0:02 This one simple process helped me make
0:05 $1.2 million selling ebooks. And now AI
0:06 lets you automate everything. Developing
0:09 the idea, writing it, designing it, even
0:11 building the simple site that sells it
0:13 for you. I'm Brian Moran, founder of Sam
0:15 Cart, and I just spent the last 48 hours
0:17 diving into real sales data from over
0:19 20,000 ebook sellers. And what I
0:20 discovered will completely change how
0:22 you think about making money online. You
0:24 don't need to be a writer, designer, or
0:26 tech expert to crush it with ebooks. In
0:27 the next few minutes, I'll show you
0:30 exactly how to use AI to write, design,
0:31 and launch your ebook business on
0:33 complete autopilot, even if you've never
0:35 created anything before. Let's dive in.
0:37 Okay, so the first question I want to
0:39 answer is why ebooks? If you're someone
0:40 who's thinking about starting a business
0:43 online, why is ebooks such a popular
0:45 thing or why do so many people recommend
0:47 it? Again, I'm running Sam Carts. We
0:49 have over 100,000 people who have made
0:51 sales on our platform selling everything
0:53 from drop shipping basketballs from
0:55 China to ebooks, online courses,
0:58 coaching programs, services, consulting
0:59 agencies, literally every product under
1:01 the sun. And in my experience, selling
1:03 digital products, in particular, ebooks
1:06 is the easiest and by far the cheapest
1:08 to get started. On top of that, this is
1:10 a digital product that you can create
1:12 one time and sell it to millions of
1:15 people 24/7, 365 without you needing to
1:18 be at your computer to update it, change
1:20 it, ship it, like any of that stuff. You
1:22 can be a completely autopilot business
1:24 almost. Not obviously, you're going to
1:25 have to look at your business. It's not
1:26 like you're going to be able to go to
1:28 the beach and just retire. But there are
1:30 people who don't touch these types of
1:32 businesses for a long time and they
1:33 continue to make sales either because
1:36 they have organic social media content
1:37 like YouTube videos that just rack up
1:39 views over time and make sales or
1:40 they're running ads or whatever. Long
1:42 story short, you can make it once and
1:43 sell it as many times as you want. The
1:45 other thing is most people don't know
1:47 this or they they doubt it, but scaling
1:50 to six and seven figures per year in
1:52 sales with just an ebook is actually
1:54 possible. In fact, the first ebook that
1:56 I started selling is actually what ended
1:59 up funding my next business, which then
2:01 funded the creation of Sam Cart, which
2:03 is now a $300 million software company.
2:06 All of it started from an ebook, an
2:08 actual digital product that looked like
2:10 crap, but sold really well because it
2:12 followed the couple rules that I'll give
2:13 you for what it takes to have an ebook
2:15 that actually makes money, that people
2:17 want to buy, want to give you money in
2:19 order to buy. But like everyone, I
2:21 struggled at first. In fact, it took me
2:23 almost 18 months to even make my first
2:26 dollar trying to sell this ebook that I
2:28 had for over a year, almost two years,
2:30 with nothing to show for it. My first
2:32 ebook was in the baseball niche. I had a
2:34 website called trainbaseball.com. Um, if
2:36 you can see right behind me, a bunch of
2:38 baseball stuff back on that shelf. That
2:40 was my job before I became, you know,
2:42 full-time entrepreneur. Wanted to be a
2:44 pro baseball player is a passion of
2:45 mine. So, I figured, let's start a
2:47 business in this niche and create
2:49 digital content where I can share what I
2:51 know about this sport with the world.
2:52 What ended up happening was no one
2:54 actually wanted the product that I was
2:56 selling. And what I thought the problem
2:59 was was the design of this book or the
3:00 design of my site. I thought I didn't
3:03 have enough traffic. I even tried ads,
3:04 wasted a couple hundred, didn't make any
3:06 sales. And all these things that I
3:07 thought were the problem were not
3:09 actually the problem with this product.
3:12 The real problem was that I didn't
3:14 identify one problem for one person.
