This content is a professional development session focused on how to effectively make recommendations and present balanced alternative approaches within a business context, specifically for Unit 6 of a national business curriculum. It emphasizes the importance of applying these skills to a case study to achieve higher marks in assessments.
Mind Map
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คลิกเพื่อสำรวจ Mind Map แบบอินเตอร์แอคทีฟฉบับเต็ม
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running evening what Jame here welcome
to to the third in our series of live
streams that help hopefully help
Learners get ready for their next uh bch
National Business unit 6 and this has
been recorded as are all our live
streams so if you've not had a chance to
catch the first and second series or
first and second uh sessions sorry then
please do find them on YouTube or t.n
netlive let's take a look at what we're
covering in tonight's session and uh
well I've mentioned we've done two
already in our first session quite a
long session that one we dived into a
new case study that we've written for
these live streams and looked at how you
can make the best use of case study
information including a concept called
paddle which we'll revisit briefly
tonight uh that was to help us pick up
maximum marks in af1 and af5 12 marks
for each of those so 24 in total last
night in session two we dived into the
sort of the I don't know the uh the
depth of unit six it's about principles
of management so we looked at how to use
Key Management concept steps terms in
our responses in our report and
presentation to demonstrate to The
Examiner that we have have indeed been
studying principles of management and
tonight we're going to be taking a look
at the sort of second half of each of
the activities which is making
recommendations and showing some balance
by reflecting on alternative
approaches that's another uh 12 24 marks
going so that would most of the marks
done and tomorrow night we're going to
take a look at how to structure those
that report and the presentation and
also do a quick a five and 10 minute Q&A
any questions you've got about unit 6 so
that must mean that tonight we are
looking at af3 and af7 session three and
uh yeah 24 marks going for this so we
mentioned these assessment Focus or
assessment FOC ey because there are
eight of them you get examined twice in
Activity one af1 through to four and an
activity 2 af5 through to8 so we're
looking here at af3 and af7 so af3 is in
the report report and uh af7 is in the
presentation and don't forget equal
marks for the report on the presentation
the examiners reports will comment on
this tomorrow night have said that too
many Learners are not leaving enough
time to do themselves Justice in the
presentation just the same marks so
don't leave that literally to the last
minute too many marks being lost on the
activity two okay now if we want to get
to a merit we know from session one that
we need to be hitting the midp part of
band three in each of on average in each
of the eight assessment folky so just
looking at af3 and af7 uh there are up
to 12 marks for af3 12 for af7 so 24
marks if we were to hit Mark Band
3 then we'd be getting on average over
50 marks I think it's 53 we said didn't
we so that would that would be good news
that would be a merit and uh in Bart
Band 3 for these uh AFS it's all about
suggesting some alternative approaches
that are mostly applied in context okay
well I think we can do better than that
and justifying them and providing
Alternatives that are mostly balanced in
the context of business goals well
hopefully the approach we suggest
tonight will mean that we're much more
likely to get closer to Mark band 4
which is where the really high marks are
awarded we want to be entirely
appropriate we want to be making
balanced justifications are showing some
balance and always always always in
context of those critical things in the
cas of the business goals nice to see
you Karen in the live chat tonight and
welcome everybody who's joining us live
I'll try to get some of your answers on
the screen a bit later so just to
summarize this is really important here
when we look at our recommendations that
flow in both the report and the
presentation it's really important that
they are entirely appropriate for the
business yeah not just standing in make
stuff happier they need to be very
specific to the issues facing and the
challenges facing the business therefore
they need to be made in context so don't
just make recommendations that that
could apply to any business apply them
in this case to our Casey
CLS and most importantly perhaps
although it's really important to be in
context they need to be balanced so we
need to include a sort of however point
to say that this might not necessarily
be effective and why and what might an
alternative approach be so we need to
make sure that in each of our
recommendations however many we do we
show some balance and we're not talking
about writing Lo here but a sentence or
two really
important uh mushahid is saying will
this live be uploaded as video yeah
absolutely so every live stream we do in
all of our subjects are automatically
