0:02 so far this month I've made around
0:05 $1,800 in profit without going viral by
0:08 making bf videos on Tik Tok shop so in
0:09 this video I'm going to teach you
0:11 exactly how you can do the same thing
0:13 everything that you need to know about
0:16 BF or bottom of funnel content is inside
0:18 of this video and it's completely free
0:20 so all I ask is that you watch the video
0:22 like the video and if you found any kind
0:24 of value in it at all let me know down
0:26 in the comments that's all I have to say
0:28 let's get right into it so what is
0:30 bottom of funnel first before we get too
0:32 deep into this you have to understand
0:35 what the Basic Marketing funnel looks
0:37 like so you've got Toof at the top of
0:39 funnel middle of funnel and all the way
0:41 at the bottom bottom of funnel so on Tik
0:43 Tok the videos that you see on the for
0:45 you page with millions and millions of
0:48 views going viral those are top of
0:50 funnel those are top of funnel videos
0:52 those are spreading awareness and
0:54 information about the Tik Tok shop
0:56 products now on the other hand all the
1:00 way at the bottom you have bof which is
1:02 bottom of funnel you should already know
1:04 by now that is what we're doing here so
1:06 with bottom of funnel content you use
1:10 sales and offers and urgency and
1:13 scarcity to push these sales and really
1:15 Drive these conversions now why does
1:18 bottom of funnel works so well on Tik
1:20 Tok it's because Tik tok's algorithm is
1:22 so Advanced that it'll put our bottom of
1:24 funnel videos in front of people that
1:26 have already been warmed up and are
1:28 ready to buy they're going to put our
1:30 videos in front of people that have
1:32 already seen all of these to of funnel
1:34 videos going viral and showed that they
1:36 were interested in whatever the product
1:39 was but they just didn't purchase for
1:41 whatever reason so for someone scrolling
1:42 through Tik Tok let's say they watch a
1:45 top of funnel Tik Tok Shop video let's
1:46 say they watch the video all the way
1:48 through or maybe they look through the
1:50 product listing for a minute or two
1:51 maybe they even make it all the way to
1:53 the checkout page but again something
1:56 happens maybe they get bored they decide
1:59 against it whatever they scroll away now
2:01 Tik Tok after after that happens is
2:03 going to show bottom of funnel content
2:05 to that person because they know they've
2:07 already been warmed up to whatever the
2:10 product is and they showed some sort of
2:11 interest in that product so they're
2:13 going to show them either bottom of
2:16 funnel lives or bottom of funnel videos
2:18 now here's an example for each of these
2:19 just so you really really understand
2:21 what I'm talking about top of funnel
2:23 right over here again these kinds of
2:25 videos are the ones going viral on your
2:27 for you page they're spreading awareness
2:30 and information about the product for
2:31 most of the video she's talking about
2:33 the product saying it does this it does
2:36 that I like to use it for this if you do
2:38 these things this might be perfect for
2:39 you blah blah blah blah blah now on the
2:42 other hand you've got bottom of funnel
2:44 right here so again these are using a
2:48 sale or urgency to sell to someone who
2:50 already knows about the product now
2:52 believe it or not from this video with
2:55 about 450 views I made
2:58 $53 in commission when we're talking
3:00 about top of funnel content over over
3:02 here that is unheard of you might make a
3:04 couple of dollars from 4 to 500 views
3:07 but you're not making 53 bucks and that
3:09 is why bottom of funnel content this
3:11 bottom of funnel method is so exciting
3:13 right now now here's the thing that most
3:15 Tik Tok shop Affiliates don't know when
3:17 you see these viral top of funnel videos
3:19 they're generating sales they're
3:20 definitely generating sales and a lot of
3:22 these creators are making a lot of money
3:25 but because not everyone is making a
3:27 purchase it's like Crumbs are being left
3:30 on the table and believe me when I tell
3:33 you there are a ton of crumbs waiting
3:35 for us to pick up with our bottom of
3:36 funnel content and these are those
3:38 crumbs that I was talking about so this
3:41 is one of my top of funnel viral videos
3:45 all organic this video had 10.8 million
3:49 views but out of that 10.8 million only
3:52 4500 products were sold now that means
3:54 there are over 10 million people that
3:57 saw my video know about this product
3:59 they know what this product does and a
4:00 lot of them probably had serious
4:02 interest in the product but for whatever
4:06 reason they haven't yet purchased it
4:08 there is still so much money on the
4:10 table I really want to drill this in so
4:12 you understand what I'm talking about
4:14 and you get as excited about this as I
4:17 am because this is huge before I end off
4:19 this video there's one more thing that I
4:21 want to touch on this is one of the key
4:23 differences between bottom of funnel
4:26 content and viral top of funnel content
4:28 so with bottom of funnel videos high
4:30 output is the name of the game you
4:34 should be posting 10 to 30 videos per
4:37 day yes 10 to 30 per day without
4:39 sacrificing quality of course now you
4:41 probably won't get more than 500 views
4:43 on most of these videos but I want you
4:46 to know that that is perfectly normal
4:48 and it's okay because bottom of funnel
4:51 videos have such high conversion rates
4:54 so you will still make money even with
4:56 low views I put my girlfriend's mom onto
4:59 this method I spent like an hour or two
5:00 kind of giving her the rundown of how it
5:03 goes and she made I think it was $50 in
5:07 her first day $50 on day one you are not
5:09 going to come into Tik Tok shop as a
5:11 total beginner and make that trying to
5:13 go viral this is a completely different
5:15 game this is much much easier now
5:17 circling back to what I was talking
5:19 about here if you think that posting 20
5:22 30 times a day is hard keep watching
5:23 through these video courses because I'm
5:26 going to show you how easy it really is
5:28 here we go now we're getting into the
5:30 good stuff so this is the five keys to
5:32 making a high converting bottom of
5:34 funnel video now if you saw my YouTube
5:35 video where I went over this stuff I
