0:01 If you're running a business in
0:03 hospitality, trying to get more
0:05 corporate bookings in your space, and
0:06 you're tired of relying on word of mouth
0:08 referrals, low performing marketing
0:11 campaigns, or manual outreach like cold
0:12 calling, you should check this video
0:14 out. At Forge, we don't do
0:16 unpredictable, more traditional
0:19 marketing methods. We deliver one thing,
0:20 and that's real people who are
0:22 interested in booking into your space.
0:24 What I'm about to show you is how
0:26 hospitality businesses are taking back
0:28 control of their sales process. Getting
0:31 corporate retreats, buyouts, high value
0:33 guests in their space that come back
0:37 year after year. Truth is, you're not
0:38 going to win by playing by the same
0:40 rules as everyone else. Every other
0:42 business in hospitality already has a
0:44 social media presence. And if everybody
0:45 else is already doing it, how are you
0:47 going to set yourself apart? At the end
0:50 of the day, if your marketing doesn't
0:52 translate to revenue, it's a waste of
0:55 resources. Every click, every inquiry,
0:58 every impression, you're paying heaps of
1:01 money just to be seen. Meanwhile, your
1:03 calendar still has too many holes, and
1:05 no one's booking the big events,
1:08 retreats that you know your space was
1:09 made for. So, you've been told, "Just
1:11 get more reviews. The bookings will
1:13 follow." Or, "Just post every day on
1:15 social." That's what everybody else is
1:17 already doing. or throw heaps of money
1:19 at Google ads. Just give it time. If all
1:22 of that were true, our clients wouldn't
1:24 be booking millions of dollars just from
1:27 direct email and LinkedIn messaging. So,
1:28 you may be thinking, "What's this ginger
1:30 guy talking about? I've seen this video
1:33 before. I've heard these promises. It
1:35 sounds too good to be true. Like, are
1:36 they saying they're a bunch of wizards
1:37 who are going to fix all my problems?"
1:40 No, we are not. This does not work for
1:41 everyone. In fact, we've run hundreds of
1:43 campaigns. I've seen some absolutely
1:46 crush it. I've seen some fail. Here are
1:47 some factors that might make you the
1:50 wrong candidate to work with us. If you
1:51 can't stay organized and follow up with
1:54 leads, you will burn them. If that's
1:56 you, do not reach out. If you're
1:57 unwilling to communicate with our
1:59 consulting team, giving us real-time
2:01 feedback on the quality of the leads,
2:03 this probably isn't the best fit for
2:04 you. We don't want to work with people
2:06 who view this as a vendor relationship
2:08 where we just throw leads your way and
2:10 that's the end of it. We need people who
2:12 approach working with us as a long-term
2:14 partnership. All right, I'm going to be
2:17 super blunt here. If you suck at sales,
2:18 this isn't going to work. You need to
2:21 already be effective at closing. We
2:23 can't close for you. But what we can do
2:26 is get you the best, highest quality,
2:27 pre-qualified leads that are interested
2:29 in your space and hand them off to you.
2:31 At the end of the day, you're the expert
2:33 in your space. So, that might be a lot
2:36 there, but if those don't apply to you
2:38 where you're organized with your leads,
2:40 you're effective at closing, you're
2:42 interested in a long-term partnership,
2:44 this might be the right match. My name
2:46 is Micah and my team and I have built
2:48 this system after spending years working
2:50 in sales, bluecollar, as well as
2:52 hospitality, doing thousands of cold
2:55 calls, thousands of emails. We built
2:57 this business to be the partner that we
2:58 would have wanted to have worked with.