recorded by YouTube and as soon as we
press the Finish button on this session
in about 25 minutes or so it's
automatically available as a recording
there forever to be
used okay so we're going to focus in
this 25 minutes or so on Activity 2
because back in activ uh session one we
did a little bit of stuff on Activity
one now obviously we're going to look at
the two formats tomorrow in terms of how
to set them out but what's quite nice
about Activity 2 is it's a different way
of presenting the information you're
required to produce some slides and some
speaker notes or a script and so I
thought Activity 2 would be a good thing
to use tonight as we dive into this casy
and we're going to look at these two
tasks there so there we go on streen uh
share your understanding of how the
culture at CLS may impact alysia's
ability to affect the changes she's
proposing so uh often in the activity 2
Section it's often a little bit more
specific in this case we're focusing on
culture and then recommend the actions
the change management actions actions
that could be taken to enable the
business to make a success so we're
going to try and find the two or three
issues here or impacts at ways that the
culture is impacting her ability to make
the change and then we want to then move
on to giving the examiner some
recommendations some actions that she
that she could take or the business
could take that's what we're going to do
now you might be saying well Jim what's
culture I forgot what culture is I might
not necessarily have spent a lot of time
uh learning that or being taught that
well let's quickly give you a minute or
two minutes on what culture is because
really that's all you need to know so
with this it's clearly about Focus the
focus on culture so what we need to be
thinking about is okay as we start to
get into the case and we see it for the
first time in part A we need to be
thinking about two or three ways no more
than that in which culture might affect
the ability to make the changes and then
for each of those in our presentation
our slides and our speaker notes we then
need to give for each of them a recommended
recommended
action that hopefully
affects the ability to make the change
it needs to be in context in other words
using the the case study but also
importantly it needs to be balanced bed
it needs to reflect how it may not be
effective or if there's an alternative
now what do we mean by culture we need a
bit of need a bit of information here a
bit of content from the cas don't we
well there are different models and
theories out there on culture so I'm not
sure what you may or may not have been
taught about different models and
approaches to culture but the one I
really like is the one it's really easy
to remember and to apply to any case if
culture comes up is Charles handy a
famous uh business theorist uh
psychologist as well he just said
culture is the way we do things around
here and what he means by that is
culture is quite a complex mix of
different things but you can spot the
evidence of culture by things like and
I've just stuck two or three of them on
the screen here how decisions are made
the way we take decisions around here is
whatever who takes the
decisions really important how is
communic ation made in a business that's
aect that affects the way things are
done doesn't it are is communication uh
frequent always being updated is it on a
need to know basis who gets to find out
the important things how are they shared
how do employees and the management
communicate within between each other in
the organizational Hier hierarchy so as
you read the Casey you can often pick
out a few little golden nuggets of
decision making communication and I
think the one on the right is the really
powerful one to use because almost
certainly there'll be something in the
cas around how employees are treated
rewarded paid potentially
motivated that's really and also not
just staff of course how customers are
treated maybe how suppliers other
stakeholders are treated so that's what
we mean by culture nothing more than
that it's the way things are done around
here and look out for who's taking
decisions how how staff are treated
communicated how they're paid all that
kind of stuff is useful evidence for any
uh assessment of the impact of culture
on the business hopefully that's useful
and if you've not had chance yet to look
at the clsk city you'll see as we'll see
in a second lots of information in there
about culture particularly if you use
this kind of approach to think well
these are the kind of things that must
be about culture okay now don't forget
we mentioned this in session one here's
just a quick reminder all of our
recommendations and all of our
alternative approaches and balance need
to draw from the cas so it's not like
it's the first part of the report or the
first part of the presentation that's
about the cas everything that flows
needs to be drawn from the cas in
context so don't forget to keep on using
in Activity 2 our paddles are there any
patterns is there any Trend in the data
or what's happening that might affect
our recommendations in our presentation
what actions are the key people taking