5:38 break it down again here more in depth
5:39 so make sure to watch this one don't
5:42 skip it so five keys to making a high
5:45 converting BF video key number one is
5:47 picking the right product I said this
5:49 before but products that are already
5:51 going viral are the products that you
5:53 want to promote in your bottom of funnel
5:56 videos because don't forget these viral
5:58 videos these viral top of funnel videos
6:00 are the videos that that are leaving
6:02 these crumbs on the table for us to pick
6:04 up with our bottom of funnel content
6:06 second thing you need to look out for is
6:09 products with like 10 to 20,000 units
6:11 sold at a minimum so if you find a new
6:14 product with like 500 units sold just
6:15 skip it because no one knows about it no
6:17 one's been warmed up to it and you're
6:18 not going to sell someone on a product
6:21 that they know nothing about because you
6:22 have a coupon code for them to get it
6:24 10% off another thing that I want to
6:26 mention here is that I like to promote
6:27 supplements I love to promote
6:29 supplements in my bottom of funnel
6:31 videos not my top of funnel videos I
6:33 never promote supplements in my top of
6:35 funnel viral videos because of
6:38 violations of course but this is the
6:40 reason why I love them for bottom of
6:42 funnel videos it's because people see
6:45 supplements as kind of a quick fix to
6:46 their problems which means that they're
6:49 an easy sell when combined with a
6:51 discount plus you don't need to worry
6:53 about violations and that's because I'm
6:55 not sitting here in my bottom of funnel
6:57 videos saying these Coss capsules can
6:59 curb your appetite they can help you
7:02 lose 35 if you know what I mean talking
7:04 about weight loss and this and that and
7:06 all these exaggerated effects and things
7:07 that they're going to do to you blah
7:09 blah blah whatever it is you don't have
7:11 to worry about that because all you're
7:13 doing is talking about the sale you're
7:14 talking about the price you're talking
7:17 about how they can get this for even
7:19 cheaper than everyone else that's all it
7:22 is so in summary you don't have to worry
7:23 about violations with bottom of funnel
7:25 content now before we leave this slide I
7:27 want to look for a couple of products
7:29 with all of you just so you can kind of
7:31 see see how this works and how I do it
7:33 so we're on codata right now if you
7:35 don't know what codata is I think most
7:37 of us do but says it right there Tik Tok
7:40 shop analytics and insights the thing is
7:42 it is just so easy like this whole page
7:44 these are most of these are really great
7:47 products to promote in bof content
7:49 moving on to page two same with these
7:52 because they're all at the top of the
7:54 list like with this Mary Ruth's liquid
7:56 vitamin hair growth oil for example in
7:59 the last 30 days they've done 2.6
8:02 million in sales that means that there
8:04 must have been a lot of people that saw
8:06 this product in top of funnel viral
8:08 videos that didn't actually purchase the
8:10 product and that is where we come in
8:12 with our bottom of funnel videos so that
8:13 would be a good one to promote evil
8:15 Goods is another good one specifically
8:17 the beef Tallow there are a couple
8:19 different sellers of that product kind
8:21 of crushing it right now but that's
8:23 another good one it's a quick fix for a
8:25 lot of problems that people have same
8:27 thing with the Euro women's probiotic
8:29 same thing with the Zava bundle goalie
8:31 bundle and the snap supplements bundle
8:34 those are all great ones to promote in
8:36 your videos everyone has seen those at
8:38 least once on their for you page and in
8:39 addition to that people love these
8:42 products they have solid reviews like if
8:43 you look through their reviews they're
8:45 really really good they're better than
8:47 average and in order to get to the top
8:49 of this list people need to like those
8:51 products so that's just a quick little
8:52 breakdown of how to find products for
8:55 your bottom of funnel videos let's move
8:57 on to key number two this is verbal
9:00 hooks so you need to use verbal hooks
9:02 that let the viewer know what your video
9:05 is about immediately which is usually a
9:07 sale a discount a promo code or
9:10 something similar now here are a couple
9:12 examples of verbal hooks that you could
9:14 use in your videos one there's a glitch
9:16 on this neurogum so this is how you can
9:19 get it for only $112 two the price of
9:21 neurogum just dropped so this is how you
9:24 can get it for close to free and three
9:25 this is how you can get neurogum for
9:28 only $5 right now so pretty simple with
9:29 the verbal hooks just try and pay
9:32 attention to my tone and my energy there
9:34 I'm usually bringing fairly high energy
9:36 in bottom of funnel videos because it's
9:38 like whoever is watching my video I'm
9:41 doing you a solid I'm letting you in on
9:43 this deal or letting you know about this
9:45 price glitch or Price error whatever it
9:47 is so you can get this product that
9:49 you've seen before for even cheaper now
9:51 moving on to key number three this one's
9:53 pretty simple you have two different
9:55 text hooks typically in your bottom of
9:57 funnel videos the hook on top is the
9:58 deal so you can see that right down
10:03 here1 19 neurogum $17 neurogum $5 goalie
10:05 gummies whatever it is and then the sub
10:07 hook below that deal is usually the
10:09 promo code but if you don't have a promo
10:12 code instead create a sense of scarcity
10:16 or urgency or fomo to push the sale
10:17 something like that you always have to
10:19 have something there even if you don't
10:21 have a coupon code now quick note here I
10:23 like to use red and white for my texts
10:25 but you can experiment with different
10:27 colors and emojis if you want to so
10:29 these are pretty simple screenshot those
10:32 if you want to but we are moving on to
10:34 key number four which is instructions so
10:36 to make sure your video converts and is
10:39 engaging at the same time you're going
10:41 to want to walk the viewer through how
10:43 they get the deal for example first all
10:45 you need to do is tap the shopping cart
10:47 below to activate fast and free 3-day
10:50 shipping then enter in the code for an
10:53 additional 15% off it's that easy just
