and for that matter what we permit to go into our minds I'm distressed many times
into our minds I'm distressed many times when we have Educators on occasion some
when we have Educators on occasion some of them who will say you know get an
of them who will say you know get an education it's important you know what
education it's important you know what you put in a kid's mind is vital then on
you put in a kid's mind is vital then on the other hand they will say but don't
the other hand they will say but don't worry about censorship because after all
worry about censorship because after all what possible harm could come from the
what possible harm could come from the things you put into their minds now
things you put into their minds now folks that really it doesn't make any
folks that really it doesn't make any sense at all now I want to Simply say as
sense at all now I want to Simply say as we go through this again I'm not going
we go through this again I'm not going to tell you it's easy because I don't
to tell you it's easy because I don't think life is I think life's tough oh
think life is I think life's tough oh but it's so much fun it's so exciting
but it's so much fun it's so exciting it's so rewarding and you can prepare in
it's so rewarding and you can prepare in advance for the difficulties you're
advance for the difficulties you're going to encounter you see you lay aside
going to encounter you see you lay aside uh money for the rainy day you can build
uh money for the rainy day you can build up an attitude reserve for those rainy
up an attitude reserve for those rainy days which happens in many of our Lives
days which happens in many of our Lives you prepare in advance I happen to be a
you prepare in advance I happen to be a man of the fight ring I've studied the
man of the fight ring I've studied the life story of all the heavyweight
life story of all the heavyweight champions from John El Sullivan up
champions from John El Sullivan up through Joe Lewis I lost a little
through Joe Lewis I lost a little interest at that point but jean tunny
interest at that point but jean tunny was one of my favorites Jean tunny was a
was one of my favorites Jean tunny was a scientific boxer when he was scheduled
scientific boxer when he was scheduled to meet uh Jack Dempsey for the title
to meet uh Jack Dempsey for the title most people didn't think he had a chance
most people didn't think he had a chance but jean tunny prepared for the fight by
but jean tunny prepared for the fight by running backwards now does that mean
running backwards now does that mean that he was afraid of Dempsey no it
that he was afraid of Dempsey no it simply meant that he knew when he got in
simply meant that he knew when he got in the ring with Dempsey he might well get
the ring with Dempsey he might well get clobbered and when Dempsey hit you you
clobbered and when Dempsey hit you you were hurt and so he conditioned himself
were hurt and so he conditioned himself in spine sessions and in training
in spine sessions and in training sessions and jogging go backwards
sessions and jogging go backwards backward backwards and when he was hit
backward backwards and when he was hit then he would automatically do that well
then he would automatically do that well you remember the famous Long Count when
you remember the famous Long Count when he was knocked down and they started to
he was knocked down and they started to count Tony himself says that he was in
count Tony himself says that he was in complete control of his faculties and he
complete control of his faculties and he started to get up but then he remembered
started to get up but then he remembered all of the training you see every
all of the training you see every fighter who has ever been in the ring
fighter who has ever been in the ring when he's hurt really thinks he's all
when he's hurt really thinks he's all right and so Tony wisely stayed down and
right and so Tony wisely stayed down and he went on and a lot of people don't
he went on and a lot of people don't realize this but he knocked Jack Dempsey
realize this but he knocked Jack Dempsey down in the next round went on to defend
down in the next round went on to defend his title successfully for the
his title successfully for the championship he had prepared in advance
championship he had prepared in advance you see you are going to encounter some
you see you are going to encounter some difficulties and what I want to do is
difficulties and what I want to do is simply to give you a formula so that you
simply to give you a formula so that you can literally be ready for the negatives
can literally be ready for the negatives of life and be prepared to accept all of
of life and be prepared to accept all of the good things in life which are in
the good things in life which are in fact going to come your way now there
fact going to come your way now there are several steps to it the first step
are several steps to it the first step which you need to follow in this formula
which you need to follow in this formula is you need to reverse the way you get
is you need to reverse the way you get up now I don't mean that you get out of
up now I don't mean that you get out of bed backwards but I simply mean that you
bed backwards but I simply mean that you reverse the way you get up you know how
reverse the way you get up you know how a lot of people get up you know the
a lot of people get up you know the opportunity clock sounds off you know
opportunity clock sounds off you know and you reach over and you and maybe you
and you reach over and you and maybe you you finally find it and you shut it off
you finally find it and you shut it off and you slap your face a time or two and
and you slap your face a time or two and you say oh hone is it time to get up and
you say oh hone is it time to get up and go to work again you know a lot of
go to work again you know a lot of people start every day that way but in
people start every day that way but in the future you're not going to start
the future you're not going to start that way you have made a commitment to
that way you have made a commitment to yourself to take certain steps and so
yourself to take certain steps and so when that opportunity clock sounds off
when that opportunity clock sounds off tomorrow morning you're going to reach
tomorrow morning you're going to reach over and you're going to shut it off now
over and you're going to shut it off now I think that's important you know and
I think that's important you know and then you're going to sit straight up in
then you're going to sit straight up in bed and you're going to slap your hands
bed and you're going to slap your hands and you're going to say oh boy it's a
and you're going to say oh boy it's a great day to get out there and get them
great day to get out there and get them now I want you to get the scene here you
now I want you to get the scene here you are and you're sitting on the side of
are and you're sitting on the side of your bed your hair is down in your eyes
your bed your hair is down in your eyes you're slapping your hands if they hit
you're slapping your hands if they hit and you're acting like an eight-year-old
and you're acting like an eight-year-old child and you're saying oh boy it's a
child and you're saying oh boy it's a good day to get up and get them now let
good day to get up and get them now let me tell you something if you live to be
me tell you something if you live to be a thousand you'll never tell a bigger
a thousand you'll never tell a bigger one than that
one but two things first of all you are up and that is where you wanted to be
up and that is where you wanted to be when you set that opportunity clock to
when you set that opportunity clock to sound off the next morning number two
sound off the next morning number two you are starting to take control of the
you are starting to take control of the day instead of letting the day take
day instead of letting the day take control of you then there's a third
control of you then there's a third thought you see you did not decide to
