This content argues that traditional notions of morality and idealism lead to weakness and failure in a world driven by power and self-interest. It advocates for adopting a Machiavellian mindset – characterized by strategic realism, emotional detachment, and calculated action – to achieve autonomy and effectiveness.
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The world is a graveyard of good
intentions. Look around you. The people
who play by the rules, the ones who wait
for [music] permission, who believe that
being good is enough to be rewarded.
They are the ones who get devoured. [music]
[music]
They are the ones who work the hardest
and receive the least. [music] They are
the ones who are betrayed, overlooked,
and left behind. You have been told a
lie, a beautiful, comforting lie. You
were told that if you [music] are
honest, the world will be honest with
you. That if you are kind, you will be
treated with kindness. But deep down [music]
[music]
in the part of your mind you don't talk
about at dinner parties, you know the
truth. You know that power doesn't care
about your morality. [music] It cares
about your leverage. There is a reason
why the nice guy finishes last. [music]
It's not because he is unlucky. It's
because he is playing a game he doesn't understand.
understand. >> [music]
>> [music]
>> He is playing checkers while the masters
of reality are playing a different game
[music] entirely. A game written 500
years ago by a man who saw the human
soul not for what it should [music] be
but for what it actually is. Nicolo
Machavelli. This video is not for the
faint of heart. It is not for those who
want to be comforted [music]
or told that everything will be okay if
they just think positive. This is
[music] a wakeup call. I am going to
show you how to dismantle the
programming that has kept you weak. I am
going to show you how to think [music]
like a prince. To think like a
Machavevelian is not to become evil.
That is a child's understanding of the
philosophy. [music] To think like a
prince is to become effective. It is to
look at the machinery of human nature.
The greed, [music] the fear, the envy,
the ambition, and instead of being
disgusted by [music] it, you learn to
operate it. You learn to move the
levers. By the end of this audio, you
will have a new operating [music]
system. You will understand why you have
been losing battles you didn't even know
you were fighting. [music]
You will learn how to build a reputation
that shields you, how to use silence as
a weapon, and how to neutralize threats
before [music] they ever surface. But be
warned, there is a price for this
[music] clarity. Once you see the
strings, you can never go back to the
puppet [music] show. Once you understand
the mechanics of power, you lose the
luxury [music] of being naive. You will
walk through the world seeing the hidden
agendas in every handshake, [music]
the calculation behind every smile. If
you are not ready for that solitude,
[music] stop this video now. Go back to
sleep. But if you are tired of being a
porn in someone else's [music] game,
stay. Let's begin the surgery. Lesson
one, the death of idealism. The first
[music] step to thinking like a prince
is the most painful. You must kill the
idealist in you. Most people live in a
hallucination. They live in the world of
should. People should be grateful.
[music] My boss should notice my hard
work. My partner should be loyal because
I was loyal to them. This word should is
the source of all your suffering. It is
a denial of reality. Machaveli wrote, "A
man who wishes to make a profession of
goodness [music] in everything must
necessarily come to grief among so many
who are not good." [music]
Read that again. If you insist on being
good in a world that is not, you will be
destroyed. This is not cynicism. [music]
This is physics. When a lamb walks into
a den of wolves, the lamb does not get
credit [music] for its purity. It gets
eaten. To think like a prince, you must
stop looking at the world through the
lens of your own virtues. You must strip
away the paint and [music] look at the
rotting wood underneath. Humans are
driven by self-interest. That is [music]
the baseline. When someone helps you,
they are helping themselves. When
someone loves you, they are [music]
loving how you make them feel. When
someone follows you, they are following
the security or profit [music] you
provide. Accepting this doesn't make you
bitter. It makes you free. [music]
When you stop expecting people to be
saints, you stop being disappointed when
they act like [music] sinners. You stop
being blindsided by betrayal because you
factor it into your calculations. You
realize that loyalty [music] is not a
character trait. It is a circumstantial
agreement. As long as your interests
align with theirs, they are loyal. >> [music]
>> [music]
>> The moment the wind changes, the
agreement expires. The prince does not
rely on the virtue of others. [music] He
relies on their necessity. He creates a
situation where it is in their best
interest [music] to be loyal to him.