10:56 walk them through very simply how to
10:57 actually get the deal that you're
10:59 talking about because remember you want
11:01 to make it as easy as possible for the
11:04 viewer to actually make a purchase now
11:06 our last key here key number five is
11:09 your call to action your call to action
11:10 is what you say at the end of your video
11:13 to drive sales and it is your last
11:15 chance to convert the viewer into a
11:18 buyer so make it count and the best way
11:21 to do this is to create scarcity fomo
11:23 which is fear of missing out or urgency
11:26 now here are a couple examples one they
11:28 only have 12 left in stock so tap the
11:30 shopping cart below before they're sold
11:32 out two the deal ends soon so tap the
11:34 orange shopping cart Before It's Too
11:36 Late Three these are going viral and
11:38 stock is super low so tap the shopping
11:40 cart below to grab one while you still
11:42 can and those are the five keys to
11:44 making a high converting bottom of
11:46 funnel video all right everybody in this
11:47 section of the course we're going to be
11:50 going over some bottom of funnel scripts
11:53 text Hooks and video examples just to
11:56 make this really really easy for you and
11:57 with these video examples I want to give
11:59 you a good idea of what the these bottom
12:01 of funnel videos look like so bottom of
12:03 funnel script number one and we've got
12:06 four of these so this is the script or a
12:07 script that you're going to want to use
12:10 if you have a promo code so again we've
12:12 got this broken down into three parts
12:14 with the first part being our hook then
12:17 the walkthr and then our urgency SL call
12:20 to action at the end so hook right now
12:22 there's a crazy price error on this
12:24 neurogum so this is how you can take
12:25 advantage of it tap the cart below to
12:28 activate fast free shipping then head to
12:30 the deal section and enter in the code
12:32 nuro 10 for an extra discount don't wait
12:34 until they sell out because these deals
12:36 never last long so tap the link down
12:38 below moving on to bof script number two
12:40 this is a script that you can use if you
12:42 don't have a promo code if you've been
12:43 thinking about grabbing this neurogum
12:45 this is your chance to get it for almost
12:47 free just tap the shopping cart below to
12:49 activate the flash deal plus free
12:51 shipping the price goes back up tonight
12:54 so don't wait tap the cart below and our
12:56 last bof script here this is with no
12:58 promo code there's a crazy price glitch
13:00 on the neurogum right now so here's how
13:02 you can lock it in before they fix it
13:04 tap the cart below to unlock your
13:06 initial discount plus fast and free
13:08 shipping then check the deal section for
13:10 extra savings before checking out this
13:12 deal won't last forever so grab yours
13:14 before the price goes back up now I
13:16 wanted to give everyone a couple of
13:18 examples of text hooks again so you have
13:20 a really good understanding of this so
13:22 we've got the name of the product or
13:23 sometimes the price and the name of the
13:25 product on top and then on the bottom
13:27 you've either got the promo code or
13:29 you're creating a sense of emergency so
13:32 a couple examples here goalie price
13:35 error deal ends in 2 hours $9 ear wax
13:38 removal tool deal ends in 5 hours $18
13:41 marry ruths only 1 hour left double
13:43 neuros sale ends today now you can
13:45 experiment and play around with changing
13:48 the colors here adding different emojis
13:50 if you want to but the main thing is
13:52 that you don't want to put too much into
13:54 your text hooks like these these are
13:56 perfect like this one right down here
14:00 for example $18 Mary ruths 1 hour left
14:02 super simple an example of like
14:04 something you wouldn't want to put in
14:08 here is $18 Mary Ruth's hair oil on sale
14:10 something like that another example of
14:11 something you wouldn't want to use would
14:14 be like $9 ear wax removal toolkit with
14:16 a camera it's just way too long now
14:17 moving on here I've got a couple of
14:19 examples I'm just going to play through
14:21 all of those I'm not going to break them
14:22 down or anything I'm just going to play
14:24 through they're all put together in the
14:26 same way using the same framework the
14:29 same structure of hook walk through call
14:31 to action pretty simple so I'm just
14:33 going to play through all of these this
14:35 is the hack everyone's using to get
14:38 three goalie bottles for just $24 $8 per
14:40 bottle first just click down there and
14:43 then add three to your cart and then
14:45 watch this click that deal section right
14:48 here and you can get that $10 off coupon
14:50 which you can stock on top of any other
14:53 coupons look I can get it down to $24
14:56 for three bottles so like I said I left
14:57 the link down here if you guys want to
14:59 try it out example number two
15:01 looks like Tik Tok has officially been
15:02 saved and now there's a huge price
15:04 glitch on this neurogum so this is how
15:06 you can get it for basically free all
15:08 you have to do is tap the shopping cart
15:09 right down there that's going to
15:12 activate fast and free 3day shipping in
15:14 addition to another big discount these
15:16 are going viral and stock is super low
15:18 like it always is so don't wait click
15:21 right here example number three 75 promo
15:23 codes left on the she legit gummies all
15:24 you got to do is click the link I left
15:27 right down here $19 a tub right now
15:29 while they're on sale if you add two
15:30 your cart you do get free shipping and
15:32 then in that deal section intro the
15:35 promo code bibo live 10 all capitals and
15:36 if you have any Tik Tok coupons you guys
15:39 can stack those on top now make sure to
15:40 hurry I left the link right down here
15:42 and that's a wrap I will see you in the
15:44 next part of the course all right folks
15:46 now we are talking about where you can
15:48 find promo codes how do you get your
15:50 hands on those because they are super
15:52 valuable when you have promo codes in
15:55 your videos it's just a really big
15:57 incentive for people to actually make a
15:59 purchase it kind of makes the buying
16:00 process fun because they get to go
16:01 through this little process put in their
