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How to Script Viral Videos 10x Faster (Nobody Teaches This)

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This content provides a structured, four-step framework and a detailed system for overcoming common scriptwriting challenges, enabling creators to produce high-quality video content significantly faster.

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Today we're talking about writing killer

scripts. If you want to learn how to

make content faster, this is going to be

one of the most helpful videos you ever

watch. Cuz the truth is, when it comes

to content, most people really struggle

with script writing hooks and

storytelling. And the reason is you

don't have a system for converting raw

ideas into winning scripts. Now, I've

studied thousands of the top creators

across every niche, and it turns out

they're all using the exact same script

writing process to make their videos way

faster. It's the same playbook I've

personally used to generate billions of

views and over a million followers. So,

in this video, I'm going to walk you

through the whole thing. This is the

four-step blueprint for building a

script writing system that will help you

make videos 10 times faster. And trust

me when I say this, nobody else has

given away this kind of stuff for free.

All right. Now, before I go through the

four-step system, it's really important

to understand why people get stuck with

script writing and storytelling. It

turns out there are four major blockers

that cause the blank page problem. These

four things are the reason why script

writing feels so difficult. Now, here

are the four script writing blockers.

The interestingness blocker, the hook

blocker, the storytelling blocker, and

the engagement blocker. Each of those

blockers corresponds to a question that

will pop in your head and make you

unsure of what to write. So, for the

interestingness blocker, the question

is, what is actually interesting about

this topic or story that I should

include? For the hook blocker, the

question is, what is the best way to

hook the viewer? For the storytelling

blocker, the question is, if I am able

to hook them, what is the best way to

tell the rest of the story to hold their

attention the entire time? And for the

engagement blocker, the question is, if

I'm able to hold their attention the

entire time, how can I make sure that

after they're done, they engage by

liking or sharing the video? Whether

you're a creator or a brand, these four

questions are going to be on your mind

every time you're trying to think

through how to tell a story. And when

you don't have an answer to any of those

questions, that's what holds you up and

causes the overthinking. So, what I've

done is built a script writing system,

really a framework that helps you

systematically think through each of

those questions to come to an answer

much faster. So, for the rest of this

video, I'm going to break down a bunch

of tactical tips for how to get through

each of those blockers. And then at the

end, I'll walk through my step-by-step

script writing process for how I

speedrun around the blank page problem.

All right, let's start with the

interestingness blocker. The very first

thing to tackle before you actually

start writing a script is to figure out

what makes the video interesting or

compelling. If you're making content,

you have to start with this step first.

Because if you don't have a set of facts

or an angle or a premise that's actually

interesting, none of the rest of the

script writing process really even

matters because you're going to be

optimizing for a boring concept. So,

this first part of the process before

you actually write the script is to jot

down a few bullets about what makes this

story interesting to you. Now, this

brings up a really key question. How do

we know which facts or nuggets to grab

that will make our version of the story

more interesting? In other words, is

there a formula for knowing when

something is going to be interesting to

others? And it turns out there is. I

call this the law of interesting.

Interestingness comes from shock value.

When you're making a video, whether it's

entertainment or education based, you

want to find key facts or opinions that

drive maximum shock. Now, shock value is

the distance between what someone

already knows about a topic and what you

tell them in the video. The greater this

distance, the greater the shock and the

more they will hold on to see why that

shocking claim might be true. For

example, I made a video about a Russian

engineer that built a fully functional

Iron Man suit in his garage. Now, when I

was researching this topic, I came

across a clip where the main engineer

said that he invented the world's first

personal hydrogen reactor, the glowing

thing that goes in Iron Man's chest. As

soon as I heard that, I thought, there's

absolutely no way that could be true.

How could a random guy in a garage build

a hydrogen reactor by himself? And that

right there, that curiosity shocked

based question that pops in your head

when you hear something you can't

believe, that's what you're going for.

