idea is

touch with friends? The whole idea is that maybe you could invite a friend to

that maybe you could invite a friend to

that maybe you could invite a friend to the app and you can propose an activity

the app and you can propose an activity

the app and you can propose an activity like squash or board games or like going

like squash or board games or like going

like squash or board games or like going to a cafe or a restaurant and then it

to a cafe or a restaurant and then it

to a cafe or a restaurant and then it sort of automatically figures out

sort of automatically figures out

sort of automatically figures out people's availability and automatically

people's availability and automatically

people's availability and automatically sends other calendar invites. So,

sends other calendar invites. So,

sends other calendar invites. So, building an app to keep in touch with

building an app to keep in touch with

building an app to keep in touch with your friends. Is this a painful problem?

your friends. Is this a painful problem?

your friends. Is this a painful problem? Is it really painful? Is it really

Is it really painful? Is it really

Is it really painful? Is it really painful that it's really annoying to

painful that it's really annoying to

painful that it's really annoying to organize kind of social events with your

organize kind of social events with your

organize kind of social events with your friends? Eh, nah, not really. Maybe

friends? Eh, nah, not really. Maybe

friends? Eh, nah, not really. Maybe let's give it a sort of middling line.

let's give it a sort of middling line.

let's give it a sort of middling line. Uh, do the people have money to pay for

Uh, do the people have money to pay for

Uh, do the people have money to pay for that problem?

that problem?

that problem? Well, well, it kind of depends who the

Well, well, it kind of depends who the

Well, well, it kind of depends who the target is. If the app is trying to

target is. If the app is trying to

target is. If the app is trying to target really rich people, um, like it's

target really rich people, um, like it's

target really rich people, um, like it's a elite version of keeping in touch with

a elite version of keeping in touch with

a elite version of keeping in touch with your friends, then maybe. But for the

your friends, then maybe. But for the

your friends, then maybe. But for the most part, most people don't have very

most part, most people don't have very

most part, most people don't have very much money to spend on apps. And so,

much money to spend on apps. And so,

much money to spend on apps. And so, this does not seem like the sort of

this does not seem like the sort of

this does not seem like the sort of thing that people would be willing to

thing that people would be willing to

thing that people would be willing to pay for. So, I'm going to give it an X

pay for. So, I'm going to give it an X

pay for. So, I'm going to give it an X over there. Is it easy to target people

over there. Is it easy to target people

over there. Is it easy to target people who want an app to keep in touch with

who want an app to keep in touch with

who want an app to keep in touch with their friends? Would hell easily be able

their friends? Would hell easily be able

their friends? Would hell easily be able to target those people? Not really. And

to target those people? Not really. And

to target those people? Not really. And is it a growing market of people who

is it a growing market of people who

is it a growing market of people who want to keep in touch with with their

want to keep in touch with with their

want to keep in touch with with their friends? Yeah, I'd say probably. As the

friends? Yeah, I'd say probably. As the

friends? Yeah, I'd say probably. As the world becomes more and more remote,

world becomes more and more remote,

world becomes more and more remote, people sort of want better ways to keep

people sort of want better ways to keep

people sort of want better ways to keep in touch with friends. Maybe let's call

in touch with friends. Maybe let's call

in touch with friends. Maybe let's call it a growing market. All right, business

it a growing market. All right, business

it a growing market. All right, business idea number four is also an app.

idea number four is also an app.

idea number four is also an app. Interesting how many apps are showing up

Interesting how many apps are showing up

Interesting how many apps are showing up on this list. We're going to come back

on this list. We're going to come back

on this list. We're going to come back to that in just a moment, but basically

to that in just a moment, but basically

to that in just a moment, but basically a better version of meetup.com. The

a better version of meetup.com. The

a better version of meetup.com. The problem that Sahel was experiencing in

problem that Sahel was experiencing in

problem that Sahel was experiencing in his own life is that when he was

his own life is that when he was

his own life is that when he was traveling to new cities, it was hard to

traveling to new cities, it was hard to

traveling to new cities, it was hard to make friends. And so there is an

make friends. And so there is an

make friends. And so there is an existing website meetup.com that seems

existing website meetup.com that seems

existing website meetup.com that seems to be quite popular but he felt like the

to be quite popular but he felt like the

to be quite popular but he felt like the interface wasn't great and it didn't

interface wasn't great and it didn't

interface wasn't great and it didn't have that many features that he wanted

have that many features that he wanted

have that many features that he wanted and so he thought maybe I could build my

and so he thought maybe I could build my

and so he thought maybe I could build my own version of this. Is this a painful

own version of this. Is this a painful

own version of this. Is this a painful problem? Is loneliness because you don't

problem? Is loneliness because you don't

problem? Is loneliness because you don't have any friends in a new city a painful

have any friends in a new city a painful

have any friends in a new city a painful problem? I would say yes. It actually is

problem? I would say yes. It actually is

problem? I would say yes. It actually is a pretty painful problem because

a pretty painful problem because

a pretty painful problem because loneliness is you know is not nice. Do

loneliness is you know is not nice. Do

loneliness is you know is not nice. Do people who move to a new city have the

people who move to a new city have the

people who move to a new city have the money to pay the purchasing power to

money to pay the purchasing power to

money to pay the purchasing power to solve the loneliness problem? I'm going

solve the loneliness problem? I'm going

solve the loneliness problem? I'm going to say maybe. Um, generally if someone

to say maybe. Um, generally if someone

to say maybe. Um, generally if someone moves to a new city, they at least have

moves to a new city, they at least have

moves to a new city, they at least have the funds to have moved to the new city.

the funds to have moved to the new city.

the funds to have moved to the new city. So maybe there's something in terms of

So maybe there's something in terms of

So maybe there's something in terms of person purchasing power there. Not

person purchasing power there. Not

person purchasing power there. Not really sure. Does Sahel have an easy way

really sure. Does Sahel have an easy way

really sure. Does Sahel have an easy way to target people who have moved to new

to target people who have moved to new

to target people who have moved to new cities who want a way to find friends?

