link in the show notes or just go to davidusplan.com.
davidusplan.com.
There you're going to be able to
schedule a complimentary strategy
session with my team. They're going to
walk you through the exact process that
I use to grow my business from zero to
over $40 million in revenue. And on that
call, they're going to map out how you
can apply this framework to generate
high-paying clients in your business
fast. Now, we've got a very limited
number of spots available on the
calendar. So, if you're serious, jump on
it now. Click on that link, complete the
brief application survey, and get your
call scheduled. And now, let's get back
to your regularly scheduled episode. So,
this brings us to secret number two.
With just one simple scalable client
acquisition system, you can consistently
enroll $5,000 to $50,000 clients in a
single afternoon without any funnels,
ads, social media, or tech. Now, that
system is presentations. The terrain is
offline. The system is presentations.
And again, if you've been a part of my
community, you're like, "But Dave, you
run webinars. You run online
challenges." Yes, I do that. Now, this
is all dependent on where you are in
your stage of growth. But the system
itself is presentations whether it's
offline or online. One presentation that
you can deliver offline or online
wherever your ideal clients are already
gathering. One presentation that
delivers massive value to your audience.
One presentation that gives you an
opportunity to share your story and
connect with people. This is the number
one thing that I hear from people in our
community and who follow the show is
like, "Man, I love your story. I relate
to you so much." But if you really look
at what this show is, every episode is a
presentation. a presentation that helps
you shift your beliefs and a
presentation that helps you move forward
in some area of your life. And when
you're able to do that, it naturally
creates demand for your services. Now,
when you're doing this offline and
giving presentations, there's no tech,
there's no ad budget, there's no social
media posting, there's no 37step
funnels, no chasing, no convincing.
That's why I believe that most
entrepreneurs should first dominate the
offline game before moving online
because all you need is one presentation
that does all of your marketing and
sales for you in 45 to 90 minutes. And
by the way, it works online and offline
because now all of your focus and energy
is on just one strategy, presentations.
You're not constantly changing ads or
tweaking campaigns. You don't have to
worry about algorithms changing. There
is no algorithm in the offline world.
There's no increase in competition or ad
spend over there called in the real
world. It's efficient with your time.
It's highly predictable. It's fun. And
it leverages what you're good at, which
is teaching. And here's the really
powerful part. You only have to build a
presentation once. So I have one
presentation. That same presentation
made me over 1 million in less than two
years in my first two years of business.
That same presentation has made me $12
million over the last six years. One presentation.
presentation.
And it's not just me. I had this client
Maryanne. Maryanne was a life coach. Her
husband got sick. She had to step away
from life coaching to work with him. But
she was very early stage. And she was
going to go build a funnel. She saw one
of my presentations. We ended up having
a conversation with her. She enrolled in
one of my programs and over the course
of a couple of months, we helped her
dial in her business foundations, her
ideal client, her messaging, her offer.
We taught her some simple enrollment
skills and we built a presentation and
showed her how to go out and win
presentation opportunities. So, she goes
to an event, she speaks for 15 minutes.
And within that first day, she enrolls
four clients at $3,500.
$14,000 in new client revenue the first
day. I remember this was back in the day
where my clients had my phone number and
she text messaged me. She's like, "I
don't know what to do. Like, I just
enrolled four clients. What if I can't
serve all these people?" And I was like,
"Well, look, slow your roll. You're
going to have plenty of time because
we've eliminated most of what you were
doing in terms of sales and marketing
and you're just focused on this. Why
don't you increase your prices to
$5,500?" She did. She enrolled two more
clients in that same weekend. Almost
$20,000 in revenue. Then she went out
and gave the presentation four more
times over the next two months.
generated over $90,000 in revenue. But
she was super early on, very new, had
never given a presentation. But the
strategy worked because she was doing
what she was passionate about and she
had a simple structure to implement it.
Now, here's something interesting that I
realized. If you look at what all the
gurus are selling you and all of those
ads that come through your news feed
versus how they're selling it to you,
you'll notice something. They're all
selling different things. how to grow
your business with funnels, content
marketing, summits, courses, podcasts,
using AI. But if you pay attention to
how they're selling it to you, they're
all using the same thing. They're using presentations.
presentations.
Those ads are mini presentations. That
webinar or sales page they drive you to
is a presentation. Everything literally
is a presentation. When I speak to small
groups or big groups, right, and I speak
from stages, that's a presentation. When
I do an episode like this, it's really a
a 30 minute 20 minute presentation. When
I run a five-day online challenge, it's
five days of presentations. When I wrote
my book, it was a 240 page presentation.
I run my annual event once a year, the
Powerful Living Experience, I'm giving
presentations for three days straight.
