The content explores the vastness of human ignorance across various domains, from the subjective nature of perception and the mysteries of the universe to the complexities of human consciousness, societal structures, and the limitations of our knowledge. It emphasizes that despite advancements, fundamental questions remain unanswered, highlighting the ongoing human quest for understanding.
Mind Map
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[Music]
this is green this is red and this is
blue but how can you tell what you're
seeing as blue is the exact same thing
as what I see as blue we've named the
colors to give us a way to communicate
and reference them but in reality
there's no way of knowing what you see
is the same as what another person sees
even with the small steps and the giant
leaps we've made as a species there's
still a lot to learn about Earth life
and The Human Condition there's still
know on the 26th of February 2015 one
picture of a dress divided the internet
you are seeing white and gold where are
you looking at I oh just changed white
wa no you're kidding while Some solid as
gold and white other solid as blue and
black and ever since then there's been a
number of repetitions of the same
experience expent either using the same
sense in this case sight or even other
senses like hearing in the famous Yan or
Laurel debate Laurel these experiments
remind us that there's no way for us to
tell that you and I sense the same
things what I call Red might just be
what you call Blue and there might be
someone out there who sees human beings
with purple teeth but just refers to it
as white 71% of the entire Earth is
covered by water humans are made up of
about 60% water potatoes 80% watermelons
93% and cucumbers
95% it's very clear that water is
essential for life on Earth but we
really don't know that much about water
not even about the very oceans we came
from in fact we've only explored 5 to
10% of the Earth's oceans the rest well
who knows what's down there it's even
scarier when you realize that fish like
the blob fish and the barreled eye fish
belong to the slim percent of things
that we've already discovered the deeper
you go the crazier things seem to get
what's at the bottom of the ocean for
the most part we just don't know but
back on the surface countries that are
bordered by water use something called
coastlines to mark their territory the
coast is the land along the Sea and the
boundary between the coast and the sea
is known as a coastline so how long is
the US Coastline or any other Coastline
in the world the answer is
well again we don't really know
coastlines constantly curve and cut in
and out even the smallest deviations
from a straight line can add distance
and over time these small distances add
up some of these features are massive
like Bay While others are
minuscule now measuring each and every
little crevice isn't really efficient so
surveyors cut corners and straighten
rough edges and easly manageable lines
if you do a quick Google search of the
measurement of any coastline
you'll find a lot of different answers
they all cut Corners just
differently Humanity as a species though
well we've done really well for
ourselves when in a pinch we invent
something to push us through we made
clothes when the weather was harsh
shelter so we could be safe from
Wildlife to rest and recuperate weapons
to hunt for food money to replace pure
bartering what about fire was fire a
discovery or an invention
and music music has been described by
scientists as a relatively recent
invention by humans it's believed that
music helped our ancestors to bring
together a close-knit community but did
humans really invent music or did we
just discover that certain sounds sound
nice with other sounds birds sing whales
sing even tree frogs have a nice rich
barit tone sometimes so can we really
say man invented music if we did then
what is the true definition of music I
guess we'll never
know on the list of man's greatest
inventions has to be Tools in fact for a
really long time scientists were pretty
sure that this is exactly what made us
human we were the only animals who
through the use of such a variety of
tools were able to expand and grow so
quickly except we aren't the only ones
who use tools a lot of animals mainly
primates use tools for all kinds of
reasons a study by Jane goodle on
African chimpanzees would change the
definition of man forever in the
research it was discovered that these
chimpanzees use tools to gather food
brush their teeth and even more so in
response would this mean we must now
redefine man or redefine tool they use
tools for the exact same things we would
do we accept chimpanzees as human well
of course not this begs the question if
using tools doesn't then what makes us
human in the same research it was also
discovered that chimps had individual
personalities and were capable of
rational thoughts like emotions and
sorrow they gave pats on the back hugs
kisses and even just messed around with
each other just for fun they developed
affectionate bonds with family members
and with other members of the community
and some of these bonds lasted for over
50 years if emotions rational thought
and affectionate actions do not then
what makes us human in the past it was
thought that humans were the only
animals who were
self-aware however in the past 30 years
extensive research has proven that many
other animals are too in fact in 2012 a
group of neuroscientists created the
Cambridge Declaration on Consciousness
which states that humans are not unique
in possessing the neurological
substrates that generate Consciousness
non-human animals including all mammals
and birds and many other creatures also
possess these neural
substrates if consciousness sentience
wakefulness and the ability to feel and
experience do not then what makes us
human we really just don't know all we
know is that one day we weren't today we
are and one day we will be no more we
don't know what happened before we
existed and neither do we know what will
happen after we die if a person dies and
comes back to life it's referred to as a
near-death experience because we see
death as a finality but what if it isn't
what if one of the beliefs of Humanity's
many religions is true even the Earth
itself can be very weird and sometimes
you just see formations that make no
sense like who built Stonehenge and why
the same goes for the pyramids some
people think the gods of Egypt made the
pyramids others are convinced it was
made by human effort but in reality we
just don't know the human mind is
everything all of man's greatest
inventions theories and discoveries have
all come from a human mind we first
conceive of an idea in our mind before
we can ever create it in the real world
but perhaps we don't yet know or
understand exactly how powerful the mind
can be the placebo effect gives us a
glimpse I made an entire video about the
placebo effect but basically doctors
appear to give a patient treatment but
in actuality they don't however this
fake treatment registers in the brain
perceives it as real and kickstarts the
healing process basically the Mind heals
the body because it thinks the body is
getting treatment even if it isn't in
research on social cognitive and
effective Neuroscience it was discovered
that self-affirmation helps to maintain
a positive self viw and helps to restore
your self-confidence and
selfworth simply by telling yourself
nice things it is indeed possible for
your mind to convince your brain and
body that you are those things and these
are just the things we know the mind is
capable of think about everything we
don't know
there are a lot of things we know about
animals dogs are sweet and loving cats
can have an attitude and the lion is
apparently the king of the jungle even
if it lives in a
savannah not everything makes sense and
we really don't know as much as we think
we do going to space is one of man's
greatest achievements however what space
exploration has clearly shown us is just
how small we are in the grand scheme of
things there are at least 2,500 other
solar systems that have been discovered
but that number could go up to the tens
of billions we just can't know for sure
that's just in our galaxy The Milky Way
and the Milky Way is just one of
billions of galaxies that are out there
it's so incredibly massive that you just
can't help but think are we alone in the
universe and if we aren't why hasn't
anyone said hi we have ideas but as
always we don't know and we really can't
prove most things a very fundamental
question for nature is what exactly is
the universe made of and why is there
stuff in it to begin with we know that
almost all matter is made up from
indivisible atoms but why why do atoms
exist and where do they come from when
we die what exactly do those atoms
become everything else at this point
you've listened to me talk for about 7 8
minutes time is persistent for
everything with mass time never stops we
all know that yesterday is in the past
today is the present and tomorrow is the
future but what exactly is time and
where does it come from even more
confusing is did humans discover or invent
time there are so many things about the
world that we just don't know and while
some are deep questions like we've
talked about others are more well
trivial while watching the video of this
person yawning you probably also yawned
so even more importantly why is yawning
contagious when we're happy we laugh
when we're sad we cry but why for a long
time it was believed that laughter was a
social tool to show one another that
we're enjoying what's currently
happening it was an evolution tool used
to help enhance connectivity in
societies but if that was the case then
laughter should be unique to us humans
or at least
primates but it's not other social
animals like dolphins and even rats
laugh so why do we laugh also why do we
cry it's as if crying has emotional
healing powers crying activates our
parasympathetic nervous system and helps
return our bodies to a normal fully
functional State it's a good thing for
your body so why do we associate it with
such sad things we often cry after
something bad has happened not really
while it's happening is it a process
that evolves solely for our brains to
process emotionally painful things then
again we we cry for happy reasons as
well so scratch everything I just said
why are some people right-handed and
others are left-handed why isn't
everyone ambidextrous wouldn't that have
made a lot more sense we can have
theories for many many things but they
remain just that theories in actuality
proving theories as a fact of nature is
a lot harder than you'd think many
scientific theories are superseded with
time considered obsolete or simply wrong
we used to think that Earth was the
center of the universe then one day we
realized it wasn't then again not
everyone could accept the fact that
their view of the universe was so wrong
I mean there's a theory that as recently
as World War II the Germans attempted
some advances under the impression that
the Earth was Hollow so it is very
possible that mostly everything we do
know about the world right now is wrong
honestly it probably is we simply don't
know everything about everything
and that's okay all we can do is keep
asking questions and keep learning about
the world around us trying to uncover
each of its Mysteries one stone at a
time hopefully answering the most
important question of them all what does
existence truly mean if a tree falls
down in the forest and no one is there
to hear it does it make a sound how do
you know taking it one step further if
you hear the tree hit the ground but
don't see it why do you trust your sense
of hearing this might seem like a
ridiculous question but the truth is
that despite our total Reliance on them
our senses deceive us all the time you
hear this audio and some of us hear yany
while the others hear Laurel Laurel you
think you hear your friend laughing in
the other room only to come out and see
it's just the TV a stick that looks bent
in the water turns out to be straight
when you pull it out you spend what
seems like hours walking through a dark
and creepy Forest but then wake up and
realize you were just dreaming the world
is a strange place and and for all the
knowledge we've managed to gather as a
species there's still a lot more that we
too I think therefore I am you've likely
heard this phrase before coined by 17th
century French philosopher Renee deart
the simple declaration serves as the
foundation of all modern
philosophy it's a statement of knowledge
an assertion that if I know nothing else
I at least know I exist
while this may not seem like a
revolutionary idea at first glance it's
actually quite significant philosophers
since the time of Socrates have wondered
whether or not it's possible to know
anything because it always seems that
the more questions we ask the fewer
answers were left with dcart himself was
renowned for his astonishing ability to
doubt everything no matter how trivial
no matter how seemingly obvious he
treated all of his ideas with a radical
level of skepticism believing that doing
so would eventually lead him to the truth
truth
this skepticism led him to ask a
question that science still hasn't been
able to answer how do I know I'm not
dreaming right
now or even more frightening how do I
know that my mind isn't being
deliberately mled by some Evil Genius
think of it like the movie The Matrix
it's possible that at this very moment
you're hooked up to a giant machine that
is feeding you all the sensory data
you're currently experiencing you aren't
really watching this video it's just the
machine making you think that you are
while unlikely technically it is
possible and there's no way we can
disprove it this is why some people
argue that we live in a simulation do we
or don't we we just don't know deart
argues that our inability to rule out
this scenario forces us to doubt
everything we think we know a state of
radical skepticism in which we can't
trust anything we experience or think
fortunately Dart offers us a way out
even if we are forced to doubt
everything the the one thing we cannot
doubt is the fact that we're doubting if
we can doubt then we can think and if we
can think then there must be a mind
doing the thinking so while we may never
know whether or not the world around us
is an illusion or if we even have
physical bodies we can rest easy in the
knowledge that we have Minds that we
exist right well not so much later
philosophers from kard to haiger
criticize dart's claim arguing that the
existence of thoughts does not
necessarily imply the existence of a
thinker Frederick n even went so far as
to say that the idea that there is
something called thinking is itself an
assumption all we can really say then is
that something is happening what that
thing is we just don't know if you're
rolling your eyes at this point it's
understandable to most people this all
sounds like a bunch of over
intellectualized nonsense with no
bearing on the actual world even if we
do live in The Matrix I still know that
2 + 2 equal 4 that the sun is going to
rise tomorrow and that the Earth beneath
my feet is solid well hold up on the
last Point part of the reason why it's
so difficult to say whether we truly
know anything is because we live in a
dynamic Universe where nothing is ever
stable everything in existence is always
moving and always changing including the
Earth itself even as you watch this
video The Very face of the planet is
evolving plate tectonic theory is a
relative newcomer to science first
pioneered in the 1960s our understanding
of how the Earth shifts and moves is
still fairly limited we've discovered
certain things like the fact that the
Earth's Rocky crust is in the form of
plates that sits on top of a mantle of
liquid magma as this magma circulates
and turns it pushes the plates around
knocking them into each other and
creating earthquakes volcanoes and
mountains what this means is that
contrary to what we think the ground
beneath our feet isn't solid it's
constantly changing and if it is how can
we say we know it tomorrow an earthquake
could reshape our continents and so the
best we can ever have is a rough
approximation of what we think it used
is maybe I'm just trying to Strongarm a
metaphor here but it seems like whenever
we investigate what we think we know our
ideas start to crumble it's an
interesting Quirk of reality really the
simpler a question is the harder it can
be to answer it's for this reason that
many people fear death because we simply
don't know anything about what happens
after it yet I cannot help but think
that the fear that we don't know
anything about death presupposes that we
know what life is because in reality we
don't know either well it's easy for us
to tell the difference between living
and non- living materials say like an
apple versus a rock but when we try to
pin down a precise definition of life
things get complicated all life forms
whether a plant or animal bacteria or
fungus are composed of cells and are
able to meet certain basic fundamental
conditions these include responsiveness
metabolism energy transformation growth
and reproduction for instance when you
smell food you respond by feeling hungry
eating a sandwich then starts your
metabolic process which allows you to
convert calories into energy this energy
is then used to do things like grow
muscles or attract a mate but this is
what life does not what life is the main
problem is that the primary feature of
life is that it's always changing and
definitions by their nature are meant to
be static perhaps if we knew where life
came from we'd have a better sense of
what exactly it is unfortunately we
don't know this either of course one day
science will figure this stuff out the
secrets to life the Earth and everything
else will be unlocked all it takes is
more advanced technology more
sophisticated methods and we'll be able
to know the answers for certain won't
we here's the thing though science isn't
ever 100% certain when researchers at
the European Organization for nuclear
research otherwise known as CERN
announced the discovery of the higs
boson in 2012 they did so by stating
that their observations had passed the
crucial threshold of five Sigma
certainty to most people this term is
nothing more than academic jargon but
Sigma in this context is the statistical
unit of measurement used to determine
how probable it is that a given result
is correct the higher the value the more
likely a particular finding is true with
5 Sigma being the gold standard