cities who want a way to find friends?

cities who want a way to find friends? Again, not really really hard to target

Again, not really really hard to target

Again, not really really hard to target these people. And is this a growing

these people. And is this a growing

these people. And is this a growing market? Are there more people moving to

market? Are there more people moving to

market? Are there more people moving to new cities and trying to make friends or

new cities and trying to make friends or

new cities and trying to make friends or less people moving to new cities and

less people moving to new cities and

less people moving to new cities and trying to make friends? I would say it's

trying to make friends? I would say it's

trying to make friends? I would say it's a growing market. There are definitely

a growing market. There are definitely

a growing market. There are definitely more people like globalization people

more people like globalization people

more people like globalization people traveling around all over the place.

traveling around all over the place.

traveling around all over the place. Cool. That was his fourth best idea. And

Cool. That was his fourth best idea. And

Cool. That was his fourth best idea. And if you have experience in business at

if you have experience in business at

if you have experience in business at this point, you would probably look at

this point, you would probably look at

this point, you would probably look at all three of these ideas and think

all three of these ideas and think

all three of these ideas and think they're pretty trash. That's okay. Let's

they're pretty trash. That's okay. Let's

they're pretty trash. That's okay. Let's move on to the top three list. Now, this

move on to the top three list. Now, this

move on to the top three list. Now, this is where the business ideas actually

is where the business ideas actually

is where the business ideas actually become interesting and sort of kind of

become interesting and sort of kind of

become interesting and sort of kind of good at this point. So, Hel's third best

good at this point. So, Hel's third best

good at this point. So, Hel's third best business idea that he came up with after

business idea that he came up with after

business idea that he came up with after narrowing it down was doing some sort of

narrowing it down was doing some sort of

narrowing it down was doing some sort of workshops for corporate professionals to

workshops for corporate professionals to

workshops for corporate professionals to teach them how to be productive. The

teach them how to be productive. The

teach them how to be productive. The problem he identified is a problem that

problem he identified is a problem that

problem he identified is a problem that he noticed while he was working in

he noticed while he was working in

he noticed while he was working in consulting. So, Sahel worked at a fancy

consulting. So, Sahel worked at a fancy

consulting. So, Sahel worked at a fancy consulting firm and they gave him and

consulting firm and they gave him and

consulting firm and they gave him and all of their new starters like a whole

all of their new starters like a whole

all of their new starters like a whole like efficiency toolkit about how to be

like efficiency toolkit about how to be

like efficiency toolkit about how to be productive, how to be efficient as a

productive, how to be efficient as a

productive, how to be efficient as a knowledge worker, as a consultant, as a

knowledge worker, as a consultant, as a

knowledge worker, as a consultant, as a professional. But when these management

professional. But when these management

professional. But when these management consultants would do projects going into

consultants would do projects going into

consultants would do projects going into other big businesses, from what I hear,

other big businesses, from what I hear,

other big businesses, from what I hear, one thing they often found was that,

one thing they often found was that,

one thing they often found was that, hey, in loads of these other big

hey, in loads of these other big

hey, in loads of these other big businesses, the professionals working

businesses, the professionals working

businesses, the professionals working there don't seem to know what they're

there don't seem to know what they're

there don't seem to know what they're doing in terms of basic productivity and

doing in terms of basic productivity and

doing in terms of basic productivity and basic efficiency. And so, he found by

basic efficiency. And so, he found by

basic efficiency. And so, he found by talking to some of these big companies

talking to some of these big companies

talking to some of these big companies that they didn't really have an

that they didn't really have an

that they didn't really have an onboarding kind of productivity training

onboarding kind of productivity training

onboarding kind of productivity training course for their new hires. And

course for their new hires. And

course for their new hires. And therefore the new hires are wasting a

therefore the new hires are wasting a

therefore the new hires are wasting a lot of time doing stuff in an

lot of time doing stuff in an

lot of time doing stuff in an inefficient way rather than an efficient

inefficient way rather than an efficient

inefficient way rather than an efficient way. Now the question is is this a

way. Now the question is is this a

way. Now the question is is this a painful problem? Is it a painful problem

painful problem? Is it a painful problem

painful problem? Is it a painful problem for a business that their employees are

for a business that their employees are

for a business that their employees are not very productive? I would say yes.

not very productive? I would say yes.

not very productive? I would say yes. There is a pain there in that market. Do

There is a pain there in that market. Do

There is a pain there in that market. Do businesses have the purchasing power

businesses have the purchasing power

businesses have the purchasing power willing to train their workers to be

willing to train their workers to be

willing to train their workers to be more productive? Well yes. Businesses

more productive? Well yes. Businesses

more productive? Well yes. Businesses have a lot of money especially big

have a lot of money especially big

have a lot of money especially big businesses. Can Sahel easily target

businesses. Can Sahel easily target

businesses. Can Sahel easily target large businesses who would hire him to

large businesses who would hire him to

large businesses who would hire him to run corporate professional productivity

run corporate professional productivity

run corporate professional productivity workshops? I'm going to say sort of

workshops? I'm going to say sort of

workshops? I'm going to say sort of through his own network and through his

through his own network and through his

through his own network and through his own LinkedIn and through like the

own LinkedIn and through like the

own LinkedIn and through like the projects that he did like he he has some

projects that he did like he he has some

projects that he did like he he has some of these contacts and is it a growing

of these contacts and is it a growing

of these contacts and is it a growing market? Are there increasingly more

market? Are there increasingly more

market? Are there increasingly more businesses wanting corporate

businesses wanting corporate

businesses wanting corporate professional productivity workshops?

professional productivity workshops?

