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How Claude is transforming financial services | Anthropic | YouTubeToText
YouTube Transcript: How Claude is transforming financial services
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Claude for Finance is transforming financial services by moving AI adoption from curiosity to production, enabling analysts to automate mundane tasks, gain deeper insights, and create client-ready outputs through advanced model capabilities and strategic partnerships.
Analysts do this statically in one Excel sheet
that they refresh manually every week, every quarter.
Instead of doing that,
BCI has instead used our Artifact feature
to connect directly to S&P and FactSet data sets
so that the artifact is a live dashboard
of how these metrics compare against each other,
and with one simple prompt to Claude,
you can easily update it,
and these artifacts are also shared
with their managing directors
who are directly interfacing with these platforms as well.
So I think we're really seeing
not just acceleration of work,
but a way for the work to actually be transformed.
- Hey, my name's Alexander Bricken,
and I lead our applied AI Engineering team
for Financial Services.
Today, we're gonna be talking to you
about Claude for Finance,
and I'm joined by my colleague Nick.
- Hey, my name is Nick Lin,
and I lead product for Claude for Financial Services.
I'm also a recovering investment banker
and private equity investor.
A lot of these problems we're about to talk about
are very near and dear to my heart,
so I'm very excited, Alexander.
- Awesome.
So, Nick, my first question for you is
how do you feel about the shift in the AI landscape
for financial services these days?
- You know, I've been with Anthropic
for a little bit over a year and a half now.
That was before Claude 3,
so I think the enterprise AI landscape
has changed significantly,
especially in the past few months.
What I am really noticing is that
there is a fundamental shift from curiosity,
observing from the sidelines,
to actually starting to build and deploy into production.
Now, as we all know, coding is one of the first products
and first domains within AI
with really strong product-market fit.
I think we're starting to see this
really extend to other verticals as well, including finance.
For example, NBIM or the Norwegian Sovereign Wealth Fund,
one of our largest customers,
they have about 9,000 portfolio companies.
What they've done is they've built integrations on their own
with things like model context protocol,
so that all of their portfolio managers
are querying these integrations every single day
to get insights into their PortCos.
So I think we're really starting to see
analysts spend a lot less time
on the mundane, manual, tedious parts of the work,
and start to focus on what they really care about, you know,
which is building relationships,
meeting with their customers, and actually understanding
the business models of the companies they're investing in.
- Yeah, that really resonates from my standpoint as well
as an applied AI person.
Whenever I go and interact with customers,
a lot of the time, last year, let's say,
they would start with building an AI chat feature.
Like, they'd have a bunch of models represented,
and they would select one, maybe a random business user,
and they would try to work with it and just chat with it.
Eventually, now, we've seen things like MCP come out
where the chat has become so much more powerful.
You can interact with the systems you care about,
and I think that's really exciting specifically for finance
because, often, there are just so many product surfaces
that folks have to interact with.
- 100%.
- If you give a model a tool these days,
often, the model's intelligent enough to know
what that tool does
given the tool description and the tool name,
but equally, the model has certain primitives baked into it,
like the security that we try to bake into
the way the model interacts with the world.
So we train our models to be helpful, harmless, and honest,
and often, that's a reflection of
the data that they interpret
and the output that it basically corresponds to.
So I think that's probably what you're referring to as well
in that, like, the model is generally intelligent,
and so if you give it these different layers,
you can really see some cool results.
- You know, safety is something that you touched upon.
That is so foundational to everything we do.
- Yeah.
- It's about securely deploying these solutions
into enterprise environments.
It's about making sure that
the models can accurately answer the questions
with the right level of understanding of those problems
and fidelity, and third is actually giving our users
the trust, the verification, the auditability
to understand these results. So I think we think about
all three of those components of safety.
- Yeah, I mean, speaking of, right?
Anthropic was founded on the principles of AI safety.
It was a research org from scratch.
I'm curious.
How have we gone from being a research org
to releasing a distinguished product in financial services?
- In my mind, Anthropic really aims at building models
that can be safely deployed to solve
the most complex and difficult problems in the world, right?
We're state-of-the-art when it comes to code.
0.5% of the world's population are software engineers,
so that is just one sliver of
these really complex, difficult problems
we can really start solving, right?
They really exist everywhere else in the world.
Code is so foundational
to every single part of a company, right?
It is how a company is run.
So that means that Claude is really great at
interacting with more complex systems,
being able to expose its thinking and its logic,
and that's why it's great at finance as well, right?
Finance are complex problems
deployed into regulated verticals
that need verification, auditability,
and ultimately, accuracy really matters.
- Financial analysts these days spend a lot of time
getting down to, like, the pixel perfect level of
let's say a PowerPoint deck or an Excel model, right?