3:00 We're not just a group out of Silicon
3:02 Valley that grew up selling tech. We're
3:04 a team of Canadians that believe in hard
3:06 work and authenticity. We created this
3:08 system to give business owners and
3:10 managers control of their business
3:17 We craft messaging specifically to your
3:19 brand's voice. It needs to come across
3:22 as human, organic, natural, not too
3:24 salesy. And then we take that messaging
3:26 and deploy it directly to relevant
3:28 decision makers. So that looks like HR
3:32 directors, HR managers, business owners,
3:34 anyone relevant within your operating
3:36 area planning their next retreat, event,
3:38 etc. Taking your messaging right to
3:40 them. When you're working with us, you
3:42 get real people working on your
3:44 campaign. We're not outsourcing the work
3:45 we're doing, and we're not going to link
3:48 you up with some AI chatbot because we
3:50 know how frustrating that can feel when
3:51 you're trying to get human connection
3:53 and someone's linked you up with their
3:55 little support bot. It's not going to
3:56 happen here. You'll be assigned a
3:59 customer support specialist, a dedicated
4:01 copywriter, and if you want, a
4:04 pre-trained sales specialist who can
4:06 handle the pre-qualification and
4:08 nurturing of these leads on your behalf.
4:10 So, you're getting your time back, but
4:11 you also know it's being done at the
4:13 highest level possible. If you want our
4:15 team to handle it, we can give each lead
4:17 that comes in on your behalf up to 16
4:19 touch points from calling, texting,
4:21 emailing, even LinkedIn messaging. All
4:23 to ensure that they are pre-qualified,
4:25 interested, and showing up to the sales
4:27 call that we're scheduling with your
4:30 team. Lots of businesses in hospitality
4:32 aren't necessarily losing from a lack of
4:34 leads, but not being able to track them.
4:36 We ensure that any lead our team is
4:38 procuring on your behalf is being
4:40 tracked and handed off in the smoothest
4:42 way possible, so you're not leaving
4:45 money on the table. All the work we do
4:47 is guaranteed. When you work with us, we
4:50 guarantee a minimum amount of qualified
4:52 leads. And if we don't deliver on that
4:54 amount, we work for free until we hit
4:56 it. So when you partner with us, you'll
4:57 never be out to lunch cuz we didn't get
5:00 the results we wanted immediately. We're
5:02 going to take risk alongside you as a
5:04 partner so we can make this work
5:06 together. It's important to understand
5:08 that this is not some AI fueled spam
5:11 cannon. All the writing, all the
5:12 content, every word, every sentence that
5:14 we're sending out is carefully
5:17 constructed. It's done intentionally to
5:19 feel organic and real. Otherwise, the
5:21 recipients we're sending to will know
5:23 and they will never resonate with what's
5:25 being sent out. Let's talk about
5:27 results. So, a resort that we worked
5:29 with in the Vancouver area had over a
5:31 hundred engaged business owner leads
5:33 interested in booking within their space
5:35 just within the first few months of us
5:36 working together. Another large
5:39 restaurant group booked over $80,000 in
5:41 their first month of us actively turning
5:44 on these campaigns. For us, that's
5:46 really exciting because we know the
5:47 first month is always the slowest
5:49 because we're starting at a low volume.
5:50 We're doing a lot of testing. So, if
5:52 we're seeing those results during month
5:54 one, the excitement builds for month 2,
5:57 3, 4, etc. Something we take really
6:00 seriously is not working with you and
6:03 then signing your competition next door.
6:04 Because of that, we have some
6:06 exclusivity in who we will and will not
6:08 work with. Therefore,
6:11 spots are kind of limited. I'm not the
6:12 kind of guy who wants to push people
6:14 into a sales call for something they
6:15 don't need. And what I don't want to do
6:17 is feel like I'm pressuring someone into
6:19 buying something that isn't going to
6:21 match well with their business. And so,
6:23 if what I've talked about doesn't line
6:25 up, no worries at all. But if you
6:26 resonate with what I'm saying and this
6:28 sounds like a solution that you would
6:29 want to seriously apply to your
6:31 business, feel free to book a call. We
6:33 can chat about what we do and see if it
6:36 would make sense. In summary, we get to
6:39 know you. We handcraft messaging that
6:41 resembles your business and we take it
6:42 to an audience that can actually book
6:44 out your space, high value guests that
6:47 are interested. Then we do it again and
6:49 we win together in the long term. That's
Chrome Extension