professional productivity workshops? Well, if you include AI skills in that,

Well, if you include AI skills in that,

Well, if you include AI skills in that, I would say yes, it's a growing market

I would say yes, it's a growing market

I would say yes, it's a growing market because all businesses want to train

because all businesses want to train

because all businesses want to train their workers on being more productive

their workers on being more productive

their workers on being more productive using AI. But in a way, it's a shrinking

using AI. But in a way, it's a shrinking

using AI. But in a way, it's a shrinking market because businesses are

market because businesses are

market because businesses are downsizing. So, well, it's a it's a bit

downsizing. So, well, it's a it's a bit

downsizing. So, well, it's a it's a bit of a shrug emoji on on the growing

of a shrug emoji on on the growing

of a shrug emoji on on the growing market question. All right, next we come

market question. All right, next we come

market question. All right, next we come to Sahel's second best business idea,

to Sahel's second best business idea,

to Sahel's second best business idea, which was a sort of consulting package

which was a sort of consulting package

which was a sort of consulting package for small and medium businesses service

for small and medium businesses service

for small and medium businesses service productized service type thing.

productized service type thing.

productized service type thing. Basically, his thesis from having worked

Basically, his thesis from having worked

Basically, his thesis from having worked in consulting was that, hey, there are

in consulting was that, hey, there are

in consulting was that, hey, there are all these massive businesses who are

all these massive businesses who are

all these massive businesses who are hiring these strategy consulting firms

hiring these strategy consulting firms

hiring these strategy consulting firms to help them cut costs and make more

to help them cut costs and make more

to help them cut costs and make more money, but small and medium-sized

money, but small and medium-sized

money, but small and medium-sized businesses don't have the funds to be

businesses don't have the funds to be

businesses don't have the funds to be able to afford them big management

able to afford them big management

able to afford them big management consulting companies. So, why doesn't

consulting companies. So, why doesn't

consulting companies. So, why doesn't Sahel set up his own like mini

Sahel set up his own like mini

Sahel set up his own like mini consulting shop and he'd be able to

consulting shop and he'd be able to

consulting shop and he'd be able to provide consulting for small and medium

provide consulting for small and medium

provide consulting for small and medium businesses to help them cut costs and

businesses to help them cut costs and

businesses to help them cut costs and increase revenue and therefore make more

increase revenue and therefore make more

increase revenue and therefore make more money? So the question is, is this a

money? So the question is, is this a

money? So the question is, is this a painful problem? So the problem there is

painful problem? So the problem there is

painful problem? So the problem there is that a business has a problem in that

that a business has a problem in that

that a business has a problem in that they want to make more money. And so

they want to make more money. And so

they want to make more money. And so this is a solution to the make more

this is a solution to the make more

this is a solution to the make more money problem for businesses. Generally,

money problem for businesses. Generally,

money problem for businesses. Generally, if you can help someone make more money,

if you can help someone make more money,

if you can help someone make more money, you are, you know, damn green. You're

you are, you know, damn green. You're

you are, you know, damn green. You're ticking the box of this being a painful

ticking the box of this being a painful

ticking the box of this being a painful problem for them to solve, especially if

problem for them to solve, especially if

problem for them to solve, especially if they're worried that they're not making

they're worried that they're not making

they're worried that they're not making enough money, which is like literally

enough money, which is like literally

enough money, which is like literally every business in the world. Do these

every business in the world. Do these

every business in the world. Do these businesses have the ability to pay for a

businesses have the ability to pay for a

businesses have the ability to pay for a service that makes them more money?

service that makes them more money?

service that makes them more money? Yeah, broadly. Probably. One of the

Yeah, broadly. Probably. One of the

Yeah, broadly. Probably. One of the issues with the bottom three ideas is

issues with the bottom three ideas is

issues with the bottom three ideas is that they are all consumer products and

that they are all consumer products and

that they are all consumer products and consumers generally don't have much

consumers generally don't have much

consumers generally don't have much money to pay for stuff. But generally

money to pay for stuff. But generally

money to pay for stuff. But generally businesses have loads of money to be

businesses have loads of money to be

businesses have loads of money to be able to pay for stuff at least compared

able to pay for stuff at least compared

able to pay for stuff at least compared to consumers. So generally as a beginner

to consumers. So generally as a beginner

to consumers. So generally as a beginner targeting businesses for a product with

targeting businesses for a product with

targeting businesses for a product with a product rather than targeting like

a product rather than targeting like

a product rather than targeting like normal people most people would say is a

normal people most people would say is a

normal people most people would say is a and I would agree is is generally an

and I would agree is is generally an

and I would agree is is generally an easier way to go about it. Would it be

easier way to go about it. Would it be

easier way to go about it. Would it be easy for Sahel to target this particular

easy for Sahel to target this particular

easy for Sahel to target this particular market? I would say the answer is yes

market? I would say the answer is yes

market? I would say the answer is yes because based on the various different

because based on the various different

because based on the various different contacts he made in his 5 years of

contacts he made in his 5 years of

contacts he made in his 5 years of working in consulting he knows enough

working in consulting he knows enough

working in consulting he knows enough small and mediumsized enterprises small

small and mediumsized enterprises small

small and mediumsized enterprises small and mediumsized businesses to be able to

and mediumsized businesses to be able to

and mediumsized businesses to be able to pitch this as a service to. And because

pitch this as a service to. And because

pitch this as a service to. And because this would be a service, it would

this would be a service, it would

this would be a service, it would probably be in the thousands of dollars

probably be in the thousands of dollars

probably be in the thousands of dollars a month kind of range. And therefore, he

a month kind of range. And therefore, he

a month kind of range. And therefore, he doesn't need that many customers, maybe

doesn't need that many customers, maybe

doesn't need that many customers, maybe like five a month in order to get to his

like five a month in order to get to his

like five a month in order to get to his 10,000 a month goal. I would say yes.

10,000 a month goal. I would say yes.