representing a 1 in a million chance
that a given observation is
inaccurate though there's still a chance
you may think I'm splitting hairs here
after all one in a million is as good as
true isn't it
well no a 2011 experiment conducted by
CERN reportedly found that a series of
nearly massless ghost particles called
neutrinos had traveled faster than the
speed of light this was of course
impossible as the finding violated
Einstein's principle of Relativity yet
the experiment passed with a Six Sigma
confidence meaning that it had a
staggering 1 and a half billion chance
of being false and yet it was for later
experiments all failed to replicate the
original results and the first
fluke science is very good at explaining
what is happening and how it happens but
not really why it's happening pass any
scientific Revelation through a series
of why questions and you'll always get
to a point where we just don't know take
gravity for instance when an apple falls
from a tree and hits Isaac Newton on his
head we know its gravity we can even
measure it as 9.8 m/ second
but when it comes to explaining why this
happens almost 350 years later we're
still clueless every other physical
force in the universe electromagnetism
strong and weak nuclear force has a
corresponding subatomic particle yet we
still don't know what the particle
responsible for gravity is physicists
have theorized the existence of
something called a graviton that similar
to the hix boson requires massive
amounts of energy to detect in fact it's
predicted that it would take a mass
spectrometer to the size of Jupiter oper
operating at 100% capacity to identify
one but why is a graviton so hard to
find why is it that physics behaves like
this and is it possible that it could
work differently the notion of alternate
physics is most commonly associated with
the Multiverse Theory the idea that
there isn't a single universe but an
infinite array of different
universes we don't know if this is true
of course but if it is then it's
possible that among these countless
variations there exists other types of physics
physics
maybe in another Universe gravity isn't
so difficult to measure maybe instead
electromagnetism is the Rogue Force
confounding their scientists but it
isn't just other universes that may
operate under alternative sets of
physical laws even our own universe may
be subject to alternate forms of physics
that we've yet to discover in 2022
researchers at Columbia University
programmed in AI to study video footage
of different physical phenomena and then
search for the minimal set of variables
that described its
observations the footage included things
like a pendulum a lava lamp and a
fireplace when the AI returned its
results the researchers found that they
could identify some of the variables
that the artificial intelligence had
defined but not others the belief is
that the AI was applying novel sets of
physical laws currently unknown to
humans unfortunately since the program
can't communicate what it's thinking the
exact variables remain a
mystery however it does raise an
interesting question if we were to meet
an alien species is it possible that
that they might use alternate laws of
physics Ted Chang's Nolla story of your
life the inspiration for the 2016 film
arrival explores this idea fair warning
there's spoilers ahead in the story
humans make first contact with aliens
after dozens of spaceships suddenly
appear in orbit but rather than wanting
to take over the planet it seems that
the Extraterrestrial visitors just want
to talk to get the conversation going
both humans and the aliens work together
to slowly decipher one another's
language as well as the respective
approaches to physics it quickly becomes
apparent that the scientific and
mathematical Concepts that are Advanced
to us like calculus are Elementary to
them surprisingly though the reverse is
also true the aliens deploy strange
seemingly convoluted methods to describe
basic principles like velocity while
both methods provide accurate results
each is highly specific to the species
that developed them eventually it's
explained that the aliens don't perceive
our universe as causal instead they
witness all events as happening
simultaneously this accounts for their
weird set of physics Chang's story of
your life raises interesting questions
surrounding Concepts like time
perception Free Will and subjectivity
forcing us readers to wonder if there's
such a thing as objective reality how do
we know that the reality we experience
Consciousness this problem has plagued
philosophers since Antiquity Plato in
particular is known for having proposed
the idea of the realm of forms a
non-physical immaterial plane from which
the physical world
manifests science actually functions on
a similar principle assuming that there
is an objective reality that exists
beyond our senses which can be observed and
and
measured despite our best efforts though
no one has ever confirm the existence of
an objective reality in fact given that
everything we know has to come first to
us through our senses and therefore our
own subjective perception it's
impossible to prove an objective reality
we'll just never know
in his book The spell of the sensuous
philosopher David Abram argues that the
very idea of an objective reality isn't
representative of the universe we live
in in actuality Abram says we exist in
the realm of inner subjectivity a term
he borrows from the German philosopher
Edmund hustel this form of reality
rather than being a separate and
isolated phenomenon is created by the
collective experience of all its
participant the universe doesn't exist
as an object of our subjective
perceptions instead it arises us out of
our very interaction with it if this
idea sounds a little out there consider
quantum mechanics where our mere
observations literally affect the state
of matter just by measuring a photon of
light or able to change it from a wave
to a particle so maybe there's no such
thing as objective reality maybe all
that exists is our Collective inner
subjective experience there's simply no
way of knowing plunging into the depths
of uncertainty is never Pleasant that's
why humans came up with reason and
Science in the first place
we want to feel as though we know things
it gives us a sense of control on an
otherwise chaotic unpredictable and
sometimes dangerous Universe for the
majority of my life I was agnostic about
most things if there wasn't what I
deemed to be rational scientific proof
to support an idea I just didn't believe
it but the more I learn the more I
realize how limited my own experience is
and just how much we as a species don't
know ordinary matter accounts for just
5% of the entire universe the rest of it
95 % of everything that exists is a
complete and total mystery we just don't
know it seems naive if not outright
arrogant to close myself off to new
ideas just because they don't fit within
my current understanding of how things
work tomorrow the Earth could shift Life
as we know it could completely change
and everything that science has taught
us could turn out to just be a
fluke but rather than meeting this
dilemma with fear or outright rejection
of scientific principles we should take
it as an opportunity to learn embracing
un certain as a means of Transforming Our
Our
perception to me this seems like the
only rational path
forward because as it turns out
everything we don't know is well
everything Tim Cook of Apple Sundar
pachai of Google Elon Musk Jeff Bezos
the president of the United States when
you think of the people controlling the
world these names come to mind but the
truth is while these people have a
significant influence infuence over our
Lives four companies secretly control
the world and only a handful of people
hold significant power in those
companies these are the people who have
the potential to change your life for
better or worse without you ever
realizing what's
happening I made a video talking about
how Black Rock controls the world and
unsurprisingly they are one of the four
companies we'll discuss today altogether
these four companies manage almost $24
trillion worth of assets they have the
most influence over the United States's
monetary policy and operate with very
little oversight which means they're
afraid to do almost anything they want
and their power doesn't end in the
United States these companies also own a
significant state in the vast majority
of European companies that are listed on
the US Stock Exchange now you might
think this is an exaggeration how can
four companies control so much wealth
but it is true and the information is
available once you just look for it from
the largest retail stores like Walmart
and Home Depot to Transportation
companies like GMC and Boeing pH cutical
companies like Mark fiser Johnson and
Johnson and media companies like Disney
Viacom News Corp NBC CBS Time Warner and
AT&T they influen the banking system as
they're involved in every decision made
at the largest financial institutions
like Bank of America JP Morgan Goldman
Sachs and City Group in the United
States the US Federal Reserve the
country Central Banking institution has
board members who represent these four
investment firms Global financial
institutions like the international
monetary fund and the World Bank are
influenced heavily by these companies so
who exactly are these four companies
before I answer the question when
researching this topic I was bombarded
with a lot of data the largest of the
four companies Black Rock was founded in
1988 by Larry Fink like the other three
firms black rock is a fiduciary which
means that a person has placed trust in
them to act in their best financial
interest Black Rock does this primarily
through mutual funds collection of
assets that invest in stocks bonds and
other Securities like like real estate
lrock currently has 70 offices in 30
countries around the globe and holds $10
trillion in assets the company is
currently worth 20 trillion which is
half of the US's yearly gross domestic
product or GDP this is the measure of
value created by a country by producing
goods and services the other three
companies are Vanguard State Street and
Fidelity Investments Vanguard manages
7.6 trillion in assets and is the
world's largest issuer of mutual funds
at the end of 2022 it had 203 us funds
and 227 international funds which served
its 50 million investors vard's founder
John Bogle created the index investment
Fund in 1976 now known as the Vanguard
500 Index Fund you might be wondering
the difference between an index and a
mutual fund an index fund is a type of
mutual fund that is passively managed as
opposed to other mutual funds which are
actively managed so when bogul invented
this Index Fund he created a formulat to
track Returns on the market and invest
accordingly St street is owned by
Vanguard now but is the second oldest
continually operating US Bank its
predecessor Union Bank was founded in
1792 State Street manages $3.9 trillion
in investment assets along with Vanguard
and black rock it is one of the
prominent three index fund managers that
dominate Corporate America Fidelity
Investments manages 4.3 trillion in
assets it was founded by Edward Johnson
the second in 1946 and has remained a
family-owned and operated business ever
since Fidelity was the first major
American Finance firm to market mutual
funds to everyone VIA mail and
door-to-door sales before they opened
their doors the mere idea of investing
had been reserved for wealthy
individuals hearing that alone you might
be wondering what exactly is wrong with
these companies they all sound like
industry Pioneers who have done
incredible to stay in business for so
long and while that is entirely right
story to figure out the other half let's
start with what these companies tell us
they do each of these firms helps
everyday people invest their money and
whether you're a multi-millionaire or an
hourly worker looking to create a small
investment fund for your family they've
helped democratize investing and often
investing with them can seem like a good
idea especially lately because in
today's world we're not just worried
about making money we're concerned about
making money and helping move Society
forward that's where ESG investing comes
in ESG which stands for environmental
social governance is a type of investing
that consider social and environmental
factors so basically what is the company
you're investing in doing about
environmental issues issues like climate
change all four of these firms
advertised their commitment to ESG as
you would expect some people have mocked
these Firm Stance on ESG calling it woke
investing in response companies like
Black Rock have responded by saying it's
not woke it's capitalism the way they
see it climate change poses a risk so
investing in companies that further the
effects of climate change is also a risk
on the flip side investing in companies
trying to mitigate that risk is good
business to give them all the credit
they've put their money their mouths are
in 2021 Vanguard Black Rock and State
Street successfully shook up the board
of Exxon Mobile by installing new
members who promised to take on climate
change and black rock let the state of
West Virginia a huge coal producer a lot
of the investment firm due to their
pledge to invest in Net Zero companies
but when you peel back the curtain it's
not as wholesome as these firms would
like to make it sound especially when it
comes to ESG investing every single one
of these companies is about as
hypocritical as they get Vanguard
specifically Praises its own ESG
investing while also owning 86 billion
in Coal companies making it the world's
largest investor in the industry black
rock is the top investor in fossil fuels
and deforestation war profiteering in
doing business with human rights
violators look no further than Black
Rock deal with the Chinese government
The Firm became the first company to
have access to China's vast mutual fund
Market followed by Fidelity this left
many Skeptics wondering what did they
promise president xiin ping with this
deal the these two companies will be
pouring more and more money into the
Chinese companies which are primarily
controlled by the Chinese government a
growing adversary of Western
democracies even more controversial are
the firm's investments in Russia all of
these companies had assets invested in
Russian companies and once the war broke
out in Ukraine they all responded at
least publicly by freezing those
Investments or pulling out of them allog
together whether or not those assets
will stay out of Russia longterm is
questionable regardless years and years
of investments from these four companies
IND doubtly helped fund Putin's invasion
of Ukraine no matter how you slice it
these companies are riddled with
conflicts of interest in Ukraine black
rock is one of the leaders trying to
advise the country on rebuilding once
the conflict is resolved this might seem
benevolent but not all that Glitters Is
Gold in reality black rock is simply
capitalizing on a war that their funds
helped finance so they can make more
money closer to home than the others the
Johnson family which founded and runs
Fidelity also runs a venture capital arm
that competes with fidelity these
Investments which means the family
benefits while Fidelity investors get a
crappy deal for example from 2011 to
2012 F Prime Capital family's Venture
Capital arm invested $1 million in ultr
genix pharmaceutical Incorporated before
it went public this investment prevented
Fidelity's mutual funds from making the
same Play Because if it did it would
have violated us Securities laws so the
family-owned fund got the better stock
value while the public funds which
invested in the company at a higher rate
kind of got got screwed essentially
these companies which have immense power
and control in our world tell us a
manicured PR statement about what
they're doing but in reality the story
[Music]
problematic none of their success would
have been possible without the various
proprietary Technologies they developed
to help their investing
strategies the prim example is black
Rock's Aladdin technology which began
the trend of using technology to
minimize the risk of investing it
manages 20 trillion in assets and
predicts the outcome of every single
investment while getting information and
personal data on everyone who knowingly
or unknowingly gave Black Rock their
money this technology and others like it
are perfect for investors theyve help to
lower the cost of managing the
investment while improving returns this
type of technology is what makes
companies like Black Rock and others
grow it gives them an edge it allows
them to apply their investing strategy
companywide it'll enable investors to
diversify their portfolios more
effectively Technologies like this
democratize investing allowing anyone of
any level of wealth to benefit from a
sound investment strategy this is why
over 80% of all assets invested over the
last decade have gone to these four
companies but at what cost and if these
companies continue to revolutionize
Advance their Technologies and control
more and more investor assets then what
R risk of ownership concentration if
Black Rock Vanguard Fidelity and State
Street continue increasing their
influence over the biggest companies
across every industry competition's just
going to to decrease they'll be
competing with themselves which isn't
competing at all this leads to less
consumer choice and higher prices and we
can see this already happening in the
airline industry over the last 14 years
airfares have increased by as much as 7%
because there's less pressure to compete
Black Rock and Vanguard are among the
five largest shareholders of the biggest
three operators but this isn't just
about the companies it's about the
people who run and own them the people
who make the decisions pull the levers
and hold so much power you can't imagine
starting with Larry thinkink the founder
chairman and CEO of Black Rock he
started out at a new york-based
Investment Bank where he rose to manage
the firm's Bond Department unfortunately
his career there ended when he lost his
Department 100 million after an
incorrect prediction about interest
rates this led him to focus his next
venture on investing in risk management
and black rock was born he founded the
firm in 1988 and grew it from 5 million
to 8 billion in just 5 years Abigail
Johnson CEO of Fidel Investments didn't
grow the company she leads from the
ground up she's the granddaughter of
Fidelity's founder Edward Johnson second