16:03 special code and then they get to save
16:06 some money so let's figure out where you
16:07 actually get your hands on those but
16:09 before we get into that I have one quick
16:12 and important note not all Tik Tok shop
16:14 sellers will create promo codes for
16:16 their products so I don't want you to go
16:18 out expecting all of them to have these
16:20 in fact most sellers actually don't have
16:22 promo codes but on the other hand some
16:25 sellers that create new codes monthly
16:28 for all of us to use are goalie nello
16:32 neurogum better alt root labs and micro
16:34 ingredients so to find these special
16:36 promo codes this is all you have to do
16:38 step one find the product that you're
16:40 wanting a promo code for or the seller
16:42 that you're wanting a promo code for on
16:44 Tik Tok shop just like this come to this
16:46 page right here and then you're going to
16:47 contact the seller so tap these little
16:49 lines right down there that's going to
16:50 bring up this page and then you're going
16:53 to contact the seller with this little
16:55 headset button right here then from
16:57 there all you need to do is ask them for
16:59 a promo code this is the mage message
17:01 that I have been sending out hey do you
17:02 have any promo codes available for your
17:04 products I would use these for myself
17:06 and I would share them with creators
17:07 inside of a Tik Tok shop community that
17:09 I run remember just keep it simple get
17:11 right to the point but for you you might
17:12 want to say something like hey I'm
17:14 interested in promoting some of your
17:15 products and I was wondering if you have
17:17 any promo codes available that I could
17:19 use and then if they have them you'll
17:22 see something like this right down there
17:23 this is from micro ingredients again
17:25 they sent me all of their promo codes
17:29 for February so micrb and all caps gets
17:32 you $2 off micro1 100 $2 off micro
17:34 first50 $1 off now in addition to this
17:37 if you're pretty active on Discord you
17:39 probably know that some of the bigger
17:41 Tik Tok shop Brands like goalie nello
17:43 and neurogum have their own Discord
17:45 servers and Discord communities so if
17:47 you can make your way into those
17:49 communities they usually have these
17:51 promo codes listed somewhere in their
17:53 list of channels and if they don't you
17:55 can just reach out to them on Discord
17:57 totally up to you but again this is how
17:59 I do it it keeps it really simple keeps
18:02 everything on Tik Tok in this video I'm
18:03 going to be showing you how to film your
18:06 bottom of funnel videos so this is
18:08 exactly how I can sometimes film up to
18:11 30 or 40 videos in a single hour and I
18:13 know it sounds crazy but just stick with
18:14 me and I'm going to show you how it's
18:16 done but before we get into that there's
18:18 a couple things that I want to make note
18:21 of here remember that high output volume
18:23 is the name of the game with bottom of
18:24 funnel content you want to be posting as
18:27 much as possible so that means 10 20 or
18:30 even 30 videos every single day the
18:32 thing about that is if I were to make 30
18:33 videos right here if I were to set my
18:35 phone up right there and make 30 videos
18:37 with even with different products
18:38 there's a good chance that I could get
18:40 hit with a violation on Tik Tok shop
18:43 because these videos look too similar
18:44 even if I'm saying different things they
18:47 look too similar and a very easy way to
18:49 avoid that is when you're filming every
18:52 5 to 10 videos change your shirt or
18:53 throw on a different hat or what I like
18:55 to do is just move my phone so if I have
18:58 it set up here I'll film 5 10 videos and
19:00 then and I will move over here so the
19:02 background is different that's the
19:03 second thing that I wanted to make note
19:06 of so yeah let's get into how I film
19:08 these bottom of funnel videos so it's
19:10 pretty simple let me show you what I'm
19:12 working with as far as my setup goes I
19:13 have this little stand right here I can
19:15 just prop that up and bang out a ton of
19:18 videos I also have this tripod this
19:19 thing comes in really handy I like to
19:21 set this up right here because I have a
19:23 couple lights in the background I have
19:26 my monitor and I usually have a candle
19:28 set up right there so this also comes in
19:29 handy if you don't don't have these
19:31 things that's okay just find something
19:33 to prop your phone against or just hold
19:35 your phone that works too now the second
19:36 thing is the lighting you want to make
19:38 sure that you have bright Lighting in
19:40 your videos so something like this works
19:42 really well this thing just Clips onto
19:44 my phone I use this in all of my Tik Tok
19:46 videos I think I actually got this for
19:48 free on Tik Tok shop if you don't have
19:50 one grab one on Amazon they're like 20
19:53 30 bucks for a pretty good one but if
19:54 for whatever reason you can't get your
19:55 hands on one of these just try to make
19:58 sure that you have some natural bright
19:59 Lighting in in your videos it'll make
20:02 them look so much better now let's get
20:04 into how I film these videos all right
20:06 so I've got my clip on my phone here
20:08 let's turn the light on look at how much
20:09 better that looks I know you guys see
20:11 what I'm talking about and another quick
20:13 thing before we get into this ideally
20:14 you want to make sure that you have a
20:15 little something going on in the
20:17 background for me in this example the
20:19 background is pretty boring I mean I
20:21 have a light up there white walls it's
20:23 pretty boring usually I'll have my
20:24 tripod set up right here so you can see
20:26 these lights in the background but for
20:28 the sake of this video and my camera
20:30 already be in right there this is what
20:32 we're going to do so just something to
20:33 remember now you can have your scripts
20:36 pulled up on your phone to the side or
20:37 on your computer wherever you want to
20:38 pull those up but for me I like to just
20:40 whip my phone out and start going just
20:43 crank these videos out as many as you
20:45 can so let's get started there's been a
20:47 huge discount on this neurogum so this
20:49 is how you can get it for basically free