10,000 a month goal. I would say yes. These are easy to target. And is it a

These are easy to target. And is it a

These are easy to target. And is it a growing market? Are there a growing

growing market? Are there a growing

growing market? Are there a growing number of small and mediumsiz businesses

number of small and mediumsiz businesses

number of small and mediumsiz businesses who want to make more money? I would say

who want to make more money? I would say

who want to make more money? I would say yes because it seems like thanks to

yes because it seems like thanks to

yes because it seems like thanks to internet and AI and stuff, more people

internet and AI and stuff, more people

internet and AI and stuff, more people are able to start small and medium

are able to start small and medium

are able to start small and medium businesses. So, we can call that a

businesses. So, we can call that a

businesses. So, we can call that a growing market. So, you know, this is

growing market. So, you know, this is

growing market. So, you know, this is ticking all of the boxes so far. Now,

ticking all of the boxes so far. Now,

ticking all of the boxes so far. Now, these bottom three ideas, I think, are

these bottom three ideas, I think, are

these bottom three ideas, I think, are pretty bad. I don't think Sahel could

pretty bad. I don't think Sahel could

pretty bad. I don't think Sahel could have made a million dollar business with

have made a million dollar business with

have made a million dollar business with either of these bottom three ideas. I

either of these bottom three ideas. I

either of these bottom three ideas. I think it's it sort of in a way he was

think it's it sort of in a way he was

think it's it sort of in a way he was trying to solve his own problem. He was

trying to solve his own problem. He was

trying to solve his own problem. He was like, man, I get annoyed because I have

like, man, I get annoyed because I have

like, man, I get annoyed because I have to go to laptop, you know, I can't like

to go to laptop, you know, I can't like

to go to laptop, you know, I can't like co-work on my laptop in certain cafes.

co-work on my laptop in certain cafes.

co-work on my laptop in certain cafes. Man, it's annoying for me to keep in

Man, it's annoying for me to keep in

Man, it's annoying for me to keep in touch with friends because WhatsApp is

touch with friends because WhatsApp is

touch with friends because WhatsApp is kind of annoying. And like, man, I find

kind of annoying. And like, man, I find

kind of annoying. And like, man, I find it hard to make friends in a new city

it hard to make friends in a new city

it hard to make friends in a new city cuz Meetup kind of sucks. All of these

cuz Meetup kind of sucks. All of these

cuz Meetup kind of sucks. All of these are Sahel solving his own problem, which

are Sahel solving his own problem, which

are Sahel solving his own problem, which is, you know, a good way of coming up

is, you know, a good way of coming up

is, you know, a good way of coming up with like business ideas. But because

with like business ideas. But because

with like business ideas. But because these are problems that consumers are

these are problems that consumers are

these are problems that consumers are having that they don't really have the

having that they don't really have the

having that they don't really have the money to pay for, it's really hard to

money to pay for, it's really hard to

money to pay for, it's really hard to target consumers on mass. And other than

target consumers on mass. And other than

target consumers on mass. And other than the loneliness thing, it's sort of it's

the loneliness thing, it's sort of it's

the loneliness thing, it's sort of it's not that painful a problem. These bottom

not that painful a problem. These bottom

not that painful a problem. These bottom three would be very difficult businesses

three would be very difficult businesses

three would be very difficult businesses for Sahel to get to a reasonable level.

for Sahel to get to a reasonable level.

for Sahel to get to a reasonable level. But for number three and number two, I

But for number three and number two, I

But for number three and number two, I think Sahel could have easily made

think Sahel could have easily made

think Sahel could have easily made $10,000 a month based on what I know

$10,000 a month based on what I know

$10,000 a month based on what I know from him and his skill set and stuff. He

from him and his skill set and stuff. He

from him and his skill set and stuff. He could have easily made at least $10,000

could have easily made at least $10,000

could have easily made at least $10,000 a month running corporate productivity

a month running corporate productivity

a month running corporate productivity workshops and he could have easily made

workshops and he could have easily made

workshops and he could have easily made at least $10,000 a month doing mini

at least $10,000 a month doing mini

at least $10,000 a month doing mini consulting packages for small and medium

consulting packages for small and medium

consulting packages for small and medium businesses, helping them make more

businesses, helping them make more

businesses, helping them make more money. But then we come to the final

money. But then we come to the final

money. But then we come to the final idea and this is an interesting idea

idea and this is an interesting idea

idea and this is an interesting idea that Sahel somewhat randomly stumbled

that Sahel somewhat randomly stumbled

that Sahel somewhat randomly stumbled upon. So basically what happened is that

upon. So basically what happened is that

upon. So basically what happened is that about two years ago when around this

about two years ago when around this

about two years ago when around this time Sahel was coming up with these

time Sahel was coming up with these

time Sahel was coming up with these business ideas. Me and my team were

business ideas. Me and my team were

business ideas. Me and my team were hanging out in the local we work in like

hanging out in the local we work in like

hanging out in the local we work in like London Paddington and there were a bunch

London Paddington and there were a bunch

London Paddington and there were a bunch of team members there because we were

of team members there because we were

of team members there because we were like working together and Sahel was in

like working together and Sahel was in

like working together and Sahel was in London and working from his laptop and I

London and working from his laptop and I

London and working from his laptop and I messaged him being like hey come join us

