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Fill Your Venue with Corporate Retreats, Events, Stays, and Buyouts | Forge | YouTubeToText
YouTube Transcript: Fill Your Venue with Corporate Retreats, Events, Stays, and Buyouts
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Video Transcript
If you're running a business in
hospitality, trying to get more
corporate bookings in your space, and
you're tired of relying on word of mouth
referrals, low performing marketing
campaigns, or manual outreach like cold
calling, you should check this video
out. At Forge, we don't do
unpredictable, more traditional
marketing methods. We deliver one thing,
and that's real people who are
interested in booking into your space.
What I'm about to show you is how
hospitality businesses are taking back
control of their sales process. Getting
corporate retreats, buyouts, high value
guests in their space that come back
year after year. Truth is, you're not
going to win by playing by the same
rules as everyone else. Every other
business in hospitality already has a
social media presence. And if everybody
else is already doing it, how are you
going to set yourself apart? At the end
of the day, if your marketing doesn't
translate to revenue, it's a waste of
resources. Every click, every inquiry,
every impression, you're paying heaps of
money just to be seen. Meanwhile, your
calendar still has too many holes, and
no one's booking the big events,
retreats that you know your space was
made for. So, you've been told, "Just
get more reviews. The bookings will
follow." Or, "Just post every day on
social." That's what everybody else is
already doing. or throw heaps of money
at Google ads. Just give it time. If all
of that were true, our clients wouldn't
be booking millions of dollars just from
direct email and LinkedIn messaging. So,
you may be thinking, "What's this ginger
guy talking about? I've seen this video
before. I've heard these promises. It
sounds too good to be true. Like, are
they saying they're a bunch of wizards
who are going to fix all my problems?"
No, we are not. This does not work for
everyone. In fact, we've run hundreds of
campaigns. I've seen some absolutely
crush it. I've seen some fail. Here are
some factors that might make you the
wrong candidate to work with us. If you
can't stay organized and follow up with
leads, you will burn them. If that's
you, do not reach out. If you're
unwilling to communicate with our
consulting team, giving us real-time
feedback on the quality of the leads,
this probably isn't the best fit for
you. We don't want to work with people
who view this as a vendor relationship
where we just throw leads your way and
that's the end of it. We need people who
approach working with us as a long-term
partnership. All right, I'm going to be
super blunt here. If you suck at sales,
this isn't going to work. You need to
already be effective at closing. We
can't close for you. But what we can do
is get you the best, highest quality,
pre-qualified leads that are interested
in your space and hand them off to you.
At the end of the day, you're the expert
in your space. So, that might be a lot
there, but if those don't apply to you
where you're organized with your leads,
you're effective at closing, you're
interested in a long-term partnership,
this might be the right match. My name
is Micah and my team and I have built
this system after spending years working
in sales, bluecollar, as well as
hospitality, doing thousands of cold
calls, thousands of emails. We built
this business to be the partner that we
would have wanted to have worked with.
We're not just a group out of Silicon
Valley that grew up selling tech. We're
a team of Canadians that believe in hard
work and authenticity. We created this
system to give business owners and
managers control of their business
We craft messaging specifically to your
brand's voice. It needs to come across
as human, organic, natural, not too
salesy. And then we take that messaging
and deploy it directly to relevant
decision makers. So that looks like HR
directors, HR managers, business owners,
anyone relevant within your operating
area planning their next retreat, event,
etc. Taking your messaging right to
them. When you're working with us, you
get real people working on your
campaign. We're not outsourcing the work
we're doing, and we're not going to link
you up with some AI chatbot because we
know how frustrating that can feel when
you're trying to get human connection
and someone's linked you up with their
little support bot. It's not going to
happen here. You'll be assigned a
customer support specialist, a dedicated
copywriter, and if you want, a
pre-trained sales specialist who can
handle the pre-qualification and
nurturing of these leads on your behalf.
So, you're getting your time back, but
you also know it's being done at the
highest level possible. If you want our
team to handle it, we can give each lead
that comes in on your behalf up to 16
touch points from calling, texting,
emailing, even LinkedIn messaging. All
to ensure that they are pre-qualified,
interested, and showing up to the sales
call that we're scheduling with your
team. Lots of businesses in hospitality
aren't necessarily losing from a lack of
leads, but not being able to track them.
We ensure that any lead our team is
procuring on your behalf is being
tracked and handed off in the smoothest
way possible, so you're not leaving
money on the table. All the work we do
is guaranteed. When you work with us, we
guarantee a minimum amount of qualified
leads. And if we don't deliver on that
amount, we work for free until we hit
it. So when you partner with us, you'll
never be out to lunch cuz we didn't get
the results we wanted immediately. We're
going to take risk alongside you as a
partner so we can make this work
together. It's important to understand
that this is not some AI fueled spam
cannon. All the writing, all the
content, every word, every sentence that
we're sending out is carefully
constructed. It's done intentionally to
feel organic and real. Otherwise, the
recipients we're sending to will know
and they will never resonate with what's
being sent out. Let's talk about
results. So, a resort that we worked
with in the Vancouver area had over a
hundred engaged business owner leads
interested in booking within their space
just within the first few months of us
working together. Another large
restaurant group booked over $80,000 in
their first month of us actively turning
on these campaigns. For us, that's
really exciting because we know the
first month is always the slowest
because we're starting at a low volume.
We're doing a lot of testing. So, if
we're seeing those results during month
one, the excitement builds for month 2,
3, 4, etc. Something we take really
seriously is not working with you and
then signing your competition next door.
Because of that, we have some
exclusivity in who we will and will not
work with. Therefore,
spots are kind of limited. I'm not the
kind of guy who wants to push people
into a sales call for something they
don't need. And what I don't want to do
is feel like I'm pressuring someone into
buying something that isn't going to
match well with their business. And so,
if what I've talked about doesn't line
up, no worries at all. But if you
resonate with what I'm saying and this
sounds like a solution that you would
want to seriously apply to your
business, feel free to book a call. We
can chat about what we do and see if it
would make sense. In summary, we get to
know you. We handcraft messaging that
resembles your business and we take it
to an audience that can actually book
out your space, high value guests that
are interested. Then we do it again and
we win together in the long term. That's
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