My current belief was that there was a

0% chance this guy could have built a

hydrogen reactor. His claim was that he

did. The distance between those two

things is massive. And that distance

represents max shock, max

interestingness, and I had to stick

around and keep watching to figure out

if it were true. Now, knowing that, I

anchored my video around that detail.

And the video got 40 million views in 5

days. So, for you, when you're

researching a topic or just trying to

organize the facts you already have in

your head, you want to write down the

things that would drive maximum shock

based on what you think the viewer knows

or doesn't. So, here are the tactical

steps for doing that research process.

This is exactly what I do. I call it

idea development. When you research a

topic, you want to watch and read

everything you can and then assess every

fact you hear on a shock score of one to

100. Out of a 100 people, how many do

you think would have heard that thing

before or not? If your best guess is

about four out of five people wouldn't

have heard it, well then that's going to

be a shock score of around 80 out of

100. The goal is to find facts that are

true but also have a maximum shock

score. So as you find them, take those

facts and write them down as bullets on

your script document. And this works for

entertainment content like the Iron Man

example, and it also works for all

educational content. What do you know to

be true about this topic that most

people don't write those things down?

That's where true interestingness lives.

So, this first step, the gathering of

the facts, makes the research process so

much faster. Now, there's two ways you

can run this research process to mine

for the shocking facts. The first way is

that you could do it manually, where you

find videos and blogs, and you just read

all of them on your own and try to parse

out the different facts. Or you could

use the new sand castles.ai AI research

tool. And this is exactly what I do.

First, I find any reference links or

videos about the topic. I go to the

scripts tab in Sandcastles. I press new

script. I press notes. And then I drop

in any of those links or just a broad

context about the topic that I want to

make. Now, Sandcastles will

automatically write a V1 script. But I

just ignore that for now. Here's where

the real sauce is. Go down to the script

writing toolbar at the very bottom of

the page and click that first button on

the left. This is a research report that

was created based on the links and

context that I put in the notes. But

this isn't just a normal research

report. It was specifically created to

mine for interesting and shocking facts.

This report feature is basically a

shortcut for finding the most shocking

and interesting facts for any context or

links that you give. So, even if you

don't want to write the full script in

Sand Castles, which is totally fine,

this little research tool that's kind of

hidden is actually a super helpful way

to curate the shocking facts that you

can then use in your manual writing

process. So, those are the two ways you

can mine for interesting facts with a

high shock score. You can do it manually

just by watching all the sources or you

can do it automatically with the

Sandcastle's research report. Now, let's

zoom back out. At this point in the

script writing process, you now have a

dock with five to 10 bullets of the most

interesting and shocking facts about the

topic. And this will help us get past

the interestingness blocker because now

we have a process and a system for

curating the most interesting parts of

the story. Now it's time to actually

start writing the script and piecing

everything together. So let's move on to

step two. All right, the next most

important piece to focus on is the hook

blocker. And you guys are going to love

this one. Once you've curated the most

interesting aspects of the story, the

next question on your mind should be,

how do I hook the viewer? Now, we all

know the hook is the most important part

of the script. So, is there a formula

for writing a winning hook every single

time? Of course, there is. Now, I've

analyzed thousands of hooks across every

single niche. And it turns out there are

nine proven hook formats that tend to

work in every single category. If you're

stuck, the easiest way to solve for

writing a winning hook is just to use

one of these nine proven formats and not

over complicate it. All right. So, here

are the nine most effective hook

formats. You have secret reveal, case

study, comparison, question, education,

list, contrarian, personal experience,

and problem. Those are the nine. Now,

quickly, let me just go through a

oneline explainer of each of them so

that you can use these right after

watching this video. No gatekeeping

here, but to be honest, I could do a

whole video on just those nine hook

formats. So, if you want me to do a much

deeper dive where I dedicate a whole

video to those, break them down, do a

ton of examples, comment something like

nine hooks so I know that you guys want

that. Okay, here we go. This is the

quick breakdown of the nine proven hook

formats. Let's start with secret reveal.