messaged him being like hey come join us

messaged him being like hey come join us in we work cuz the whole team is here

in we work cuz the whole team is here

in we work cuz the whole team is here and because Sahel was in the mode of

and because Sahel was in the mode of

and because Sahel was in the mode of trying to find business ideas and so

trying to find business ideas and so

trying to find business ideas and so with literally everyone he was meeting

with literally everyone he was meeting

with literally everyone he was meeting he was asking them hey what are the

he was asking them hey what are the

he was asking them hey what are the sorts of problems you're experiencing in

sorts of problems you're experiencing in

sorts of problems you're experiencing in your work and in your personal life and

your work and in your personal life and

your work and in your personal life and so over lunch he was having a chat with

so over lunch he was having a chat with

so over lunch he was having a chat with SAF who was one of my team members who

SAF who was one of my team members who

SAF who was one of my team members who at the time was one of our video editors

at the time was one of our video editors

at the time was one of our video editors and he was asking SAF hey hey in your

and he was asking SAF hey hey in your

and he was asking SAF hey hey in your day job in your dayto-day what are the

day job in your dayto-day what are the

day job in your dayto-day what are the sorts of problems you come up against

sorts of problems you come up against

sorts of problems you come up against and what Saf said like, "Oh man, the

and what Saf said like, "Oh man, the

and what Saf said like, "Oh man, the most annoying thing about video editing

most annoying thing about video editing

most annoying thing about video editing is that it takes so much time." And

is that it takes so much time." And

is that it takes so much time." And Sahel was like, "Oh, that's

Sahel was like, "Oh, that's

Sahel was like, "Oh, that's interesting." Because if you ask people

interesting." Because if you ask people

interesting." Because if you ask people like to complain about their jobs,

like to complain about their jobs,

like to complain about their jobs, generally people will give you a long

generally people will give you a long

generally people will give you a long list of things that could potentially

list of things that could potentially

list of things that could potentially become business ideas. And we're going

become business ideas. And we're going

become business ideas. And we're going to cut to Sahel talking about how he

to cut to Sahel talking about how he

to cut to Sahel talking about how he came across this problem. So, I've I've

came across this problem. So, I've I've

came across this problem. So, I've I've edited videos in the past with Premiere

edited videos in the past with Premiere

edited videos in the past with Premiere cuz I used to have my like music YouTube

cuz I used to have my like music YouTube

cuz I used to have my like music YouTube channel where I was making covers and uh

channel where I was making covers and uh

channel where I was making covers and uh yeah, I have very few subscribers on

yeah, I have very few subscribers on

yeah, I have very few subscribers on those. I was familiar with video editing

those. I was familiar with video editing

those. I was familiar with video editing uh a little bit at least and then I

uh a little bit at least and then I

uh a little bit at least and then I think I was hanging out with your team

think I was hanging out with your team

think I was hanging out with your team in a wei work one day where we were

in a wei work one day where we were

in a wei work one day where we were talking about uh you know how could we

talking about uh you know how could we

talking about uh you know how could we use the latest advances in AI and solve

use the latest advances in AI and solve

use the latest advances in AI and solve this problem with video editing which is

this problem with video editing which is

this problem with video editing which is that it's quite a laborious process and

that it's quite a laborious process and

that it's quite a laborious process and you know you you would think of video

you know you you would think of video

you know you you would think of video editing as like a creative piece of work

editing as like a creative piece of work

editing as like a creative piece of work but if you're spending 10 hours on a

but if you're spending 10 hours on a

but if you're spending 10 hours on a video typically just a couple hours of

video typically just a couple hours of

video typically just a couple hours of those will be actual like exciting

those will be actual like exciting

those will be actual like exciting creative work. A lot of it is just

creative work. A lot of it is just

creative work. A lot of it is just cutting out boring parts or you know

cutting out boring parts or you know

cutting out boring parts or you know things that are not interesting. So I

things that are not interesting. So I

things that are not interesting. So I think I figured out it was a pain by

think I figured out it was a pain by

think I figured out it was a pain by speaking with your team and uh yeah that

speaking with your team and uh yeah that

speaking with your team and uh yeah that that's kind of where it came from. Oh

that's kind of where it came from. Oh

that's kind of where it came from. Oh one more factor here was I was thinking

one more factor here was I was thinking

one more factor here was I was thinking what is something that I can do today

what is something that I can do today

what is something that I can do today that I could not have done a year ago.

that I could not have done a year ago.

that I could not have done a year ago. So the advances in AI helped with that.

So the advances in AI helped with that.

So the advances in AI helped with that. Like this was in I think May 2023 when

Like this was in I think May 2023 when

Like this was in I think May 2023 when we were talking about this and that's

we were talking about this and that's

we were talking about this and that's kind of very soon after GPT4 had just

kind of very soon after GPT4 had just

kind of very soon after GPT4 had just come out and wowed everyone on what was

come out and wowed everyone on what was

come out and wowed everyone on what was capable with these large language models

capable with these large language models

capable with these large language models and uh yeah a year ago that kind of

and uh yeah a year ago that kind of

and uh yeah a year ago that kind of technology just did not exist. Yeah. Or

technology just did not exist. Yeah. Or

technology just did not exist. Yeah. Or at least was not mainstream enough for

at least was not mainstream enough for

at least was not mainstream enough for me to know about it. Um, so yeah, that

me to know about it. Um, so yeah, that

me to know about it. Um, so yeah, that was the other thing and so that allowed

was the other thing and so that allowed

was the other thing and so that allowed Sahel to land on his top business idea,

Sahel to land on his top business idea,

Sahel to land on his top business idea, which was some sort of app that helped

which was some sort of app that helped

which was some sort of app that helped video editors save time in their video

video editors save time in their video

video editors save time in their video editing process using AI. All right, so

editing process using AI. All right, so

editing process using AI. All right, so let's run this through the process. Is

let's run this through the process. Is

let's run this through the process. Is this a painful problem? Yes, it is a

this a painful problem? Yes, it is a

this a painful problem? Yes, it is a painful problem because video editors

painful problem because video editors

painful problem because video editors are spending hours and hours and hours

are spending hours and hours and hours

are spending hours and hours and hours of their time each week doing boring

of their time each week doing boring

of their time each week doing boring manual repetitive stuff which they

manual repetitive stuff which they

manual repetitive stuff which they really don't enjoy doing and which their

really don't enjoy doing and which their

really don't enjoy doing and which their employers really don't want to have to

employers really don't want to have to

employers really don't want to have to pay them to continue doing because it's

pay them to continue doing because it's

pay them to continue doing because it's like an annoying part of their job. So

like an annoying part of their job. So

like an annoying part of their job. So this is a painful problem. Generally

this is a painful problem. Generally

this is a painful problem. Generally being able to make someone money solves

being able to make someone money solves

being able to make someone money solves a painful problem. And also generally

a painful problem. And also generally

a painful problem. And also generally being able to save someone's time. Like

being able to save someone's time. Like

being able to save someone's time. Like people wasting time is a very painful

people wasting time is a very painful

people wasting time is a very painful problem that they often feel. Do video

problem that they often feel. Do video

problem that they often feel. Do video editors or people hiring video editors

editors or people hiring video editors

editors or people hiring video editors have the ability to pay for saving time.