thought you see you did not decide to get up when you set that opportunity
get up when you set that opportunity clock the night before what you do is
clock the night before what you do is you decide when you set the clock I am
you decide when you set the clock I am going to get up now what you're going to
going to get up now what you're going to do is decide how I'm going to get up at
do is decide how I'm going to get up at the sound of the clock you can either
the sound of the clock you can either get up negatively or you can get up
get up negatively or you can get up positively the way I'm talking about now
positively the way I'm talking about now is a very positive way to get up now I
is a very positive way to get up now I don't recommend you do this for a
don't recommend you do this for a lifetime but I will say that if you'll
lifetime but I will say that if you'll do it for 21 days you will begin to
do it for 21 days you will begin to experience some rather exciting things
experience some rather exciting things which will be happening in your life and
which will be happening in your life and I want also say that you are digging
I want also say that you are digging just an awful lot deeper than you
just an awful lot deeper than you realize you see when you sew an action
realize you see when you sew an action you reap a habit when you sow a habit
you reap a habit when you sow a habit you reap a character and when you sow a
you reap a character and when you sow a character ladies and gentlemen you reap
character ladies and gentlemen you reap a destiny William James the father of
a destiny William James the father of American psychology long ago said that
American psychology long ago said that if you really want to change in your
if you really want to change in your life you got to do it
life you got to do it flamboyantly and you got to do it
flamboyantly and you got to do it immediately and this idea of getting up
immediately and this idea of getting up in the morning is the greatest
in the morning is the greatest procrastination killer you have ever
procrastination killer you have ever seen But the exciting thing is if you
seen But the exciting thing is if you understand anything at all about human
understand anything at all about human nature and about habits is this every
nature and about habits is this every destructive habit known to man
destructive habit known to man regardless of what that habit might be
regardless of what that habit might be whether it's obesity profanity
whether it's obesity profanity promiscuity alcoholism drugs or whatever
promiscuity alcoholism drugs or whatever if the Habit is a destructive one it
if the Habit is a destructive one it starts very slowly and very gradually
starts very slowly and very gradually and before you realize you've got the
and before you realize you've got the Habit The Habit has got you my good
Habit The Habit has got you my good friend Dr farest ten at UCLA who in my
friend Dr farest ten at UCLA who in my mind is the number one drug Authority in
mind is the number one drug Authority in this country for example has said that
this country for example has said that when we solve the smoking problem we
when we solve the smoking problem we will eliminate the drug problem and he
will eliminate the drug problem and he says that because you see 95 plus perc
says that because you see 95 plus perc of the kids who smoke pot started with
of the kids who smoke pot started with cigarettes and 99% of those people who
cigarettes and 99% of those people who go in into heroin and into cocaine
go in into heroin and into cocaine smoked pot along the way so he says that
smoked pot along the way so he says that if you eliminate the cigarettes you
if you eliminate the cigarettes you eliminate the drug problem well what I'm
eliminate the drug problem well what I'm talking about there is a very similar
talking about there is a very similar thing your destructive habits start
thing your destructive habits start slowly but your good habits are the
slowly but your good habits are the opposite if it's a good habit you got to
opposite if it's a good habit you got to grab on to it and hang on to it for dear
grab on to it and hang on to it for dear life whether it's tithing or being nice
life whether it's tithing or being nice to people or getting up in the morning
to people or getting up in the morning if you've had the other habit ingrained
if you've had the other habit ingrained otherwise you need to grab it and you
otherwise you need to grab it and you need to grab it very firmly and
need to grab it very firmly and vigorously now let me also say uh that
vigorously now let me also say uh that if you've got a fulllength mirror in
if you've got a fulllength mirror in front of you then this one has a double
front of you then this one has a double benefit because there you are looking in
benefit because there you are looking in the mirror at such a ridiculous sight as
the mirror at such a ridiculous sight as you'll ever see and you can't look in
you'll ever see and you can't look in that mirror at yourself with your hair
that mirror at yourself with your hair all down in your eyes acting like an
all down in your eyes acting like an eight-year-old and keep a straight face
eight-year-old and keep a straight face to save your life now if you're married
to save your life now if you're married you and your mate both do it now you've
you and your mate both do it now you've got a double comedy In Living Color and
got a double comedy In Living Color and I'll tell you it really will do some
I'll tell you it really will do some things for you so as you look at this uh
things for you so as you look at this uh idea of getting started that way when
idea of getting started that way when you go in for breakfast of that morning
you go in for breakfast of that morning then what you need to do uh you know
then what you need to do uh you know regardless of what the mate might have
regardless of what the mate might have prepared for you you need to smile and
prepared for you you need to smile and simply say honey do you mean to tell me
simply say honey do you mean to tell me that we had bacon and eggs and grits for
that we had bacon and eggs and grits for breakfast this morning that's what I was
breakfast this morning that's what I was hoping you'd have even if you've had
hoping you'd have even if you've had that breakfast for
that breakfast for 287 consecutive days then you need to do
287 consecutive days then you need to do that yes when you seow that action you
that yes when you seow that action you begin to do an awful lot of things you
begin to do an awful lot of things you put the good stuff in as Diane Morgan
put the good stuff in as Diane Morgan Sayang earlier and you get the good
Sayang earlier and you get the good stuff out now step number two if you're
stuff out now step number two if you're going to build that winning attitude
going to build that winning attitude with this formula is you need to
with this formula is you need to establish some symbols in life a long
establish some symbols in life a long time ago John shed a great sales manager
time ago John shed a great sales manager said we don't need to be told but we do
said we don't need to be told but we do need to be reminded and so with this in
need to be reminded and so with this in mind on every cor it seems to me in
mind on every cor it seems to me in every city in America they have some
every city in America they have some signals now some people call them red
signals now some people call them red lights some call them stop lights some
lights some call them stop lights some call them traffic lights but ladies and
call them traffic lights but ladies and gentlemen you and I know what they are
gentlemen you and I know what they are they are go lights and they're put there
they are go lights and they're put there for the express purpose of making
for the express purpose of making traffic go and if you don't believe that
traffic go and if you don't believe that you just watch H what happens when one
you just watch H what happens when one of them is cut off you know traffic
