0:03 Chat GBT5 just rolled out and I gotta
0:05 say I'm a little obsessed. After
0:06 spending the last couple days putting it
0:09 through every business scenario I could
0:12 think of, I can honestly say this is the
0:14 first AI that actually delivers on what
0:16 we've been promised all along. In this
0:19 video, I'll show you what makes ChatGBT5
0:21 different from all the other versions
0:23 that disappointed us before. Nine
0:25 specific ways you can use it to market
0:27 and grow your business like you have a
0:29 whole team. and how to get results in
0:32 hours instead of weeks, even if you're a
0:34 complete AI beginner. Now, before I show
0:36 you the use cases, let's talk real quick
0:39 about what's new and improved that make
0:41 these use cases possible. First up, they
0:43 finally fixed the confusion around the
0:45 models. Remember how you'd have to
0:49 choose between version 4, 4 turbo,
0:52 chatgbt 03, and you never really knew
0:54 which one to pick, right? That's all
0:59 gone. Chat GBT5 is just chat GPT5. One
1:01 of their employees actually said it best.
1:01 best.
1:04 It aims to think just the perfect amount
1:05 to give you the perfect answer.
1:07 But here's what's really cool. So, it
1:09 can actually switch between the
1:10 different models within your
1:12 conversation. So, if you start with a
1:14 simple question, it uses a lighter
1:16 model, but then if you ask something
1:19 more complex, it automatically switches
1:21 to heavy duty mode. So, you don't have
1:22 to do anything. But the second
1:24 improvement is the one that made me
1:25 actually trust this thing. So the
1:27 previous versions would hallucinate, you
1:29 know, that's just tech speak for make
1:32 stuff up about four to six% of the time.
1:35 So if you asked it for 20 facts, at
1:37 least one of them was probably bogus and
1:38 you never knew which one. But with
1:41 chatbt5, it's now less than a 1%
1:44 hallucination rate. Still not zero, but
1:46 it's better odds at least. Third change,
1:49 and this one's big. Chad GBT5, which
1:51 includes deep reasoning models, is
1:53 available on the free plan. The free
1:56 tier never used to have any of those
1:58 reasoning models. So, this is pretty big
2:00 news. That doesn't mean you can do
2:02 everything that I'm about to show you on
2:04 the free plan, but what you can get for
2:07 free today is miles ahead of what you
2:09 were getting for free before. Okay? And
2:10 there are way more improvements that
2:12 we'll cover as we go through the use
2:15 cases. So, let's get into the good
2:17 stuff. nine ways that you can use these
2:19 improvements to actually grow your
2:22 business. GPT5 is so much better now at
2:25 predicting outcomes and thinking through
2:27 different scenarios. That means it can
2:28 now give you advice that's actually
2:31 useful and it's based on its ability to
2:33 predict how any changes you make might
2:35 impact your business. Here's a great
2:37 example. I just gave it a screenshot of
2:39 one of my free masterclass opt-in pages
2:40 or, you know, you can give it a link,
2:43 too. That works, too. I told it that I
2:44 would like to improve the conversion
2:47 rate and get more people to actually opt
2:49 in for it because guess what? The more
2:51 people who take the free class, the more
2:53 people buy my paid course on the back
2:55 end of it. And the suggestions it came
2:58 back with, I'm talking specific headline
3:01 rewrites, image suggestions, trust
3:02 signal additions, you know, stuff that
3:04 you'd pay a conversion expert really
3:07 good money for. So GPT5's coding skills
3:09 have really leveled up, but almost every
3:12 video that I've seen that covers it just
3:13 uses it to make some kind of a video
3:15 game. And I'm like, that's cool, but so
3:17 what? How does, you know, making a
3:19 different version of Tetris or chess
3:20 help me grow? So we're not going to do
3:22 that. I'm actually going to give you two
3:24 really cool business uses for this. So,
3:27 first you can have it build a custom
3:29 dashboard of your salesunnel so you can
3:32 see how revenue would go up or down
3:35 based on different things you could do
3:37 at different stages of your funnel. Now,
3:38 the easiest way to do this is probably
3:40 just to open up voice mode and just tell
3:42 it what you want to track. Tell it you
3:44 want it to ask you all the relevant