Imagine you are in a burning building. A
[music] good person hopes the fire
department arrives. A Machavelian finds
[music] the exit. He doesn't hate the
fire. He doesn't argue with the fire.
[music] He respects the fire for what it
is. a destructive force and he maneuvers
around it. You [music] must become a
realist. Radical, brutal realism. When
you look at your life, stop [music]
telling yourself the story you want to
hear. Look at the data. If you are
broke, it's not because the system is
unfair. [music] Even if it is, it's
because you haven't learned how to
extract value. If you are lonely, it's
not because people are shallow. It's
because you haven't mastered the art of
attraction and value exchange. The
idealist begs for a lighter load. The
prince builds a stronger back. Drop the
should. Look at the is. This is the
foundation. Without this, you are
building a castle on a swamp. You cannot
navigate a terrain you refuse to see.
Lesson two, the masks we wear. Now that
you see reality, you [music] must decide
what reality you show to others.
Machaveli famously said, [music]
"Everyone sees what you appear to be."
Few experience what you really are. In
the modern world, authenticity is
marketed as a virtue. [music] Just be
yourself, they tell you. Be vulnerable.
This is dangerous advice. It is bait. [music]
[music]
If you show the world your weaknesses,
your insecurities, and your unfiltered
thoughts, you are handing them the knife
to cut you with. The prince understands
that he is not a person to the public.
He is a symbol. He is a projection. You
must curate your [music] avatar. This is
not about lying. It is about selective
[music] revelation. You must appear to
have the qualities that the world
respects. You must appear competent. You
must appear unshakable. [music] You must
appear to have moral fortitude even if
your private decisions are purely [music]
[music]
pragmatic. Why? Because humans judge
with their eyes, not their hands. They
believe the performance. Think of the
most powerful people you know. Not
necessarily the loudest, but the ones
who command the room. Do you know their
deepest fears? Do you know what they cry
about at 3:00 a.m.? No. [music] You see
the suit. You see the posture. You hear
the calm voice. You see the mask. And
because the mask is strong, you trust
them. You follow them. If a general
walks onto the battlefield and starts
weeping about how scared he is, the army
[music] collapses. His authenticity
destroys his utility. He must [music]
wear the mask of courage so that others
can borrow bravery from him. To think
like a prince, you must separate your
private self [music] from your public
persona. Your private self is for you
and perhaps one or two people who have
earned the right to see it. Your public
persona is a tool for influence. [music]
Craft it. What do you want people to
feel when you walk into a room? Fear. [music]
[music]
respect, love, comfort. If you want them
to feel [music] comfort, you wear the
mask of the listener. You nod. You make
eye contact. [music] You speak softly.
You make them feel heard. If you want
them to feel respect, you wear the mask
of the architect. You [music] speak
less. You take up space. You delay your
reactions. You make them wait. This is
not fake. It is functional. [music]
It is social camouflage. Machaveli
advised that a ruler should appear
merciful, [music]
faithful, humane, religious, and
upright. But his mind should be flexible
enough to be the opposite if [music] the
situation demands it. Consider the
workplace. The person who gets promoted
is rarely the one who works the hardest.
It is the one who looks like a leader.
It is the one who manages their
reputation. [music] The one who
complains about the workload looks weak.
The one who silently [music] delegates
and presents the finished project looks
capable. Control the narrative. If you
don't write your own story, [music] your
enemies will write it for you. And they
will not write you as the hero. They
[music] will write you as the villain or
worse, the fool. Never let your guard
down [music] in public. Never bleed in
sharkinfested waters. If you are hurt,
you smile. [music] If you are failing,
you project stability. You fix the leak
below the waterline in [music] the dark
where no one can see. On the surface,
the ship sails smoothly. This is the
discipline [music] of the prince. The
mask is heavy, yes, but it is better to
wear a heavy mask than to have your face
ripped [music] off. Lesson three, the
lion and the fox. There are two [music]
ways to fight. One is with laws, the
other is with force. The first is for
men, the second [music] is for beasts.