have the ability to pay for saving time.

have the ability to pay for saving time. This is where it's like uh maybe because

This is where it's like uh maybe because

This is where it's like uh maybe because there are lots of amateur video editors

there are lots of amateur video editors

there are lots of amateur video editors who are just doing it as a hobby who

who are just doing it as a hobby who

who are just doing it as a hobby who don't have the ability to pay for it.

don't have the ability to pay for it.

don't have the ability to pay for it. This is the sort of like people using

This is the sort of like people using

This is the sort of like people using things like Cap Cut. But there are also

things like Cap Cut. But there are also

things like Cap Cut. But there are also a lot of professional video editors out

a lot of professional video editors out

a lot of professional video editors out there like for example there are 10

there like for example there are 10

there like for example there are 10 million something users of Adobe

million something users of Adobe

million something users of Adobe Premiere Pro. that is professional grade

Premiere Pro. that is professional grade

Premiere Pro. that is professional grade software which professionals for the

software which professionals for the

software which professionals for the most part pay for rather than amateurs.

most part pay for rather than amateurs.

most part pay for rather than amateurs. Most amateurs these days will edit

Most amateurs these days will edit

Most amateurs these days will edit things like Cap Cut or in like iMovie or

things like Cap Cut or in like iMovie or

things like Cap Cut or in like iMovie or whatever. But if you're using Premier

whatever. But if you're using Premier

whatever. But if you're using Premier Pro, which was kind of the app that hell

Pro, which was kind of the app that hell

Pro, which was kind of the app that hell landed on, it's like maybe like like

landed on, it's like maybe like like

landed on, it's like maybe like like people do have the power to pay for

people do have the power to pay for

people do have the power to pay for that. And especially if it is something

that. And especially if it is something

that. And especially if it is something that saves someone a lot of time in

that saves someone a lot of time in

that saves someone a lot of time in their job, there is a high willingness

their job, there is a high willingness

their job, there is a high willingness to pay for the thing. Is this a growing

to pay for the thing. Is this a growing

to pay for the thing. Is this a growing market? Will there be more people who

market? Will there be more people who

market? Will there be more people who want videos edited 5 years from now than

want videos edited 5 years from now than

want videos edited 5 years from now than there are today? The answer is most

there are today? The answer is most

there are today? The answer is most likely yes, because video keeps on

likely yes, because video keeps on

likely yes, because video keeps on growing across all of the metrics,

growing across all of the metrics,

growing across all of the metrics, across all the platforms. more and more

across all the platforms. more and more

across all the platforms. more and more people every single year wanting to

people every single year wanting to

people every single year wanting to become creators. Maybe there's a risk

become creators. Maybe there's a risk

become creators. Maybe there's a risk that AI will eat the job of video

that AI will eat the job of video

that AI will eat the job of video editors, but given that Sah is building

editors, but given that Sah is building

editors, but given that Sah is building an app for AI video editing, like you

an app for AI video editing, like you

an app for AI video editing, like you know, he's he's either riding the wave

know, he's he's either riding the wave

know, he's he's either riding the wave of more people trying to trying to edit

of more people trying to trying to edit

of more people trying to trying to edit videos or he's riding the wave of more

videos or he's riding the wave of more

videos or he's riding the wave of more people trying to replace video editors

people trying to replace video editors

people trying to replace video editors with AI. Either way, this is definitely

with AI. Either way, this is definitely

with AI. Either way, this is definitely a growing market. And finally, how easy

a growing market. And finally, how easy

a growing market. And finally, how easy would it be for Sahel to target video

would it be for Sahel to target video

would it be for Sahel to target video editors? Now, this is where he had one

editors? Now, this is where he had one

editors? Now, this is where he had one of his unfair advantages, which is that

of his unfair advantages, which is that

of his unfair advantages, which is that he spoke to my team where I literally

he spoke to my team where I literally

he spoke to my team where I literally employ three full-time video editors.

employ three full-time video editors.

employ three full-time video editors. And so, by talking to them and saying,

And so, by talking to them and saying,

And so, by talking to them and saying, "Hey, I can build a tool for you to help

"Hey, I can build a tool for you to help

"Hey, I can build a tool for you to help you save time." immediately he's got his

you save time." immediately he's got his

you save time." immediately he's got his first three users because my video

first three users because my video

first three users because my video editors are like, "Oh my god, that's

editors are like, "Oh my god, that's

editors are like, "Oh my god, that's sick." And then secondly, he and I had a

sick." And then secondly, he and I had a

sick." And then secondly, he and I had a conversation where he was like, "Hey, if

conversation where he was like, "Hey, if

conversation where he was like, "Hey, if I build this tool for your video editors

I build this tool for your video editors

I build this tool for your video editors and they get a lot of value out of the

and they get a lot of value out of the

and they get a lot of value out of the tool, would you potentially be open to

tool, would you potentially be open to

tool, would you potentially be open to partnering on this and like sharing it

partnering on this and like sharing it

partnering on this and like sharing it with your audience?" And so at this

with your audience?" And so at this

with your audience?" And so at this point, I'm like, hm, okay, like, yeah,

point, I'm like, hm, okay, like, yeah,

point, I'm like, hm, okay, like, yeah, if you build something that helps our

if you build something that helps our

if you build something that helps our three full-time video editors save many,

three full-time video editors save many,

three full-time video editors save many, many hours each week, and I know I have

many hours each week, and I know I have

many hours each week, and I know I have a bunch of video editors and like video

a bunch of video editors and like video

a bunch of video editors and like video creators in my audience, then sure,

creators in my audience, then sure,

creators in my audience, then sure, let's do some sort of partnership where

let's do some sort of partnership where

let's do some sort of partnership where I can be your distribution engine, and I

I can be your distribution engine, and I

I can be your distribution engine, and I can get the word out initially to get

can get the word out initially to get

can get the word out initially to get your first kind of round of beta users.

your first kind of round of beta users.