3:16 Didn't have a good title. Didn't have a
3:19 single one-page like landing page or
3:20 website that actually convinces people
3:22 to buy, also known as a sales page. I
3:24 was breaking all of these fundamental
3:26 rules. And that's why this product
3:28 didn't sell. And so if I had to break up
3:30 everything into or create a list of
3:33 these must-have elements for your ebook,
3:35 or this really applies to almost any
3:36 product, but if we're just talking about
3:38 ebooks, these are the musthaves if you
3:40 want your ebook to actually make money.
3:42 And the first four are what I call the
3:44 rule of one. You have to have one
3:46 problem that your ebook is solving. The
3:48 mistake that I made, my first ebook was
3:50 called the 10-step hitting system, and
3:52 it was about baseball and how to become
3:54 a better hitter. So it wasn't
3:56 identifying and fixing one problem. It
3:58 was trying to fix all of their hitting
4:00 problems in one ebook. So, it was more
4:03 of a glossery or encyclopedia. It was
4:05 too much for people to believe that I
4:06 could solve all their problems. What I
4:08 should have done is broke out one of the
4:10 chapters that was about how to hit the
4:12 curveball. This very specific thing that
4:14 a lot of kids struggle with. And the
4:15 book should have just been called How to
4:17 Hit a Curveball. And that book would
4:18 have sold. Knowing what I know now, that
4:20 would have made a thousand times the
4:22 income that the product that I made
4:24 would ended up making because it would
4:25 have been more specific. would have
4:27 solved one problem. The next step is you
4:29 have to write the book for one person.
4:31 My book was for any baseball player
4:33 ages, you know, four all the way up to
4:37 18. And that is a problem when you're
4:39 not specific about who this is for that
4:40 it will struggle to sell. If you're
4:42 writing a weight loss book, it can't be
4:45 for everyone. For stay-at-home moms,
4:47 dads working full-time, or parents with
4:50 young kids, or college guys. It can't be
4:52 all of these markets. You have to pick
4:54 one market. Again, my book should have
4:55 been called How to Hit a Curveball for 8
4:57 to 12year-olds. That immediately would
4:59 have gotten the attention of the
5:01 customer, which in this case was either
5:03 the parent or the coach, and made them
5:04 believe that this actually could solve
5:06 their problem because it was written for
5:08 them. The next step is you need to sell
5:10 it with one landing page. I call it a
5:12 sales page. We actually have a process
5:13 for this. I believe I made a YouTube
5:15 video about it, but we have tons of
5:17 training about how to create a sales
5:19 page. It's the simple step-by-step
5:22 process that follows the perfect sales
5:24 script to take a stranger who does not
5:26 know you or like you or trust you yet
5:28 and gets them to know, like, trust you
5:30 enough to give you their money. That is
5:32 a hard thing to do if you try to make it
5:34 up on your own. If you follow all of the
5:35 processes that are out there when it
5:37 comes to convincing people to buy and
5:39 you make one page that is dedicated only
5:41 to getting someone to buy this one
5:43 product solves one problem for one
5:45 person, you have a much higher
5:47 likelihood of making that sale. Number
5:50 four is have one sales channel. The
5:52 other big thing, everyone messes this up
5:53 and they create this product, they have
5:55 a website and they try to go get traffic
5:59 from SEO or now AI and YouTube, Tik Tok,
6:02 Instagram, Facebook, paid ads on every
6:03 different channel. You're spreading
6:05 yourself too thin these days. You have
6:07 to become a master of one platform in
6:09 order to succeed. So, if you want to try
6:11 a couple to see which one you like
6:13 creating content for the best, maybe
6:15 it's Instagram or X or LinkedIn or
6:18 YouTube or SEO or reaching out to
6:20 affiliate partners, whichever one you
6:22 gravitate towards the most. Laser focus
6:25 on that one. Study that one channel as
6:27 much as humanly possible. Perfect it.