20:50 all you're going to do is tap the
20:51 shopping cart right down there and
20:52 that's going to activate fast and free
20:54 shipping then on the checkout page enter
20:58 in the code nuro New Year for a huge 15%
20:59 off discount
21:00 this is an insane deal and it's not
21:02 going to last so do not wait the link is
21:05 down there boom just like that we have
21:06 one done then it's straight into the next
21:08 next
21:11 one there's been a major price error on
21:12 this neurogum so right now you can get
21:14 it for basically free and this is how
21:16 you do it step one tap the shopping cart
21:17 down there and that's going to do two
21:19 things it's going to activate fast and
21:21 free shipping in addition to a flash
21:22 sale discount once you're on the
21:24 checkout page enter in the code nuro New
21:27 Year for an additional 15% off stock is
21:29 low and this deal and tonight so don't
21:31 wait the link is down there I forgot to
21:33 do this before but of course after you
21:34 record each of these save them to your
21:36 drafts and then move on to the next one
21:38 here we go major price error on this
21:40 neural gum so this is how you can get it
21:41 for basically free all you're going to
21:43 do is tap the shopping cart down there
21:44 and that's going to activate fast and
21:47 free shipping in addition to a big okay
21:48 I made a little mistake there so I'm
21:50 just going to redo it some people will
21:52 tell you to just keep going for me
21:54 personally I just redo the video it only
21:56 takes a second major price error on this
21:58 neurogum so this is how you can get it
22:00 for basically Free Step One Tap the
22:01 shopping cart down there and that's
22:03 going to activate fast and free shipping
22:05 in addition to a huge flash sale
22:06 discount then once you're on the
22:08 checkout page enter in the code nuro New
22:11 Year for another 15% off stock is
22:12 already low and this deal is ending in
22:16 12 hours so do not wait click down
22:18 there major price there's another one
22:20 save it to your drafts and that is that
22:22 that's how I record these videos again
22:24 after you record 5 10 videos in the same
22:26 spot wearing the same thing move your
22:28 phone around change your hat change your
22:30 shirt just do something so not every
22:32 video that you post throughout the day
22:34 is exactly the same another thing that I
22:37 like to do is after I have maybe 20 30
22:40 drafts saved into Tik Tok I don't post
22:42 those in the order that I filmed them
22:44 I'll kind of pick them randomly instead
22:46 so let's say I have like 10 videos of
22:49 neurogum down here 10 videos of a boom
22:51 boom stick and 10 videos of goalie
22:52 gummies I'm going to start posting that
22:54 morning with neurogum and then I'll post
22:56 a goalie video then I'll post a boom
22:58 boom stick video then back to goalie
23:00 back to gum just to keep things as
23:02 different as possible all right everyone
23:04 in this video I'm going to show you how
23:06 I film faceless bottom of funnel videos
23:08 now this is pretty simple but the thing
23:09 that you need to keep in mind and this
23:11 is really important is you need to make
23:13 sure that your videos are engaging
23:15 especially when they're faceless because
23:17 when it's face in content people have a
23:19 lot more to look at but when they're
23:20 faceless you don't want people to just
23:24 be seeing this the whole time you do not
23:26 want that it's just it's not engaging
23:27 it's boring and people are going to
23:30 scroll especially when it's that easy
23:31 just a swipe of a finger and then
23:34 they're on to what is most likely a much
23:36 better video so the name of the game
23:38 with faceless bof videos is making them
23:40 engaging so this is how I do that in my
23:43 faceless bof videos I like to make the
23:46 focus of the video like the walkthr of
23:48 how to get the deal so how I do that is
23:51 I screenshot the checkout flow that
23:52 people go through so they would have
23:55 this once they tap the shopping cart and
23:56 then if I swipe over that's where they
23:58 can enter their coupon code to get get
24:00 an extra discount and you're going to
24:01 see how I use this in a second but
24:03 that's just kind of how I put it
24:04 together you don't need screenshots of
24:06 this if you have a second phone you can
24:08 pull up someone else's video or even
24:10 your own Tik Tok Shop video and kind of
24:12 walk them through that process live
24:13 before I start this I want you guys to
24:16 notice that my flash is on I have a
24:17 little I have my monitor in the
24:18 background I've got the keyboard here so
24:20 there's a couple other things to look at
24:21 and everything just kind of looks good
24:23 especially this light blue with the
24:26 flash on it so let's go this is how I do
24:27 it there's been a major discount on this
24:29 neurogum so this is how you can get it
24:31 for basically free first tap the
24:32 shopping cart right down there then
24:34 select the bulk pouch instead of the
24:36 six-pack and after that on the checkout
24:38 page enter in the code nuro New Year in
24:41 all caps for an extra 10% off these are
24:42 about to sell out and the deal Ends
24:45 Tonight so do not wait the link is down
24:48 here and that's about it let's play this
24:50 back and see how it sounds there's been
24:52 a major discount on this neurogum so
24:53 this is how you can get it for basically
24:55 free first tap the shopping cart right
24:57 down there then select the bulk pouch
24:59 instead of the six pack and after that
25:01 on the checkout page enter in the code
25:03 nuro New Year in all caps for an extra
25:06 10% off these are about to sell out in
25:07 the deal Ends Tonight so do not wait the
25:09 link is down here okay that was okay I
25:12 want to try another one where I pick up
25:13 my phone pick up the second phone
25:16 instead of just like holding this phone
25:18 over it I think when I move this phone
25:20 back it kind of takes away from the
25:23 video it makes it less engaging um just
25:24 kind of as I was watching that I was
25:26 like M this is kind of boring when I do
25:28 that so let me redo this and we'll see
25:30 how the second one looks there's been a
25:32 major discount on this neurogum so this
25:34 is how you can get it for basically free
25:35 all you need to do is tap the shopping