You can't get anything wrong,
and it's funny, now that we're in this paradigm
where models can do something similar,
but using the capabilities they have
to write really structured logic,
and so that's actually what we've found
language models to be good at, what we've trained them on,
and that ability to do that,
it feels like it's just being abstracted
into so many other domains,
like creating Excel spreadsheets
or like creating PowerPoints,
and so, yeah, it's just been, like,
super just kind of striking, at least to me,
to see how many domains
the logic and reasoning of these models
actually ends up touching.
- Ultimately, these are digital systems
that we interact with every single day, right?
The fact that Claude is great at code
gives it a flexible skill and a shortcut
to do all of these really cool, interesting things, right?
Our file creation feature that was launched a few weeks ago
that enables Claude to create Excel documents and PowerPoint
is essentially Claude accessing a virtual machine
within which it can run Python code at scale
to edit, analyze, and create Excel documents
and create these perfect DCF models,
which I think is super exciting for us, right?
So I think there's a lot of other domains
that code can start really unlocking.
- What's different to Claude for Finance
versus other products on the market in financial services?
- You know, there are three verbs I think about a lot
that governs what I want to build for Claude for Finance,
and these are retrieve, analyze, and create.
Starting with retrieval,
many of the research agents on the market
has seen, you know, quite a lot of maturity, right?
Large language models are fantastic at digging into
large pools of data and gathering insights,
and can read, you know,
5,000 probably times faster than humans,
but what we want to do with finance is
making sure that these systems can connect to
all of the core data sources that finance analysts work in.
In finance, the ability to uncover insights
faster than your competitors and your peers,
that's a really key advantage.
Now, downstream from that,
it's great that we can retrieve this information
and connect to it, but the ability to do analysis at scale,
either through code or through spreadsheets,
is so foundational as well.
Financial models themselves,
they're not just these beautiful Excel sheets, right?
They're a way for finance analysts
to inject their own judgment of what the future looks like
and what the proper valuation looks like
for that company, right?
So, with that in mind, we want Claude to be really good at
understanding these core finance concepts
and manipulate systems like Excel and spreadsheets
to be able to do that calculation.
And then the third part is creation, right?
We're all social creatures within the enterprise, right?
We do our work to be shared with others,
so the outputs themselves in the form of spreadsheets,
you know, PowerPoint documents, Word,
doing this in a way that is client-ready, boardroom-ready,
is really important.
So we really want to start pushing Claude's capabilities
to be able to do that as well
so that it is an end-to-end agentic autonomous system.
- That makes a lot of sense.
I feel like we build these primitives
and then they almost end up snowballing.
So you have, like, the retrieval step, right?
You build an MCP server to connect to one system,
but then if you take the data from that system,
maybe it connects to some other system in a unique way.
Like, you get data from Snowflake, let's say.
You find an ID in there
and you need to connect it to your Salesforce instance.
You can easily do that with some of those primitives
that we've built on the retrieval side,
but then it sort of continues to snowball.
You get analysis where Claude can write a bunch of code
and essentially piece together some of that information,
and then finally the creation is
even take that one step further
and put it into the environment that someone cares about,
sending that post request, back to the API example,
to a system where an analyst or an operator can see
the information that Claude has reasoned through.
- So let's talk a little bit more about
what is actually Claude for Finance?
How does it work? What makes it so special?
- So there are three layers
that we think about in our solution.
The models, the agentic capabilities, and the platform,
starting with the models themselves.
Fundamentally, we are a research lab, right?
Everything we do really aims at making Claude
the best model for financial services.
Now, finance presents
some interesting challenges to us, right?
Code is something that we can test every single day
as software engineers and product managers,
but there are very few investment bankers
within these four walls of Anthropic.
So here's where we're really excited to work with
early customers like BCI, Perella Weinberg, and NBIM,
to really let us know,
what are the use cases they really care about?
What does good look like?
And then help us, much more importantly, uncover those gaps
that we can bring back into the research process.
The second thing is on the product side, right?
Agentic capabilities are essentially the code that we write
to enable users to interact with the models.
We've built capabilities like deep research.
Now, we're really investing in being able to embed Claude
in all of the core surfaces you work in,
not just Claude for Enterprise or Claude.ai
but also the browser extension, Excel, Chrome,
and other surfaces
that our analysts and enterprise customers
work with every single day.
The last piece is we want to, again,
build a really flexible platform
that can be tailored and deployed
very easily for our customers.
That's why we've been spending a lot of time
with industry partners like S&P, FactSet, PitchBook,
to build these integrations
so that these agents can be as powerful as possible.
- So I'm curious. How has adoption been, right?
Who's using this? Why are they excited about it?
Walk us through that.
- As I mentioned before, we're really seeing
pockets of adoption across the entire industry.
I'm often asked, you know,
which sub-verticals do you see AI adoption in in finance?