The secret reveal hook works best when

you have some unknown insight or future

implication that the viewer might not

know. It teases the feeling that the

speaker knows something the viewer

doesn't. So, for example, Google just

released four free AI trainings that

make it way faster to learn AI. The

secret reveal format is great for news

coverage, product releases, or tactical

tips that have just been uncovered. All

right, next is the case study hook. This

is number two. The case study hook works

best when you're highlighting a brand,

person, or subject that achieved some

result in some unexpected way. For

example, Alex Hormosi just sold $100

million worth of books in 3 days using

this five-step method. Case study hooks

are great for breaking down a rapid

explanation for how X subject

accomplished Y result in Z method. Most

educational creators have a ton of

success with case study type hooks. All

right, third, we have the comparison

hook. The comparison hook is when you

instantly compare two or more versions

of something so you can illustrate the

optimal one verse the suboptimal. For

example, what's the difference between a

beginner creator versus an experienced

one. These are really great for breaking

down A versus B scenarios and creating

instant contrast between the ideal

desired state and the base one. All

right, fourth, we have the question

hook. The question hook is when you

explicitly ask a question to implant the

desired curiosity directly in the

viewer's mind. So, for example, can you

bake sourdough bread in under an hour

using only household ingredients? The

question hook is great for teeing up

challenge videos or directly asking a

question that is common from your

viewer. All right, fifth, we have the

education hook. The education hook

introduces a step-by-step process for

completing a single task, process, or

workflow. For example, here's the

easiest way to use ChatGBT to create

content. Typically, the education hook

is the precursor to a tutorial or some

kind of playbook. All right, sixth, we

have the list hook. The list hook

introduces an ordered set of items for

accomplishing a painoint or task. For

example, these are the five best

Premiere Pro editing templates that you

can use for free. List hooks are best

for plainly introducing a rapidfire list

of items. All right, seventh is the

contrarian hook. The contrarian hook

introduces a bold and contrarian take in

the very first sentence as a way of

grabbing attention. For example,

Jaguars's rebrand is one of the worst

design blunders in the history of the

world. Contrarian hooks are great when

you have a strong take that goes against

the grain and you're willing to frame

the entire video around it. And this

works especially well if that contrarian

take drives discussion in the comments.

All right, eighth is the personal

experience hook. The personal experience

hook introduces a personal story or

scenario, usually preceding a

storytelling type video. For example,

when I was in college, I use this sleep

technique to only have to sleep 3 hours

per night. Personal experience hooks are

best when you want to speak in first

person and frame up a story from your

point of view. And last, but certainly

not least, is the problem hook. The

problem hook introduces a specific pain

point or problem to set up a solution

response. For example, if you struggle

with acne, this is one obvious solution

that will clear it right up. Problem

hooks work best when you can agitate a

pain point that the viewer is already

aware of. Now, of course, not all nine

hooks are going to work in every

scenario, but in every scenario, I

guarantee one or two of these will be

the best bet of the nine. Now, once you

know these are the nine goated hook

templates, the questions then become,

how do I know which hook format to use

in what scenario? And then of course,

how do I take my chosen hook format and

write it so that it works for my topic

specifically? Let's tackle both

questions. The easiest way to decide

which of the nine hook formats you

should use is to study which hook

formats are already working for the best

performing videos in your niche. Now,

typically for every niche, there will be

one to two hook formats that just always

crush. And this is because certain

topics are better suited for certain

hook storytelling than others. So, just

pick the hook formats that are already

working for your niche and remix those.

Don't over complicate it. Now, the

easiest way to figure out which hooks

are best performing in your niche is to

go to Sandcastles, go to the channels

tab, and build a watch list of all the

top performing accounts. Go to the

videos tab, filter by that watch list,

sort by outlier score top down. Now,

you've got all the best videos in your

space from those accounts right there

for you. Click on each individual video

to get to the idea detail page. Scroll

down past the transcript and boom, right

there, we have the hook analysis for

you. This shows exactly which of the

nine hook types I just walked through is

being used on that video. It's

automatic. This makes it so easy for

you. You don't even need to watch the

video. If you just click into 20 or 30

of the top performing videos, there will

be a pattern. There always is. Now, if

you combine this datadriven pattern

matching approach on Sandcastles with

common sense, you'll easily be able to

figure out which hook formats work best

for your topic. Now, the second question

is, okay, once I pick the hook format,

how do I actually write it and tweak it

so that it works for my specific video?