But because laws are often insufficient,
one must have recourse to the beast.
Machaveli uses the metaphor of the
[music] lion and the fox. The lion is
strong. It can crush the wolf. It
terrifies through sheer presence and
power. [music]
The fox is cunning. It can spot the
traps that the lion would step in.
[music] It maneuvers. It uses strategy.
You cannot just be the lion. If you only
use aggression, [music] dominance, and
brute force, you will eventually walk
into a trap you didn't see, you will be
outsmarted by someone physically weaker,
but mentally sharper. You cannot [music]
just be the fox. If you only use tricks,
lies, and evasion. Eventually, you will
be cornered by a wolf who doesn't care
about your riddles and will simply tear
your throat out. [music] You must be
both. Thinking like a prince means
knowing which tool to use. Most people
have a default [music] setting. Some
people are naturally aggressive. They
yell. They intimidate. Others are
naturally passive [music] aggressive.
They plot. They gossip. The master has
no default. The master assesses the
threat. [music] Is the problem a trap?
Is someone trying to deceive you? Trying
to sign you into a bad contract? [music]
Trying to ruin your reputation with
rumors? Be the fox. [music]
Don't fight them with anger. Fight them
with confusion. Feed them false
information. Smile while you dismantle
their plan. Let them think they are
winning until the moment the trap
[music] snaps shut on their own leg. Is
the problem a wolf? Is someone openly
challenging your authority? Are [music]
they stealing from you right in front of
your face? Be the lion. This [music] is
not the time for subtle games. This is
the time for a display [music] of
absolute power. You strike. You strike
hard. You make an example. Machaveli
wrote a line that chills the [music]
blood of the modern moralist. People
should either be caressed or crushed. If
you do the minor damage, they will get
their revenge. But if you [music]
them, there is nothing they can
do. If you need to injure someone, do it
in such a way that you do not have to
fear their [music] vengeance. This is
the dark core of strategy. Most people
do minor damage. [music] They insult
someone. They make a petty comment. They
leave a passive aggressive note. All
this does is create an enemy who [music]
will wait for the chance to hurt you
back. You have created resentment
[music] without removing the threat. The
prince does not engage in petty
conflicts. He ignores the minor [music]
slights. The fox. But if a conflict is
inevitable, if the war must be fought,
[music] he ends it. He destroys the
enemy's ability to retaliate. In a
corporate setting, [music] this doesn't
mean violence. It means you don't just
argue with a toxic coworker. You
document their incompetence for 6 months
and have them fired. You remove them
from the board completely. Caress or
crush. Be the friend they love or the
enemy they fear. Never be the annoyance
they despise. [music] Look at your own
life. Where are you being a lion when
you should be a fox? Screaming at
traffic. Arguing with strangers on the
internet. wasted energy. Where are you
being a fox when you should be a lion?
Letting someone disrespect your
boundaries repeatedly, hoping they will
get the [music] hint. That is weakness.
Calibrate your beast. Switch modes
instantly. This unpredictability makes
you terrifying. [music]
If people don't know if they are going
to get the charming diplomat or the
ruthless warlord, they will [music]
tread very carefully around you. Lesson
four, emotional alchemy. [music] We
touched on this, but we must go deeper.
The greatest enemy of the prince is not
the user, not the assassin, not the
rival kingdom. The greatest enemy is his
own emotion. [music] Emotions are
biological algorithms designed for
survival on the savannah, not for
dominance in the boardroom. Anger makes
you impulsive. [music] Fear makes you
hesitate. Love makes you blind. Envy
makes you reckless. If you can trigger
my emotion, you can control my action.