3:45 questions about your business that it
3:47 needs, right? Your traffic numbers,
3:49 conversion rates, product prices, your
3:51 current revenue. it needs all that
3:53 baseline information before it gets
3:55 coding or it's just going to give you
3:56 something generic that doesn't actually
3:58 help. So, what it gave me was this
4:00 really slick looking dashboard where I
4:02 can just start playing around with
4:04 different parts of the funnel to
4:06 simulate different scenarios like what
4:08 if I could get more YouTube viewers or
4:10 what if more of them opted in for my
4:12 free master classes? What about if my
4:15 sales page conversion rate went from 5%
4:17 to 6%. And to be very clear here, I
4:19 didn't code any of this myself. I
4:21 wouldn't even know where to start. I
4:23 just told it what I wanted out of it and
4:24 it did everything. And this kind of tool
4:26 is really valuable because it shows you
4:28 which parts of your funnel would do the
4:31 most good to improve first. You know,
4:32 maybe you've been obsessing over getting
4:36 more traffic when actually a 1% bump in
4:37 conversion rate would double your
4:39 revenue. So, it's just going to tell you
4:40 exactly where to focus to grow your
4:43 revenue the fastest. or what about an
4:44 interactive widget that you can put on
4:46 your website to keep visitors more
4:48 interested and more likely to convert.
4:50 Now, Chat GBT has been able to do things
4:52 like this for a while now, but again,
4:55 it's improved coding abilities and the
4:57 fact that it can stick to the details
4:59 you give it better just make it work
5:00 better now. So, here's what I did to
5:02 test this out. So, I sell a couple
5:04 digital courses and I thought it would
5:05 be really cool to add a widget like this
5:08 one that I found on Amy Porterfield's
5:10 sales page. It just shows people how
5:12 long the program would take to complete
5:14 based on how many hours they can spend
5:17 on it per week. It's not just a fun
5:18 interactive feature. It actually answers
5:21 a question that a lot of people have
5:23 before buying. So, I just gave Chad GBT
5:25 a simple screenshot of what it needs to
5:27 be and said, "Make me something like
5:29 this." But I could make it feel more at
5:31 home on my site by giving it the link to
5:34 my sales page and ask it to match the
5:36 styles. You know, same font, same
5:37 colors, so it looks like it was always
5:39 meant to be there. So, if you find
5:40 something like that you like on another
5:42 site, right, a cool calculator or an
5:44 interactive element on any website, Chad
5:47 GBT can build one for you, too. And you
5:48 don't even have to have a mockup to show
5:50 it. You can just ask for whatever you
5:52 can dream up and it's going to code it
5:54 for you. Then, when it's done, all you
5:56 got to do is ask it to package up the
5:58 whole thing as a WordPress plug-in and
6:00 to give you instructions on how to put
6:02 it on your site. The whole thing takes
6:04 about five minutes start to finish. So,
6:06 not only is Chat GBT5 better at coding
6:08 now, but it also got a major upgrade
6:10 when it comes to writing in a way that
6:13 actually sounds like a real person. I
6:15 used to prefer Claude for writing, hands
6:18 down. But now, I'm not so sure. I can't
6:20 say Chat GBT5 is definitely better than
6:22 Claude. I just haven't used it enough to
6:24 to really say that. But it seems like
6:26 it's at least as good now, which is
6:28 saying something. And that'd be great
6:29 because then I could get rid of another
6:31 paid tool and just have everything be in
6:33 ChatGBT. So, the use case I want to
6:35 highlight here is pretty much any
6:37 marketing copy or content marketing that
6:39 you'd need for your business. LinkedIn
6:41 articles, YouTube scripts, weekly emails
6:43 to your list, teaching them something
6:45 new. There are endless possibilities for
6:47 this. But let's just say you're using it
6:48 for LinkedIn articles, for example. All
6:51 you'd want to do is start by, you know,
6:53 brain dumping your thoughts about
6:54 something that you're seeing in your
6:56 industry or maybe it's a trend that's
6:58 bothering you or a mistake you see
7:00 everybody making. Just write it all down
7:02 somewhere. Totally unstructured and
7:04 messy is fine. Then I would just tell
7:07 it, "Turn this into a LinkedIn article.