And again, there are two ways to do

this. The manual way is to take the

literal word for word hook from the

outperformer, copy that down, paste it

in your doc, switch the words mad lib

style, and run with that. So, the way to

do this, go to Sandcastles, click into

the video, see the full transcript, copy

the hook word for word, and go from

there. Again, pretty easy, but that's

the manual process. You have to know

which words to switch mad lip style. The

other way, the automatic way is to again

use sand castles, but it's a different

feature. one that will automatically

write all the hook variants for you in

one click. So to access this, go back to

the scripts tab, go to the script you

just made, go all the way down to that

script writing toolbar at the bottom.

The third button, the one with the key,

click that. What you see are all nine of

the hook options written for you for

your topic automatically. Now again, you

might not want to use the Sandcastle's

generated version word for word. Take

that, copy it, paste it in your doc, and

tweak it from there. And I'll say this

again, you may not want to use Sand

Castles or any AI tool to write the full

script end to end because you don't like

how it reads. But these little pieces,

the research report, the hookwriter,

these little things help you figure out

puzzle pieces to add to your script

process to find the answer quicker. Now,

as a bonus on hooks, before I move to

the next step in this video, I just want

to quickly review the four hook

commandments. Once you write your hook,

screen for these four things to make

sure these are true, and your hooks will

perform much better. The four

commandments for hooks are alignment,

speed to value, clarity, and curiosity.

For alignment, hooks are actually three

parts. It's visual hook, spoken hook,

and text hook. It's not one component.

It's actually three. The visual, spoken,

and text hook must be aligned. Whatever

you say in the spoken hook has to match

what you're showing with the visual and

text. Now, the nine hook formats I just

went over, those are obviously the

spoken hook. That's what you write on

the script. That's what you speak. But

you should also be thinking about what

visuals and text you should show on

screen to complement the words you're

saying. Okay. Next, when it comes to

speed to value, the hook delivery must

be fast. Zero delay, zero fluff. If the

viewer only hears one sentence and you

stop the video there, is it clear what's

coming next or is it up in the air? It

must be clear. The third piece, when it

comes to clarity, the hook must clarify

what the video is going to be about.

Again, if the viewer only hears that

first sentence, are they clear about

what's coming or is it murky? Do they

not understand the words you're saying?

It must be clear. And then lastly is

curiosity. The hook must open a question

in the viewer's mind. This is the

curiosity loop concept. When you're

reading the hook back and you just read

the hook, does it make you want to keep

watching, keep reading, or not? So now

you have the nine proven hook formats

with a description of when you use each

one, and the four hook commandments,

kind of like filters or a checklist that

you should run your hook through once

it's written. If you want an even deeper

dive on hooks, I made three other

completely free videos that I'll link

below. I also recorded a 2-hour in-depth

training just on hooks. Literally

everything I know about hooks with a

37page notes guide that everybody who

takes the training gets. That's also

linked below. If you want to go crazy on

hooks, the answer's right there. It's in

the description. You don't need to watch

anything else. Okay. So, at this point

in the script process, let's just zoom

back out and orient where we are. We've

gone through two of the four steps.