6:29 Put out a ton of content. Learn from
6:31 what works. Tweak as you go. And become
6:34 a master at that one channel. That is
6:36 the only way to success. We actually
6:38 have hundreds, probably thousands at
6:40 this point of seven and eight figure
6:42 sellers, people making between a million
6:44 and 10 million a year that they get all
6:46 of their customers. They make all of
6:48 their money still even at that scale
6:50 from just one channel. So, you do not
6:52 need to have all of these different
6:54 channels going to make what your goals
6:56 are probably a little bit lower than a
6:57 million to 10 million a year. You're
6:58 most likely, if you're watching this,
7:00 hoping to make an extra couple grand a
7:02 month or maybe 10 grand a month. You
7:04 absolutely can do that with just one
7:06 channel, whether it's YouTube or SEO or
7:08 anywhere else. The fifth one is you have
7:11 to have a great title. This one people
7:12 mess up all the time and they try to
7:14 come up with really cute titles or, you
7:16 know, they try to put buzzwords into
7:17 their titles and they just confuse
7:19 people. Your title should back up what
7:21 the problem that you're solving is. I'll
7:23 show you how to do that in a minute when
7:24 I demo this whole thing. I'll actually
7:26 make one of these titles live. So, with
7:28 that being said, let's jump over to the
7:29 computer and I'll walk you through the
7:31 step-by-step process for actually
7:33 creating one of these an entire ebook
7:36 business from scratch. Okay, so let's go
7:38 through the entire process. The beauty
7:40 now with AI is all of these things you
7:42 can just tell AI to follow the rules I
7:44 just gave you and it will do it. So, I'm
7:46 going to start I'm going to use this
7:47 little custom GPT that I built that has
7:49 a lot of this already baked in, but I'll
7:51 walk you through what I've told it to do
7:53 um so you can do it on your own. So, I
7:59 want to create an ebook about hitting a
8:02 baseball better. And let's let it go do
8:03 its thing. Okay. So, you can see right
8:05 off the bat, I've already told it to
8:07 tell me to do these things, but it's
8:09 going to help me narrow down my niche.
8:10 So, it's going to say, "Look, here's a
8:12 bunch of the popular topics in the
8:15 baseball hitting niche. So, what do you
8:17 want your book to actually be about?"
8:19 So, I actually like this bat speed one.
8:21 I'm going to copy this and it's going to
8:23 give me a whole bunch of other cool
8:24 research that I programmed it to do.
8:26 Stuff that people are spending money on.
8:29 Uh subniches. This is a good one. So,
8:33 actually I'll say um I want my ebook to
8:37 be about increasing bat speed and it's
8:41 uh mainly for I'll say youth baseball
8:44 hitters 8 to 12. The next thing this
8:45 should do is take me through writing uh
8:47 picking a good title. So, it's going to
8:50 recap, say, "Here's the big problem, and
8:51 here's the big benefit that I'm going to
8:53 solve." So, it's already laser focusing
8:56 on one problem, one benefit. Um, and
8:58 it's going to give me these title ideas.
9:00 And so, you can get an idea for what a
9:02 great title is just by looking at this
9:04 list. Um, one thing that I like in
9:06 titles is using alliteration. So, this
9:08 bat speed blueprint. So, the two B's
9:10 that those are always like easier to
9:13 say, easier to remember. uh the youth
9:15 hitter secret to faster swings, the
9:18 seven speed 7day uh bat speed challenge,
9:20 uh how to swing faster without swinging
9:23 harder. These are all great title/
9:26 headline formulas. And what you notice
9:30 is these things are you are incapable of
9:32 not understanding what this book is
9:35 about. If I choose one of these titles,
9:36 if I call this book the bat speed
9:38 shortcut, which that's what I'm going to
9:42 go with. Oh, I like the title. The bat
9:44 speed shortcut. If that's my title, it
9:47 it is it's impossible to not know what
9:49 this book is about. It's about bat speed
9:51 and it's about an easier way to get bat
9:53 speed. If you're a baseball player or
9:55 coach or parent, that's something that
9:57 you're probably thinking about and you
9:59 like the idea of a shortcut. Like that's
10:02 the idea of a perfect title. Naming this
10:04 something, you know, cute or, you know,
10:06 using some buzzword or, you know,
10:08 acronym that people don't understand.