of them is cut off you know traffic backs up for Block around not because
backs up for Block around not because the uh stop light is off but because the
the uh stop light is off but because the go light is off then why do people call
go light is off then why do people call them stop lights red lights and traffic
them stop lights red lights and traffic lights it's because there are snop a
lights it's because there are snop a snop s ni i o p a person who is
snop s ni i o p a person who is susceptible to the negative influence of
susceptible to the negative influence of other people now here's what you got to
other people now here's what you got to keep in mind 27 hours every year the
keep in mind 27 hours every year the average American sits there in front of
average American sits there in front of the go lights waiting on the right color
the go lights waiting on the right color now I know none of you folks in this
now I know none of you folks in this fine would do a thing like this or even
fine would do a thing like this or even those of you who are watching this film
those of you who are watching this film later on would do it but have you ever
later on would do it but have you ever pulled up to one of the GOL lights you
pulled up to one of the GOL lights you know and you're sitting there waiting
know and you're sitting there waiting and you're going to you know as I say
and you're going to you know as I say spend 27 hours a year doing that but you
spend 27 hours a year doing that but you noticed out of the side of your eyes
noticed out of the side of your eyes there's some dude sitting over there and
there's some dude sitting over there and he's too waiting on the go light but
he's too waiting on the go light but he's got a good firm grip on that
he's got a good firm grip on that steering wheel I mean he doesn't want
steering wheel I mean he doesn't want that car to go anywhere and then you
that car to go anywhere and then you notice he's got his mouth all fixed in
notice he's got his mouth all fixed in case he has to talk to that thing and
case he has to talk to that thing and then you watch him he's got his foot on
then you watch him he's got his foot on his accelerator he's racing the engine
his accelerator he's racing the engine to change the color of the
light now folks if you think it's juvenile to get up in the morning and
juvenile to get up in the morning and slap your hands and say oh boy it's a
slap your hands and say oh boy it's a great day to get up and get at them what
great day to get up and get at them what do you think it is to race the motor to
do you think it is to race the motor to change the color of the light now I got
change the color of the light now I got news that's just not going to work for
news that's just not going to work for you here's what you're going to do from
you here's what you're going to do from here on in every time you pull up in
here on in every time you pull up in front of one of those go lights you're
front of one of those go lights you're going to sit there and you're going to
going to sit there and you're going to visualize it as being your own with your
visualize it as being your own with your name on it it's put there for me so I
name on it it's put there for me so I can go more smoothly more safely and
can go more smoothly more safely and more quickly to my destination and uh
more quickly to my destination and uh you know when you're talking to people
you know when you're talking to people about directions how do you go from one
about directions how do you go from one side of town to another you're going to
side of town to another you're going to say to them you go down to the first go
say to them you go down to the first go light and you turn left and I'll tell
light and you turn left and I'll tell you what I'll bet you I'll bet you can't
you what I'll bet you I'll bet you can't say go light with a straight face to
say go light with a straight face to save your life and the minute you say go
save your life and the minute you say go light you're going to be brought right
light you're going to be brought right back to this film presentation and it's
back to this film presentation and it's going to remind you about a whole lot of
going to remind you about a whole lot of things and that's what it's all about as
things and that's what it's all about as I said earlier you don't need to be told
I said earlier you don't need to be told you do need to be reminded have a close
you do need to be reminded have a close friend named Bernie luk he's really more
friend named Bernie luk he's really more like a brother lives up in Winnipeg
like a brother lives up in Winnipeg Canada most positive man I've ever seen
Canada most positive man I've ever seen in my life Bernie is so positive he's
in my life Bernie is so positive he's never once had a cold occasionally he
never once had a cold occasionally he does have a
does have a warm he's so positive he never even
warm he's so positive he never even talks about the weak end he calls it the
talks about the weak end he calls it the strong end and you might you know you
strong end and you might you know you might think to yourself now Ziggler wait
might think to yourself now Ziggler wait just a minute it uh you know hand
just a minute it uh you know hand slapping go lights warm strong in is all
slapping go lights warm strong in is all of that necessary no you can be mediocre
of that necessary no you can be mediocre without
without it you might say mediocre I'll have you
it you might say mediocre I'll have you know I'm president of my company
know I'm president of my company mediocre I'll have you know I'm worth
mediocre I'll have you know I'm worth over a million dollars mediocre I've got
over a million dollars mediocre I've got my PhD mediocre I'll have you know I'll
my PhD mediocre I'll have you know I'll led the entire Salesforce well bully for
led the entire Salesforce well bully for you you see success is not measured Meed
you you see success is not measured Meed by what you do in competition with
by what you do in competition with others you might have 10 times their
others you might have 10 times their ability success is measured by what you
ability success is measured by what you do as compared to what you are capable
do as compared to what you are capable of doing the simple process of
of doing the simple process of reminding yourself through these little
reminding yourself through these little signals these little ideas will enable
signals these little ideas will enable you to use the Ability which you have
you to use the Ability which you have step number three if you're going to
step number three if you're going to build uh a winning attitude you need to
build uh a winning attitude you need to change the way you treat people now
change the way you treat people now whether it's in person or on the
whether it's in person or on the telephone I'm going to suggest to begin
telephone I'm going to suggest to begin with that you get out your Yellow Pages
with that you get out your Yellow Pages and get one of your buddies to do that
and get one of your buddies to do that whatever City you live in you look up
whatever City you live in you look up six your buddy looks up six y'all swap
six your buddy looks up six y'all swap numbers and call the numbers the other
numbers and call the numbers the other one looked up you'll discover that you
one looked up you'll discover that you cannot identify more than two of the
cannot identify more than two of the places of business based on the way the
places of business based on the way the average business answers its telephone
average business answers its telephone today they snatch the telephone off they
today they snatch the telephone off they H good money's Right company and you
H good money's Right company and you don't have any more idea than a goat who
don't have any more idea than a goat who you've got tell you what you ought to do
you've got tell you what you ought to do you ought to call our office just to
you ought to call our office just to learn how to answer the telephone now