7:09 Add supporting stats and research. Write
7:12 it in my voice." And it does. Not in
7:14 that obvious AI voice that we can all
7:17 recognize at this point in your voice as
7:18 long as you give it a sample of your
7:20 writing, of course. And this can work
7:22 for YouTube scripts, Instagram posts,
7:24 email newsletters, whatever content you
7:26 need. Okay, now we're getting into the
7:28 really powerful stuff with ChatGBT's new
7:30 agent mode. This is a new feature where
7:33 ChatGBT can actually go out and browse
7:35 the internet and complete multi-step
7:38 tasks all on its own. You just give it
7:40 the goal and it's going to figure it all
7:42 out. And it does it all in its own
7:44 browser, too. So, you can be doing other
7:47 things while it's working. Now, this in
7:49 my opinion is exactly what the future of
7:51 AI looks like where you can basically
7:53 have multiple, you know, virtual
7:55 employees working on tasks
7:57 independently. Now, honestly, there are
7:59 too many use cases for this to show in
8:01 this or any video. So, I'm just going to
8:04 share one right here that I figured out
8:05 just so you can see the kinds of things
8:07 it can do. So, I used it to solve one of
8:09 the biggest sticking points that my
8:11 YouTube course students have, which is
8:14 picking the right topics and titles for
8:16 their videos. So that used to mean using
8:19 paid tools and just hours and hours of
8:21 manual research. And even with all that,
8:22 you know, most of my students aren't
8:25 YouTube experts. So they would spend all
8:27 that time and they'd still pick the
8:29 wrong videos to make. Well, not anymore
8:31 because my team and I created a prompt
8:34 for agent mode that sends it out to
8:36 analyze YouTube itself. It looks for
8:38 what videos are getting views in your
8:40 niche, what people are searching for. It
8:43 identifies gaps that you could fill. It
8:45 even figures out viral title patterns
8:47 that actually get clicks. So, just tell
8:49 it where your niche is and 20 minutes
8:51 later, you could get a full year's worth
8:54 of video topics organized from easy wins
8:57 to tackle first, then harder keywords as
8:58 you grow. It's doing the work that used
9:01 to take me a full day. And honestly,
9:03 it's doing it better. And that prompt is
9:05 included in my YouTube to clients
9:07 academy in case you are interested. All
9:08 right, sticking with agent mode for a
9:10 bit. Here's another really awesome use
9:13 for it. One-step lead magnets. And if
9:14 you don't know, lead magnets are just
9:16 those free guides or checklists that
9:18 people download in exchange for their
9:20 email address. Super important for
9:22 building your list of future clients,
9:25 right? But just like YouTube research,
9:27 most people spend a whole lot of time
9:30 coming up with the wrong topic that
9:32 nobody actually cares about and then
9:34 they don't know how to actually make the
9:36 thing. So to test this, I was inspired
9:38 by one of my students who coaches
9:41 mothers of kids with ADHD. So I was
9:44 like, let's make the perfect lead magnet
9:47 for her business. So I told Agent Mode,
9:49 make me the most compelling, enticing,
9:52 actionable, quick win lead magnet for
9:55 mothers of children with ADHD. But
9:57 here's the key. I didn't tell it what to
10:00 make. I told it to first research what
10:02 these mom's biggest pain points are.
10:04 what do they wish that they could solve
10:06 right now? So, as a first step, it went
10:08 out and did the research, you know,
10:10 combing through forums and stuff to
10:12 figure out what those moms were actually
10:14 saying. Then, it came back with five
10:17 different angles for the lead magnet. I
10:18 picked the calm the chaos routine
10:20 planner because that just seemed like a
10:22 really good uh pain point to solve.