10:10 You got to remember like people don't
10:11 know what you know. You need to talk to
10:14 them like you know a stranger uh who
10:16 knows what you're talking about. So the
10:17 next thing is it's going to walk me
10:20 through actually creating the perfect
10:22 ebook. And so these are what we teach
10:24 people and all of the ebooks that I've
10:26 written and sold in the past. This is
10:29 kind of the formula that we follow is an
10:31 introduction where we kind of, you know,
10:33 give people the big why when they open
10:35 up that first page is just restating,
10:36 you know, the big problem that we're
10:38 going to solve, the goal, maybe telling
10:40 your story, then explaining the core
10:42 content. This is just the steps that
10:45 they're going to take that this is where
10:46 my knowledge comes out. These are the
10:49 steps that I would walk a kid through in
10:51 order um to get to those. Now,
10:53 obviously, AI made these up, so you
10:55 would put yours in here. Um, but for
10:56 this exercise, I'm just going to let the
10:58 AI make up what the content is.
11:00 Obviously, you don't want to sell, you
11:03 know, just content that AI generated. U,
11:04 then we might go through some case
11:07 studies, maybe give a bonus chapter that
11:09 actually helps us when we go to script
11:11 our website. So, there's actually
11:12 bonuses that they get, making it feel
11:14 like they're getting even more. And then
11:17 I always end with if I have a second
11:20 product, an upsell kind of final chapter
11:22 that teases the next product that I want
11:25 them to buy. So, it's going to walk me
11:27 through, you know, asking me what's my
11:28 personal experience. So, it wants to
11:31 give wants to put my knowledge in this.
11:33 It's what I programmed this to do. I'm
11:35 just going to tell it to just go ahead
11:39 and make up the content yourself for
11:41 now, just so we can go ahead and get
11:43 some content that we can write. So,
11:46 right now, AI is going to write the
11:49 entire book for me. I can now take this
11:52 and put my spin on it. Obviously that's
11:54 what you would do where this is where a
11:55 lot of people struggle is what do we do
11:57 next? What's the next step? How do we
11:59 take all of this text and turn it into a
12:02 really beautiful PDF and this can be
12:03 really difficult especially you know
12:05 tools like Canva are not really ideal
12:07 for doing this with dragging things
12:11 around and so we created a tool um that
12:14 is inside typeset soon to be inside Sam
12:16 Cart as well. We'll link to everything
12:18 down below um so you can check it out.
12:21 But let me go ahead and copy this entire
12:25 thing and I'll put it um into a Google
12:26 doc so we can go ahead and start
12:28 designing and I'll show you what the
12:31 next steps are. So here is my entire
12:33 ebook and I'm going to copy and paste
12:35 this in. Okay, so for this exercise I
12:37 just copied it all over into a Google
12:41 doc. I went up into uh file and then
12:43 said download a Microsoft Word document.
12:46 This is one of the easiest ways for the
12:48 tool that that we love and use and that
12:50 we built um this tool called Typeset.
12:52 What it lets us do is import from these
12:55 documents. Um so over on Typeset, which
12:58 you can go grab, it's super cheap. You
13:00 I'd literally just go under uh hit
13:03 create and I go over to document/ebook.
13:05 It's going to build up the AI engine
13:07 here where I can just tell it what I
13:08 want and it'll write the book from
13:10 scratch. I could have skipped the AI,
13:12 but I actually like chap GBT a little
13:14 bit better right now. But this upload
13:17 file, I can go over here and I can go
13:19 grab my ebook and just import it in. And
13:21 Typeset is going to bring all of that
13:23 text in and it's going to start
13:25 designing it for me. You can see right
13:27 off the bat, let me see if I can bring
13:29 this up, make it look a little better.
13:31 So, right off the bat, it has already
13:33 started to chunk out all of my pages for
13:36 me and start to design them. It's even
13:38 brought in the emojis. And so now within
13:41 a couple minutes I can go add pictures
13:44 and images and charts and all kinds of
13:47 really cool stuff um to make this look
13:50 really good. So let me do kid baseball
13:53 and I'll grab let's see I'll grab this
13:55 one right here. And so you can see I can
13:58 just take a few minutes and add a couple
14:00 pictures and graphs maybe a few charts
14:02 and just move things around over here on
14:05 the left hand side. and my ebook is
14:07 beautifully designed right here over on
14:10 the right side with typeset. What's
14:12 super cool is I can change these themes.