First, we curated the five to 10 most

interesting facts about the story. And

second, we've now picked the hook format

and written the hook. If you're looking

at your script document, you now have

the body points and the hook done. Next,

we need to figure out how do we piece

those body points together to tell a

compelling story after the hook. Okay,

so the third blocker, remember, is the

storytelling blocker. And for this one,

you're stuck on this question. If I am

able to hook them, how do I tell a story

that's compelling enough to hold their

attention through the whole thing? And

the easiest way to solve the blank page

problem of writing the story is to start

with a story outline. I call this the

story structure. It's the way the story

flows after the hook. Now, listen, I'm a

nerd when it comes to this stuff. Just

like the hooks, I've analyzed thousands

of the top performing videos across

every niche. And there's also a proven

pattern for story structures. There are

seven winning story structures that tend

to work across every niche. And just

like hooks, I'm going to walk through

all seven, give you the sauce, and tell

you exactly how to use them. If you

don't know where to start when it comes

to structuring those facts into a story,

I would pick one of these seven. So, the

seven story structures are this:

breakdown, newscaster, case study,

explainer, listical, problem solver,

tutorial, and educational. Now, just

like we did for hooks, let's go through

a two to three sentence explainer of

each one. I'll break down when to use it

and what hooks to pair with each

different storytelling structure. Like I

said, nobody gives away this kind of

stuff for free. So, if you're liking

this, you know what to do. All right,

the first story structure is the

breakdown story structure. And the

breakdown story structure is really used

to explain any concept in building

blocks. Essentially, you're breaking

down some complex thing. Now, the

outline that you would use for breakdown

stories goes like this. First, you have

a hook. Then, you have some initial

context shock. Then, you have a block

explaining what happened or how it

works. Then, you have a block for why it

matters. And then, an outro. It's a five

block outline. The breakdown story

format is best for things like product

launches, general development or news,

new technology or analysisbased stories.

Now, typically the best hooks to use

when you're writing in a breakdown story

format would be the secret reveal, the

question, the comparison, or the

contrarian. Okay. Second, we have the

newscaster story structure. The

newscaster story structure is used to

explain a largely factual recounting of

an event. Typically, not as much

opinion, more facts. It's like a

journalist. It's kind of like a

breakdown, but it has more of a

journalistic fact-based slant. Now, the

outline for newscaster stories goes like

this. You have hook, you have the full

context of the story, you have an

optional extremely short take or

analysis section, optional, and then you

have an outro. So, it's three or four

pieces. And like I said, newscaster

stories are typically best for

journalism or sharing the news. Now,

typically the best hooks to use if

you're trying to write in the newscaster

format would be secret reveal, question,

comparison, contrarian, or problem.

Okay. Third, we have the case study

explainer story structure. The case

study explainer story structure, that's

a mouthful, is used whenever you're

trying to educate a viewer on some

blueprint or framework or process that

was used to achieve some outcome in some

way. Now, the outline for case study

explainers is hook. the framework, which

is typically two to four pieces breaking

down in succession the framework used

and then the outro. So, it's really

three blocks, but that framework block

is like the whole story. It's there's

many blocks between. Case study

explainers are best when you're trying

to teach skills or break down some

framework quickly. And typically, the

best hooks used when you're doing a case

study story would be the case study

hook, a question hook, or a comparison

hook. All right, the fourth story

structure out of seven is the listical.

Now, the listical story structure is

pretty straightforward. It's when you're

trying to educate a viewer using an

ordered list of items. And the outline

is very simple. It's hook. It's the

list, whatever the three to five items

would be, and then it's the outro. Now,

listicicals are best used when you have

a mutually exclusive list of atomic

units, things that you can break apart

in separation and just go one after the

next. Typically, for listical videos,

you use the list hook, but you can also

use the problem hook as well. All right.

Fifth, we have the problemolver story

structure. And the problem solver story

structure, again a tongue twister, I

need simpler names, is very common. It's

when you're trying to agitate a pain to

tee up some solution. Problem,

agitation, solution. Now, the outline, I

kind of just alluded to it, would be

hook, problem, and you can agitate the

problem in there, solution, outro.

Problem solver stories are best when

you're trying to lead with the problem.

It's a very simple structure, but it's

executed very well, especially for

educational or product use cases. Now,

typically for problem solver stories,

you're going to use the problem hook.