she started as an analyst and portfolio
manager at the company before being
promoted to the president of Fidelity's
Asset Management division in this
position in the early 2000s like in
episode of succession Johnson
unsuccessfully attempted to remove her
father as CEO over disagreements about
how to lead the company it wouldn't take
too long for her time to come though as
in 2014 she was named CEO State Street
CEO CEO Ronald Oley has tied to Fidelity
having previously served as the
president of asset management and
Corporate Services there before entering
his current role the world of Finance is
a lot smaller than you think in Vanguard
uniquely is owned by his clients s
instead by the funds they invest in his
president and CEO Mortimer J Buckley
started his career as an assistant to
the company's founder John bogul bogul
the guy who essentially invented the
index fund may not like the direction
his business is going in he's warant of
ownership con conentration saying that
too much money is in too few hands
undoubtedly Asset Management has made Mr
ble a very wealthy man but perhaps he
sees beyond that maybe he understands
the power he and others like him have
over every industry they invest in and
every investor who entrusts them he may
be issuing a warning to us all but it's
not one we're likely able to do anything
about because these four companies are
just too influential a Global Financial
system meant to empower individual
investors has empowered to select few instead
instead
so while we get distracted by
celebrities faces on the front of
magazines or flashing by in our social
media posts these company leaders are
behind the scenes pulling the levers and
secretly deciding the financial future
of our
world whether we like it or not the
worst of the all is Black Rock watch
this video next to understand why you
wake up to the sound of the alarm on
your iPhone and annoyed that you
couldn't get more sleep you grudgingly
unlock your phone to see what's going on
in the world and there's an email from
Amazon telling you that your package has
been delivered so you force yourself out
of bed to get the package and it's some
Johnson and Johnson medicine you ordered
the night before the wonders of
overnight shipping you think to yourself
you glance across the room to see the
clock it's 8:00 a.m. and you have to be
at work by 9:00 flustered you open your
Microsoft computer to answer some work
emails before getting dressed there's no
time to cook breakfast so you'll just
grab something at McDonald's on your way
to work what if I told you that every
single company you just interacted with
Within the first hour of your day is
heavily influenced in large part by one
company Black Rock now I'm sure you've
heard about Black Rock there are dozens
of videos here on YouTube that talk
about how it's the company that controls
the entire world but the reality is far
less glamorous here is why everything
you've heard about Black Rock is
wrong before we talk about that let's
talk about data every time we browse on
the internet companies collect an insane
amount of data from us information which
is then sold to data brokers who in turn
sell it to the highest bidder or just
lose that information in data breaches
according to a report from the identity
theft Resource Center there were 68%
more breaches in 2021 than in 2020 and
that number is only going up a few
months ago my friend got an email
telling him that his information was
released in a data breach from a company
that he had never heard of and right
after he started getting personalized
email ads from Shady companies this is
how scammers are able to figure out your
phone number name and even your address
the good news is that you can get these
data Brokers to delete the information
they have about you black rock is an
investment firm that controls a huge
number of shares in some of the largest
companies in the world they have a total
of $10 trillion in assets across the
globe that's an amount equal to half of
America's total GDP controlled just by
one company it's easy to dismiss such a
powerful company as allout evil but the
truth is Black Rock doesn't own these
companies or even own shares of these
companies their clients own the shares
Black Rock simply manages them that's
not to say that black rock doesn't have
any influence on these companies they
definitely do because they control such
an incredible amount of their stock it's
possible that companies want to keep in
Black Rock's good graces so they don't
pull their Investments now while Black
Rock might not be the evil company some
people make them out to be the truth is
there's still something very shady about
hypocrisy Black Rock was founded 34
years ago by Larry thinkink and he grew
the company from 5 million in value to 8
billion in just 5 years primarily by
managing money invested by large
institutions like pensions University
endowments and substantial fortunes
invested by The Uber Rich today fin
serves on the Council on Foreign
Relations and the world economic Forum
commanding the attention of business
tycoons and political leaders around the
globe and his company is on the cusp of
consolidating so much power that it
could essentially control the world
let's talk about the speed with which we
are watching this Market deteriorate the
worst day on Wall Street since the Crash
of 19 1987 the 2008 financial crash
turned out to be an incredible
opportunity for Black Rock It secured an
uncontested contract to control many of
the banks that had collapsed that gave
Larry thinkink who was already
incredibly wealthy even more power and a
direct line to the American government
the same thing happened in 2020 during
the early days of the pandemic when the
government called in Black Rock to
protect the Federal Reserve from
Financial Fallout periods of economic
uncertainties like these were key to
Black Rock's rise to power and as the
famous saying goes with great power
comes great responsibility and black
rock would like you to think that they
are being responsible in the summer of
2020 while the world was angry about the
murder of George Floyd Black Rock came
out with a statement saying that
companies had to serve a social purpose
and that they would be giving every
company an ESG or environmental social
and governance score companies that
promised more diversity in hiring and
Leadership or offered environmentally
friendly policies and Technology
received higher scores than companies
that didn't although this concept had
been around since 2004 black Rock became
the loudest proponent of ESG investing
in 2020 and in all honesty it worked
before this statement esgs were
mentioned in far fewer than 1% of
earnings calls but by May 2021 that
number Rose to around 20% and in a sense
remained the fastest growing segment in
the asset management industry people are
more concerned about the environmental
and social impact of companies and
that's a good thing right socially
responsible companies get the upper hand
in an Ideal World yes but we all know
that the world we live in is far from
ideal while there's been some positive
Improvement the main result of black
rocks ESG statement has been a massive
surge in companies participating in
practices like greenwashing pretending
they're more sustainable diverse or
responsible than they actually are it's
also exposed the hypocrisy of Black Rock
itself because while it claims to
Champion ESG investing the company
Remains the largest investor in fossil
fuels and War profiteering and maintains
a pretty friendly relationship with
human rights violators and it's not just
black rock the second largest investment
firm in the world Vanguard is guilty of
the same technique promoting ESG
investing on the one hand but on the
other unwilling to stop investing in oil
and gas companies or pull out a
companies with questionable human rights
practices we see this time and time
again from Black Rock they do something
that seems like they're moving in the
right direction in the eyes of the
public but behind the scenes they're
unwilling to tamper with their
Investments even if it's for the greater
good of society take climate change for
instance Black Rock says that climate
risk is investment risk meaning that
investing in companies that aren't
creating policies to help address
climate change
is a risky move in 2021 Black Rock
actually did do something about this by
helping shake up the board of Exon
Mobile and installing new members who
promised to take action on climate
change previously the oil and gas
Behemoth was responsible for 2% of the
world's emissions now there are new
self-imposed mandates to help reduce
that over time this is a great move by
the company no doubt but the fact that
it's still the world's single biggest
investor in fossil fuels makes this feel
more like virtue signaling than actually
trying to make meaningful change and
hypocrisy doesn't end there
as mass shootings continue to end lives
in the US Black Rock has spoken out
against gun violence and said that gun
manufacturers should do more to protect
lives of the American people but who's
the largest investor in gun
manufacturers you guess it Black Rock
the investment firm holds a 16% stake in
Sturm Ruger 15% in vist outdoor and
significant percentages of other
manufacturers just like them black rock
says it talks to these companies about
improving safety but so far it's unclear
whether or not there's actually been any
policy change
outside of America black Rock's us
Aerospace and defense fund has billions
of dollars invested in major weapons
contractors worldwide like locki Martin
rathon and General Dynamics they're
supporting these companies that then get
huge Pentagon contracts and use taxpayer
money to engage in violence and War
around the globe often these weapons are
supplied to foreign governments in the
name of Peace like Saudi Arabia which
received weapons from the US government
and use them to indiscriminately attack
civilians in Yemen during years of Civil
War funding this of war and an increase
in nuclear weapons shows that black rock
constantly skirts its own commitment to
Human Rights so does its engagement with
authoritarian governments black rock is
officially the first Global asset
manager to have access to China's mutual
fund leaving critics wondering what did
thinkink promise Chinese president xiin
ping to allow him to access the Chinese
Communist party's fund to be fair Black
Rock isn't the only Investment Company
out there looking to do business with
China but because of its widespread
power it's been the most successful in
gaining a foothold in the controversial
Terr Rory which is surprising especially
for a US company this power also made it
a major player in the war in Ukraine as
we saw in China despite its emphasis on
ESG investing Black Rock has a tendency
to overlook human rights in favor of
monetary gain it's been investing in
Russia's most prominent companies for
years the British pensions that black
rock controls alone have contributed
$630 billion to Russia after Russia's
annexation of Crimea in 2014 a precursor
to what would become the more now than a
year-long war in Ukraine Black Rock
reconsidered some of its investments in
Russia but just one year later it was
back to being among the top shareholders
in the country's biggest
corporations even when it became clear
that Russian President Vladimir Putin
was planning an invasion last year Black
Rock didn't budge and like most other
Western firms it did eventually pull
assets out of Russia once the war
started but think about all the money it
flooded into Russia over the years money
that the authoritarian government
controlled and used in its expansion
mission that led to this deadly War all
of this begs the question how did one
company gain this much Global power and
influence well it started with
technology black Rock's business is
built on ETFs or exchange traded funds
an ETF contains Diversified Investments
to reduce an Investor's risk rather than
buying stock in a single company you're
investing in a fund that buys stocks
Commodities and other Securities this
practice proved to be very lucrative for
Black Rock and its investors thanks to a
portfolio management software it created
in 1998 called Aladdin Aladdin predicts
the possible outcome of every investment
and collects information and personal
data on everyone who has ever knowingly
or unknowingly given Black Rock money
this allows the software to predict How
likely it is that a specific investment
will fail eventually this technology put
think and black rock on top making the
company The go-to Firm for ETF investing
which keeps getting more and more
popular Global ETF assets could explode
to 25 trillion by 2025 meaning trillions
more for Black Rock but we don't need to
wait until 2025 to see the effects of
the power Black Rock has right now Black
Rock oversees assets for 10% of the
entire world economy companies like Fox
Comcast and Disney have to consult with
black rock before they make major moves
since it has such a large share of their
ownership Black Rock and other large
firms like Vanguard are the biggest
investors in global giants like Google
Facebook and Amazon this level of
ownership creates an anti-competitive
environment you feel this in the prices
of airline tickets Black Rock and
Vanguard are among the five largest
shareholders of the three biggest
Airline op operators which means that
there's very little incentive to lower
prices in order to compete with each
other this level of ownership
consolidation reduces consumer choice
and raises prices and it also means that
eventually a handful of powerful people
at these investment firms could wield
more power than the executives at the
companies they own shares in even Jack
Bogle who founded Vanguard says that
this kind of ownership concentration is
bad too much money in the hands of too
few will not work out well for the
global economy there are solutions that
governments could put in place to stop
these companies from Gathering too much
influence things like not allowing funds
and ETFs to vote as shareholders and
companies or creating ownership caps
that would dictate how much of a company
can be owned by a single entity the laws
can be passed limiting how much
influence an investment firm can have in
the companies they're invested in even
if that influence is intended to be
benevolent like with the ESG but how
soon could any of this happen because
Black Rock and Vanguard are less than a
decade away from managing 20 trillion in
assets that would upend the asset
management industry and int ens ify the
already staggering ownership
consolidation of the world's largest
companies sending prices through the
roof one of the biggest problems with
the system of business is that the more
money Black Rock manages the lower its
fees for investors so we end up in this
cycle where the best way to invest our
money today creates a potentially
catastrophic environment for our money
and our society tomorrow unfortunately
most people don't have the luxury of
looking that far ahead what looks good
in the short term is all that matters
and that is how Black Rock thrives it
hopes you will over look at ocracy
around the environment diversity and
human rights because it puts out
statements about being a responsible
company as future hinges on its
investors not caring about these things
the problem is that many of its
investors don't even know their
investors they're simply part of a
pension fund or an endowment that black
rock manages there are smaller funds
that do support ESG investing without
conflicts of interest and there are
options like managing our own shares
that help us avoid the moral pitfalls of
large companies like Black Rock but much
like like how most of us couldn't live
without Amazon's next day delivery for
our last minute Essentials using these
large flawed companies is just easier
over the past decade the public has
become more and more critical of what
massive companies do and say as that
magnifying glass emerged Black Rock made
sure that it's messaging about making
the world a better place was heard and
publicized black Rock's hypocrisy won't
end it's Public Image versus private
actions will most likely always conflict
with one another but as consumers and
investors it's our responsibility to
know what's happening taking them at
their word is the easier option but
that's exactly what black rock is
betting you'll do that's how they've
gotten this far this is the same
ignorance that allowed Banks and
governments to drown Us in debt click
the video on your screen right now to
find out more lift off from a tropical
rainforest to the Edge of Time itself
James web begins a voyage back to the
birth of the Universe on December 25th
2021 NASA launched the successor to the
Hubble Space Telescope the James web
Space Telescope
Hubble has provided and continues to
provide us with some of the most magical
pictures of our universe but the jwst
has projected to be 100 times more
powerful than Hubble built over 30 years
the JWT is designed to capture more
light and detail than Hubble ever could
this will let astronomers gather more
information and allow them to dig deeper
into the history of the universe than
ever before about 6 months after its
launch the jwst delivered the most
detailed image of the universe ever
taken known as web's first Deep Field
the image isn't just star studded it's
Galaxy studded in this image you see
galaxies that Span in enormous distance
and maybe an even greater duration of
time the distances we're dealing with
here are so large that it would take
Millions maybe billions of years to
travel to them even at the speed of
light when we look at these images we're
looking into the past this pale Red Dot
for example is a Galaxy that appeared
13.1 billion years ago we know this
because that's how long it has taken the
light from it to reach us but for all of
its size do you know how much of the
night sky that everything in this entire
image would cover just about the width
of a grain of sand held at arms length
there were hundreds of billions of other
galaxies in the observable universe and
some scientists even put that number in
the trillions these galaxies in turn
have hundreds of billions of star
systems much like our own and these star
systems have planets orbiting around
them what are the chances that there
wouldn't be another planet with life in
some Far Away Galaxy what are the
chances that in this incredible vastness
of space we're all
alone you see no matter how difficult it
is for life to exist and no matter how
rare it is the universe is so big that