And you know what? Those presentations
at my last event converted into almost
$4 million in revenue. Every single
marketing strategy I have is a
presentation. And again, whether it's
online or offline or big groups or small
groups to your own community or network
or someone else's, literally
presentations are the simplest,
smartest, and fastest way to grow your
business. Now, this brings us to secret
number three, and this is where most
entrepreneurs are shooting themselves in
the foot. How to leverage AI the right
way. Look, right now, I'm using AI for
pretty much everything I do every single
day. From workshopping business ideas to
figuring out messaging to helping me
with my health to figuring out what type
of weeds are in my lawn and developing a
lawn protocol that's good for pets and
good for kids to get rid of the weeds. I
use it for everything. What used to take
hours of brainstorming and tweaking now
takes minutes. But here's what I see
most entrepreneurs doing wrong with AI.
They're using it to create content that
no one's seeing instead of revenue.
They're making pretty Instagram
carousels instead of money. They're
doing endless niching and messaging
experiments with chat GPT. But if you
don't understand marketing yourself, you
can't really evaluate what AI gives you
and whether it's good or not. It's what
I call the slot machine phenomenon. So
people are logging into Chat GPT,
pulling the lever like a slot machine.
Chat GPT gives you a response, but do
you know what to do with the response or
do you just pull the lever again and
again without making any real progress?
Come on, raise your hand if that's you.
I've done it, too. But way too many
entrepreneurs are just using it to
procrastinate and stay in an endless
cycle of ideiation. It's like digital
marijuana. You take a hit of chat GPT.
You have a bunch of ideas, but you do
nothing. Right? And here's the bigger
problem. A lot of entrepreneurs are
actually building a relationship with
chat GPT rather than building
relationships with real people in the
real world. They're using AI to write
cold outreach emails to strangers
instead of doing what actually works.
Like you know how I generated my first
million dollars? All of them came from
warm relationships. Every single client
getting out there, meeting people,
building relationships. Those people
introduced me to other people. Through
that, I was offered speaking
opportunities. Through that, over time,
I established myself as an authority
even when nobody knew who I was. So most
entrepreneurs are using AI online,
avoiding the real world, shouting into a
void of people who have never heard of
them and who have no attention to give.
But again, offline is so much easier.
Conversations are easy. Attention is
abundant. Costs are low. I know that we
were all socially distanced during
COVID, but like it's over, baby. And
that if you really want to grow a high
impact business, you got to get out
there in the real world with a strategy
that works using AI as a tool. So, you
use AI to nail your business
foundations, to nail your ideal client,
your messaging, your offer, your
enrollment scripts. It can help with
that. Use AI to create the high
converting presentation that I'm talking
about based on a proven structure. Use
AI to create your outreach strategy, to
find speaking opportunities, to build
your speaker kit, to create an amazing
bio, maybe even craft some outreach
emails that compel people to want you to
come speak to their audience. But it's a
tool. It's not the strategy itself. and
my team spent two years training our AI.
We've got over a thousand hours of my
own curriculum. We woven some of Russell
Brunson's teachings, Alex Herozy's
teachings, frameworks from dozens of
other experts, all road tested and
proven. So when we need new messaging or
want to create a new presentation like
this one or this episode, it condenses
hundreds of hours into a day's worth of
work. So this episode is a presentation.
And in the past, it would have taken me
days to ideulate it, outline it, get
comfortable with it, maybe even do a dry
run and practice it so I could deliver
it powerfully to you. Today, it takes
minutes. So, this brings us to the
fourth and final secret, and this might
be the most important one. It's about
alignment with your mindset and making
sure you eliminate the limiting beliefs
that are preventing you from the next
level you want in your business. Because
your beliefs and who you're being is
creating your reality. So every single
thought you have, every belief you hold
is actually creating the dynamics of the
experiences of your life, whether it's
in your health or your relationships,
your bank account or your business. And
all of us have beliefs that are
limiting. One of the reasons why I love entrepreneurship
entrepreneurship
is because it creates such a mirror for
who you are and what you need to heal.
Entrepreneurship is a spiritual game.
It's going to bring up all your limiting
beliefs. It's going to bring up all your
resistance, your self-doubt, your
frustrations, your overwhelm. You know,
maybe you believe money is hard to make.
Maybe you believe there's not enough
time. Maybe you believe people won't
care about your message. I think it was
Henry Ford who said, 'The man who thinks
he can and the man who thinks he can't
are right. Both Buddha and Gandhi said
the same thing. Basically, a man is but
a product of his thoughts, what he
thinks he becomes. So, if you hold these
limiting beliefs, you're going to
materialize that into your experience in
your business, and it's going to be
reflected back to you. The measure of
your business right now is the measure
of your mindset. You're getting exactly
what you deserve based on what it is
that you think. And so these limiting
beliefs are also going to show up in the
way we compare ourselves to others when
we hang out in indecision or we
procrastinate or self-sabotage or
feeling like we're not worthy, right?