in the caseid what have they done what
have they said how do they feel how does
that affect the culture in the business
look out for those think about the data
if you can bring the table one one or
two of the figures of the tables into
your answers that's really good
application that's using context that's
helping to build some power to your
recommendations and approaches and
lastly of course don't forget and this
is the most important
thing really always always always always
everything you write link it back to the
stated aims always link it back your
point isn't finished your presentation
isn't finished just speaking out it's
not finished until you've made sure that
you link everything back to the stated
aims because ultimately that's what this
unit is all
about okay so excuse me we've got about
15 20 minutes to have a look at uh a
worked example of these
recommendations and alternative
approaches in action so what I thought
thought I'd do I'll have a quick sip of
my coffeee whilst I put it over to you
and suggest to you well what do you
think is there anything you've seen in
the cas that might be about
culture anything either the way stuff
are paid the way who takes decisions
ais's approach uh whatever it is that
you may have come across feel free to
add it into the live chat and I'm happy
to stick that on the screen um if you
want to have a go I've got a few ideas
because what wanted to do was to start
to think about the top part of the
presentation which is first part of
Activity one isn't it what are the
aspects of culture that may affect her
ability to uh deliver her changes
because what you can then do having
identifi those is then move on to well I
need a recommendation there so here's
something that I think needs to happen
to address this issue what do we think
anyone got any thoughts I'll keep an eye
out on the live chat as we go maybe give
you a few seconds of course course if
you're watching this on catchup maybe
now's the time to pause the video and
have a think about it or maybe look back
cas what have we found was there
anything at all in the case well I know
there is of course I know there is
because I wrote the case but
deliberately put in and the examiner
will always put in items into the cas
that are there to be used doesn't have
to be data it can be something someone's
done something someone said all that
kind of
stuff uh Julia there is a link to the
cas in the uh in the description for
each of the YouTube videos so by all
means go and download that at any stage
and share it around while sharing a
think I'll keep an eye on that live chat
here's my first
one I think reading through the cas
today what's interesting is under Terry
Terry was the CEO for 50 years founded
the business he paid everyone really
well and everyone was paid together they
were rewarded together what do I mean by
that well firstly he paid them we were
told he paid them above average wages
and in figure one I think figure one
could be figure two I need to check
where's my case study uh it told us what
the average wage was compared with the
industry average so there's some
evidence there that staff were paid well
they were pay they were all paid an
annual bonus they were given all given
the opportunity to stay in the CLS
Holiday Homes in the late District labor
turnover was was low staffer staying a
long time so all that suggests to me
that a part of the culture was we're all
in this together and we're all being
well looked after now why does that
matter that could be a point to develop
in your presentation
well Alysia wants to move to a different
way of rewarding performance doesn't she
she wants to introduce individual
store performance data to move away fact
she canceled the annual bonus she sold
the holiday home so that's going to have
implications isn't it because she wants
to move she wants to change to a very
different way of rewarding
people that's the issue that's the
cultural issue so that will be the issue
or the way or the the challenge if you
like for Alysia then your recommendation
would need to be two or three things
that she might need to do to help smooth
that transition what could they be
here's another one that I came up with
what do you think to this one I think
the case study suggests that culturally
the business is under Terry it is before
Alysia comes in and starts to shake
things up is very much focused on the
long term and customers customer service
is right at the front of this business
over and above objectives for sales and
profits so I think you could say the
culture was really customer focused full
of traditions full of rituals these are
all things that help Define the way
things we the way we do things around
here isn't it so for example an
obsession with group greeting customers
as they come into the store now that
would be a bit of context to use that's
context that's application uh the cafes
where the the knit and Nat and local
groups mess every week uh that the
insistence that checkout cues are really
short to have lots of people on the
checkouts all of those were a really
important part of the culture why is
that an issue well because Alysia needed
to try and convince staff that that was inefficient