there should be Millions if not billions
of planets able to support life you can
Define whatever requirements you want
for Life temperature distance from a
star number of moons presence of water
number of asteroid impacts and so on
Purely by chance there should be many
planets with life on them and surely
some of that life would be intelligent
enough to reach out to us right it's not
like the laws of physics chemistry or
biology are exclusive to Earth they're
not but if there is life on other
planets if there's nothing special about
Earth where's everybody else where are
all the aliens enrio fery asked this
question in a lunchtime conversation
with his colleagues in 1950 fery was a
Nobel prizewinning physicist considering
the existence of space fairing
civilizations truth be told humans
haven't been around for that long and if
in our short existence on this planet
we've considered branching out to Mars
or some other world it's reasonable that
another civilization might have thought
the same thing if a civilization has
been around long enough and it's
sufficiently technologically advanced it
should try to Branch out to other
planets in search of resources at the
very least it should try to reach out to
them to communicate that hypothesis
though stands in contrast to reality
which has given us no evidence for life
other than our own on this planet the
great silence as it's called persists
today the mismatch between our intuition
that the Universe should be teaming with
life and its apparent emptiness is known
as the fmy
Paradox so where are the
aliens just this morning jet fighters
raced a loft over rright Patterson Air
Force Base at Dayton Ohio to intercept a
reported saucer returning Pilots swore
that it was a light that could not have
been a reflection and that it evaded
them at a very high rate of speed well
even though we've always been fascinated
with aliens we haven't officially been
looking for them for very long seti the
search for extraterrestrial intelligence
is the most famous organization actively
looking out for alien life in the
universe and it only forly began in the late
late
1950s some of its significant efforts
include sending radio signals to outer
space and listening for ones that may be
sent our way of course this only covers
intentional signals SEI is one of the
first organizations to intentionally
send radio waves but our technologies
have been emitting radio waves through
SpaceTime ever since they were invented
this includes everything from mobile
phones televisions FM AM radios and even
the earliest radio transmissions in the
late 1800s for all we know our alien
counterparts are laughing over Charlie
Chaplan movies right now but if you
think about it our radio signals may not
have even reached potential intelligent
life yet as we mentioned at the start of
the video the distances were dealing
with in space are pretty literally out
of this world even if we consider the
oldest Transmissions from over a 100
years ago when radio waves were first
sent out they would have only traveled a
tiny portion of space if today at this
very moment our earliest signals were to
reach our so-called Galactic neighbors
and they were so intelligent and capable
that they recognized our existence and
decided to reach out immediately it
would take another 100 years for the
reply to reach Earth barring a
breakthrough in physics that allows them
to break the speed of light before we
ever know if our earliest attempts to
reach out were
memories what if life exists not 100
light years away but 50 or even 20 light
years away well in that case aliens
would have had enough time to receive
and reply to our signals by now so why
haven't they one answer would be that
aliens simply don't exist which let's be
honest is rather boring so let's assume
they do exist The Logical question would
then why haven't they reached out to us
to answer this question we need to place
alien civilizations into three
advancement categories less advanced
than us equally Advanced or more
advanced if they're less advanced than
us it's likely that they simply don't
have the technology to reach out to us
it's also important to know what science
to look out for for 2 billion years
after life started to evolve it would be
unobservable if another civilization
were to look out for the same things
we're looking for right now then there's
the Poss possibility that they're
equally Advanced as we are and if that's
the case they might be paranoid about
contacting us because they're uncertain
about what they're dealing with and this
is in line with what stevenh Hawkings
said that reaching out to alien life
would be a big mistake because they
might com Fort our resources and our
planet they might carry pathogens we
can't fight off they might have Colonial
intentions the list goes on given how
we've treated other human beings because
of differences we created in our own
minds it's fair to say that it would be
a mistake to assume assume that an
extraterrestrial species would greet us
with kindness the third possibility is
that the aliens possess far superior
intelligence humans are no longer
attractive to them it might be a
difficult pill to swallow considering
how human Centric we are but hear me out
if the universe is teeming with life if
there's nothing special about us then
there's not much point in them reaching
out to us much less spending precious
resources visiting us Colonial
intentions would likely be less
important to a civilization that can for
example harvest the power of stars we'd
be like the ants of the universe to most
people ants might be interesting when
they for see them and they can be
intriguing but then interest subsides
and we walk past millions of ants every
day without paying any attention to them
sure some biologists might still be
interested but most of us simply ignore
them we could apply a similar line of
reasoning to a superior alien
civilization the exact reason a nearby
alien civilization might exist namely
the abundance of life is also why we
haven't felt their
presence on a more cynical note they
might not have visited us yet because
they prefer an ambush rather than a
hello the Dark Forest hypothesis states
that the universe is full of cunning
civilizations that would rather forego
the risk of contacting anyone else and
observe from the darkness whether to
reach out is up to them but as this
hypothesis suggests just because we
haven't been contacted doesn't imply
nobody is
listening of course this is a assuming
they haven't already visited
us on July 26th 2023 David grush a Former Intelligence officer testified
Former Intelligence officer testified under oath that non-human biologics were
under oath that non-human biologics were recovered by a highly secretive UFO
recovered by a highly secretive UFO recovery program run by the US
recovery program run by the US government now I know we've had many
government now I know we've had many so-called sightings of alien spacecraft
so-called sightings of alien spacecraft and a lot of grainy video footage to go
and a lot of grainy video footage to go along with it but this is the first time
along with it but this is the first time someone whose credentials have been
someone whose credentials have been verified has gone under oath and said
verified has gone under oath and said things that could easily land him in
things that could easily land him in jail if proven false skepticism is
jail if proven false skepticism is needed extraordinary claims require
needed extraordinary claims require extraordinary evidence nevertheless even
extraordinary evidence nevertheless even if David's claims are real there's
if David's claims are real there's simply General lack of evidence if one
simply General lack of evidence if one alien spacecraft can reach Earth so can
alien spacecraft can reach Earth so can hundreds or thousands more if they
hundreds or thousands more if they visited us once there's no reason to
visited us once there's no reason to believe they won't do so again at a
believe they won't do so again at a civilization level a government coverup
civilization level a government coverup can only go so far especially when
can only go so far especially when there's a strong likelihood that a
there's a strong likelihood that a civilization reaching out to us would be
civilization reaching out to us would be far more advanced than us
far more advanced than us having said that though we come back to
having said that though we come back to our starting point where are the aliens
our starting point where are the aliens and if they're so common why haven't we
and if they're so common why haven't we been bombarded with
been bombarded with visits well one of the more widely
visits well one of the more widely accepted theories is that of the great
accepted theories is that of the great filter it's a hurdle in the evolution of
filter it's a hurdle in the evolution of a civilization that typically leads to
a civilization that typically leads to its Extinction it could be anything an
its Extinction it could be anything an asteroid impact a massive volcanic
asteroid impact a massive volcanic eruption an incurable virus runaway
eruption an incurable virus runaway artificial intelligence self-destruction
artificial intelligence self-destruction the list goes on the idea is that most
the list goes on the idea is that most civilizations that go through the great
civilizations that go through the great filter fail and are inevitably destroyed
filter fail and are inevitably destroyed if that's what's happened so far in the
if that's what's happened so far in the universe that would explain the great
universe that would explain the great silence our civilization alone may have
silence our civilization alone may have passed this Intergalactic test thus We
passed this Intergalactic test thus We Exist when others don't but that's only
Exist when others don't but that's only half the story you see the scenarios I
half the story you see the scenarios I spoke of only make sense if you assume
spoke of only make sense if you assume we've already passed the great filter
we've already passed the great filter what if we haven't what if the great
what if we haven't what if the great filter isn't behind us but waiting for
filter isn't behind us but waiting for us in the years ahead Maybe maybe we
us in the years ahead Maybe maybe we exist not because we've passed the great
exist not because we've passed the great filter but because we've yet to go
filter but because we've yet to go through it asteroid impacts have
through it asteroid impacts have happened in the past but could also hit
happened in the past but could also hit us in the future nuclear Annihilation is
us in the future nuclear Annihilation is only a button or two away we've seen
only a button or two away we've seen some devastating viruses take their toll
some devastating viruses take their toll and Runway intelligence well we're on
and Runway intelligence well we're on our way the great filter could be any of
our way the great filter could be any of these things or it could be none it
these things or it could be none it could be something else entirely
could be something else entirely something our human- centered Minds
something our human- centered Minds cannot even imagine part of the Intrigue
cannot even imagine part of the Intrigue with alien life involves ing one
with alien life involves ing one question and it's how special Are we
question and it's how special Are we almost everything about the fmy Paradox
almost everything about the fmy Paradox is a projection of that the things we
is a projection of that the things we look for how we look for them how we
look for how we look for them how we expect them to behave it's a
expect them to behave it's a self-centered egotistical Pursuit that
self-centered egotistical Pursuit that is ironically very
is ironically very human but this human- centered curiosity
human but this human- centered curiosity might end up costing our civilization
might end up costing our civilization dearly as Steven Hawkings said maybe
dearly as Steven Hawkings said maybe seeking out extraterrestrial life is a
seeking out extraterrestrial life is a terrible idea for all we know the great
terrible idea for all we know the great filter is just that
filter is just that our
our curiosity maybe it's the courage to ask
curiosity maybe it's the courage to ask where are all the aliens maybe we
where are all the aliens maybe we shouldn't know we could be dealing with
shouldn't know we could be dealing with something genuinely otherworldly in the
something genuinely otherworldly in the vast unknown of
vast unknown of space who dares
space who dares wins not this Galactic race we don't
wins not this Galactic race we don't maybe the great filter is not a
maybe the great filter is not a catastrophe that will happen to us maybe
catastrophe that will happen to us maybe it's one we
it's one we seek hopefully the James web Space
seek hopefully the James web Space Telescope has some answers or at least
Telescope has some answers or at least newer questions for us
newer questions for us watch the video on your screen to
watch the video on your screen to understand why the JWT is so
understand why the JWT is so [Music]
[Music] important as the nukes dropped on every
important as the nukes dropped on every major city around the globe everyone saw
major city around the globe everyone saw shelter but there was nowhere to hide in
shelter but there was nowhere to hide in an instant civilization as we knew it
an instant civilization as we knew it was destroyed every server library and
was destroyed every server library and entity that stored information about who
entity that stored information about who we are what we did and how we lived was
we are what we did and how we lived was gone only a handful of children
gone only a handful of children worldwide survived D all kept in the
worldwide survived D all kept in the deepest bunkers we could find no adults
deepest bunkers we could find no adults could make it everything about Humanity
could make it everything about Humanity before the blast would be lost entirely
before the blast would be lost entirely in around five generations sure there
in around five generations sure there are Tales Mysteries and legends but no
are Tales Mysteries and legends but no historical record of life before the
historical record of life before the final world war there's no way our
final world war there's no way our descendants thousands of years from now
descendants thousands of years from now can know who we were the story might
can know who we were the story might sound a little far-fetched but the
sound a little far-fetched but the reality is for all we know this could
reality is for all we know this could have happened already maybe except for
have happened already maybe except for the nuclear part because no evidence
the nuclear part because no evidence suggest that man-made nuclear weapons
suggest that man-made nuclear weapons existed before Oppenheimer but the rest
existed before Oppenheimer but the rest of it could be true because there's so
of it could be true because there's so much we don't know about the history of
much we don't know about the history of our world and
our world and humans at one point we knew more until
humans at one point we knew more until the
the [Music]
[Music] fire in 48 BC the Library of Alexandria
fire in 48 BC the Library of Alexandria located in Alexandria in what is now
located in Alexandria in what is now Egypt burned down historians estimate
Egypt burned down historians estimate that at one point the library held over
that at one point the library held over half a million documents from a Syria
half a million documents from a Syria group gree Persia Egypt India and other
group gree Persia Egypt India and other nations sadly as the page is turned into
nations sadly as the page is turned into ashes the most significant assembly of
ashes the most significant assembly of information about the ancient world
information about the ancient world disappeared there are a lot of theories
disappeared there are a lot of theories about who started the fire Julia Caesar
about who started the fire Julia Caesar is one of the most routinely accused
is one of the most routinely accused people he was driving his soldiers into
people he was driving his soldiers into Egypt when an Egyptian Fleet in
Egypt when an Egyptian Fleet in Alexandria cut him off Legend has it
Alexandria cut him off Legend has it that Caesar ships were outnumbered so
that Caesar ships were outnumbered so they set all the ships in the harbor to
they set all the ships in the harbor to fire this fire then spread and destroyed
fire this fire then spread and destroyed parts of the city including the Library
parts of the city including the Library another theory blames the fire on one of
another theory blames the fire on one of the Muslim conquerors of Egypt cifar The
the Muslim conquerors of Egypt cifar The Story Goes that the Scrolls were burned
Story Goes that the Scrolls were burned for fuel for thousands of hot baths in
for fuel for thousands of hot baths in the city but there's some skepticism
the city but there's some skepticism about why a Muslim would burn Jewish and
about why a Muslim would burn Jewish and Christian texts since they're also hold
Christian texts since they're also hold the holy text in Islam most likely it
the holy text in Islam most likely it wasn't a dramatic fire that started in
wasn't a dramatic fire that started in the harbor or an attempt to make fuel
the harbor or an attempt to make fuel but a series of events that happened
but a series of events that happened over time to destroy the library
over time to destroy the library culminating in a fire but who burned it
culminating in a fire but who burned it isn't the the real question we have what
isn't the the real question we have what knowledge was in there that we missed
knowledge was in there that we missed out on is a better question what
out on is a better question what insights did historians and philosophers
insights did historians and philosophers have about Humanity that we'll never
have about Humanity that we'll never know these are the more essential
know these are the more essential questions questions that we might never
questions questions that we might never truly know the answer to beyond the
truly know the answer to beyond the Library of Alexandria what about all the
Library of Alexandria what about all the information never written down in the