learn how to answer the telephone now we've got a a watch number but I'm not
we've got a a watch number but I'm not going to give it to you you ought to
going to give it to you you ought to spend your own dollar and call them
spend your own dollar and call them it'll do you more good the number is 214
it'll do you more good the number is 214 233 9191 and you'll notice that when our
233 9191 and you'll notice that when our lady answers a telephone she says good
lady answers a telephone she says good morning and you flat know it's a good
morning and you flat know it's a good morning then she makes a motivational
morning then she makes a motivational speech now not as long as a motivational
speech now not as long as a motivational speech as I make but she makes a
speech as I make but she makes a motivational speech she says it's a
motivational speech she says it's a great day a lot of times people say
great day a lot of times people say Zigler is it always a great day it sure
Zigler is it always a great day it sure is and if you don't believe it you just
is and if you don't believe it you just try missing one of
try missing one of them it's a great day then she
them it's a great day then she identifies the name of the company now
identifies the name of the company now when I'm at home and I stress this as at
when I'm at home and I stress this as at home I answer the telephone differently
home I answer the telephone differently many times I'll answer it singing oh
many times I'll answer it singing oh good morning to you now be the first to
good morning to you now be the first to admit
admit sometimes there's a long
pause and then I'll sing of another little diddy if you don't speak up I'm
little diddy if you don't speak up I'm going to hang up a lot of time they say
going to hang up a lot of time they say who is this and I'll say it's whoever
who is this and I'll say it's whoever you want who do you want and you know a
you want who do you want and you know a lot of time they say man you sure do
lot of time they say man you sure do feel good today and I said yes many
feel good today and I said yes many years ago I decided I was going to feel
years ago I decided I was going to feel good today most doctors will tell you
good today most doctors will tell you that 90% of the way you feel is
that 90% of the way you feel is determined by the way you want to feel
determined by the way you want to feel and by the way you expect to feel makes
and by the way you expect to feel makes all the difference in the world a lot of
all the difference in the world a lot of times I'll answer the telephone at home
times I'll answer the telephone at home simply by saying heidy heidy Heidi or I
simply by saying heidy heidy Heidi or I might pick up the telephone and say good
might pick up the telephone and say good morning this is Jean Ziggler's happy
morning this is Jean Ziggler's happy husband never will forget one Sunday
husband never will forget one Sunday afternoon I picked up the telephone I
afternoon I picked up the telephone I said good afternoon this is Tom
said good afternoon this is Tom Ziggler's dad little voice at the other
Ziggler's dad little voice at the other end said is is Tom there I said he sure
end said is is Tom there I said he sure is he said can I speak to him I said of
is he said can I speak to him I said of course Tom youngster thought I'd laid
course Tom youngster thought I'd laid the telephone down he turned to his
the telephone down he turned to his mother and he said boy they've sure got
mother and he said boy they've sure got a weird way of answering the
telephone but I noticed for the next 60 to 90 days every time I pull my car in
to 90 days every time I pull my car in the driveway about two minutes later the
the driveway about two minutes later the telephone was ringing and I love to
telephone was ringing and I love to answer the telephone little Sam Wing
answer the telephone little Sam Wing from down the street would be at the
from down the street would be at the other end and I'd give it one of the
other end and I'd give it one of the little diddies you know and old Sam
little diddies you know and old Sam would say is Tom there is Tom there
he didn't want to talk to Tom he wanted to hear me answer the
to hear me answer the telephone you might say Okay Ziggler so
telephone you might say Okay Ziggler so what here's the so what I can tell you
what here's the so what I can tell you this with as much certainty as I can
this with as much certainty as I can tell you anything about the game of life
tell you anything about the game of life when your child is between the ages of 9
when your child is between the ages of 9 and 15 when they're undergoing more
and 15 when they're undergoing more physiological and psychological changes
physiological and psychological changes than any other time in their entire
than any other time in their entire lifetime when they always change school
lifetime when they always change school one once and often times twice when
one once and often times twice when they're subjected to the morality of the
they're subjected to the morality of the me media the morality of the TV and the
me media the morality of the TV and the morality of their peer group and the
morality of their peer group and the morality of the family and the morality
morality of the family and the morality of the church often in Conflict when
of the church often in Conflict when they so desperately need a mother and or
they so desperately need a mother and or a daddy to put their arms around them
a daddy to put their arms around them and tell them they love them and spend
and tell them they love them and spend time with them the average American
time with them the average American parent according to the National PTA in
parent according to the National PTA in the University of Pennsylvania is
the University of Pennsylvania is spending seven and one and a half
spending seven and one and a half minutes a week talking to their children
minutes a week talking to their children now I'm not talking about eating with
now I'm not talking about eating with them I'm not talking about watching
them I'm not talking about watching television with them I'm talking about
television with them I'm talking about talking to those kids we discover that
talking to those kids we discover that if we created an environment of
if we created an environment of excitement and happiness and love that
excitement and happiness and love that the neighborhood kids would come to our
the neighborhood kids would come to our house to see our son and our daughters
house to see our son and our daughters and I'd rather have 19 of them in my den
and I'd rather have 19 of them in my den and me know everything that's going on
and me know everything that's going on than to have my children in somebody
than to have my children in somebody else's home where I did not know what
else's home where I did not know what was going on and I stress this in the
was going on and I stress this in the born to Wi program for the very simple
born to Wi program for the very simple reason that your relationship with your
reason that your relationship with your mate and with your children has a direct
mate and with your children has a direct bearing on your future and on your
bearing on your future and on your career they're all tied together man is
career they're all tied together man is physical and he is mental and he is
physical and he is mental and he is spiritual and unless we deal with the
spiritual and unless we deal with the whole ball of wax we're going to miss
whole ball of wax we're going to miss out on some critical parts and we're
out on some critical parts and we're going to be hurting somewhere the simple
going to be hurting somewhere the simple process of answering the telephone does
process of answering the telephone does make a difference and then the way you
make a difference and then the way you greet people in person if you ever
greet people in person if you ever notice of a critically negative way a
notice of a critically negative way a lot of people exchange greetings how you
lot of people exchange greetings how you doing uh I'm