10:25 Then, once I chose that, it went back to
10:27 work creating the whole thing. It
10:29 researched it. It wrote every page,
10:31 designed the layout, even created a
10:34 professional cover image. It took 15
10:36 minutes, but it was a total of 3 minutes
10:38 of my time, and the final result was
10:40 just this link to a PDF that I could
10:42 download, and you know, people would
10:44 actually want it. Okay, so I wanted to
10:46 see just how far that I could push agent
10:48 mode. And I think that I might have
10:51 found the single most impactful use case
10:53 for any solo business owner. Because
10:54 here's the thing, when you're running a
10:56 business by yourself, you don't
10:58 necessarily have anyone to bounce ideas
11:00 off of. You know, no one to tell you if
11:03 your brilliant idea sucks. So, I
11:05 thought, what if I could create an
11:08 entire board of adviserss using a single
11:10 AI prompt? Not just any adviserss,
11:11 though. I wanted the authors of the
11:13 business books that literally changed
11:16 how I think about business. books like
11:18 10x is easier than 2x, profit first,
11:21 radical cander, they ask you answer and
11:24 hundred million dollar offers. So I sent
11:26 agent mode out with a mission. Go
11:28 research everything about these five
11:30 books and their authors. Find their
11:32 advice patterns, their famous quotes,
11:33 their business philosophies, their
11:36 typical responses to problems. Then
11:40 package it all up in 20 to 50 page
11:42 reports for each person. and I wanted
11:45 them all structured specifically to help
11:48 the AI think and respond like they
11:50 would. Then about 20 minutes later, I
11:52 had five really deep personality
11:55 profiles, plus instructions for turning
11:57 this all into a functioning board of
11:59 adviserss. So, what I did was I created
12:02 a custom GPT. I uploaded those
12:04 documents. I added the instructions it
12:06 gave me into the custom instructions and
12:09 then I just named it my board. Now, if
12:10 I'm stuck on something or if I have a
12:12 big decision to make, I can just present
12:15 my idea to that virtual board. And
12:17 here's another chat GBT5 improvement
12:19 that actually makes this work better
12:20 than it would have before. They've
12:23 figured out how to what they say reduce
12:26 sick fancy. Basically, that just means
12:28 it's not going to blow sunshine anymore.
12:30 It gives actual push back now cuz the
12:32 old chatbt, I don't know if you noticed,
12:34 but pretty much just always tell you
12:36 every idea you had was great. And that
12:38 sounds nice until you waste three months
12:39 building something that nobody wants
12:42 because Chad GBT told you how great of
12:43 an idea it was. But this actually
12:45 challenges you. It asks hard questions,
12:47 points out the flaws. These are the
12:49 things you need when you're a soloreneur
12:51 with no one else to reality check your
12:53 ideas. Okay, so I don't know if you've
12:55 ever played around with the voice
12:57 feature in Chat GBT, but it's pretty
12:59 cool, especially when you want to use it
13:01 as a brainstorm partner or just to, you
13:03 know, talk something out. It actually
13:05 sounds super realistic and it's it's
13:07 nice to be able to talk sometimes rather
13:09 than type everything out. So voice
13:11 itself isn't new, but what is new with
13:15 GPT5 is you can now use it inside a
13:17 custom GPT. And here's why that's so
13:20 cool. So what if you could create a
13:23 customized business coach that you don't
13:24 have to type with? You can actually talk
13:26 to them. I personally paid for a real
13:28 business coach for over a year and I can
13:31 tell you firsthand that would have been
13:33 a major bummer and a time suck and way
13:37 less productive if we had to text the
13:38 whole time. So this is a really big
13:40 development. Just like that board of
13:42 adviserss, you can base your virtual
13:45 coach on a real business person that you
13:47 respect like you know Mark Cuban or Alex
13:50 Hermoszi or you can even base it on
13:52 business books that you upload as a
13:54 knowledge base. If you're basing it on a
13:56 person, use agent mode to really dig
13:58 into their teachings, right? Have them
14:00 find YouTube videos, podcasts, articles
14:02 they wrote. Then again, have it create
14:05 that, you know, 50s something page
14:07 training document of all their stances,
14:10 coaching methods, famous quotes, pretty
14:12 much everything that's going to help it
14:14 know what that person would actually say
14:16 in any situation. Just playing around
14:17 with this, I did one based on the
14:19 business coach Peter Bulka. had it
14:21 research him, created that 50-page
14:25 report, and then I created a custom GPT,
14:27 uploaded that document into it. Then I
14:29 gave it instructions to adopt Peter's
14:32 persona and act as a business coach. And
14:34 here's where it becomes really valuable.