your first kind of round of beta users. And so through this partnership with me,

And so through this partnership with me,

And so through this partnership with me, Sahel suddenly had an easy way to target

Sahel suddenly had an easy way to target

Sahel suddenly had an easy way to target video editors and that he knew three of

video editors and that he knew three of

video editors and that he knew three of them personally through my team and

them personally through my team and

them personally through my team and speaking to them and knew that if he did

speaking to them and knew that if he did

speaking to them and knew that if he did a good job that I would be open to

a good job that I would be open to

a good job that I would be open to sharing this sort of thing with my

sharing this sort of thing with my

sharing this sort of thing with my audience. Now, at this point, you might

audience. Now, at this point, you might

audience. Now, at this point, you might be thinking, "Whoa, that's really

be thinking, "Whoa, that's really

be thinking, "Whoa, that's really unfair." Like, he had the advantage of

unfair." Like, he had the advantage of

unfair." Like, he had the advantage of being friends with a big influencer and

being friends with a big influencer and

being friends with a big influencer and he had access to this like crop of like

he had access to this like crop of like

he had access to this like crop of like initial users. And yeah, I completely

initial users. And yeah, I completely

initial users. And yeah, I completely agree. It is absolutely an unfair

agree. It is absolutely an unfair

agree. It is absolutely an unfair advantage that Sahel had, which is why

advantage that Sahel had, which is why

advantage that Sahel had, which is why he started that business in this

he started that business in this

he started that business in this particular space. If Sahel did not have

particular space. If Sahel did not have

particular space. If Sahel did not have an easy way to target video editors,

an easy way to target video editors,

an easy way to target video editors, suddenly that makes this idea not a very

suddenly that makes this idea not a very

suddenly that makes this idea not a very good idea to pursue and actually makes

good idea to pursue and actually makes

good idea to pursue and actually makes his consulting business ideas much more

his consulting business ideas much more

his consulting business ideas much more viable. The key thing when you are

viable. The key thing when you are

viable. The key thing when you are starting a business is that yes, you

starting a business is that yes, you

starting a business is that yes, you could start something in a play in an

could start something in a play in an

could start something in a play in an industry that is completely random. But

industry that is completely random. But

industry that is completely random. But in general, if you have any kind of life

in general, if you have any kind of life

in general, if you have any kind of life or professional experience, it is worth

or professional experience, it is worth

or professional experience, it is worth trying to figure out what are your

trying to figure out what are your

trying to figure out what are your unfair advantages. What do you have

unfair advantages. What do you have

unfair advantages. What do you have access to that other competitors, other

access to that other competitors, other

access to that other competitors, other people might not have access to? For the

people might not have access to? For the

people might not have access to? For the record, this wasn't some kind of deal

record, this wasn't some kind of deal

record, this wasn't some kind of deal where I was like, "Yeah, I'll totally do

where I was like, "Yeah, I'll totally do

where I was like, "Yeah, I'll totally do it to you as a favor to a friend." It

it to you as a favor to a friend." It

it to you as a favor to a friend." It was more like the sort of thing where I

was more like the sort of thing where I

was more like the sort of thing where I was like, "Yeah, you're a friend, but

was like, "Yeah, you're a friend, but

was like, "Yeah, you're a friend, but also, you know, you need to create

also, you know, you need to create

also, you know, you need to create something that's actually valuable for

something that's actually valuable for

something that's actually valuable for my team because if you do that then and

my team because if you do that then and

my team because if you do that then and the thing is actually good, then of

the thing is actually good, then of

the thing is actually good, then of course I would be delighted to share

course I would be delighted to share

course I would be delighted to share with my audience." You know, that kind

with my audience." You know, that kind

with my audience." You know, that kind of situation. So, yeah, being able to

of situation. So, yeah, being able to

of situation. So, yeah, being able to partner with an influencer or someone

partner with an influencer or someone

partner with an influencer or someone who has access to an audience or like an

who has access to an audience or like an

who has access to an audience or like an easy way to target people, that is

easy way to target people, that is

easy way to target people, that is absolutely something that can help you

absolutely something that can help you

absolutely something that can help you get your initial business off the

get your initial business off the

get your initial business off the ground. And I suspect this is why I get

ground. And I suspect this is why I get

ground. And I suspect this is why I get like dozens of emails every week from

like dozens of emails every week from

like dozens of emails every week from people wanting to partner on something

people wanting to partner on something

people wanting to partner on something or another. And every big influencery

or another. And every big influencery

or another. And every big influencery type person I know as well has their

type person I know as well has their

type person I know as well has their inboxes inundated with people who are

inboxes inundated with people who are

inboxes inundated with people who are trying to pitch them on partnering on

trying to pitch them on partnering on

trying to pitch them on partnering on something or other because I feel like

something or other because I feel like

something or other because I feel like especially in the world of AI where it

especially in the world of AI where it

especially in the world of AI where it becomes easier in theory to create these

becomes easier in theory to create these

becomes easier in theory to create these sorts of products especially in that

sorts of products especially in that

sorts of products especially in that world being able to partner with someone

world being able to partner with someone

world being able to partner with someone who has built-in distribution can be a

who has built-in distribution can be a

who has built-in distribution can be a real advantage of the you know in the

real advantage of the you know in the

real advantage of the you know in the early days and potentially even the

early days and potentially even the

early days and potentially even the later days of a business. So you land on

later days of a business. So you land on

later days of a business. So you land on you you've narrowed down to like six

you you've narrowed down to like six

you you've narrowed down to like six random ideas and one of them is the

random ideas and one of them is the

random ideas and one of them is the problem of video editing which is that

problem of video editing which is that

problem of video editing which is that video editing takes bloody ages. how can

video editing takes bloody ages. how can

video editing takes bloody ages. how can I make this annoying thing like five

I make this annoying thing like five

I make this annoying thing like five times faster or easier? How did you

times faster or easier? How did you

times faster or easier? How did you decide that that was the thing rather

decide that that was the thing rather

decide that that was the thing rather than the other things? So, it was just

than the other things? So, it was just

than the other things? So, it was just one of six and uh it's quite a lowrisk

one of six and uh it's quite a lowrisk

one of six and uh it's quite a lowrisk thing to commit a couple months to this

thing to commit a couple months to this

thing to commit a couple months to this idea and if it doesn't work out, I can

idea and if it doesn't work out, I can

idea and if it doesn't work out, I can always just go on to the next one. But

always just go on to the next one. But

always just go on to the next one. But the reason it was top of the list was I

the reason it was top of the list was I

the reason it was top of the list was I was leaning into my unfair advantages.