14:13 So, I can go and say, you know, let's
14:16 try um this theme. So, it kind of made
14:18 everything gray. Maybe my brand colors
14:20 are pink. Maybe they're black and yellow
14:22 and I like this font. You literally can
14:25 change click one button and the entire
14:27 look and feel of your ebook matches your
14:30 brand, your style, your logos, whatever
14:32 it is that you want. You can put page
14:34 numbers on these. Everything is super
14:36 super simple and I now have a finished
14:38 product that is ready to go. Uh, in
14:40 fact, this product was engineered so
14:43 that it also makes money by selling my
14:45 second product. Uh, what I can do right
14:47 here, cool thing with typet is you just
14:50 use the forward slash. It gives you all
14:52 of these different kind of widgets or,
14:54 you know, elements that you can add onto
14:57 your page. And one of them is this
14:59 button right here. So, I can say, you
15:03 know, hey, go to trainbaseball.com/,
15:06 you know, upgrade and it will go I can
15:10 just say click here now and it will give
15:12 me a little a cool little button right
15:14 there. I can just delete this line. And
15:16 now all of a sudden, you know, I have a
15:19 clickable button inside of my PDF. You
15:21 can embed videos in here. All kinds of
15:23 really cool stuff you can add to your
15:26 document. So, my ebook is now designed
15:28 for me almost on autopilot. Now that I'm
15:31 done, you just click on export. You can
15:34 export this right away uh just by going
15:36 into PDF portrait mode just like it
15:38 stands and click export. It will start
15:40 to download it. I can switch this into
15:42 images. So I can turn these into social
15:44 posts. I can go landscape mode and make
15:47 this a webinar slide or YouTube video.
15:49 You can literally take one asset instead
15:50 of just having an ebook and having to
15:52 start over from scratch to create
15:54 everything else. you can switch over to
15:56 other types of assets and repurpose all
15:58 that work you did to make that one ebook
16:00 and come up with marketing material for
16:03 social media ads, webinars, videos, all
16:06 kinds of really cool stuff. So, here is
16:09 my finished ebook, a perfect PDF. Looks
16:11 great. The content is fantastic.
16:13 Perfectly good in order to start
16:16 selling. But now, what we need is we
16:18 need a website in order to sell this.
16:20 And we just need one single landing page
16:22 that follows the simple process that
16:24 will turn visitors into paying
16:27 customers. So if I go back to my custom
16:29 GPT, it's already ready for me to go. If
16:32 this was you, you could just say, "Now
16:34 write me a sales letter that follows,
16:36 you know, some of the really simple
16:38 processes out there are like problem
16:40 agitate, solve sales letters. There's a
16:43 formula called the 12step sales letter.
16:46 I have a 22step VSSL format that I that
16:48 I sometimes use. There's a whole bunch
16:49 of different ways. In the end, they're
16:51 all pretty much the same. So, I'm just
16:54 going to say yes, go ahead and write my
16:56 sales letter. And you can see right off
16:59 the bat, it is giving me the exact copy
17:02 that I'm going to paste onto my website
17:05 and use this to start to create my
17:07 website. Uh, the beauty of this too is
17:10 with Sam Cart, you can simply take all
17:13 of this and you can go create your
17:16 website. I can go and do exactly how I
17:18 created the ebook. It's the same exact
17:21 process except we use Sam Cart to do it
17:24 for this. So, if I go into Sam Cart, I'm
17:26 going to hit create new landing page.
17:30 I'm going to say baseball uh bat speed
17:32 ebook. Going to go ahead and click on
17:35 create page. And we have the same type
17:37 set technology that you can import a
17:39 document or just paste all of your text
17:42 in and then very easily make everything
17:44 look really pretty. And so what I'm
17:45 going to do for this one is I'm going to
17:47 actually use this digital products
17:49 template that we have and just click on
17:52 next. And I'm not going to add any other
17:54 um sections in here. You can if you
17:56 want, but my page right now using the
17:59 template, this is exactly what we want
18:01 our page to look like. Same basic
18:03 format. So, I can just go in piece by
18:06 piece and start right up at the top and
18:08 just say, "Okay, here's my main
18:10 headline. Let me go and change this
18:14 headline out. Here's the pre headline.