You could also use the question hook or

the contrarian hook. All right. Sixth,

we have the tutorial. And the tutorial

story structure is really used as like a

ride along or a recap of an experiment

or some walkthrough of a system. This is

what you'd want to use if you were

explaining a step-by-step process for

how to do something. Now, the outline

for tutorial stories, very simple, is

hook, the tutorial, which again is like

a listbased step-by-step flow, and then

the outro. So it's three blocks, but

that middle block is kind of expanded.

As I mentioned, tutorials are best for

education, kind of explaining uncharted

territory, trying to break down a

complex system, things like that. Now,

the difference between a tutorial and a

list is that for tutorial, you have a

series of steps, but they all go in

succession leading to one outcome. They

don't really live alone. The steps can't

live on their own. For list, every

single unit, every single piece in the

list can live on its own. They're kind

of like separate things. They can all

help lead to the same outcome, but

they're all separate. So it's contingent

steps on each other and then separate.

Now the difference between a tutorial

and a case study story structure again

tutorial is step by step leading to one

outcome. The case study is less howto

steps and more analysis or reflections

of pieces that led to that outcome. So

they're two sides of the same coin. All

right. Number seven is educational or

personal story. And this story structure

is really used for storytelling from the

first person perspective. Anytime you

want to lead with the creator's point of

view, you're going to use this personal

story structure. The outline for this is

very simple. It's hook, personal,

experience, story, actually telling the

story, start, middle, end, and then

outro. So, it's three blocks, but again,

that middle block is a bit expanded. And

educational stories, like I said, are

used to illustrate firsterson learnings.

Typically, they lead to motivation,

inspiration, something of that nature.

Now, the best hook to use for these

would be the personal experience hook.

You could also use the problem or

contrarian hooks. All right. Now that

you know the seven story structures, and

apologies, that was a mouthful. The two

questions that pop in your head again

are the same thing. How do I know which

one to use? And once I pick one, how do

I write my story for my topic? How do I

tweak it so that it works for me? Let's

tackle both of those. First, how do you

know which one to pick? The best way to

know which one to pick is the exact same

process I talked about when we were

going over hooks. You want to study the

best performing videos in your niche to

figure out how they tell stories for

those viewers in those topic areas and

then pick those one to two story

structures that work over and over. Now,

if you're a script writing guru, you can

make any of the story structures work

for any topic. But if you're not and you

just want to take the easy route, pick

what's working for your topic and just

use that. It couldn't be any easier.

Now, I will say this, the winning story

structures are going to vary niche to

niche. But for every niche, there are

going to be one or two standouts that

always seem to work. And again, that's

because the psychology of consuming

different topics varies. And so, certain

storytelling methods are just more

effective in certain areas than others.

Now, the easiest way to figure out what

the winning story structures are in your

niche is to go to sandcastles.ai, I

build a watch list of all the top

accounts using the channels tab. Go to

the videos tab. Filter the videos by

that watch list. Sort by outlier score

top to bottom. Click into each

individual video. Scroll down and look

at the story structure analysis section.

We literally put which of the seven

they're using on every single video. And

really all it takes is going in maybe

once a week, clicking on the top 20 or

30, and just noticing the pattern. There

is always a pattern. You will see it

right away. Now, of course, the last

question is once I pick which of the

seven to use, how do I actually tweak

and write it for my topic? And again,

you can either do this the manual way or

the automated way. And you're probably

sensing a theme here. I'm trying to give

you all the tools for how to do these

steps as fast as possible while still

maintaining quality. But if you like the

manual art of script writing, I'm still

breaking down the why and the how so you

can do it by hand. Now, when it comes to

story structure and actually writing the

story, both manual and automated benefit

significantly from using sand castles.