25:37 cart right down there then select the
25:39 bulk pouch instead of the six-pack and
25:41 after that on the checkout page enter in
25:43 the code nuro New Year in all caps for
25:46 an extra 10% off that deal is insane and
25:47 these are not going to last long so
25:50 don't wait the link is down here that
25:51 one felt better let's see what it looks
25:52 like there's been a major discount on
25:54 this neurogum so this is how you can get
25:56 it for basically free all you need to do
25:57 is tap the shopping cart right down
25:59 there then select the bulk pouch instead
26:01 of the six-pack and after that on the
26:03 checkout page enter in the code nuro New
26:06 Year in all caps for an extra 10% off
26:08 that deal is insane and these are not
26:09 going to last long so don't wait the
26:11 link is down here here's been a okay
26:13 that one was much better than the first
26:15 one I don't know if you guys noticed
26:17 that but it's a little out of focus like
26:20 the picture could look a lot more crisp
26:22 and clean but that's an issue with my
26:23 phone I've been running into that I
26:24 don't know what's causing that but
26:26 anyway it's just kind of out of focus is
26:27 if that happens to you while you're
26:29 recording your face fa videos try
26:30 tapping on the screen while you're in
26:32 Tik Tok to get it to focus but other
26:35 than that that is it that's how I record
26:37 faceless bottom of funnel videos it's
26:38 pretty simple I like to go back and
26:41 forth between faceless and face in bof
26:43 videos just to mix it up for myself just
26:45 so it never gets boring at all but yeah
26:47 that is also not the only way to do it
26:49 that's how I've been doing it you can
26:51 also experiment and come up with
26:53 something new on your own you might even
26:54 be able to come up with something that
26:56 converts even better and gets more views
26:58 than a video like this would that is
26:59 about it I hope you learned a lot in
27:01 this one and I will see you in the next
27:03 videoone in this video I'm going to show
27:05 you how I edit my bottom of funnel
27:07 videos efficiently so it doesn't take
27:09 too much time because when you're
27:11 recording 20 30 videos at a time you
27:13 want the editing process to be very
27:16 simple and quick and easy so quick note
27:18 before we move into this if you're not
27:20 batch recording your videos by now you
27:21 should be and when I say batch recording
27:25 I mean with this neurogum for example if
27:26 I was recording this I would make like
27:29 10 15 videos with it and then move on to
27:30 another product that's just going to
27:32 make the editing process a lot easier
27:34 and you will see why in a second so
27:36 let's get right into this I have all my
27:38 bottom of funnel videos here let's open
27:39 up this one so the first thing that I'm
27:41 going to do when it comes to editing
27:42 these there should be very very minimal
27:44 editing you should be knocking these out
27:47 in one take so there's not more than one
27:49 clip in each video so the only thing I
27:52 do is move this little bar over just a
27:54 little bit so once someone Scrolls onto
27:56 my video I'm
27:59 talking maybe pull it back just a tiny
28:02 bit that's perfect from there I'm good
28:03 to go I don't usually mess with the
28:06 ending at all so let's go back now from
28:08 here we need to add our text hooks so
28:11 this is for neurogum I'm going to say
28:14 $17 neurogum tap the a with the Box
28:16 around it two times to get some color in
28:18 the background I usually like to make
28:21 the text on top red so we got that we're
28:23 going to make it just a little bit
28:25 bigger move that up out of the way so
28:26 it's not covering my face and then we're
28:29 going to add another box with the code
28:30 because in this video I have a promo
28:32 code for everyone so that's what I'm
28:34 going to put up here if you don't have a
28:36 promo code I would say something like
28:39 sale ends tonight or sale ends soon
28:41 something like that so we'll do code
28:44 neuro New Year and then I'm going to
28:46 change the color of this white because
28:47 the red and white in my opinion look
28:49 pretty good together make that just a
28:52 little bit smaller and move that just
28:55 below that hook so that's all the
28:57 editing that you should have to do in my
28:58 opinion that looks pretty good with the
29:00 text with the color in the background
29:02 the blue light in the back behind me and
29:03 then the bright light that's coming off
29:05 of my phone so from there once the
29:07 editing is done we're going to come over
29:09 here and add a caption I usually like to
29:11 add add the product name so
29:14 neurogum and I do that for SEO if you
29:15 don't know what SEO stands for it's
29:17 search engine optimization and doing
29:19 things like that can make your video
29:22 more visible on the Tik Tok app so if
29:23 someone searches for neurogum for
29:25 example your video could be one of the
29:27 videos that pops up because you have
29:30 neurogum in there so neurogum maybe
29:33 something like discount plus free
29:35 shipping and then you can add hashtags
29:38 if you want to I always add hashtags so
29:40 Tik Tok knows who to show this video to
29:41 it only makes sense to me so we're going
29:43 to add a couple of those we'll do #
29:47 neurogum # neurogum new flavors and
29:50 neurogum new arrivals so real quick note
29:52 here the reason I'm adding those
29:54 specific hashtags is because they don't
29:57 have too many posts using them so like
30:00 if I use used for example # fyp you're
30:03 going to see millions of posts here and
30:04 that just means when I post my video
30:06 that is my competition and my video has
30:08 to be just as good if not better than
30:10 those other videos so I'm doing this
30:12 just to make it a little bit easier for
30:14 myself so we've got the caption there I
30:16 don't really mess with the cover here
30:18 you can if you want to but in my opinion
30:20 it just takes more time and it's really
30:23 not necessary so I leave that there and
30:25 then we're going to add our product
30:26 what's cool about Tik Tok is they
30:27 started doing this thing recently while
30:29 the where they'll recommend a product
30:31 that they think goes to this video and
30:33 in my experience usually it's the right