information never written down in the first place the reality is that most of
first place the reality is that most of human history has been lost at time and
human history has been lost at time and as a result so many people have come up
as a result so many people have come up with their own conclusions about what we
with their own conclusions about what we were but before discussing those there
were but before discussing those there are things we need to know about our
are things we need to know about our past prehistoric humans might not have
past prehistoric humans might not have had tools like we do today but what they
had tools like we do today but what they had in abundance was a really good
had in abundance was a really good understanding of math and Engineering
understanding of math and Engineering that's why structures like the Great
that's why structures like the Great Pyramid in the Library of Alexandria
Pyramid in the Library of Alexandria could exist in the first place humans
could exist in the first place humans first appeared about 300,000 years ago
first appeared about 300,000 years ago while Earth was in the middle of the
while Earth was in the middle of the last ice age it was a harsh environment
last ice age it was a harsh environment to come into existence in as a result
to come into existence in as a result human populations were tiny and grew
human populations were tiny and grew slowly the Stone Age our most ancient
slowly the Stone Age our most ancient time lasted until about 3,000 BC this
time lasted until about 3,000 BC this era was marked by the use of tools and
era was marked by the use of tools and most importantly saw a transformation of
most importantly saw a transformation of our culture from hunting and Gathering
our culture from hunting and Gathering to farming and food production humans in
to farming and food production humans in the Stone Age lived in caves or very
the Stone Age lived in caves or very simple huts and tepes they learned to
simple huts and tepes they learned to control fire to keep their homes worm
control fire to keep their homes worm scare away predators and cook their prey
scare away predators and cook their prey like woolly mammoths deer and bison
like woolly mammoths deer and bison these early humans were also the first
these early humans were also the first to leave behind art in the form of
to leave behind art in the form of etched people animals and signs on the
etched people animals and signs on the wall of caves or carved into items with
wall of caves or carved into items with time their tools evolved from rough dull
time their tools evolved from rough dull shapes to polish pointed items that
shapes to polish pointed items that served as Spears and arrows and
served as Spears and arrows and eventually they started settling more
eventually they started settling more prominently in villages and began
prominently in villages and began farming we know this from the appearance
farming we know this from the appearance of polished hand axes and other tools
of polished hand axes and other tools used to till Farmland as they settled
used to till Farmland as they settled advancements were made in home
advancements were made in home construction poetry sewing and weaving
construction poetry sewing and weaving as human civilization expanded something
as human civilization expanded something interesting also happened human activity
interesting also happened human activity reached a Tipping Point where hunting
reached a Tipping Point where hunting and farming began to impact the natural
and farming began to impact the natural world the proportion of plants to
world the proportion of plants to animals was relatively stable until
animals was relatively stable until about 4,000 BC since then humans have
about 4,000 BC since then humans have been affecting our environment at an
been affecting our environment at an increasing Pace in 3,300 BC came the
increasing Pace in 3,300 BC came the Bronze Age which lasted until about 1300
Bronze Age which lasted until about 1300 BC this is where tools really took off
BC this is where tools really took off metal was introduced which not only led
metal was introduced which not only led to the production of better tools but
to the production of better tools but also better weapons and with better
also better weapons and with better weapons came many different things to
weapons came many different things to fight about organized government law and
fight about organized government law and religion in this time humans also
religion in this time humans also started using Advanced TOS like a
started using Advanced TOS like a potter's wheel and began creating
potter's wheel and began creating textiles and instead of just wearing
textiles and instead of just wearing animal skins to keep themselves warm and
animal skins to keep themselves warm and perhaps most famously this was the
perhaps most famously this was the beginning of written history Egyptian
beginning of written history Egyptian hieroglyphs the first known recordings
hieroglyphs the first known recordings appeared then we entered the Iron Age
appeared then we entered the Iron Age from 1300 BC to 900 BC humankind had a
from 1300 BC to 900 BC humankind had a lot going on we saw the introduction of
lot going on we saw the introduction of heating and forging iron which led to
heating and forging iron which led to the mass production of tools and weapons
the mass production of tools and weapons four room homes some with stables for
four room homes some with stables for domesticated animals showed up there's
domesticated animals showed up there's also evidence of early sitting planning
also evidence of early sitting planning with blocks of house es and Water
with blocks of house es and Water Systems running between them agriculture
Systems running between them agriculture art and religion all became more
art and religion all became more sophisticated and finally we developed
sophisticated and finally we developed writing systems and written
writing systems and written documentation at the end of the Iron Age
documentation at the end of the Iron Age we moved into the early historical
we moved into the early historical period where the documentation of human
period where the documentation of human history pretty much became more
history pretty much became more widespread this is basically everything
widespread this is basically everything we are sure of about the ancient world
we are sure of about the ancient world much of which we learned through fossils
much of which we learned through fossils but fossils can only tell us so much how
but fossils can only tell us so much how did these people live what were their
did these people live what were their daily routines like what were their
daily routines like what were their favorite foods Small Talk Big Dreams we
favorite foods Small Talk Big Dreams we sadly don't know and so many people have
sadly don't know and so many people have made theories what might humans have
made theories what might humans have been like before recorded history
started much like the Greeks made up myths of powerful Gods to explain their
myths of powerful Gods to explain their daily lives and emotions people have
daily lives and emotions people have been developing theories about the
been developing theories about the history of humankind forever theories
history of humankind forever theories like the original Eve a human who
like the original Eve a human who birthed literally or figuratively the
birthed literally or figuratively the rest of humankind it could be possible
rest of humankind it could be possible because in the 1980s DNA sequencing
because in the 1980s DNA sequencing demonstrated that this eve might have
demonstrated that this eve might have existed as recently as 120,000 years ago
existed as recently as 120,000 years ago then skulls found in East Africa
then skulls found in East Africa provided suggestions about what she
provided suggestions about what she might have looked like and where she
might have looked like and where she might have lived people became obsessed
might have lived people became obsessed with the idea of this real life Eve no
with the idea of this real life Eve no longer just a figure from The Bible but
longer just a figure from The Bible but a woman who was the ancestor to us all
a woman who was the ancestor to us all this idea made its way into pop culture
this idea made its way into pop culture grasping people worldwide and what about
grasping people worldwide and what about the possibility that our distant
the possibility that our distant ancestors were much more advanced than
ancestors were much more advanced than we give them credit for it's always been
we give them credit for it's always been assumed that humans in the upper
assumed that humans in the upper Paleolithic period from 50,000 to 15,000
Paleolithic period from 50,000 to 15,000 BC were bands of foragers never
BC were bands of foragers never establishing any sort of tradition or
establishing any sort of tradition or organization within their groups but
organization within their groups but recently evidence of princely burials
recently evidence of princely burials and Grand buildings have appeared
and Grand buildings have appeared burials were found across Western
burials were found across Western Eurasia they weren't full cemeteries but
Eurasia they weren't full cemeteries but isolated Graves of individuals or small
isolated Graves of individuals or small groups bodies placed in specific
groups bodies placed in specific postures and sometimes decorated with
postures and sometimes decorated with ornaments the idea that a band of
ornaments the idea that a band of foragers would bury some but not all of
foragers would bury some but not all of their dead in this ceremonial way had
their dead in this ceremonial way had never been considered
never been considered similarly stone temples diing back to
similarly stone temples diing back to this time were discovered in Turkey some
this time were discovered in Turkey some over 5 m high and weighing about 8 tons
over 5 m high and weighing about 8 tons the temples had raised pillars and were
the temples had raised pillars and were linked by stone walls and each post
linked by stone walls and each post contained a unique sculpture carved with
contained a unique sculpture carved with images of the world ancient humans were
images of the world ancient humans were living in such structures imply the
living in such structures imply the coordinated activity of humans it takes
coordinated activity of humans it takes a lot of communication and teamwork to
a lot of communication and teamwork to build something so significant we always
build something so significant we always assumed little happened in the
assumed little happened in the Paleolithic Era but perhaps there was
Paleolithic Era but perhaps there was more of a society than we thought maybe
more of a society than we thought maybe ancient humans in this time weren't
ancient humans in this time weren't moving about in small groups never
moving about in small groups never settling into tradition or Community
settling into tradition or Community perhaps they had leaders and dynasties
perhaps they had leaders and dynasties the evidence is murky but who's to say
the evidence is murky but who's to say one way or the other theories about our
one way or the other theories about our ancient ancestors are constantly
ancient ancestors are constantly changing for instance in the late 19th
changing for instance in the late 19th and early 20th centuries people in
and early 20th centuries people in Europe and North America thought that
Europe and North America thought that primitive humans weren't capable of full
primitive humans weren't capable of full Consciousness like they were still
Consciousness like they were still Savage in some way now no scholar would
Savage in some way now no scholar would claim that yet some experts still
claim that yet some experts still dismiss distant humans in imagination or
dismiss distant humans in imagination or skepticism of their world others have
skepticism of their world others have always taken seriously the idea that
always taken seriously the idea that humans were our intellectual equals why
humans were our intellectual equals why wouldn't they have some sort of
wouldn't they have some sort of political system or burial ceremony it's
political system or burial ceremony it's almost impossible to know and the
almost impossible to know and the questions don't stop with our human
questions don't stop with our human history what about the history of our
history what about the history of our planet what came before us that was
planet what came before us that was never recorded could there have been a
never recorded could there have been a civilization before humans created the
civilization before humans created the one we live in today to have
one we live in today to have civilization you need a food surplus
civilization you need a food surplus which frees up most people to specialize
which frees up most people to specialize in doing things other than producing
in doing things other than producing food you need farming and you also need
food you need farming and you also need to require specific minimum population
to require specific minimum population density or you wouldn't have enough
density or you wouldn't have enough individuals to run this theoretical
individuals to run this theoretical civilization is there any way we could
civilization is there any way we could know if something like this
existed fossils could easily miss an industrial civilization that lasted only
industrial civilization that lasted only 100,000 years which for the record is
100,000 years which for the record is 500 times longer than our current
500 times longer than our current industrial civilization has been around
industrial civilization has been around since any ancient civilization would
since any ancient civilization would have needed energy and the capacity to
have needed energy and the capacity to exploit fossil fuels and other power
exploit fossil fuels and other power sources as we do scientists can
sources as we do scientists can theoretically look for worldwide effects
theoretically look for worldwide effects that leave traces of this perhaps there
that leave traces of this perhaps there would also be naturally occurring
would also be naturally occurring evidence like remnants of certain fossil
evidence like remnants of certain fossil fuels there could also be non-natural
fuels there could also be non-natural evidence like a product that compares to
evidence like a product that compares to our plastic use and you might think that
our plastic use and you might think that we haven't found any signs of this but
we haven't found any signs of this but you would be wrong in that there's been
you would be wrong in that there's been the discovery of a thermal maximum event
the discovery of a thermal maximum event that occurred about 55.5 million years
that occurred about 55.5 million years ago and lasted for about 100,000 years
ago and lasted for about 100,000 years we found chemical signals and traces of
we found chemical signals and traces of a warming that looks similar to the
a warming that looks similar to the chemical signals and traces of our
chemical signals and traces of our current world it led to a global
current world it led to a global temperature rise of 9 to 14° F could
temperature rise of 9 to 14° F could this be evidence of a pre- i age
this be evidence of a pre- i age industrial society according to
industrial society according to scientists who explored the issue
scientists who explored the issue probably not but it is important to ask
probably not but it is important to ask because we'll never discover anything if
because we'll never discover anything if we don't ask what did ancient languages
we don't ask what did ancient languages sound like as they rolled off people's
sound like as they rolled off people's tongues what did they do when they
tongues what did they do when they encountered others who spoke differently
encountered others who spoke differently than them were they afraid or did they
than them were they afraid or did they have a way to translate what emotions
have a way to translate what emotions did people have when someone died was it
did people have when someone died was it the same grief that we have experienced
the same grief that we have experienced what about relationships did mothers
what about relationships did mothers fight with their teenage daughters did
fight with their teenage daughters did people long for a sense of romantic love
people long for a sense of romantic love there's only so much we can gather from
there's only so much we can gather from skeletal R remains and fossils we'll
skeletal R remains and fossils we'll never know what these societies were
never know what these societies were like because Society is so much more
like because Society is so much more than the remnants it leaves behind after
than the remnants it leaves behind after it falls and that's why an event like
it falls and that's why an event like the burning of the Library of Alexandria
the burning of the Library of Alexandria is so poignant it's a cautionary tale of
is so poignant it's a cautionary tale of the danger of the deep prioritization of
the danger of the deep prioritization of Institutions that preserve and share
Institutions that preserve and share knowledge the term Alexandria has become
knowledge the term Alexandria has become shorthand for ignorance winning out from
shorthand for ignorance winning out from the French Revolution to the late 20th
the French Revolution to the late 20th century Alexandria is a common term to
century Alexandria is a common term to describe the destruction of libraries
describe the destruction of libraries and archives that are abandoned and
and archives that are abandoned and forgotten so yes books were burned in
forgotten so yes books were burned in Alexandria but perhaps the actual crime
Alexandria but perhaps the actual crime was people not caring enough about their
was people not caring enough about their preservation in the first place attacks
preservation in the first place attacks on knowledge can come from violence like
on knowledge can come from violence like in the Holocaust or China's cultural
in the Holocaust or China's cultural revolution but it can also come from the