doing uh I'm surviving how you doing I'm fine since
surviving how you doing I'm fine since it's Friday how you doing not too bad
it's Friday how you doing not too bad whatever in the world that is how you
whatever in the world that is how you doing great since I'm on vacation how
doing great since I'm on vacation how you doing well uh since I get off in 45
you doing well uh since I get off in 45 minutes fantastic or as my friend Roy
minutes fantastic or as my friend Roy Hatton who also does a lot of speaking
Hatton who also does a lot of speaking says when somebody ask how you doing
says when somebody ask how you doing don't you love it when they pull
don't you love it when they pull themselves up to their full height and
themselves up to their full height and say well under the circumstances you
say well under the circumstances you know makes you wonder what they're doing
know makes you wonder what they're doing under there in the first place does it
under there in the first place does it you know now the next time you greet
you know now the next time you greet somebody and when they say how you doing
somebody and when they say how you doing why don't you just tell them the truth
why don't you just tell them the truth why don't you RAR back and say
why don't you RAR back and say fantastic but I'm improving you know or
fantastic but I'm improving you know or super good but I'll get better you might
super good but I'll get better you might say well now wait a minute ziggly
say well now wait a minute ziggly suppose I'm not really feeling that good
suppose I'm not really feeling that good am I telling the truth well of course
am I telling the truth well of course you're telling the truth you're just
you're telling the truth you're just telling it in advance that's all why
telling it in advance that's all why wait for the good stuff now you might
wait for the good stuff now you might say okay where do you get your
say okay where do you get your information all right I can validate it
information all right I can validate it from three critically important areas
from three critically important areas first of all from the Bible itself Jesus
first of all from the Bible itself Jesus Christ said I thank you Father for what
Christ said I thank you Father for what you are going to do claiming in advance
you are going to do claiming in advance you see and that's the key you might say
you see and that's the key you might say yeah but now wait a minute I'm not a
yeah but now wait a minute I'm not a Christian all right if you don't believe
Christian all right if you don't believe all of the Bible then let me simply
all of the Bible then let me simply refer you to the psychiatrist Dr William
refer you to the psychiatrist Dr William gra James the father American psychology
gra James the father American psychology said you do not sing because you're
said you do not sing because you're happy he says you are happy because you
happy he says you are happy because you sing that's right Dale carneg you said
sing that's right Dale carneg you said it you want to be
it you want to be enthusiastic and act
enthusiastic and act enthusiastic you know the first
enthusiastic you know the first psychology book I studied in school uh
psychology book I studied in school uh the author kept referring to you know
the author kept referring to you know things like H the relationship with your
things like H the relationship with your mate and he said simply that if you've
mate and he said simply that if you've fallen out of love with your mate if
fallen out of love with your mate if you'll go back to courting them as you
you'll go back to courting them as you did when you fell in love with them that
did when you fell in love with them that you will fall back in love with that
you will fall back in love with that mate in other words he's saying take the
mate in other words he's saying take the physical Ang ction and then you will
physical Ang ction and then you will have the emotional response to the
have the emotional response to the action okay you might say okay I don't
action okay you might say okay I don't believe the Bible I don't believe those
believe the Bible I don't believe those egg heads either all right there is
egg heads either all right there is still a third source and it validates
still a third source and it validates again what I'm talking about that source
again what I'm talking about that source is infallible folks because it's you
is infallible folks because it's you your own experience how many of you have
your own experience how many of you have ever participated in team Athletics
ever participated in team Athletics could I see your hands in this live
could I see your hands in this live audience please okay how many of you
audience please okay how many of you ever went out for practice when you just
ever went out for practice when you just flat didn't want to go out for practice
flat didn't want to go out for practice you get out there and say well the coach
you get out there and say well the coach said he's going to can me if I miss
said he's going to can me if I miss another day well I ain't going to do
another day well I ain't going to do anything he's not watching me you know
anything he's not watching me you know and you just drag around hoping he won't
and you just drag around hoping he won't see you you know and then after you've
see you you know and then after you've been out there about five or 10 minutes
been out there about five or 10 minutes you finally said well as long as I'm out
you finally said well as long as I'm out here I might as well get after it and
here I might as well get after it and you really start getting after it how
you really start getting after it how many of you ever went out for practice
many of you ever went out for practice feeling awful and 10 minutes later felt
feeling awful and 10 minutes later felt fantastically good can I see your hands
fantastically good can I see your hands I want to give you one sentence worth
I want to give you one sentence worth the entire born to win program you might
the entire born to win program you might think to yourself will you you dirty dog
think to yourself will you you dirty dog why don't you just give us that we could
why don't you just give us that we could you know we could have been long
you know we could have been long gone well the answer is very simple I
gone well the answer is very simple I don't believe in giving people their
don't believe in giving people their money's worth I believe I got to give
money's worth I believe I got to give them a bargain and I believe if I do
them a bargain and I believe if I do give them a bargain if I give you more
give them a bargain if I give you more than You' expected then I believe you're
than You' expected then I believe you're going to tell other folks about the born
going to tell other folks about the born the win program you see we literally
the win program you see we literally believe that you can get everything in
believe that you can get everything in life you want if you'll just help enough
life you want if you'll just help enough other people get what they want here's
other people get what they want here's the sentence logic will not change an
the sentence logic will not change an emotion but action will when you slap
emotion but action will when you slap your hands you're creating an action
your hands you're creating an action you'll feel better you can go into your
you'll feel better you can go into your company and literally change the
company and literally change the attitude of every person there change
attitude of every person there change the environment when somebody responds
the environment when somebody responds or ask you how you doing for you simply
or ask you how you doing for you simply to start saying
to start saying fantastic uh but I'm improving or super
fantastic uh but I'm improving or super good but I'll get better it is more
good but I'll get better it is more catching than the flu the MS or the
catching than the flu the MS or the measles all put together I mean it