Now, on the manual side, this is what I

would do. I would go to the script tab

in Sand Castles. I would go down to that

script toolbar that we've been going to

the second button. Now, click that. That

is now all seven story structures laid

out for you. Now, if you want to do this

manually and you don't want to use sand

castles to write, which is completely

fine, click the copy button on whichever

structure you like. Paste that into your

doc or paste it into chat GBT. And that

is now the outline that you can use. And

what you're going to do is just start

slotting in facts that you've already

pulled those interesting and shocking

facts into each bucket to logically tell

the story from beginning to end. Now,

obviously, there is an art to slotting

in those facts. Obviously, there's an

art to the writing itself, and I don't

have enough time in this video to go

into every nuance of the writing. If you

want me to make a detailed breakdown on

that, put that in the comments so I

know. This is the shortcut for the

writing. Imagine you were telling this

story to a friend. You now know the

facts you want to tell them. You now

know how you would intro the story with

the hook. How would you order those

facts so they would understand it the

most? What order do they go in? That's

how you should think about sequencing

the actual writing itself. If you want

to watch a live breakdown where I script

and kind of voice over exactly why I

write each word the way I write it, I'll

link that video below, too. Now, of

course, if you want to avoid all the

headache of the manual part and trying

to figure out how to sequence the steps,

you can use the automated flow, which is

going into Sandcastles, picking which of

the structures you want to use, and then

one click, we'll write it for you. And

again, if you don't like the way Sand

Castles writes and you prefer Chachi or

Claude, that's totally fine. But having

access to the story structures, the hook

formats, and the research report, these

little pieces make it way easier to

drive whatever process, manual, chat, or

claude, you prefer. I'll be honest, I

personally don't really like an AI

program writing my scripts end to end.

It just feels very artificial. But what

I do like using is different pieces here

or there to kind of stitch together my

90% draft as quick as I can and then I

manually edit from there. And before we

move on and finish the video, the reason

why it feels like sand castles is always

the answer for doing this faster is

because it is. I built sand castles

specifically to make short form video a

thousand times faster. all these

formulas, all these playbooks, all these

learnings. Nobody else is on the cutting

edge like I am. If you like the way I

explain this stuff, I am taking my brain

and distilling it into Sandcastle so

that you can use it on demand whenever

you want. That's why it feels like it is

the answer because it is. Okay, let's

zoom back out. At this point, we have

now covered three of the four major

script writing blockers. First, we broke

down how to mine for the most

interesting facts in the story. And then

we covered the top hook formats and the

top storytelling structures that you can

use to start piecing together those

facts. And we covered those in that

order because this whole video was about

how can you write scripts faster. And

once you have structures and templates

that allow you to know how to write the

hook and how to write the story, this

process gets way quicker. Now, the last

blocker is the engagement blocker. And

the question in your mind should be, if

I'm able to hook them, if I'm able to

hold them the whole time, how do I make

the story good enough to where they

actually engage and they like or share

with a friend? And I'll give you this

one super fast. The way to ensure the

engagement happens is to increase the

chances that an emotional transfer

happens via some sort of payoff. Now,

there are six buckets of emotions that

you could use content to drive. You've

got awe or inspiration, amusement or

humor, excitement or joy, anger or

outrage, surprise, shock or curiosity,

and then sadness or empathy. Those are

the six. The greater the transfer of

emotion that your video has, A, the more

the viewer will like it because the

dopamine release, and B, the higher

chance there is that they'll share it

because they want to transfer that

emotion to someone else. Now, the best

way to ensure this emotional transfer

happens is to be very intentional as

you're writing on the emotion that you

want to drive. And so, what I like to do

is write the desired emotion that I'm

going for at the top of my page as a

reminder when I'm writing so that I can

use that as a filter. So, those are the

four key steps to go from a blank page

to a finished script really fast and

avoid the four big script writing

blockers. Step one, curate the highest

shock, facts, takes, and opinions to

ensure max interestingness of the video.