revolution but it can also come from the apathy towards institutions like we're
apathy towards institutions like we're witnessing today in Iraq and Mali
witnessing today in Iraq and Mali Islamic extremists have targeted
Islamic extremists have targeted libraries in the United Kingdom more
libraries in the United Kingdom more than 800 public libraries have closed
than 800 public libraries have closed over the past decade due to a lack of
over the past decade due to a lack of resources from the government now tech
resources from the government now tech companies are taking control of our
companies are taking control of our archives as we move deeper into the
archives as we move deeper into the digital era but there's little
digital era but there's little regulation around what these powerful
regulation around what these powerful companies can do with our knowledge and
companies can do with our knowledge and history in the end it's going to be our
history in the end it's going to be our experiences that tell the story of our
experiences that tell the story of our world do we we want to leave it in the
world do we we want to leave it in the hands of a few to decide what stories
hands of a few to decide what stories get kept and which get burned I expand
get kept and which get burned I expand on this idea in this video big Tech is
on this idea in this video big Tech is destroying ownership click on your
destroying ownership click on your screen to watch that
screen to watch that next have you ever paused to think about
next have you ever paused to think about how one of the most famous sentences of
how one of the most famous sentences of all time doesn't make grammatical sense
all time doesn't make grammatical sense well because we all apparently heard it
well because we all apparently heard it wrong and continue to say it wrong
wrong and continue to say it wrong according to the man himself Neil
according to the man himself Neil Armstrong what he did say that day when
Armstrong what he did say that day when he stepped foot on the moon was one
he stepped foot on the moon was one small step for a and one giant leap for
small step for a and one giant leap for mankind which makes much more sense
mankind which makes much more sense there going to be a lot of things that
there going to be a lot of things that sound strange at first but as we've all
sound strange at first but as we've all come to find out sometimes reality can
come to find out sometimes reality can be Stranger Than Fiction like how the
be Stranger Than Fiction like how the sounds of the T-Rexes speaking in
sounds of the T-Rexes speaking in Jurassic Park are actually just
Jurassic Park are actually just tortoises having
tortoises having sex and how the eagle only sounds like
sex and how the eagle only sounds like this because of Hollywood magic when in
this because of Hollywood magic when in reality it sounds more like this here
reality it sounds more like this here are true facts that sound completely
are true facts that sound completely made up it's pretty common knowledge at
made up it's pretty common knowledge at this point that humans can live with
this point that humans can live with just one kidney but did you also know
just one kidney but did you also know that you can live without a spleen an
that you can live without a spleen an appendix a gallbladder tonsils six of
appendix a gallbladder tonsils six of your ribs and one lung in fact many
your ribs and one lung in fact many people do and they lead pretty normal
people do and they lead pretty normal lives the only thing you can't do with
lives the only thing you can't do with just one lung is participate in
just one lung is participate in strenuous exercises or run long
strenuous exercises or run long distances but with just one lung you
distances but with just one lung you could run from the United States to
could run from the United States to Russia since the shortest distance
Russia since the shortest distance between the two countries is just 2.4
between the two countries is just 2.4 mil how comforting
mil how comforting this distance is measured from Russia's
this distance is measured from Russia's Big diam Island to America's Little diam
Big diam Island to America's Little diam Island why is America's Island smaller
Island why is America's Island smaller we might never know but you know what is
we might never know but you know what is really big thick and long a draft's neck
really big thick and long a draft's neck considering how massive these things are
considering how massive these things are it's incredible to think that they have
it's incredible to think that they have the same number of bones as a human neck
the same number of bones as a human neck they're just way bigger and it's not
they're just way bigger and it's not just them and us all mammals have the
just them and us all mammals have the same number of bones in their neck when
same number of bones in their neck when we were younger we were taught that
we were younger we were taught that there are 7 days in a week 4 weeks in a
there are 7 days in a week 4 weeks in a month and 52 weeks in a year but the
month and 52 weeks in a year but the truth is that's wrong well technically
truth is that's wrong well technically it's correct but it only works here on
it's correct but it only works here on Earth on other planets it's completely
Earth on other planets it's completely different on Venus for example a day is
different on Venus for example a day is longer than an entire year it's probably
longer than an entire year it's probably helpful to mention that a day on a
helpful to mention that a day on a particular planet is defined as the time
particular planet is defined as the time it takes that planet to spin around once
it takes that planet to spin around once on its axis and a year is the time it
on its axis and a year is the time it takes for the planet to Albert around
takes for the planet to Albert around the star in this case the Sun Pluto
the star in this case the Sun Pluto sadly wasn't able to complete a full
sadly wasn't able to complete a full orbit around the sun in the 76 years
orbit around the sun in the 76 years years from when it was discovered in
years from when it was discovered in 1930 to when it was Declassified as a
1930 to when it was Declassified as a planet in
planet in 2006 a small planet with a really long
2006 a small planet with a really long orbit but you know what is really really
orbit but you know what is really really really
really long it's the name of a hill in New
Zealand you're welcome here's a true fact that sounds completely made up as
fact that sounds completely made up as of December 2022 more than half the
of December 2022 more than half the people who earned six figures in the US
people who earned six figures in the US reported living paycheck to paycheck
reported living paycheck to paycheck we've all faced rejections and insults
we've all faced rejections and insults don't let them get to you they're just
don't let them get to you they're just lessons that we all had to learn one way
lessons that we all had to learn one way or another the founder of lamorghini for
or another the founder of lamorghini for example had to be rejected by Ferrari
example had to be rejected by Ferrari before he got the desire to create
before he got the desire to create Lamborghini Steve Jobs had to be kicked
Lamborghini Steve Jobs had to be kicked out of his own company before he could
out of his own company before he could bring it back to life Microsoft had to
bring it back to life Microsoft had to stop producing newer versions of the
stop producing newer versions of the Internet Explorer to well realize that
Internet Explorer to well realize that they shouldn't have ever made it in the
they shouldn't have ever made it in the first place but you get the point time
first place but you get the point time is an illusion and if you don't study
is an illusion and if you don't study history it can be quite jarring to learn
history it can be quite jarring to learn that sometimes things aren't as timely
that sometimes things aren't as timely as we think did you know that we sent a
as we think did you know that we sent a man to the Moon before we put wheels on
man to the Moon before we put wheels on suitcases just imagine how stressful it
suitcases just imagine how stressful it must have been for Neil to carry all
must have been for Neil to carry all that luggage to win from space the
that luggage to win from space the invention of the iPhone in 2007 is
invention of the iPhone in 2007 is closer to the existence of Cleopatra
closer to the existence of Cleopatra than Cleopatra was to the building of
than Cleopatra was to the building of the Pyramids of Giza and although Oxford
the Pyramids of Giza and although Oxford University is older than the Aztec
University is older than the Aztec empire
empire it isn't the first University to ever
it isn't the first University to ever exist India's nenda University was an
exist India's nenda University was an operation for hundreds of years before
operation for hundreds of years before Oxford we made lighters before we made
Oxford we made lighters before we made matches sharks existed before grass heck
matches sharks existed before grass heck sharks were in existence before the
sharks were in existence before the rings of Saturn it really makes you
rings of Saturn it really makes you appreciate the beauty of human
appreciate the beauty of human civilization we've only been here for a
civilization we've only been here for a short time but we've been able to
short time but we've been able to achieve so much we're so special aren't
achieve so much we're so special aren't we that's what I told Rebecca before she
we that's what I told Rebecca before she broke up with me but now I know I was
broke up with me but now I know I was wrong because she wasn't special she was
wrong because she wasn't special she was bananas I don't mean that as an insult
bananas I don't mean that as an insult because we're all bananas at least 50%
because we're all bananas at least 50% of each of us because humans share 50%
of each of us because humans share 50% of our DNA with bananas and with fruit
of our DNA with bananas and with fruit flies as it turns out our profound
flies as it turns out our profound exclusivity is neither profound nor
exclusivity is neither profound nor exclusive what is exclusive however is a
exclusive what is exclusive however is a randomly shuffled deck of cards it may
randomly shuffled deck of cards it may seem rather mundane but the sequence of
seem rather mundane but the sequence of a randomly shuffled deck of cards has
a randomly shuffled deck of cards has never been seen before and will never be
never been seen before and will never be seen again
seen again a standard deck of cards has 52 cards
a standard deck of cards has 52 cards which means there are 52 factorial
which means there are 52 factorial different ways the cards can be arranged
different ways the cards can be arranged when shuffled randomly that number 52
when shuffled randomly that number 52 factorial is 8 with 67 zeros after it to
factorial is 8 with 67 zeros after it to put this in perspective the universe has
put this in perspective the universe has existed for over 13 billion years but
existed for over 13 billion years but let's round it up to 15 billion let's
let's round it up to 15 billion let's also assume there are around 2 trillion
also assume there are around 2 trillion galaxies each containing approximately
galaxies each containing approximately 100 trillion star systems each if each
100 trillion star systems each if each star system had 10 planets in in each
star system had 10 planets in in each planet hosted 10 billion life forms
planet hosted 10 billion life forms every one of those life forms could
every one of those life forms could shuffle a deck of cards every second
shuffle a deck of cards every second since the beginning of time and they
since the beginning of time and they still wouldn't produce a repeated
still wouldn't produce a repeated sequence that is simply insane speaking
sequence that is simply insane speaking of Arrangements some countries aren't
of Arrangements some countries aren't arranged the way we think they ought to
arranged the way we think they ought to be Finland and North Korea are separated
be Finland and North Korea are separated by just one country New York is closer
by just one country New York is closer to the Equator than it is to Rome and
to the Equator than it is to Rome and Bangladesh went to war in one against
Bangladesh went to war in one against Pakistan two countries that are
Pakistan two countries that are separated by India the seventh largest
separated by India the seventh largest country in the world and get this all
country in the world and get this all three countries were once considered the
three countries were once considered the same country talk about ciling rivalry
same country talk about ciling rivalry the logistics for that war must have
the logistics for that war must have cost several buttloads which is a
cost several buttloads which is a legitimate unit of measurement equal to
legitimate unit of measurement equal to 126
126 gallons remember when you were young and
gallons remember when you were young and your mom told you not to swallow apple
your mom told you not to swallow apple seeds or a tree would grow in your belly
seeds or a tree would grow in your belly well it turns out she was wrong trees
well it turns out she was wrong trees can't grow in people but she was right
can't grow in people but she was right in telling you not to swallow apple
in telling you not to swallow apple seeds eating apple seeds can lead to
seeds eating apple seeds can lead to cyanide poisoning don't worry too much
cyanide poisoning don't worry too much though you need the seeds from at least
though you need the seeds from at least 150 apples for that speaking of apples
150 apples for that speaking of apples Steve Jobs chose the name of his company
Steve Jobs chose the name of his company to get back at his former employer Atari
to get back at his former employer Atari because phone books a book that had a
because phone books a book that had a list of names addresses and phone
list of names addresses and phone numbers of the businesses in the area
numbers of the businesses in the area were written in alphabetical order Apple
were written in alphabetical order Apple would come before Atari so whenever
would come before Atari so whenever people search for a computer business in
people search for a computer business in the phone book they would find Steve's
the phone book they would find Steve's company first suffice it to say that
company first suffice it to say that they no longer need that slight
they no longer need that slight competitive
competitive Advantage fresh clean water can do
Advantage fresh clean water can do wonders but how fresh is the water we
wonders but how fresh is the water we drink did you know the probability that
drink did you know the probability that at least one of the molecules of the
at least one of the molecules of the water you drink today pass through a
water you drink today pass through a dinosaur is
dinosaur is 100% we somehow keep coming back to
100% we somehow keep coming back to dinosaurs maybe it's a sign that Rebecca
dinosaurs maybe it's a sign that Rebecca and I should be tyano work things
and I should be tyano work things out because at the end of the day
out because at the end of the day mistakes happen like the time
mistakes happen like the time Switzerland accidentally invaded another
Switzerland accidentally invaded another country in 2007 around 171 of
country in 2007 around 171 of Switzerland's troops accidentally went
Switzerland's troops accidentally went into lonstein the Swiss government
into lonstein the Swiss government formally apologized but the governor of
formally apologized but the governor of lickstein wasn't worried and excused the
lickstein wasn't worried and excused the situation it's happened before he
situation it's happened before he said uh lonstein is really nice as you
said uh lonstein is really nice as you can see so nice in fact that in the
can see so nice in fact that in the austr Prussian war of 1866 lonstein sent
austr Prussian war of 1866 lonstein sent a company of 80 soldiers to war only to
a company of 80 soldiers to war only to have 81 return not only did they not
have 81 return not only did they not have any casualties but an Austrian
have any casualties but an Austrian leaon officer joined them on the way
leaon officer joined them on the way home but it also helps to have luck luck
home but it also helps to have luck luck like anat Bowski had he was a researcher
like anat Bowski had he was a researcher working at the Soviet Union's most
working at the Soviet Union's most powerful particle accelerator the u70
powerful particle accelerator the u70 synchrotron he was down there one day to
synchrotron he was down there one day to fix something he leaned down to look at
fix something he leaned down to look at a part of the machine without realizing
a part of the machine without realizing the accelerator was active at the time
the accelerator was active at the time and stuck his head directly into the
and stuck his head directly into the bean bath he reported seeing a
bean bath he reported seeing a tremendously bright flash likely due to
tremendously bright flash likely due to to his optic nerves being excited
to his optic nerves being excited through the roof believe it or not he
through the roof believe it or not he actually wanted to cover it up and
actually wanted to cover it up and decided to continue working as time pass
decided to continue working as time pass Ani noticed huge swelling developing
Ani noticed huge swelling developing along the regions where the beam had
along the regions where the beam had entered and exited his head he slowly
entered and exited his head he slowly started developing radiation sickness
started developing radiation sickness there was no hiding anymore so he
there was no hiding anymore so he thought help the physician in charge
thought help the physician in charge feared the worst but as it turned out
feared the worst but as it turned out Anatoli had unintentionally received a
Anatoli had unintentionally received a version of proton beam therapy often
version of proton beam therapy often used to treat cancer thanks to the
used to treat cancer thanks to the physics of the proton beam therapy most
