Hang tight while we fetch the video data and transcripts. This only takes a moment.
Connecting to YouTube player…
Fetching transcript data…
We’ll display the transcript, summary, and all view options as soon as everything loads.
Next steps
Loading transcript tools…
The AI Music Race is Over | Rick Beato | YouTubeToText
YouTube Transcript: The AI Music Race is Over
Skip watching entire videos - get the full transcript, search for keywords, and copy with one click.
Share:
Video Transcript
Video Summary
Summary
Core Theme
The AI music race appears to have been won by Sunno due to its user-friendly platform, significant adoption, and successful integration into the music creation and pitching process, making it the most viable AI music platform currently available.
Mind Map
Click to expand
Click to explore the full interactive mind map • Zoom, pan, and navigate
Hey everybody, I'm Rick Bato. In today's
episode, I'm going to tell you who I
think has already won the AI music race
and why. Okay, so if you go to the app
store right now and you look up the most
downloaded music apps, you'll see
Spotify is number one, YouTube Music
number two, Shazam, which is basically
like a search thing. If you're hearing a
song in the mall and you want to know
what it is, you hit Shazam, it'll tell
you what it is. And then the fourth issu
the AI music app. Now recently there
have been some big announcements
regarding AI music. The first is that
UMG and UDO have partnered after
settling a copyright lawsuit creating a
new music AI platform. The new platform
launching in 2026 will be trained on
licensed music from UMG's catalog
providing revenue for artists and
songwriters. uh it doesn't say anything
about the label because you know that
most of the money will actually go to
the label. The original UDIO platform
will be altered and the existing users
will be transitioned to a new model
which will have different terms of
service and features such as the ability
to create music in the style of participating
participating
UMG artists. And next in the past week
there was an announcement that Warner
Music Group has reached a deal with
Sunno to do roughly the same thing. If
you want to compare the adoption of the
two AI music platforms, all you need to
do is go to the app store and look at
how many reviews they have. Sunno, as
you can see here, has 141,000 reviews
versus UDIO, which has a mere 1.2,000.
That is a massive difference. So, why is
Sunno being adopted more than Udo? Well,
I don't know. Maybe it's that it's way
easier to use, way easier to create a
song. Everyone that I know that's using
AI, and I'm talking professional
songwriters all over the place, have
admitted to me privately and some on
camera that they're using. They just
are. They're also using Clawude. They're
using Gemini, they're using ChatchBT.
But for music creation, for ideas, for
production, for melody ideas to help
them complete songs. And it's not just
professional musicians. It's people like
me and you that are using it. My main
use of it is on here to just demonstrate
the features and make people aware of
how these particular platforms are
progressing. But a lot of people that I
know that have written songs their whole
lives but couldn't ever get in a studio
to demo them. They're taking their
songwriter demos where they're just
playing acoustic guitar and singing.
They're putting it in there and they're
creating what sound like professional
arrangements with a professional singer.
And frankly, a lot of people up in
Nashville, if they want to pitch a song,
instead of going in like they used to
and doing a demo session with pro
session players, they just put it into
Sunno and they create that and then they
pitch their songs to actual real human
artists. At the end of September, Sunno
unveiled a new feature called Hooks.
What Hooks is, it's an AI music platform
that lets users pair [music] short video
clip with a Sunno song to create and
share music focused content. It's
designed to help musicians tell stories,
promote their music, and connect with
fans, similar to platforms like Tik Tok.
You know, I actually just showed hooks
to my daughter Leila, and she's like,
"Yeah, it's like Tik Tok except boring."
So, you may ask yourself, "Well, why do
you even want this?" Well, people are
using this platform all the time. You
can't believe how many people I know
that are using Sunno, sending me stuff.
You can see all the plays on here. If
you go there, there's video after video
with hundreds of thousands of plays on
hooks. And frankly, it's just like Tik
Tok is as a social media platform for
people that want to share their songs
that they create using this platform.
They're going to do it there. They're
going to do it on UDO. They can do it
legally. They're not going to be in fear
of it being taken down off YouTube or
off Spotify. It's all licensed. They can
use the Drake AI. They can use the Ed
Sheeran AI, the Bruno Mars AI. I'm sure
they're going to have charts that uh
eventually will go to Spotify. Once the
things are actually licensed, they can
play them on Spotify and they have the
licensed AI things. I said this two
years ago, there's going to be Drake and
then Drake AI. There's going to be the
Beatles and then the Beatles AI. This is
going to be on Apple Music. It's going
to be on Spotify. It's going to be
everywhere. Jimmyi Hendricks, Jimmyi
Hendricks AI, The Weekend, The Weekend
AI. And people will accept these. This
is all about the attention economy. Now,
some of you are like, "I'm never going
to listen to AI music." And I'm like,
"Yeah, yeah." That's like me when I see
people talking about having robots. I'm
not going to have a robot in my house.
Who wants to have a robot? It's
ridiculous, right? You got this thing
that spies on you the whole time and can
unalive you or let people know when
you're not around. I mean, it's
ridiculous, right? At least that's what
I think. But there's plenty of people
that think, "Oh, I'm going to have a
robot. It's going to do all my stuff.
It's going to take out the trash, do the
dishes, and everything." I mean, it's
absurd to think about for me. Just like
AI music, some people think is absurd
and other people are like, "Oh my god,
this is the greatest thing that ever
happened." I had someone uh when I was
in the UK, I think, or maybe in San
Francisco, I can't remember. In one of
the Q&As's at one of my live shows,
raise his hand, old guy, like actually
older than me, probably in his 70s. He
said, "Rick, I want to thank you for
introducing me to Sunno a couple years
ago because I'm a poet and I've written
songs for my entire life and here's a
way that I could actually make him into
music." It's like, "Okay, that's cool."
So, for all these reasons that I'm
talking about, the ease of use of the
platform, the subscribers that they
have, according to a Wall Street Journal
article from a couple weeks ago, it says
the AI startup has raised 250 million as
recently and says the annual revenue has
reached $200 million. Now, even if this
is overexaggerated, they're making a lot
of money. And to me, they've already won
the AI music race because of that,
because they've they've produced the
most viable platform. And it's kind of
interesting if you think about this
versus these AI platforms trying to get
to AGI or any of these other things
they're talking about. So think about
this. These companies, AI music
companies are only focusing on music.
Okay? They don't have to have every
topic known to man and data centers that
are massive that take all these
resources and everything and it cost
hundreds of billions of dollars of
investment to get going. It's isolated
to this one thing, music. And to me,
these are the companies that are going
to be more successful. The ones that
just focus on a particular topic, not
ones that are trying to do every topic
of everything all at once. You know,
when people ask me about AI, I'm like,
they're just massive pattern
recognizers. They retrieve and remix and
that's it. They basically can only do
the things that they're trained on. Are
they going to be JS Bach? No, they're
not. Are they going to be John Cold
Train? No. Are they going to be the
Beatles? No. They're not going to be
able to create in spite of what a lot of
people will say and I'm sure plenty of
people in the comments. They're not
going to create things beyond what
they're being trained at. Love to know
your thoughts. Hit subscribe, leave a
Click on any text or timestamp to jump to that moment in the video
Share:
Most transcripts ready in under 5 seconds
One-Click Copy125+ LanguagesSearch ContentJump to Timestamps
Paste YouTube URL
Enter any YouTube video link to get the full transcript
Transcript Extraction Form
Most transcripts ready in under 5 seconds
Get Our Chrome Extension
Get transcripts instantly without leaving YouTube. Install our Chrome extension for one-click access to any video's transcript directly on the watch page.