If I can make you angry, I can make you
make a mistake. [music] If I can make
you afraid, I can make you retreat. To
think like a Machavevelian is [music] to
view your own emotions as external
weather patterns. You feel the rain, but
you are not the rain. [music] You do not
get wet. This is the state of the cold
observer. When [music] chaos erupts,
when the crisis hits, the average person
panics, their pulse rises, their
preffrontal cortex shuts down, and they
revert to animal instinct. The prince
trains himself to do the opposite. When
the pressure rises, he becomes colder.
He becomes slower. Silence becomes his
refuge. Imagine a negotiation. The other
side is shouting, demanding,
threatening. They are red in the [music]
face. You sit there perfectly still. You
look them in the eye. You say nothing.
In that moment, you have won. Their
noise is crashing against your silence
like waves against a [music] cliff. They
are exhausting themselves. You are
gathering data. You are watching their
pupils dilate. [music] You are hearing
the crack in their voice. You are not
reacting. You are analyzing. Why is he
shouting? [music] He is afraid. What is
he afraid of? Losing the deal.
Therefore, I have the leverage. This
detachment allows you to use emotions as
tools [music]
rather than being used by them. You can
perform anger if it serves a strategic
purpose. [music] You can slam your fist
on the table to make a point, but your
heart rate hasn't [music] changed. That
is the difference between a tantrum and
a tactic. Machaveli suggests that it is
better to be feared [music] than loved
if you cannot be both. Why? Because love
is volatile. >> [music]
>> [music]
>> People fall in and out of love based on
their own whims. Love is a bond of
obligation which [music] men being
wretched creatures break whenever it
suits them. But fear, fear is maintained
by a dread [music] of punishment which
never fails. This sounds harsh, but look
at reality. [music]
The boss who tries to be everyone's best
friend gets walked all over. He is loved
maybe, but he is not respected. [music]
When the layoffs come, he is ignored.
The boss who is fair but strict, who
sets boundaries, who people know will
fire them if [music] they steal or slack
off, he is respected. He is perhaps a
little feared. And because of that,
[music] the ship stays afloat. You don't
need to be a tyrant. You just need to be
capable of consequences. If people know
you have teeth, [music] you rarely have
to bite. The threat is enough. But if
you are toothless, if you are purely
emotional, soft, [music] and reactive,
you will be chewed up. Practice the
pause. When something happens that
[music] triggers you, insert a 5-second
gap before you respond. [music] In that
gap, the prince awakes. In that gap, you
choose [music] the response that
benefits your long-term goal, not the
response that satisfies your immediate
urge. [music] Conquer yourself, and you
can conquer the world. Lesson five, the
utility of morality. We need to discuss
[music] morality. We are raised to
believe that morality is absolute. Good
is good, bad is bad. Machaveli
introduces a terrifying [music] concept.
Morality is relative to the outcome. He
judges a leader not by his intentions
but [music] by his results. If a ruler
is good and kind and refuses to go to
war, but his hesitation allows
barbarians to invade and slaughter his
entire population, [music] was he truly
good? His virtue led to a genocide. If a
ruler is cruel [music] and executes a
few traitors, but that act secures peace
and stability for millions for a
generation, was he bad? [music] His
cruelty created life. This is the burden
of command. You must be willing to do
the necessary evil to secure the greater
[music] good. This is where people
struggle. They want to keep their hands
clean. The prince knows his hands will
never be clean. In your life, this
translates to making the hard decisions
that nice people avoid. [music]
It means cutting off a toxic family
member to save your own mental health.
The nice thing to do is to [music] keep
suffering. The Machavelian thing to do
is to amputate the gangrinous limb to
[music] save the body. It means firing
the employee who has a family but is
destroying the company culture. It means
breaking up with someone you [music]
care about because their path does not
lead where you are going. These actions
feel mean. They feel cold, but they are
necessary. [music] Hesitation is the
thief of destiny. When you know what
must be done, do it immediately. Do not
agonize. Do not wallow in guilt. [music]
Guilt is a mechanism of social control.