I think it's much less about sub-verticals,
but much more about the culture that our customers
have really engendered, right?
Which requires a good combination of
top-down encouragement and adoption to lower the barriers,
but also a bottoms-up experimentation culture, right?
To try all of these tools out there
to figure out what makes sense.
With that in mind, I think some of the main customers
that we've seen strong adoption from, BCI, for example,
they've sort of fundamentally transformed the way they work.
There are these things called comps analysis
that analysts do,
which basically means you're comparing comps,
financial and operational metrics
for all of these different companies,
to figure out whether they're trading at the right value.
Analysts do this statically in one Excel sheet
that they refresh manually every week, every quarter.
Instead of doing that,
BCI has instead used our Artifact feature
to connect directly to S&P and FactSet data sets
so that the artifact is a live dashboard
of how these metrics compare against each other,
and with one simple prompt to Claude,
you can easily update it,
and these artifacts are also shared
with their managing directors
who are directly interfacing with these platforms as well.
So I think we're really seeing
not just acceleration of work,
but a way for the work to actually be transformed.
- Memory is such an a fundamental piece of
how humans basically exist in the world, right?
You have to memorize things to, like,
know where you put your keys last, for example.
How are we building that into our models
and why is that important for financial services?
- The way that we think about
how we work with our customers, as I mentioned before,
there's very little that we can internally test
for these finance use cases. - Right.
- Is to, again, work really closely
with enterprise customers to understand
where things are working and where they're not, right?
And memory systems is something that's really important
to allow Claude to understand and maintain context
across all of these different tools and surfaces
that it works in.
Claude is in Claude.ai, in Excel, in the browser,
interacting with FactSet, S&P,
the ability to understand patterns,
understand preferences for that, you know, DCF template
that you want Claude to remember.
All of these things are really important
to just make sure that Claude stays, and in turn,
that continually gets better
through its interactions with you.
- And so, like, over time,
you can imagine someone prompting the model, like,
"Hey, you got this formula slightly wrong,"
and then Claude has some way of storing that memory,
whether it be a file system or it's implicit, et cetera,
which is pretty awesome. - Yeah.
- I'm excited for that.
- Or if, you know, the user and analyst
really wants to use S&P
for a specific piece of EBITDA calculation,
Claude will actually remember those preferences too,
just, like, you know, a good intern would.
- Cool. So we've talked a lot about Claude for Finance.
I'm curious, in your opinion,
what's next for our product and research orgs
in relation to making Claude better for finance?
- Yeah, you know, taking a step back,
Anthropic is enterprise focused, enterprise first.
The only way for us to deliver outcomes to the enterprise
is to focus on specific domains.
Finance is one of the most important domains for Anthropic
across the entire stack.
Research, product, and go to market.
Starting with research, we're finally starting to invest in
both specific pre-training and post-training for finance.
On the product side, three things I'm really excited about.
One is going much deeper into specific sub-verticals.
Private equity has very different needs from hedge funds
and insurance firms and investment banks.
We want to really start understanding and peeling back
the nuances of those workflows
and make sure that the components we're building
fully serve those workflows.
We're also excited about
the ability to have Claude everywhere, right?
Not just in the browser,
but within Excel, within PowerPoint.
On PowerPoint and Excel, I think we still have a lot of room
to improve the quality of those outputs.
So, excited to work again really closely with research
and bring these capabilities into the product.
On the partnership side, it's really important for us
to work closely with the industry.
It's been really encouraging to see the fact that
MCP servers have only been out for six months,
and major industry leaders like S&P and FactSet
have already published
functional, great versions of their own MCP servers.
We want to keep bringing the industry together,
including some of the recent announcements we've made.
The last piece is
working really closely with our enterprise customers, right?
Fundamentally, that's how we work together, right?
To translate what their needs are
and help us build the research and product capabilities
to meet those needs.
- I definitely agree with that,
because not everyone comes from
a financial services background like you at Anthropic,
and so I feel like we learn the most
from the customers that we're going deep with,
specifically when they're designing evals, for example.
That gives us so much signal about
how the model actually works in production,
and I think that level of collaboration is
what we're going after with Claude for Finance.
- I think that's the main thing
I would encourage our enterprise customers to think about.
You know, evals sound like these mystical concepts,
but they're really simple.
They are tasks you care about and problems you wanna solve,
and an articulation of what good looks like for those tasks.
It's really important for enterprise customers
to be thoughtful about these problems
rather than thinking about,
"Oh, I need to infuse AI into every part of my business,"
and that's how we can partner
really closely with enterprise customers.
We bring those evals directly into the training process,
directly into the product pipeline,
so that we can deliver these capabilities to our customers.
- 100%. Well, thank you so much, Nick.
This was fantastic. I appreciate you taking the time.
- Thanks for having me, Alexander.
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