physics of the proton beam therapy most of the energy that might have otherwise
of the energy that might have otherwise killed inoli was deposited outside of
killed inoli was deposited outside of his skull despite suffering seizures and
his skull despite suffering seizures and epilepsy anatol lives on to this day
epilepsy anatol lives on to this day however he refused an offer from the
however he refused an offer from the United States to be a research subject
United States to be a research subject oh and half of his face stopped aging
oh and half of his face stopped aging talk about expensive Botox it's
talk about expensive Botox it's something Rebecca would have needed I
something Rebecca would have needed I mean I
mean I like oh well she's she's gone now but I
like oh well she's she's gone now but I mean for all her flaws she was always is
mean for all her flaws she was always is very kind to me despite what we went
very kind to me despite what we went through despite how rough the breakup
through despite how rough the breakup was she put her hand in mine looked me
was she put her hand in mine looked me in the eye assuredly and told me we can
in the eye assuredly and told me we can still be
still be cousins that of course was completely
cousins that of course was completely made
made up or was
up or was it picture this you're in a work meeting
it picture this you're in a work meeting attempting to troubleshoot a problem
attempting to troubleshoot a problem that your team has been struggling to
that your team has been struggling to figure out you suggest something a
figure out you suggest something a solution equal parts ingenius and
solution equal parts ingenius and elegant your C workers are impressed and
elegant your C workers are impressed and shower you with praise all except for
shower you with praise all except for one person who for some reason looks
one person who for some reason looks upset afterwards this person confronts
upset afterwards this person confronts you claiming that they had mentioned the
you claiming that they had mentioned the same solution to you during a private
same solution to you during a private call last week accusing you of
call last week accusing you of intellectual theft it was my idea you
intellectual theft it was my idea you shout back what if I told you that both
shout back what if I told you that both of you are technically correct that your
of you are technically correct that your brain stole your coworker's idea and
brain stole your coworker's idea and convinced you that it was yours scary
convinced you that it was yours scary right this is cryptomnesia
right this is cryptomnesia the reality that most of our thoughts
the reality that most of our thoughts aren't really
aren't really ours also known as inadvertent or
ours also known as inadvertent or unconscious plagiarism cryptonia is a
unconscious plagiarism cryptonia is a memory error in which people mistakenly
memory error in which people mistakenly believe that a current thought or idea
believe that a current thought or idea is a product of their own creation when
is a product of their own creation when in reality they have encountered it
in reality they have encountered it previously and then forgotten it's a
previously and then forgotten it's a form of cognitive bias that uses the
form of cognitive bias that uses the brain's own tendency to inaccurately
brain's own tendency to inaccurately recall information in such a way that it
recall information in such a way that it benefits us it can be something as
benefits us it can be something as simple as unintentionally stealing a
simple as unintentionally stealing a coworker's idea or as complex as
coworker's idea or as complex as accidentally recreating someone else's
accidentally recreating someone else's art in the fall of 1970 George Harrison
art in the fall of 1970 George Harrison formerly of The Beatles released his
formerly of The Beatles released his first single as a solo artist My Sweet
first single as a solo artist My Sweet Lord was an instant hit soaring to the
Lord was an instant hit soaring to the top of the charts around the world and
top of the charts around the world and becoming the number one single in the UK
becoming the number one single in the UK for
for 1971 but what Harrison didn't realize
1971 but what Harrison didn't realize was that he had unwittingly plagiarized
was that he had unwittingly plagiarized the song Central Melody soon after its
the song Central Melody soon after its release a suit was filed against
release a suit was filed against Harrison accusing him of copyright
Harrison accusing him of copyright infringement My Sweet Lord bore a
infringement My Sweet Lord bore a striking resemblance to the late Ronnie
striking resemblance to the late Ronnie Max song he's so fine and Max's former
Max song he's so fine and Max's former production company wanted a cut of the
production company wanted a cut of the royalties What followed was one of the
royalties What followed was one of the most notorious legal episodes in music
most notorious legal episodes in music history Harrison found himself caught up
history Harrison found himself caught up in court battles for the next 5 years
in court battles for the next 5 years and litigation related to the case would
and litigation related to the case would plag him until the late '90s during the
plag him until the late '90s during the court proceedings Harrison admitted to
court proceedings Harrison admitted to being familiar with the Ronnie M Trak
being familiar with the Ronnie M Trak but said that he hadn't deliberately
but said that he hadn't deliberately stolen it though the judge overseeing
stolen it though the judge overseeing the case affirmed Harrison's claim he
the case affirmed Harrison's claim he still found the former Beetle guilty of
still found the former Beetle guilty of in advertently copying of what was in
in advertently copying of what was in his subconscious memory and ruled in
his subconscious memory and ruled in favor of Max production company the case
favor of Max production company the case set new legal precedents for future
set new legal precedents for future copyright suits and proved an enormous
copyright suits and proved an enormous blow to Harrison personally who
blow to Harrison personally who struggled to write new music for some
struggled to write new music for some time after the
time after the debacle in his autobiography he later
debacle in his autobiography he later confessed to having thought why didn't I
confessed to having thought why didn't I realize when he heard the two songs
realize when he heard the two songs compared side by side Harrison isn't the
compared side by side Harrison isn't the only artist to do this either other
only artist to do this either other examples include author Robert L
examples include author Robert L Stevenson reusing material he'd read
Stevenson reusing material he'd read comedian Dane Cook retelling jokes and
comedian Dane Cook retelling jokes and singer Demi Lavado lifting samples from
singer Demi Lavado lifting samples from his small Indie band surgeons have even
his small Indie band surgeons have even published entire papers on supposedly
published entire papers on supposedly new techniques that in actuality they
new techniques that in actuality they learned during
learned during training but how does this happen how is
training but how does this happen how is it possible that we can recall
it possible that we can recall information that we've somehow
information that we've somehow simultaneously also forgotten this was
simultaneously also forgotten this was the question posed by American
the question posed by American psychologists Alan Brown and Dana Murphy
psychologists Alan Brown and Dana Murphy in 1989 when they conducted what's
in 1989 when they conducted what's become known as the seminal scientific
become known as the seminal scientific study into cryptonia in a series of
study into cryptonia in a series of decep ctively simple experiments groups
decep ctively simple experiments groups of students took turns coming up with
of students took turns coming up with examples for different categories of
examples for different categories of things such as Sports musical
things such as Sports musical instruments and four-legged animals
instruments and four-legged animals months later participants gathered again
months later participants gathered again and were instructed to recall what items
and were instructed to recall what items they themselves had mentioned previously
they themselves had mentioned previously then a few months after that they met
then a few months after that they met for a final time and were asked to come
for a final time and were asked to come up with new examples during each of the
up with new examples during each of the later tasks nearly 75% of participants
later tasks nearly 75% of participants listed at least one item that was
listed at least one item that was mentioned by someone else in the group
mentioned by someone else in the group these weren't cases of simple confusion
these weren't cases of simple confusion either people also occasionally
either people also occasionally misattributed their own ideas as well
misattributed their own ideas as well though instances of this were comparably
though instances of this were comparably rare interestingly the pattern of
rare interestingly the pattern of responses also indicated that plagiarism
responses also indicated that plagiarism occurred more often in written tasks
occurred more often in written tasks when compared to oral and perhaps
when compared to oral and perhaps unsurprisingly ideas that were expressed
unsurprisingly ideas that were expressed more frequently were especially likely
more frequently were especially likely to be stolen overall plagiarized answers
to be stolen overall plagiarized answers accounted for 7 to 9% of all responses
accounted for 7 to 9% of all responses the experiment itself was borrowed from
the experiment itself was borrowed from previous Research into another kind of
previous Research into another kind of memory error known as Source amnesia in
memory error known as Source amnesia in which a person forgets the origin of a
which a person forgets the origin of a particular piece of
particular piece of information the difference between
information the difference between Source Amnesia and crypt Amnesia is that
Source Amnesia and crypt Amnesia is that the individual remembers that there was
the individual remembers that there was an original Source they just can't
an original Source they just can't remember what that source is but with
remember what that source is but with cryptomnesia they completely forget that
cryptomnesia they completely forget that there ever was a source and believe that
there ever was a source and believe that they themselves were the originator of
they themselves were the originator of the thought in question a possible
the thought in question a possible explanation for this unconscious
explanation for this unconscious plagiarism is that the brain has simply
plagiarism is that the brain has simply committed a mental error incorrectly
committed a mental error incorrectly categorizing information by mixing up
categorizing information by mixing up two different forms of memory one type
two different forms of memory one type known as semantic memory is what we more
known as semantic memory is what we more generally refer to as knowledge it
generally refer to as knowledge it includes things like the definition of
includes things like the definition of the word semantic that Paris is the
the word semantic that Paris is the capital of France or the year that man
capital of France or the year that man first landed on the moon chances are you
first landed on the moon chances are you don't remember where or how you learn
don't remember where or how you learn this information you just know it the
this information you just know it the second type of memory is known as
second type of memory is known as autobiographical memory and Deals
autobiographical memory and Deals directly with the circumstances of our
directly with the circumstances of our experiences it records the exact context
experiences it records the exact context in which events happen to us bringing
in which events happen to us bringing back details such as the precise
back details such as the precise location who was present and the time of
location who was present and the time of day
day cryptomnesia is a case of your brain Mis
cryptomnesia is a case of your brain Mis categorizing information rather than an
categorizing information rather than an event being remembered as an
event being remembered as an autobiographical memory it is saved as a
autobiographical memory it is saved as a purely semantic one just the raw
purely semantic one just the raw information is retained the larger
information is retained the larger context is lost Fame neurologists allive
context is lost Fame neurologists allive Sac said of the phenomenon it is
Sac said of the phenomenon it is startling to realize that some of our
startling to realize that some of our most Cherished Memories may have never
most Cherished Memories may have never happened or may have happened to someone
happened or may have happened to someone else I suspect that many of my
else I suspect that many of my enthusiasms and impulses which seem
enthusiasms and impulses which seem entirely my own have arisen from others
entirely my own have arisen from others suggestions which have powerfully
suggestions which have powerfully influenced me consciously or
influenced me consciously or unconsciously and then been forgotten
unconsciously and then been forgotten more recent Studies have successfully
more recent Studies have successfully replicated Brown and Murphy's original
replicated Brown and Murphy's original findings confirming just how easy it is
findings confirming just how easy it is to induce
to induce cryptomnesia even when participants were
cryptomnesia even when participants were offered monetary reward for correctly
offered monetary reward for correctly attributing ideas they still
attributing ideas they still occasionally claimed other people's
occasionally claimed other people's suggestions as their own effectively
suggestions as their own effectively demonstrating that cryptomnesia is
demonstrating that cryptomnesia is something we don't do intentionally for
something we don't do intentionally for personal gain these different variations
personal gain these different variations of the experiment have made managed to
of the experiment have made managed to uncover certain conditions that are
uncover certain conditions that are likely to increase instances of the
likely to increase instances of the phenomenon for example the next in line
phenomenon for example the next in line effect demonstrates how people who come
effect demonstrates how people who come immediately after you in a brainstorming
immediately after you in a brainstorming session are more likely to accidentally
session are more likely to accidentally steal your
steal your ideas in fact brainstorming sessions in
ideas in fact brainstorming sessions in general run a high risk of falling
general run a high risk of falling victim to unconscious plagiarism part of
victim to unconscious plagiarism part of the reason might be exactly because of
the reason might be exactly because of the collaborative environment nothing
the collaborative environment nothing seems to increase instances of idea
seems to increase instances of idea theft more than an open invitation to
theft more than an open invitation to improve upon existing
improve upon existing proposals add this to the fact that
proposals add this to the fact that brainstorming sessions usually have a
brainstorming sessions usually have a high degree of disorganization and chaos
high degree of disorganization and chaos and you can see why it's easy for people
and you can see why it's easy for people to misremember who came up with what
to misremember who came up with what other factors such as stress
other factors such as stress multitasking and the amount of time that
multitasking and the amount of time that has passed between the event and the
has passed between the event and the associated information being recalled
associated information being recalled also contribute to the likelihood that
also contribute to the likelihood that you might unintentionally engage in
you might unintentionally engage in intellectual
robbery cryptomnesia is worrying in its own right the notion that you can
own right the notion that you can mistakenly commit plagiarism at any
mistakenly commit plagiarism at any given time is enough to make most people
given time is enough to make most people I can guess even their best ideas
I can guess even their best ideas however when you consider this alongside
however when you consider this alongside the influences of things like the
the influences of things like the internet and social media it can scare
internet and social media it can scare anyone into pulling a George Harrison
anyone into pulling a George Harrison and simply stop
and simply stop creating while researching this video I
creating while researching this video I just did a quick search on YouTube to
just did a quick search on YouTube to make sure someone else hadn't made the
make sure someone else hadn't made the exact same video just to be safe today
exact same video just to be safe today we're constantly being bombarded by
we're constantly being bombarded by content we consume so much in a day that
content we consume so much in a day that it has become practically impossible to
it has become practically impossible to recall every Tik Tok video or Instagram
recall every Tik Tok video or Instagram story you watched no matter how hard you
story you watched no matter how hard you try
try even for the people who avoid these
even for the people who avoid these platforms or limit the amount of time
platforms or limit the amount of time they spend on social media its effect is
they spend on social media its effect is still
still inescapable the result is that we're
inescapable the result is that we're more likely than ever to commit
more likely than ever to commit cryptomnesia the problem is so
cryptomnesia the problem is so widespread that cognitive psychologist
widespread that cognitive psychologist Ronald T Kellogg has observed how
Ronald T Kellogg has observed how contemporary authors increasingly borrow