Step two, choose a proven hook structure

and make sure your hook satisfies the

four hook commandments. Step three,

choose a proven story structure. And

step four, ensure the emotional transfer

happens. Now, let's recap the

step-by-step system that you should use

for your script writing to ensure that

you can get through it as fast as

possible. The first step is that I'm

researching and I'm writing down as many

bullets as I can that are interesting

about the topic. And again, the way I

look for those is that I'm documenting

anything that shocks me based on the 1

to 100 shock factor score. You can do

this manually or you can use the

Sandcastle's research report feature to

do this much faster. Second, based on

the facts I find and the general

approach I want to take, I'm going to

write my desired emotion at the top of

my paper to make sure that I'm using

that as a filter for the rest of the

process. Third, I'm picking the hook

structure that I want to use, and I'm

doing that by using sand castles to

figure out which hook structures are

working the best for my topic and my

niche. I'm taking one of those hooks in

that structure, and then I'm tweaking it

and optimizing it for my specific video.

And of course, I'm ensuring that that

hook meets all four hook commandments

and that I have a good visual to pair

with it. Now, fourth, I'm picking the

story structure that I want to use to

write the rest of my script. To do this,

again, I'm looking at what has already

worked in my niche using the sand

castle's analysis process, and I'm

thinking about my own personal spin and

the facts I have at my disposal,

combining those to pick the right story

structure. I'm taking that story

structure. I'm writing the outline of

that structure on my page. And I'm

starting to think about how I can slot

different facts in. Just writing down

those sections, I'm telling you, is very

helpful in the flow. All right. Fifth,

I'm going to actually write the script

using that outline. And I know we didn't

talk about this piece as explicitly as

the others, but once you have the hook

format chosen, the shocking facts

pulled, and the story structure outline

decided, it's really just about layering

the facts in order, and adding

transitions to smooth it out. That's

really all you have to do to write a

banger script. And again, I will go

through a much deeper dive on the

writing in the future. If you guys want

that, just comment below. All right.

Then lastly, I'm going to read through

the finished script and I'm going to

have that emotional filter in my mind

again. And I'm just gut-eing if I want

anger shock. Did this script written

drive anger shock in me or not? It's the

last check. If not, I would change the

wording and phrasing to make that

emotion more visceral. Now, at the end,

once I have all six of those things

completed, there's a quick four-step

checklist, four questions really, that

I'm asking myself to make sure that it's

finished. This is what I'm asking. Is

this story interesting? Is this story as

compressed as it can possibly be? Does

this hook actually hook me on its own?

And what emotion do I feel when I finish

reading? If I can get through those four

questions, just based on the text script

alone, I know I'm good once I add

visuals, cuz they'll only make it

better. All right, guys. That is all

I've got for this video. This was a

master class on how to write scripts 10

times faster. Obviously, the only way

you're going to get the script writing

from 60 minutes down to 60 seconds is if

you use an AI tool from end to end. But

if you're like me, you probably feel

like the AI writing just doesn't hit.

It's just not there at the quality you

want. What I found to be the fastest

while still maintaining effective

quality and being able to go viral

whenever I want is using the system and

automated pieces where it makes sense,

but then stitching together and editing

manually. That combo seems to work the

best. And I'm telling you, using sand

castles to find the proven outliers,

both for hooks and story structures,

that alone will save you 10x the time

when you're trying to figure out how to

write the script. As always, guys, I'm

trying the absolute best to make it

easier for you to make better content.

That's my whole mission with this

channel. Whether you're a creator or a

business owner, this script writing

framework should help you a ton. Keep me

posted in the comments if you guys like

this one. I really do read every comment

and use it as a guide for what videos to

make next. So, if you want something or

you're confused, please leave a comment

and let me know what I should cover. And

remember, if you're a business owner and

you're still watching, I built a free

community specifically for you

entrepreneurs trying to get better at

content. We have 31,000 business owners

in there. There are 60 free trainings

just like this. Everybody's working

together to help each other. Everyone's

giving feedback. It's honestly a great

vibe. If you're an entrepreneur and you

want to join that, it's completely free.

I've got an invite link below. Until the

next one, we will see you guys then. Peace.

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YouTube Transcript:How to Script Viral Videos 10x Faster (Nobody Teaches This)