30:35 one so we've got neurogum right up there
30:36 we're going to add that and this is
30:38 another thing that I don't really change
30:40 just to save time um if you wanted to
30:42 you could remove whatever that word was
30:45 at the end and then save and boom just
30:47 like that this video is ready to go
30:49 let's double check get this neur gum
30:51 right here for basically free and this
30:52 is how you do it yep that looks pretty
30:54 good to me so let's move on we're going
30:56 to send that back to the drafts and then
30:58 I actually forgot to do this but this is
31:00 something that makes my job a lot easier
31:03 when I'm editing I will copy this entire
31:06 caption go back to drafts and then as I
31:08 move through these videos all I need to
31:11 do is paste that in here just to make my
31:13 job really really easy the thing is once
31:15 you get through a couple of these videos
31:18 maybe three four five of them I'll add a
31:19 word or I'll add a couple emojis in here
31:21 just to make it a little bit different
31:22 but still that's really easy cuz you
31:24 don't have to type in a new a new
31:27 caption or hashtags for every single
31:28 video and then for for the rest of these
31:29 I'm just going to run through them so
32:03 boom and just like that we have all of
32:05 our videos edited we only did five there
32:07 but that was pretty quick like if these
32:09 were top of funnel viral videos that
32:11 would have definitely taken a lot longer
32:13 to do so yeah that is how I edit my
32:15 videos it's pretty quick pretty easy
32:16 don't get caught up on trying to make
32:19 these videos perfect because they do not
32:21 need to be perfect at all just keep that
32:23 in mind set a goal of like at least 10
32:25 videos per day getting posted from your
32:27 account and that is about it for those
32:28 of you that are are new to bottom of
32:30 funnel I hope this video helped you
32:31 quite a bit I'm going to see you in the
32:33 next one all right in this part of the
32:35 course we are talking about having
32:37 sellers spark your videos or how to get
32:40 sellers to spark your videos so what are
32:42 spark ads that's what I'm talking about
32:44 here these are ads that allow Tik Tok
32:46 shop sellers to boost your videos that
32:48 feature their products this basically
32:51 means free sales and free engagement for
32:53 you in order to do this you will need to
32:56 send a unique ad code for your video to
32:59 the seller and then they are basically
33:02 paying Tik Tok to share your video one
33:03 quick thing I want to note here this is
33:05 super important you guys some sellers
33:07 but not all sellers will lower your
33:09 commissions after they get your ad code
33:12 so be cautious always always always
33:14 generate ad codes for either 7 or 30
33:16 days to start and then from there just
33:18 keep an eye on your commissions and if
33:20 they're significantly lower than before
33:23 do not extend that ad code duration for
33:25 the seller so how do you actually get
33:27 Tik Tok shop sellers to run your videos
33:30 as ad it's pretty pretty simple so let's
33:32 break it down step one pitch your video
33:34 to the seller first you're going to need
33:36 to make sure that your bottom of funnel
33:39 video has at least 20,000 or so views at
33:41 a minimum and is generating sales and
33:43 then if you're not sure if you should
33:45 even ask if a seller wants to run your
33:48 video as an ad I always say just do it
33:50 because the worst thing that they could
33:52 say is no so to send a message to that
33:54 seller this is all you need to do find
33:57 that product on Tik Tok shop and then
34:00 down here at the bottom tap on these two
34:01 arrows that are pointing up that'll
34:03 bring you to this page tap on this
34:05 little headset icon and then from there
34:07 you can usually contact them through
34:10 like WhatsApp or email or directly on
34:13 Tik Tok I usually go directly through
34:16 the Tik Tok DMS that just works for me
34:18 haven't had any issues yet now step two
34:20 is to use this exact template when
34:22 sending your message it's short it's
34:24 simple it's right to the point so
34:26 screenshot this if you need to or just
34:28 copy it into your notes either way Works
34:29 hey I have a video performing well
34:32 organically with this many views and
34:35 this much in gmv I think it would work
34:37 really well as a retargeting ad would
34:39 you like the spark ad code and this is a
34:41 typo it's supposed to be retargeting
34:42 just so you know I think it would work
34:44 well as a retargeting ad then if they
34:47 say yes all you need to do is generate
34:49 an ad code for your video just like this
34:51 what I'm about to show you and send it
34:54 to them from your Tik Tok Shop video on
34:55 the bottom right hand side of the screen
34:57 you're going to see three little dots
35:00 just above your profile picture tap on
35:03 those then at the bottom swipe over all
35:05 the way to the left until you see ad
35:06 settings which is right next to the
35:10 delete button tap on that and then tap
35:12 on ADD authorization and this is where
35:15 you can select the amount of time that
35:17 your spark ad or your ad code will be
35:20 good for just to be safe again always
35:23 start out with 7 or 30 days so let's do
35:25 30 days for this example tap authorize
35:27 at the bottom and then you're going to
35:29 tap save at the bottom now from here
35:31 scroll down a little bit and then across
35:34 from video code tap on generate tap save
35:36 scroll down and then you'll see that
35:38 your video code is ready so tap on
35:40 manage directly across from that and
35:42 this is where you can copy the codes so
35:44 it's that simple everyone if they say
35:46 yes copy the code and send it their way
35:48 boom boom boom really really easy now
35:50 I'm going to see you in the next part of
35:52 the course everyone in this video we are
35:54 talking about psychological marketing
35:56 hacks this is really really interesting
35:59 stuff so so please pay attention now why
36:01 do we use these you use these hacks
36:03 because they exploit human psychology to
36:07 increase watch time engagement and of
36:09 course conversions which is perfect for
36:12 bottom of funnel content these hacks
36:14 will put more money into your pockets
36:17 hack number one pattern interrupts a
36:19 pattern interrupt is a sudden unexpected