18:16 Let me change the pre headline. I can
18:19 delete this top section cuz we don't
18:21 need that. Uh, let's Here's the sub
18:25 headline. Can change this sub headline
18:28 here. Can go and replace this image. And
18:32 let's go look for kid playing baseball
18:35 and look for a really good photo of a
18:37 kid hitting a baseball. Might need to
18:39 reposition this one a little bit. And
18:41 there we go. I mean, you can see just
18:43 the top section of this page already
18:45 looks great, is engineered to convert
18:48 and has the the content, the actual copy
18:52 or text of this page is written by an
18:55 expert. I mean, chatbt knows the all the
18:57 things that you the best copywriters in
19:00 the world know, it knows. And so now,
19:02 instead of hiring a copywriter or
19:05 studying copywriting uh and persuasion
19:08 for years like most of us, you know, who
19:12 got started um pre2020 had to do. Um
19:14 this thing is engineered to convert and
19:16 is going to convert. You just swap
19:19 things in, you know, hit save on this
19:22 page, set up your product, and you are
19:24 good to go. So, I won't bore you with
19:26 watching me do every single step of
19:28 this, but let me go ahead and speed this
19:30 up. And I'm just going to kind of copy
19:32 and paste this stuff in, move things
19:34 around, make it look good, and show you
19:41 All right, I'm done editing this page. I
19:43 just clicked publish. Now, let's go see
19:46 the live page. And there it is. I now
19:50 have a single one-page website where
19:51 somebody goes, they can click on this
19:53 button and buy this product right here.
19:56 Uh looks like that image did not show,
19:57 but I'll show you that it's there.
19:59 Probably just have to hit publish again.
20:01 U there's picture of the actual ebook
20:04 itself. This page covers everything from
20:06 what they get to, you know, what what
20:08 objections they might have. makes them
20:10 picture that future world. Outlines all
20:12 the benefits of it. Tells my backstory.
20:14 Leads with the big benefit. All the
20:16 things that you need to do in order to
20:18 convince somebody to buy your digital
20:21 product. I'm now good to go. Had AI
20:24 write the actual page for me. Had Sam
20:26 Cart's AI designer design the actual
20:29 page. Click publish. And now I have a
20:31 one-page website where I can send all of
20:34 my traffic. The final step is that
20:36 traffic step. And this is where a lot of
20:38 people, you know, they think they want
20:41 to list their products on Etsy or Amazon
20:42 cuz those platforms are going to give
20:44 them traffic. That's a great place to
20:46 list your product, but in the end, you
20:48 have to have a place that you can call
20:50 home, a place that you own that you have
20:53 full control over, which is this website
20:56 right here that Sam car can create for
20:59 you. So, if you see, this is really the
21:02 outline of a the perfect ebook business.
21:04 This little mind map right here can
21:06 bring in five, six, seven figures per
21:09 year. It all stems from you need to pick
21:11 one target customer. You need to have a
21:15 product that solves one problem. You
21:18 need to have one page, right? Uh if I
21:20 could zoom correctly, one page that
21:23 convinces them to buy that product and
21:26 then pick one channel that you are going
21:27 to dominate that's going to send all of
21:30 your traffic to that page. If that is
21:33 Instagram, you just take the URL to this
21:34 page and you put it in your Instagram
21:37 bio and convince people to click it.