It is society's voice in your head
telling you to conform. The prince
listens to a higher law, effectiveness,
survival, growth. Does this mean you go
around hurting people for fun? [music]
No. That is sadism. And sadism is
inefficient. It creates unnecessary
enemies. Machaveli warns against [music]
being hated. Being feared is good. Being
hated is dangerous. You avoid being
hated by keeping your hands off people's
[music] property and their women. You
don't take what isn't yours without
cause. You don't act capriciously. Your
cruelty must always have a reason. It
must be [music] logical. If you punish
someone, explain why. You violated the
code. [music]
This is the consequence. People can
accept harsh justice. They cannot accept
random violence. Be [music] predictable
in your standards, but unpredictable in
your strategy. View morality not as a
set of chains, [music] but as a compass.
Sometimes the compass points north,
sometimes south. You go where the
survival of your kingdom demands. If you
cling to a rigid code of being a nice
person, [music] you are bringing a rule
book to a knife fight. The other guy
doesn't care about your rules. He cares
about winning and history is written by
the winners. Lesson six, the power of
absence. Value is driven by scarcity.
The more there is of something, the less
it is worth. This applies to gold. This
applies to diamonds. And it applies to
you. [music] The mistake most people
make is they are too available. They are
always there. They answer the phone on
the first ring. [music] They say yes to
every invitation. They pour their energy
out like water from a broken pipe.
[music] And because they are always
available, they are taken for granted.
Familiarity breeds contempt. This is a
law of human nature. If you want to be
treated like a prince, [music] you must
learn the art of withdrawal. You must
learn to starve the world of your
presence. When you are always in the
room, people stop looking at you. You
become furniture. [music] But when you
leave, the dynamic changes. Where did he
go? What is he doing? Is he angry? Is he
busy? Your absence creates space for
their imagination. And their imagination
will paint [music] a picture of you that
is far more impressive than the reality.
They will project power onto your
silence. [music] Use this consciously.
In a negotiation, be ready to walk away.
[music] The person who is willing to
walk away holds all the power. The
person who needs the deal has already
lost. In a relationship, maintain your
own life, your own hobbies, your own
world. Do not merge completely. Keep a
part of yourself hidden, a garden that
is walled off. This mystery keeps desire
alive. In conversation, stop
overexlaining. Weak people talk to fill
the silence because silence makes them
anxious. They feel they need to justify
their existence. The prince [music]
speaks only when necessary. He answers
the question with a few words and
[music] then he stops. He waits. He lets
the silence hang in the air. He lets the
other person feel the weight of it.
[music] Usually the other person will
start babbling, revealing their
insecurities, their true intentions,
their cards. You [music] collect this
information, you say nothing. This
economy of words projects [music]
immense confidence. It says, "I do not
need your validation. I [music] am
comfortable in the void. Be a rare coin.
Do not be the penny found on the
sidewalk. [music] Make people work for
your attention. Make them earn your
time. When you give it, it is a reward.
When [music] you withdraw it, it is a
punishment. You become the sun. When you
shine, they feel warm. When you go
behind a cloud, they feel [music] the
chill. They will chase the warmth. They
will addict themselves to your approval.
But you can only have this power if you
are willing to step back. [music]
If you are willing to be alone. Most
people cannot handle the solitude. [music]
[music]
They need the constant feedback loop of
the crowd. The prince is comfortable in
the dark. Lesson seven, the architect.
We arrive at the final lesson. [music]
Why? Why go through all this trouble?
Why wear the mask? Why calculate? Why
detach? [music] Is it just for money,
for fame, for control? Those are side
effects. [music] The true goal of the
Machavevelian is autonomy. Total
absolute freedom. [music] If you do not
rule your own mind, society will rule it
for you. If you do [music] not create
your own values, you will be enslaved by
the values of the herd. If you do not
design your own life, [music] you will
be assigned a role in someone else's
script and the role they assign you will
be [music] background character number
43. You will be the worker, be the
consumer, the voter, [music] the cog.
