This content details the comprehensive journey of a potato from farm to crisp, highlighting the agricultural practices, technological advancements, and commitment to quality and sustainability involved in producing a popular snack food.
Mind Map
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คลิกเพื่อสำรวจ Mind Map แบบอินเตอร์แอคทีฟฉบับเต็ม
at this potato farm in the new south
wales riverina it takes 120 days from
planting to harvesting to create a
product that can be consumed within minutes
minutes
but the journey of these spuds stretches
jason menegazo's family has been growing
potatoes for over half a century
eight or ten tubers for the last two
decades they've concentrated on one
major client oh yeah look at that
in the last 20 years we've been solely
supplying to smith's
in the crisping industry
and before that my family we started
basically as migrant europeans coming to
australia to the small blocks
in werribee south and that was 80 years
ago now
so yeah it's a long history it didn't
look at that
perfect agronomist jp smith is
inspecting the quality of the potatoes
that will soon be turned into snack chips
chips
yeah this looks really good it can take
20 years to fully develop a potato
variety and he says consistency is everything
everything
so we're looking at
size color texture
texture
dry matter so solid content of the potato
potato and
and
we look at all these things because when
we produce them our consumers want to have
have
that beautiful potato in their packet
when they're eating it so it gives them
the experience of that excellent quality
in every body in every bag
pepsico which owns smith snack foods has
developed its seven potato varieties to
ensure year-round supply
we have a variety now that we grow in
australia that we grow it in the spring
and summer and when the crop dies we can
leave it in the ground for up to four
months using mother nature as a as the
refrigerator allowing us to have the
same great quality in the middle of the
winter as we have during the summer and spring
the company contracts a staggering 120
annually they're grown by farmers across
47 sites around australia ranging from
northern queensland to southern victoria [Music]
at the processing shed the potatoes are
green ones don't make the cut [Music]
[Music]
today jason's wife claudine and their
daughter matisse are helping out on the
and his father gerald who has retired
from the farm occasionally drops by to
check on operations and offer advice [Music]
[Music]
these potatoes are heading on a 1300
kilometer trip where they'll be turned
into crinkle-cut chips within 48 hours [Music]
introduced from england in 1931 this
year smith's ship celebrates 90 years of
manufacturing in australia
in sydney surry hills frank smith and
george ensor established the first of
several factories around the country
over the decades the manufacturing
methods and technology have evolved dramatically
dramatically [Music]
[Music]
i've traveled up to the smith's chips
factory here in brisbane where millions
of potatoes are turned into packets of
chips each year i'm heading in to see
this is one of two factories where the
chips are still made the other is in adelaide
in one day 320 tonnes of potatoes roll
through the site around
[Music]
a water flume shoots the potatoes across
to the factory where they are peeled
[Music]
the slices are then fried for 3 minutes
to cook these chips 14 tonnes of
australian sourced canola oil is used
infrared cameras monitor the moisture
and oil content as they move along the
[Music]
an optical sorting machine discards any
while the process is largely automated around
around
employees work here
long gone are the days when consumers
seasoned their chips using a satchel of
salt included in each packet
chicken was the first flavor variety
released in 1961.
from there the classic staples including
original salt and vinegar and barbecue
continue to this day
and the company is constantly searching
for the next big flavor
so we've got a research and development department