What we would call imposttor syndrome.
And I get it. Like look, at every stage
of my growth, I've dealt with fear and
feeling like I wasn't enough, feeling
like I wasn't ready for the next level.
But here's what I've learned. You can
develop a mindset that allows you to
experience the natural ups and downs and
challenges of your business without
moving into stress and anxiety and
suffering. Your brain is a goal
achieving machine. And the problem is
that most business strategies don't take
into consideration this root cause
concept, which is you're creating your
own reality in your business down to the
very finest detail. So you can go learn
course creation or you can hire a
messaging agency or you can join a
program to learn how to do masterminds.
And when it doesn't work, you get
frustrated and you start to wonder if
maybe this isn't right for you. But I'm
telling you, it's not that it's not
right for you. The vision you have is
real. It is your dream. It is waiting
for you. It's just understanding that
there's a structure for building your
dream. Because business challenges are
never really about strategy. They're
reflections of belief systems that are
misaligned with what's really true. And
we teach all kinds of frameworks.
There's so many episodes on this channel
to support you in actually changing your
brain and changing the way that you
think. I wrote a whole book about it
called A Changed Mind. And it makes
sense, right? Because when you align
yourself with the outcomes that you
desire, everything else becomes easier.
Your brain is a goal achieving machine.
So here's where we're at. While everyone
else is fighting for attention online,
you now know you can quietly walk into a
room, own your expertise, tell your
story, and walk out with clients. The
question isn't whether presentation
should be part of your business. The
real question is how much money,
opportunity, and impact are you leaving
on the table by not having one? Because
the truth is, your clients are already
out there. They're already gathering in
rooms both offline and virtual. They're
looking for someone like you. But if
it's not you showing up in front of
them, they're going to choose to work
with someone else, not because that
person's better, not because they have
more experience, but because they know
how to talk about what they do in a way
that makes people listen. So, you have a
choice right now. You can leave this
episode thinking, "Great, I should
figure out a presentation and start
doing more speaking, but let's be
honest. How long has that already been
on your mind and become part of the
maybe I'll get around to it later list,
right? Or maybe you're not quite sure
where to start." You can decide right
now that it's time to stop
overcomplicating the growth of your
business. You can commit to implementing
these four secrets. communicating your
value in the right arena through the
right vehicle with the right tools while
operating from the right mindset. So, if
that is you, we're actually doing
something really cool. My team has
opened up some spots on their calendars
to have a few conversations with
entrepreneurs just like you who might be
ready to get to the next level. These
calls are free. On the call, we're going
to understand where you are right now,
where you want to go, and talk about how
you can close the gap. Now, this is for
anyone who is committed to starting or
you're already in business. You're
looking to grow or scale your business
right now. Not just some idea in the
future, but you're like, "Dave, I'm in
the entrepreneurial game and I want some
support." On the call, we're going to
build out a game plan for you. And if we
think we can help you, then we'll talk
about what that looks like. It's no hard
sell, just an opportunity to help you
get more clarity and get the help that
you're going to need in order to break
through to the next level. So, if that's
you, we put a link in the show notes.
You can click on that or you can go to davidbusinesspl.com.
davidbusinesspl.com.
We're going to ask you to complete a
very short questionnaire. It just helps
us understand a little bit more about
you before we get on a call. And then
you'll go to a calendar page where you
can find a time that works for you and
schedule the call. Because when you get
these four secrets working together,
literally everything changes. Your
business becomes a reflection of who you
really are. You're no longer hustling
and grinding. You're leading and serving
and can consistently grow and scale. And
that's when the magic happens. So the
vision you have for your business and
your life, it's not just a dream. I
believe it's your assignment. And these
four secrets are how you fulfill it.
Again, if you want some support or at
least to talk to an expert that can
identify what you're missing and what
you need to close the gap, click on the
link in the show notes or go to davidbusplan.com.
davidbusplan.com.
And I really hope you love this episode.
This is a snapshot of everything that
I've learned in business over the last
decade. If you love this episode, do me
a favor. Leave a comment, subscribe, hit
that bell icon if you're following along
on YouTube. Leave me a rating and review
on the audio platforms. And most
importantly, if you love this episode,
share it with somebody else who needs to
hear it. Hey, I hope to see you on one
of these calls. It's a limited time
opportunity. Either way, I love you very
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