was leaning into my unfair advantages.

was leaning into my unfair advantages. One, I am a developer. So, by the way,

One, I am a developer. So, by the way,

One, I am a developer. So, by the way, I'm not like super trained in software

I'm not like super trained in software

I'm not like super trained in software or anything. I I didn't do it in my

or anything. I I didn't do it in my

or anything. I I didn't do it in my degree. I kind of did it as a side

degree. I kind of did it as a side

degree. I kind of did it as a side project in a summer with some other

project in a summer with some other

project in a summer with some other friends. So, I don't really know how to

friends. So, I don't really know how to

friends. So, I don't really know how to code that well. But, yeah, I leaned into

code that well. But, yeah, I leaned into

code that well. But, yeah, I leaned into the fact that I knew enough about

the fact that I knew enough about

the fact that I knew enough about computers and software to at least get

computers and software to at least get

computers and software to at least get started and figure it out, right? And

started and figure it out, right? And

started and figure it out, right? And second thing was um I had the

second thing was um I had the

second thing was um I had the distribution advantage, which is kind of

distribution advantage, which is kind of

distribution advantage, which is kind of knowing you and your team. We knew that

knowing you and your team. We knew that

knowing you and your team. We knew that uh and it's not just distribution, it's

uh and it's not just distribution, it's

uh and it's not just distribution, it's also speaking to potential users cuz

also speaking to potential users cuz

also speaking to potential users cuz your video editors were basically like

your video editors were basically like

your video editors were basically like alpha users uh and they could give some

alpha users uh and they could give some

alpha users uh and they could give some very early feedback or ideas for what

very early feedback or ideas for what

very early feedback or ideas for what things to solve. So that was the other

things to solve. So that was the other

things to solve. So that was the other unfair advantage I had uh that I could

unfair advantage I had uh that I could

unfair advantage I had uh that I could lean into. At this point, I want to do a

lean into. At this point, I want to do a

lean into. At this point, I want to do a little interlude and sort of point to

little interlude and sort of point to

little interlude and sort of point to the fact that of the sort of six ideas

the fact that of the sort of six ideas

the fact that of the sort of six ideas on his short list, four of them were

on his short list, four of them were

on his short list, four of them were app. And over half of the ideas, I think

app. And over half of the ideas, I think

app. And over half of the ideas, I think in the long list of problems were also

in the long list of problems were also

in the long list of problems were also apps to some deg apps or web apps or

apps to some deg apps or web apps or

apps to some deg apps or web apps or mobile apps or whatever. And so here we

mobile apps or whatever. And so here we

mobile apps or whatever. And so here we have a little interlude about the value

have a little interlude about the value

have a little interlude about the value of learning to code. One thing that I'm

of learning to code. One thing that I'm

of learning to code. One thing that I'm very bullish on is like still I think

very bullish on is like still I think

very bullish on is like still I think one of the most useful things you can do

one of the most useful things you can do

one of the most useful things you can do if you want to start a business is just

if you want to start a business is just

if you want to start a business is just learn to code on the side. It's not that

learn to code on the side. It's not that

learn to code on the side. It's not that hard. There's like zillions of tools out

hard. There's like zillions of tools out

hard. There's like zillions of tools out there that help you learn to code. I

there that help you learn to code. I

there that help you learn to code. I don't know why more people don't do it

don't know why more people don't do it

don't know why more people don't do it because learning to code like if you

because learning to code like if you

because learning to code like if you don't know how to code, build an app is

don't know how to code, build an app is

don't know how to code, build an app is not an idea that like is remotely

not an idea that like is remotely

not an idea that like is remotely accessible because you would you would

accessible because you would you would

accessible because you would you would have to stop you would then have to

have to stop you would then have to

have to stop you would then have to learn to code first before you can even

learn to code first before you can even

learn to code first before you can even unlock building an app as like a

unlock building an app as like a

unlock building an app as like a potential business idea. If you don't if

potential business idea. If you don't if

potential business idea. If you don't if you didn't know how to code um to what

you didn't know how to code um to what

you didn't know how to code um to what extent would that have changed your like

extent would that have changed your like

extent would that have changed your like stack of of ideas?

stack of of ideas?

stack of of ideas? U I think it would cross out a big part

U I think it would cross out a big part

U I think it would cross out a big part of the list we were talking about of

of the list we were talking about of

of the list we were talking about of that long list. I would have focused

that long list. I would have focused

that long list. I would have focused more on services that I would have

Paste YouTube URL

Enter any YouTube video link to get the full transcript

Most transcripts ready in under 5 seconds

Get Our Chrome Extension

Get transcripts instantly without leaving YouTube. Install our Chrome extension for one-click access to any video's transcript directly on the watch page.

Add to Chrome — Free

Works with YouTube, Coursera, Udemy and more educational platforms

Get Instant Transcripts: Just Edit the Domain in Your Address Bar!

YouTube

←

→

↻

https://www.youtube.com/watch?v=UF8uR6Z6KLc

YoutubeToText

←

→

↻

https://youtubetotext.net/watch?v=UF8uR6Z6KLc

YouTube Transcript:He Built a $1M Business in 12 Months - Every Step Explained

Video Transcript

Paste YouTube URL

Transcript Extraction Form

Get Our Chrome Extension

Get Instant Transcripts: Just Edit the Domain in Your Address Bar!

YouTube Transcript:
He Built a $1M Business in 12 Months - Every Step Explained