measles all put together I mean it really is change the way you greet
really is change the way you greet people and then when you part company
people and then when you part company with somebody instead of saying so long
with somebody instead of saying so long or see you around or have a good day
or see you around or have a good day that's not too bad but when you start
that's not too bad but when you start part company why don't you look I'm dead
part company why don't you look I'm dead center and say well I'll see you at the
center and say well I'll see you at the top now you see that is far far more
top now you see that is far far more positive so step number three change the
positive so step number three change the way you greet people step number four to
way you greet people step number four to build a winning attitude is you need to
build a winning attitude is you need to set set your gyroscope now I don't know
set set your gyroscope now I don't know how many of you were around to watch
how many of you were around to watch Candid Camera this might have been 25
Candid Camera this might have been 25 years ago it was the original Candid
years ago it was the original Candid Camera never will forget darthy Collins
Camera never will forget darthy Collins I believe it was was on this particular
I believe it was was on this particular episode she had been one of the Hit
episode she had been one of the Hit Parade singers and she was standing out
Parade singers and she was standing out in the hallway of an office building and
in the hallway of an office building and she had a suitcase there and the
she had a suitcase there and the suitcase had a gyroscope in it and the
suitcase had a gyroscope in it and the gyroscope was set to go straight ahead
gyroscope was set to go straight ahead and darthy would be standing there and
and darthy would be standing there and some dude would be walking down the
some dude would be walking down the hallway you know and she'd say Sir would
hallway you know and she'd say Sir would you mind taking my suitcase into my
you mind taking my suitcase into my office that's a little heavy and old boy
office that's a little heavy and old boy gr you know and he'd reach down and he'd
gr you know and he'd reach down and he'd say certainly and he'd pick it up and
say certainly and he'd pick it up and he'd start walking this way and he'd try
he'd start walking this way and he'd try to turn left and he can turn left all he
to turn left and he can turn left all he wants to but that gyroscope is going to
wants to but that gyroscope is going to resist any turn it's going to go
resist any turn it's going to go straight ahead now I mention that
straight ahead now I mention that because you see in every creature on the
because you see in every creature on the face of this Earth there is a buil-in
face of this Earth there is a buil-in gyroscope
gyroscope the young duck is going to fly south
the young duck is going to fly south even if there is not another young duck
even if there is not another young duck anywhere inight because God built into
anywhere inight because God built into that duck the law of self-preservation
that duck the law of self-preservation is going to go south the young squirrel
is going to go south the young squirrel even if no other squirrels around will
even if no other squirrels around will store nuts for the winter that law of
store nuts for the winter that law of self-preservation is there now man too
self-preservation is there now man too has a built-in gyroscope but we have
has a built-in gyroscope but we have complete control of our gyroscope we
complete control of our gyroscope we were given Minds to think with and to
were given Minds to think with and to use you go to the Lakeshore or the
use you go to the Lakeshore or the seashore and you want sailing boats out
seashore and you want sailing boats out there they're going in 300 different
there they're going in 300 different directions but wait a minute the wind is
directions but wait a minute the wind is blowing only in one but on the boat
blowing only in one but on the boat there's a human being and the human
there's a human being and the human being is set to sail and it's the set of
being is set to sail and it's the set of the sail that determines the direction
the sail that determines the direction of the boat not the way the wind is
of the boat not the way the wind is blowing but the way the sail is set you
blowing but the way the sail is set you see the wind is not going to always blow
see the wind is not going to always blow in your direction but if you set your
in your direction but if you set your sails right in this case I'm calling it
sails right in this case I'm calling it a gyroscope you can keep your life In
a gyroscope you can keep your life In All Phases of it going in the right
All Phases of it going in the right direction please don't misunderstand
direction please don't misunderstand that's not saying that you never have
that's not saying that you never have your difficulties but you already know
your difficulties but you already know how to get up when you have those
how to get up when you have those difficulties this is simply building
difficulties this is simply building that Reserve which gives you that
that Reserve which gives you that winning attitude you set your gyroscope
winning attitude you set your gyroscope by doing this the next time the
by doing this the next time the telephone rings and you get involved in
telephone rings and you get involved in a long conversation and you know how
a long conversation and you know how some people doodle they'll sit there and
some people doodle they'll sit there and draw a little circle you know then they
draw a little circle you know then they put a triangle in the circle then a
put a triangle in the circle then a rectangle and a triangle in the circle
rectangle and a triangle in the circle and a square and the rectangle and the
and a square and the rectangle and the triangle in the circle and then they'll
triangle in the circle and then they'll start their fancy shading you know and
start their fancy shading you know and some of them get pretty good at it while
some of them get pretty good at it while they even sign it so that in case
they even sign it so that in case somebody comes along and discovers it
somebody comes along and discovers it you know maybe they'll get a high price
you know maybe they'll get a high price for it let me ask you a question what is
for it let me ask you a question what is the going price of Doodles in your
the going price of Doodles in your hometown Now That's What I Call doodling
hometown Now That's What I Call doodling according to hall now if you want to set
according to hall now if you want to set your gyroscope you got to Doodle
your gyroscope you got to Doodle according to Ziggler and the doodle
according to Ziggler and the doodle according to Ziggler is simply this when
according to Ziggler is simply this when you get on that long conversation to
you get on that long conversation to start writing down I can I can I can I
start writing down I can I can I can I can over and over I can lose 37 pounds I
can over and over I can lose 37 pounds I can get along with my mate I can raise
can get along with my mate I can raise positive children I can quit smoking I
positive children I can quit smoking I can quit drinking I can get the
can quit drinking I can get the promotion I can make more sales right
promotion I can make more sales right down whatever it is write it and write
down whatever it is write it and write it and write it and reinforce it you are
it and write it and reinforce it you are setting your gyroscope and now the
setting your gyroscope and now the bottom write the final thing and I will
bottom write the final thing and I will step number five if you want to build a
step number five if you want to build a solid attitude Foundation you need to
solid attitude Foundation you need to feed your mind interestingly enough I
feed your mind interestingly enough I have never yet had anybody say you know
have never yet had anybody say you know I'm about to starve I just don't know