14:37 So tell it specifically not to just give
14:40 easy answers, but to always ask
14:42 questions to get you to find the answer
14:44 yourself. That is what's going to make
14:46 you a better business owner. If it just
14:48 tells you what to do, you're basically
14:50 just working for the AI now. So, after
14:51 you've made it and you want to use it,
14:53 all you got to do is fire up voice mode
14:55 and start talking. You can either do
14:57 that on desktop or on the app. And yeah,
14:59 it might feel silly at first to be
15:01 talking to like an AI bot, but trust me,
15:03 you'll get used to it pretty fast.
15:04 You'll probably even forget it's not a
15:06 real person. Now, another cool feature
15:09 releasing with GPT5 are Google
15:11 connectors. So, this means you can hook
15:14 your Gmail and your Google calendar
15:17 directly to your Chat GBT account. Now,
15:19 I'm recording this on Saturday, and this
15:21 feature is supposed to roll out this
15:22 week, so I haven't been able to use it
15:24 yet, but it is coming. And before I get
15:27 to the actual use case that I thought of
15:28 here, here's just a taste of some of the
15:31 cool little ways that you can use it to
15:33 make your life easier. You could do
15:35 things like use voice mode on your app
15:36 to just tell it verbally to add
15:38 something to your calendar when you're
15:40 out on the go. Ask it to give you a
15:42 quick snapshot of your day based on your
15:43 calendar. Or you can ask it if you have
15:45 any important emails that you know may
15:46 have slipped through the cracks that you
15:48 haven't responded to. Now, I'm guessing
15:50 it's also going to be able to
15:52 automatically respond to emails using
15:54 some kind of a knowledge base like your
15:56 FAQs that you would upload, but I'm not
15:58 sure. So, stay tuned on that. And let me
16:00 know in the comments below if you want
16:02 me to do another video about that once
16:04 it actually comes out. Okay. Okay, so
16:05 all those little things are pretty cool
16:07 on their own, but here's a really simple
16:09 use case I thought of that could
16:10 actually help your business. Ask it to
16:13 comb through your entire inbox to find
16:16 the best customer emails that you could
16:18 use as testimonials. I'm sure you've got
16:19 something in there, right, where the
16:21 customer gushes about how much they
16:23 enjoyed working with you or how much you
16:25 actually helped them solve their
16:26 problem. Because usually when we get an
16:28 email like that, uh, we feel great about
16:30 it for about five minutes, but then we
16:32 forget to save them anywhere. And
16:34 meanwhile, these testimonials are
16:36 marketing gold just sitting in your
16:38 inbox. You can put them on your website,
16:39 use them on social, add them to your
16:41 sales pages, whatever. And we haven't
16:43 even talked about Chat GBT's image
16:45 generator yet. So, while it's not
16:47 technically new to ChatGBT5,
16:49 the fact that it now sticks closer to
16:51 your prompts is going to make this work
16:53 even better than before. So, to see
16:55 seven amazing ways you can use Chat
16:57 GBT's image tool for your marketing,
16:59 click this video where I'm going to show
17:01 you exactly what's possible. It's
17:03 honestly pretty crazy what this one tool
17:05 can do, and you probably won't have to