36:22 change in your video that disrupts what
36:24 the viewer expects to see forcing them
36:27 to stop and pay attention this works
36:29 because it disrupts people's Doom
36:31 scrolling and boosts your retention so
36:33 pretty simple a couple examples of this
36:36 though would be one a sudden volume or
36:38 tone change as you start your video so
36:40 that could be starting off calm and then
36:42 getting louder and more excited like
36:45 halfway through your hook example two
36:47 would be unexpected movements so that's
36:49 like suddenly snapping your fingers or
36:51 tossing a product into the air tossing
36:53 the product into there is one that I've
36:54 actually been doing recently so for
36:56 example if I have my neurogum right here
36:57 I'm talking about it I'll throw it in
36:59 the air a little bit it just adds a
37:01 little bit of extra movement to the
37:03 video in turn making it a little bit
37:05 more engaging now to end this off
37:08 example number three quick camera angle
37:10 switches so that's as simple as just
37:12 moving your phone around quickly or
37:14 zooming in and out and that's really
37:16 important and it's also really easy for
37:19 faceless content now moving on here pck
37:22 number two is open Loops an open loop is
37:24 a psychological technique where you
37:27 start a question or idea but don't
37:28 immediately resolve it forcing the
37:30 viewer to stick around for the answer it
37:32 makes people curious and it boosts
37:34 engagement this is one that I use in
37:37 almost every single one of my bottom of
37:39 funnel videos I like this one a lot I
37:41 think it sounds really really great in
37:43 these videos so make sure to try this
37:46 one out but moving on two examples here
37:48 number one there's been a major price
37:50 glitch on this neurogum and this is how
37:53 you get it example number two I figured
37:54 out how to get these goalie gummies for
37:57 almost free and this is how you do it
37:58 pretty simple I hope everyone
38:00 understands this it's kind of like
38:01 you're leading them on you're giving
38:03 them a little taste of what you have
38:05 coming up which is like a deal or some
38:06 sort of glitch that they can take
38:08 advantage of and then after you're hook
38:10 you're going to walk them through it so
38:12 a nice little process there but moving
38:15 on to hack number three this is leaning
38:17 in and Whispering this is another
38:19 psychological technique designed to grab
38:23 attention create intimacy and ultimately
38:25 get people to listen to you this works
38:27 well on Tik Tok because people are so
38:31 used to fast loud content so a sudden
38:34 whisper or closeup creates contrast now
38:37 for bottom of Ono videos specifically it
38:39 makes people think that they're being
38:41 let in on a secret and this is another
38:43 really solid hack that I've been trying
38:45 to implement into my videos more and
38:46 more but moving on to a couple of
38:49 examples for this one number one don't
38:50 tell anyone but I just found a glitch
38:53 where you can get this neurogum for only
38:55 $12 number two I'm going to show you a
38:57 trick to get these camos capsules for
38:59 for close to free so those are the two
39:01 examples but this hack works so well you
39:03 guys so please implement it now to end
39:07 this off do not sleep on these they are
39:10 simple effective and will lead to you
39:12 getting better results all right gang
39:14 now we're going over some frequently
39:16 asked questions when it comes to bof or
39:19 bottom of funnel content so the first
39:21 one is how many times should I post per
39:24 day I suggest posting 10 to 30 videos a
39:27 day for best results because remember
39:30 output is the name of the game with bof
39:32 content another question is can I post
39:36 multiple videos at the same time yes you
39:38 can do that but if you notice your
39:40 videos or your video traffic being
39:43 suppressed like not reaching 300 views
39:46 slow down and kind of space out your
39:48 videos more so if you're posting like
39:50 five videos every single hour at the
39:52 start of the hour and you notice them
39:56 not breaking past like 150 or 200 views
39:59 that's probably a good sign to slow down
40:01 so maybe take a couple hours off or take
40:03 a day off and then start posting once an
40:04 hour or twice an hour something like
40:06 that basically if you notice your views
40:08 being suppressed slow it down just a
40:10 little bit and then how long should my
40:13 videos be I suggest 10 to 20 seconds for
40:15 best results that's what most people do
40:17 that's what I do just try to keep them
40:20 short and to the point can I post bottom
40:22 of funnel videos on my main Tik Tok shop
40:24 account you can but you shouldn't
40:26 because it can confuse the Tik Tok
40:29 algorithm and and reduce the reach for
40:30 both types of content you can totally
40:32 try this out if you want to just until
40:34 you get the hang of bottom of funnel
40:35 content but if you have more than one
40:37 account I would definitely keep them
40:40 separate now how long until I make sales
40:42 so as long as you do everything taught
40:44 in this course you should see your first
40:46 sale within 7 days now if this is your
40:47 first time seeing me you probably don't
40:49 know this but I run a coaching program
40:51 for Tik Tok shop Affiliates been doing
40:54 that for well over a year now and quite
40:56 a few well actually every single person
40:58 in there that has tried ride bottom of
41:00 funnel content using this course has
41:03 made a sale in their first 24 hours it's
41:04 pretty insane and you start to see
41:07 results pretty freaking quickly now for
41:09 the last question here what do I do if I
41:11 don't have a promo code that's a good
41:13 one because again not every product has
41:16 a promo code so if you don't have a
41:18 promo code push the flash sale deal and
41:21 then if you don't have a flash sale deal
41:23 push the free shipping and if you don't
41:25 have a promo code or a flash sale or
41:28 free shipping don't promote that product
41:29 it doesn't even make sense to promote
41:31 that for bottom of funnel videos you
41:33 might be able to get sales on it but
41:35 compared to a product that's like 20%
41:37 off includes free shipping and you have
41:39 a promo code for it it just doesn't make