Machaveli wrote for princes. He wrote
for the men who refuse to be cogs. He
wrote for the architects. [music] You
are building a kingdom. It might be a
business. It might be a body of work. It
[music] might be a family. It might just
be the kingdom of your own mind, but it
is yours. And [music] to protect it, you
need walls. You need weapons. You need
strategy. Thinking like a prince is not
about oppressing others. It [music] is
about preventing others from oppressing
you. It is about creating a fortress so
strong that you can live by your own
rules. Look [music] at the people who
claim to be free, but are slaves to
their impulses, slaves [music] to debt,
slaves to the opinions of strangers on
social media. They are not free. They
are driftwood [music] floating in the
ocean. The prince is the ship. He has an
engine. He has a rudder. He cuts through
the waves. This path requires you to
accept full responsibility. You can no
longer blame your parents. You can no
longer blame the economy. [music] You
can no longer blame your nature.
Machaveli says that fortune, luck,
controls half our actions, [music] but
she leaves the other half to be governed
by us. A flood may destroy a village.
[music] That is fortune. But the prince
builds dams and dikes before the flood
comes. [music] That is virtue. That is
strategy. Stop complaining about the
[music] rain. Build the dam. This is the
ultimate empowerment. It is the
realization that you are not a victim of
reality. You are [music] a co-creator of
it. You can bend the world. It is heavy.
Yes, [music] it resists. Yes. But with
the right lever, with the right pressure
applied at the right point, it moves,
but you [music] must be patient. The
prince plays the long game. The fool
wants the reward today. The prince
plants the tree that will bear fruit in
10 years. [music] He endures the
boredom. He endures the silence. He
endures the misunderstanding of the
crowd because he sees the summit. And he
knows that the view from the top is
worth [music] the climb through the mud.
So you have the keys. You know now that
the [music] mask is necessary. You know
that emotions are data, not directives.
You know that morality is a tool, not a
chain. [music] You know that silence is
louder than noise. You know that you
must be both the lion and [music] the
fox. The veil has been lifted. You can
look at the news, look at [music] your
boss, look at your relationships, and
see the machinery working underneath. It
is a profound power, but it is also a
burden. The crown [music] is heavy. The
air at the top is thin. Most people
climb a little way up, feel the chill,
and run back down to [music] the warmth
of the herd. They choose the blue pill.
They choose the illusion. They [music]
choose to be happy sheep rather than
lonely wolves. And that is fine. The
world needs sheep. [music]
But I don't think that is you. I think
you are still here listening to this
voice because [music] you feel something
else. You feel the hunger. You feel the
potential for something greater. You are
willing to carry the [music] weight. Now
you must ask yourself, what will you
build with this power? [music]
Will you become a tyrant consumed by
your own paranoia? Or will you become a
true prince, a creator of order, a
protector [music] of your own, a master
of your fate? The tools are in your
hands. [music] The rest is will. If this
opened your eyes, understand this is
only what I can show publicly. [music]
There are videos I cannot upload for
everyone. There are aspects of dark
psychology that I simply [music] cannot
discuss on YouTube without being
censored, demonetized, or buried.
[music] The algorithm suppresses the
most powerful information. It protects
the herd from the wolves. But you are
not the herd. Those advanced strategies
exist behind the join button. If you are
still here listening to the very end,
you are not like the [music] others. You
have the attention span of a predator.
Subscribe if you haven't. But if you
want what is hidden, click the join
button [music] and step into the
architect level. You will unlock
exclusive uncensored videos that dive
into the deepest parts of manipulation,
[music] power dynamics, and shadow work.
Most won't. They will leave a comment
and move on to a cat video. [music]
That's the point. Power is for the few.
Are you one of them? Join [music] us. We
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