I'm about to starve I just don't know what I'm going to do about it do you
what I'm going to do about it do you have any suggestions it's amazing isn't
have any suggestions it's amazing isn't it that when we are hungry physically we
it that when we are hungry physically we know that we got to go get something to
know that we got to go get something to eat and yet I see people who are
eat and yet I see people who are attitudinally wise starving to death
attitudinally wise starving to death emotionally they are starving to death
emotionally they are starving to death and they don't have any earthly idea
and they don't have any earthly idea about what to do about it I'm going to
about what to do about it I'm going to even point this out there many times I
even point this out there many times I have seen people you know and they'd say
have seen people you know and they'd say well you know I was so busy yesterday I
well you know I was so busy yesterday I didn't even have time to eat lunch I
didn't even have time to eat lunch I said man pay attention I said I didn't
said man pay attention I said I didn't even have time to eat lunch I mean it's
even have time to eat lunch I mean it's a big deal and when I ask him when is
a big deal and when I ask him when is the last time you ate a good solid
the last time you ate a good solid mental meal and say huh you see I fly
mental meal and say huh you see I fly believe that if you'll feed your mind as
believe that if you'll feed your mind as often as you do your stomach then you'll
often as you do your stomach then you'll never have to worry about feeding your
never have to worry about feeding your stomach or roof over your head or
stomach or roof over your head or clothes on your back or anything else
clothes on your back or anything else now the question is who deliberately
now the question is who deliberately selects the proper material to put in
selects the proper material to put in your mind who are some of the people who
your mind who are some of the people who are doing the things I'm talking about
are doing the things I'm talking about well let me give you a list which I
well let me give you a list which I think is pretty impressive Mary Kay as
think is pretty impressive Mary Kay as if Mary Kay cosmetics told me that she
if Mary Kay cosmetics told me that she never cranks a car until after she's
never cranks a car until after she's cranked up her cassette recording of
cranked up her cassette recording of motivational material de Clement s in
motivational material de Clement s in excess of a half a billion dollars told
excess of a half a billion dollars told me that he listens every day to
me that he listens every day to motivational recordings HL hunt till
motivational recordings HL hunt till after he was 80 years old before his
after he was 80 years old before his death listened every day to motivational
death listened every day to motivational recordings Wallace Johnson co-founder of
recordings Wallace Johnson co-founder of holiday ends told me he listens every
holiday ends told me he listens every day and reads at least three good books
day and reads at least three good books a month Alan Bean one of the astronauts
a month Alan Bean one of the astronauts who walked on the moon told me that when
who walked on the moon told me that when they were on their way to the moon and
they were on their way to the moon and on the space platform going around the
on the space platform going around the earth those 59 days they were listening
earth those 59 days they were listening to motivational recordings I'm delighted
to motivational recordings I'm delighted to be able to say to you that at least
to be able to say to you that at least some of the recordings they were
some of the recordings they were listening to were
to you need to feed your mind now in your home you probably have a kitchen
your home you probably have a kitchen and a bedroom and a bathroom to take
and a bedroom and a bathroom to take care of your physical needs what you
care of your physical needs what you need in your home is a room to take care
need in your home is a room to take care of your mental needs you see no nobody
of your mental needs you see no nobody really is worth more than 200 bucks a
really is worth more than 200 bucks a week from the neck down from the neck up
week from the neck down from the neck up there's no limit to what you're worth
there's no limit to what you're worth and so you need time and space to feed
and so you need time and space to feed your mind I'll say it again you can
your mind I'll say it again you can change what you are and you can change
change what you are and you can change Where You Are by changing what goes into
Where You Are by changing what goes into your mind be very careful select the
your mind be very careful select the good the clean the pure the powerful and
good the clean the pure the powerful and the positive because if you want the
the positive because if you want the good things over here you got a plant of
good things over here you got a plant of good things here tell me what you want
good things here tell me what you want in the tomorrows of your life I can
in the tomorrows of your life I can almost write you a form formul a
almost write you a form formul a prescription that if you'll feed these
prescription that if you'll feed these things in your mind here you'll have an
things in your mind here you'll have an infinitely better chance of getting them
infinitely better chance of getting them later you do need to feed your mind you
later you do need to feed your mind you need to listen many many times 16 times
need to listen many many times 16 times is what we believe is required
is what we believe is required University of Southern California says
University of Southern California says that if you drive 12,000 mil a year in a
that if you drive 12,000 mil a year in a congested area that in three years time
congested area that in three years time you can acquire the equivalent of two
you can acquire the equivalent of two years of college education we do all of
years of college education we do all of our recordings in front of live
our recordings in front of live audiences because as a mentioned you got
audiences because as a mentioned you got to hear the same message 16 times to get
to hear the same message 16 times to get all of it and the only way I'm going to
all of it and the only way I'm going to get you to listen to it twice is for you
get you to listen to it twice is for you to enjoy it that's the reason every nine
to enjoy it that's the reason every nine minutes I have you laughing you know I
minutes I have you laughing you know I tell folks I'm like a crosseyed discus
tell folks I'm like a crosseyed discus thrower don't set any records but I do
thrower don't set any records but I do keep the crowd alert and uh you know I
keep the crowd alert and uh you know I think that is important when you listen
think that is important when you listen repeatedly it goes into your
repeatedly it goes into your subconscious mind it becomes a part of
subconscious mind it becomes a part of you in the gold segment you recall I
you in the gold segment you recall I told told you the incredible story of
told told you the incredible story of Tom Hartman and what it had done for him
Tom Hartman and what it had done for him other people of course have been
other people of course have been listening and they get all of the
listening and they get all of the benefits from it and what I really want
benefits from it and what I really want to say about all of the feeding of the
to say about all of the feeding of the minding all of the steps is simply
minding all of the steps is simply you're now ready for step number six and
you're now ready for step number six and step number six tells me that you got to
step number six tells me that you got to take care of your body let me ask you a
take care of your body let me ask you a question here in the live audience how
question here in the live audience how many of you here have got a racehorse