21:39 Same thing on X, LinkedIn, Facebook, and
21:41 YouTube. On YouTube, you should put the
21:43 link in every single YouTube video
21:45 description in your bio on YouTube. Just
21:47 make sure wherever you can add a link
21:50 that you are sending people to this one
21:52 page. That is the name of the game. And
21:54 then people can get access to it after
21:57 they visit this page and buy. Sam Cart
21:58 can send them a simple email where you
22:00 upload the PDF and it just sends it to
22:03 them. You can create a secure members
22:05 area with Sam Cart where you can have
22:06 videos and all kinds of stuff in there
22:08 and they can access it that way. It
22:10 really does not matter. As long as
22:12 people get access to this PDF that they
22:14 bought, they are going to be happy
22:17 campers. So, that is how you create an
22:20 ebook business in a matter of minutes. A
22:22 couple questions I want to answer that I
22:24 know a lot of you usually are wondering
22:25 about is how much traffic do I need to
22:27 get to that page in order to make a
22:29 sale. If you're selling an ebook, I
22:31 recommend a price somewhere between 7
22:33 and 27 bucks. I usually go on the higher
22:35 end, like $27. That way, you're making a
22:37 good amount of money every time somebody
22:39 buys. Priced in that range, you should
22:41 expect about a 10% conversion, which
22:43 means for every 10 visitors that you
22:45 get, you make one sale. Which means if
22:46 you can get a 100 visitors a day, which
22:49 is not all that hard, you can make $270
22:51 a day. The other question is, how do you
22:52 compare like listing your digital
22:55 product on Amazon or Etsy versus having
22:57 your own website and using a platform
22:59 like Sam Cart to do it? In my opinion,
23:01 you should always have your own website
23:03 on a platform, whether it's Sam Cart or
23:05 any other one. And the main reasons are
23:07 you don't have to pay all the fees. You
23:09 have infinite customization. You own
23:11 everything. You don't have any control
23:13 over how much money you make if you do
23:15 list it on Amazon or Etsy. Those are
23:17 great other channels to also list your
23:19 products, but you should have a home
23:21 where all of your social media traffic,
23:23 all of your paid media traffic, if
23:26 you're running ads or doing SEO, you
23:28 want a place for you to send all of that
23:30 traffic. If Etsy wants to send you free
23:31 customers, great. But if you want to
23:33 take control over your business and have
23:35 something that's reliable, that is going
23:37 to live on that you have control over
23:39 how much you grow it, you have to have a
23:41 place that you call your own on your own
23:43 website, on a platform that you're
23:44 paying for and that you control. The
23:46 other one is, should you start an ebook
23:48 or write one around a passion of yours
23:51 or a trending topic? So, look, trending
23:53 topics can be great. They can make a ton
23:54 of money really fast, but they
23:56 eventually die. I would rather have a
23:58 sustainable business around something
24:00 that I'm passionate about because your
24:01 content is going to be better. Your
24:03 ebook is going to be better if you write
24:05 it around something that you already
24:07 know and love to do. You're good at it.
24:09 If you just pick a trending topic like
24:11 AI and you have no idea what you're
24:13 doing when it comes to AI, your ebook is
24:15 going to suck. And you want customers to
24:17 read and go through your products and
24:20 love them because they will buy 50 times
24:22 more of your stuff. They will spend 50
24:24 times more money with you over the next
24:26 couple years if they like what you
24:28 actually sell them. Create something
24:30 around a topic you know nothing about.
24:31 Or you try to teach people how to start
24:33 a business and you've never started a
24:35 business or teach them how to raise kids
24:37 and you've never had kids. A thing like
24:39 that just because it's trending. It's
24:41 not going to last long term. You might
24:43 get lucky and make a splash of money
24:46 now, but it'll all be gone in the near
24:48 future. And go back to price again. That
24:51 range is about 7 to 27 bucks. If you're
24:53 just asking for me to pick a price for
24:55 you, I'd say go with 27 bucks. It
24:57 conveys value. It suggests to people
24:59 that look, this is better than what
25:00 you're going to find in the bookstore
25:02 where you're going to pay 10, $15, $20
25:04 per book because you are an expert
25:06 because you've kept this focused on one
25:08 specific problem, which that in and of
25:11 itself is more valuable to people. So,
25:12 if you like this video, let me know down
25:14 in the comments below. If you want
25:17 access to the AI bots that I demoed on
25:19 here to just make it easier, want to,
25:21 you know, try out Sam Cart, we have an
25:23 entire process like this really cool
25:24 bundle that gives you a whole bunch of
25:26 this stuff at a huge discount that you
25:28 can check out right down below this
25:30 video. So again, if this helped you out,
25:31 leave a comment down below, subscribe to
25:33 the channel, and click like on this
25:35 video so we can get it out to more