many of you here have got a racehorse worth in excess of a half million dollar
worth in excess of a half million dollar okay I don't see any hands those of you
okay I don't see any hands those of you watching the film answer the same
watching the film answer the same question do you have a racehorse wor a
question do you have a racehorse wor a half million dollars let me ask you the
half million dollars let me ask you the next question if you did have one worth
next question if you did have one worth a half million dollars would you keep
a half million dollars would you keep him up half the night let him drink
him up half the night let him drink coffee smoke cigarettes eat junk food
coffee smoke cigarettes eat junk food and booze let me would you do that or
and booze let me would you do that or would you rightfully say no way then why
would you rightfully say no way then why do you abuse your own body you see if
do you abuse your own body you see if you take care of your body it creates
you take care of your body it creates energy and when you've got the energy to
energy and when you've got the energy to be more productive then you're going to
be more productive then you're going to get their raises their promotions better
get their raises their promotions better relationship with every individual
relationship with every individual because it takes energy to do it and
because it takes energy to do it and this step really gives it then step
this step really gives it then step number seven is you need to take time to
number seven is you need to take time to be with the members of the family whom
be with the members of the family whom you love I indicated earlier that you
you love I indicated earlier that you need a good relationship there because
need a good relationship there because that makes you more effective doing for
that makes you more effective doing for whatever else you're doing you need to
whatever else you're doing you need to spend that time and step number eight
spend that time and step number eight and this is going to surprise some of
and this is going to surprise some of you since I've been so noisy myself and
you since I've been so noisy myself and moving around and whooping and shouting
moving around and whooping and shouting and hollering but folks you need to take
and hollering but folks you need to take time to be quiet you need those silent
time to be quiet you need those silent moments if you're really going to build
moments if you're really going to build a winning attitude one of the reasons I
a winning attitude one of the reasons I love to jog is because I have those
love to jog is because I have those moments of Silence right by myself I
moments of Silence right by myself I feel closer to my God when I'm jogging
feel closer to my God when I'm jogging than at almost any other time you need
than at almost any other time you need the moment of silence alone in a room by
the moment of silence alone in a room by yourself just for yourself so that you
yourself just for yourself so that you might pray or plan or meditate or do
might pray or plan or meditate or do whatever it is that you will it's during
whatever it is that you will it's during those Quiet Moments you see at Valley
those Quiet Moments you see at Valley Forge that Washington found the strength
Forge that Washington found the strength to lead our country to Freedom it was
to lead our country to Freedom it was during those Quiet Moments that Martin
during those Quiet Moments that Martin Luther made the translation of the Bible
Luther made the translation of the Bible and did other things which have had such
and did other things which have had such an impact on mankind it was during those
an impact on mankind it was during those Quiet Moments at Gethsemane that Christ
Quiet Moments at Gethsemane that Christ found the strength for his ordeal you
found the strength for his ordeal you need ladies and gentlemen that quiet
need ladies and gentlemen that quiet time with the television set off the
time with the television set off the radio off the record player off just
radio off the record player off just because you need that time for thinking
because you need that time for thinking and reflection I believe this last
and reflection I believe this last generation could aptly be called The
generation could aptly be called The Noise generation noise is destructive
Noise generation noise is destructive and it's very tiring and debilitating
and it's very tiring and debilitating take some quiet time for yourself now
take some quiet time for yourself now let me warn you in advance when you do
let me warn you in advance when you do all the things that I've been talking
all the things that I've been talking about when you get up in the morning you
about when you get up in the morning you know with a hand slapping when you say
know with a hand slapping when you say super good but I'll get better when you
super good but I'll get better when you answer the telephone enthusiastically
answer the telephone enthusiastically when you feed your mind when you speak
when you feed your mind when you speak lovingly and optimistically of other
lovingly and optimistically of other people when you take care of your body
people when you take care of your body when you are considerate of other people
when you are considerate of other people you do all of these things there going
you do all of these things there going to be some people are going to be
to be some people are going to be critical of you but let me remind you
critical of you but let me remind you that since the beginning of time nobody
that since the beginning of time nobody has ever erected a statue
has ever erected a statue to a Critic there are going to be some
to a Critic there are going to be some people are going to laugh at you but let
people are going to laugh at you but let me remind you that the little world
me remind you that the little world laughed but the big world gathered on
laughed but the big world gathered on the banks of the Hudson River when
the banks of the Hudson River when Fulton went steaming by the little world
Fulton went steaming by the little world laughed but the big world gathered at
laughed but the big world gathered at Kitty Hawk when the Wright brothers made
Kitty Hawk when the Wright brothers made that historic flight the little world
that historic flight the little world life but the big world tuned in when
life but the big world tuned in when Alexander Graham Bell made that historic
Alexander Graham Bell made that historic phone call which changed Communications
phone call which changed Communications for
for the little world might life as you set
the little world might life as you set out on this born to win Venture but I
out on this born to win Venture but I want to tell you that you'll be the one
want to tell you that you'll be the one who'll be laughing life because you'll
who'll be laughing life because you'll be crossing a Finish Line as you reach a
be crossing a Finish Line as you reach a destination which many people believed
destination which many people believed you would never make yes you'll get
you would never make yes you'll get there and what you get by reaching your
there and what you get by reaching your destination is important but not nearly
destination is important but not nearly as important as what you will become by
as important as what you will become by reaching your destination you see you
reaching your destination you see you will become the winner you were bornn to
will become the winner you were bornn to be and with that in mind then you see I
be and with that in mind then you see I can close this attitude segment of Born
can close this attitude segment of Born To Win by saying you do these things
To Win by saying you do these things follow these steps and procedures and I
follow these steps and procedures and I definitely will see
definitely will see you at the
[Music] [Applause]
[Applause] [Music]
[Music] [Applause]
[Applause] [Music]
[Music] [Applause]
[Applause] top is that okay folks
[Music] you
you [Music]
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