contemporary authors increasingly borrow even from their own work in order to
even from their own work in order to meet the intense demands of Publishers
meet the intense demands of Publishers it's gotten so bad that writers are
it's gotten so bad that writers are stealing from themselves and in a
stealing from themselves and in a culture where creators are expected to
culture where creators are expected to turn out seemingly endless quantities of
turn out seemingly endless quantities of new material basically overnight who can
new material basically overnight who can blame them when there are so many people
blame them when there are so many people whose livelihoods are built around the
whose livelihoods are built around the expectation of constant creativity and
expectation of constant creativity and when all of us are exposed to incessant
when all of us are exposed to incessant streams of quick easily forgettable
streams of quick easily forgettable media how can we possibly avoid
media how can we possibly avoid inadvertent
inadvertent plagiarism but the worst consequence of
plagiarism but the worst consequence of cryptonia isn't legal battles or even
cryptonia isn't legal battles or even that an artist might have their life's
that an artist might have their life's work taken from them rather it's that it
work taken from them rather it's that it might be silencing the voices of entire
might be silencing the voices of entire populations humans tend to adopt and
populations humans tend to adopt and likewise steal the ideas of people that
likewise steal the ideas of people that they relate to false claims of
they relate to false claims of originality occur at a significantly
originality occur at a significantly higher rate when the individuals
higher rate when the individuals involved share the same sex race or
involved share the same sex race or socioeconomic group this suggests that
socioeconomic group this suggests that we're psychologically primed to favor in
we're psychologically primed to favor in therefore Advanced ideas from those who
therefore Advanced ideas from those who look like us regardless of the value of
look like us regardless of the value of those
those ideas this unconscious bias can serve as
ideas this unconscious bias can serve as a form of group think and sideline ideas
a form of group think and sideline ideas put forward by people who we don't
put forward by people who we don't identify with in the worst cases this
identify with in the worst cases this effectively serves as a form of
effectively serves as a form of intellectual discrimination against
intellectual discrimination against anyone who doesn't fall into to the
anyone who doesn't fall into to the mainstream
mainstream demographics while unintentional the
demographics while unintentional the effect can be nearly the same as if
effect can be nearly the same as if those people hadn't been allowed in the
those people hadn't been allowed in the room in the first place as though this
room in the first place as though this weren't nefarious enough it turns out
weren't nefarious enough it turns out cryptomnesia doesn't just increase the
cryptomnesia doesn't just increase the probability that you will ignore ideas
probability that you will ignore ideas from people you don't identify with
from people you don't identify with ironically it makes it more likely that
ironically it makes it more likely that you will steal their ideas as
well alongside the experiments of alen brown and Dana Murphy other
brown and Dana Murphy other psychologists investigating Crypt
psychologists investigating Crypt Amnesia in the 1980s observed a
Amnesia in the 1980s observed a phenomenon that they dubbed social Krypt
phenomenon that they dubbed social Krypt Amnesia in a series of studies
Amnesia in a series of studies researchers ask participants about their
researchers ask participants about their attitudes towards things like equal
attitudes towards things like equal rights environmentalism and World Peace
rights environmentalism and World Peace most expressed positive opinions of
most expressed positive opinions of these values at least initially but when
these values at least initially but when participants were reminded of the groups
participants were reminded of the groups who first campaigned for these causes
who first campaigned for these causes such as civil rights green and anti-war
such as civil rights green and anti-war activists the reported favorability
activists the reported favorability dropped
dropped significantly despite participants
significantly despite participants having a adopted identical views as
having a adopted identical views as these groups it seemed that they had
these groups it seemed that they had forgotten their contributions not only
forgotten their contributions not only that but these groups were seen as
that but these groups were seen as radical or deviant despite their beliefs
radical or deviant despite their beliefs being essentially the same as the
being essentially the same as the participants more recently in 2017 a
participants more recently in 2017 a study was carried out by Swiss
study was carried out by Swiss researcher Fabrizio buta investigating
researcher Fabrizio buta investigating the effect of social cryptonia in
the effect of social cryptonia in relation to minority groups in Butera's
relation to minority groups in Butera's experiment groups of women were asked to
experiment groups of women were asked to express their agreement or disagreement
express their agreement or disagreement with statements on gender equality
with statements on gender equality support for issues like equal salary the
support for issues like equal salary the right to vote and freedom to divorce was
right to vote and freedom to divorce was overwhelming yet this support diminished
overwhelming yet this support diminished when the phrase as proposed by feminist
when the phrase as proposed by feminist movements was added to the statements
movements was added to the statements suggesting underlying Prejudice this
suggesting underlying Prejudice this despite every one of these issues having
despite every one of these issues having been fought for by suffragists and other
been fought for by suffragists and other feminist movements throughout the 20th
feminist movements throughout the 20th century though they may have shaped the
century though they may have shaped the popular discourse of today most people
popular discourse of today most people seem to have largely forgotten about
seem to have largely forgotten about their
their contribution the danger then of
contribution the danger then of cryptonia is twofold not only are we
cryptonia is twofold not only are we biologically predisposed to ignore the
biologically predisposed to ignore the idea of people who don't look like us
idea of people who don't look like us but in cases where we do adopt those
but in cases where we do adopt those ideas it's unlikely that we'll give them
ideas it's unlikely that we'll give them credit the effect is a pathological
credit the effect is a pathological undervaluing of minority activists
undervaluing of minority activists thinkers and artists leaving them in
thinkers and artists leaving them in danger of being forgotten in spite of
danger of being forgotten in spite of their
their contributions nearly everyone knows the
contributions nearly everyone knows the name George Harrison and if you don't
name George Harrison and if you don't you definitely have heard of The Beatles
you definitely have heard of The Beatles but I doubt you've ever heard of Ronnie
but I doubt you've ever heard of Ronnie ma if proper recognition isn't given to
ma if proper recognition isn't given to the people who deserve it it only serves
the people who deserve it it only serves to prop up existing power structures
to prop up existing power structures while perpetuating
while perpetuating discrimination in other words it helps
discrimination in other words it helps maintain the status quo but how do we
maintain the status quo but how do we combat our bias how do we stop ourselves
combat our bias how do we stop ourselves from falling into the Trap of
from falling into the Trap of cryptonia one easy way is by going back
cryptonia one easy way is by going back and consciously reviewing material
and consciously reviewing material research has shown that this can reduce
research has shown that this can reduce rates of cryptonia by 2/3 this kind of
rates of cryptonia by 2/3 this kind of deliberate introspection where you
deliberate introspection where you occasionally ask yourself where you've
occasionally ask yourself where you've acquired certain information or beliefs
acquired certain information or beliefs can help decrease derivative thinking
can help decrease derivative thinking what's even better we can actually use
what's even better we can actually use this knowledge
this knowledge to help change people's views of
to help change people's views of minority groups Butera's 2017 study on
minority groups Butera's 2017 study on social cryptomnesia also found that when
social cryptomnesia also found that when participants were made aware of the
participants were made aware of the disconnect between their beliefs and
disconnect between their beliefs and their attitudes towards the feminists
their attitudes towards the feminists that first fought for those same beliefs
that first fought for those same beliefs their opinions of the group
their opinions of the group improved we'll never be able to
improved we'll never be able to completely eliminate cryptomnesia but
completely eliminate cryptomnesia but with a bit of mindfulness we can avoid
with a bit of mindfulness we can avoid its worst consequences and perhaps even
its worst consequences and perhaps even use this knowledge to help change
use this knowledge to help change people's minds for the better that is if
people's minds for the better that is if we don't forget
yet at the end of the Korean War The New York Times published a gripping story
York Times published a gripping story detailing how a returning American
detailing how a returning American soldiers may have been converted by
soldiers may have been converted by communist
communist brainwashers the story became widely
brainwashers the story became widely popular that some troops were allegedly
popular that some troops were allegedly confessing to war crimes While others
confessing to war crimes While others adopted the Communist ideology and even
adopted the Communist ideology and even refused to return home the fear of
refused to return home the fear of brainwashing or brain Warfare both
brainwashing or brain Warfare both terrified and fascinated the American
terrified and fascinated the American public at a time when political tensions
public at a time when political tensions were rising in the early years of the
were rising in the early years of the Cold War
Cold War the CIA was convinced that the Soviet
the CIA was convinced that the Soviet Union had developed a drug or technique
Union had developed a drug or technique to control minds and as a response they
to control minds and as a response they launched a top secret program called MK
launched a top secret program called MK Ultra MK ultra's main purpose was to
Ultra MK ultra's main purpose was to conduct covert experiments centered
conduct covert experiments centered around behavior modification human test
around behavior modification human test subjects were exposed to electroshock
subjects were exposed to electroshock therapy hypnosis polygraphs radiation
therapy hypnosis polygraphs radiation and a mixture of drugs potions and
and a mixture of drugs potions and chemicals to see whether any of these
chemicals to see whether any of these would be successful in controlling the
would be successful in controlling the human mind while the CIA believed that
human mind while the CIA believed that all these experiments could be
all these experiments could be potentially useful there was one drug
potentially useful there was one drug that stood out and became MK ultra's
that stood out and became MK ultra's Obsession in the 1950s and 60s the
Obsession in the 1950s and 60s the alleged race for manipulating the human
alleged race for manipulating the human mind had just begun and the drug at the
mind had just begun and the drug at the heart of it was discovered by accident
heart of it was discovered by accident in 1938 Albert Hoffman a researcher
in 1938 Albert Hoffman a researcher working for a Swiss chemical company
working for a Swiss chemical company called Sandos accidentally formulated a
called Sandos accidentally formulated a psychoactive hallucinogenic that would
psychoactive hallucinogenic that would alter the course of history Hoffman
alter the course of history Hoffman initially wanted to synthesize a
initially wanted to synthesize a chemical compound that would stimulate
chemical compound that would stimulate the respiratory and Circ ulatory system
the respiratory and Circ ulatory system by combining lysergic acid with other
by combining lysergic acid with other molecules on his 25th attempt he
molecules on his 25th attempt he inadvertently created lysergic acid
inadvertently created lysergic acid diolide or
diolide or lsd2 while this new discovery was
lsd2 while this new discovery was useless to his research at the time
useless to his research at the time Hoffman noticed that there was something
Hoffman noticed that there was something interesting about this new compound the
interesting about this new compound the animals that were exposed to it showed
animals that were exposed to it showed strange levels of excitement and behaved
strange levels of excitement and behaved pecly not thinking too much of it though
pecly not thinking too much of it though Hoffman sheld his new discovery for 5
Hoffman sheld his new discovery for 5 years until the results of his testing
years until the results of his testing peaked his interest again and he decided
peaked his interest again and he decided to synthesize it in his lab once more
to synthesize it in his lab once more while in the final stages of
while in the final stages of synthesizing LSD during the height of
synthesizing LSD during the height of the second world war in 1943 Hoffman
the second world war in 1943 Hoffman accidentally absorbed some of the
accidentally absorbed some of the substance he soon experienced
substance he soon experienced restlessness dizziness in a state of
restlessness dizziness in a state of extremely stimulated imagination that
extremely stimulated imagination that prompted him to abandon his work for the
prompted him to abandon his work for the day and go home next morning he returned
day and go home next morning he returned to his lab with a burning desire to
to his lab with a burning desire to discovered what had affected him the
discovered what had affected him the previous day after ruling out all the
previous day after ruling out all the possible contaminants he came to the
possible contaminants he came to the concl conclusion that he must have
concl conclusion that he must have somehow ingested LSD and that what he
somehow ingested LSD and that what he experienced was similar to the animals
experienced was similar to the animals he observed in his lab 5 years prior to
he observed in his lab 5 years prior to verify this hypothesis Hoffman decided
verify this hypothesis Hoffman decided that there was only one thing to do self
that there was only one thing to do self experiment so on April 19th 1943 Albert
experiment so on April 19th 1943 Albert Hoffman embarked on the world's first
Hoffman embarked on the world's first Acid Trip 40 minutes after taking the
Acid Trip 40 minutes after taking the drug Hoffman began feeling dizziness
drug Hoffman began feeling dizziness anxiety Visual distortions and a sudden
anxiety Visual distortions and a sudden urge to laugh while while riding his
urge to laugh while while riding his bicycle home he also reported that
bicycle home he also reported that everything in his field of vision
everything in his field of vision wavered and was distorted as if seen
wavered and was distorted as if seen through a curved mirror when he finally
through a curved mirror when he finally reached the safety of his home he
reached the safety of his home he collapsed on his sofa LSD psychedelic
collapsed on his sofa LSD psychedelic effects locked him in a frenzy of
effects locked him in a frenzy of hallucinations that manifested in a
hallucinations that manifested in a continued animated motion driven by
continued animated motion driven by Inner restlessness hoffin was so
Inner restlessness hoffin was so frightened that he thought he was going
frightened that he thought he was going to die but soon the effect subdued and
to die but soon the effect subdued and the horror softened giving way to a
the horror softened giving way to a feeling of good fortune and gratitude
feeling of good fortune and gratitude magnified by an unprecedented display of
magnified by an unprecedented display of color and shapes behind his closed eyes
color and shapes behind his closed eyes everything glistened and sparkled in a
everything glistened and sparkled in a fresh Light the world was as if it was
fresh Light the world was as if it was newly created he wrote the following
newly created he wrote the following morning all my senses vibrated in a
morning all my senses vibrated in a condition of highest sensitivity which
condition of highest sensitivity which persisted for the entire day today April
persisted for the entire day today April 19th is celebrated by recreational LSD
19th is celebrated by recreational LSD users as bicycle day because of
users as bicycle day because of Hoffman's colorful ride home an acid and
Hoffman's colorful ride home an acid and psychedelic are two terms that are
psychedelic are two terms that are forever linked thanks to
forever linked thanks to Hoffman psychedelic is a combination of
Hoffman psychedelic is a combination of the Greek word psyche which which means
the Greek word psyche which which means mine and delos which is to reveal
mine and delos which is to reveal clinically a psychedelic experience
clinically a psychedelic experience refers to a class of compounds that
refers to a class of compounds that induce a mind manifesting state in its
induce a mind manifesting state in its users sending them on a journey that
users sending them on a journey that often provides unique insights and
often provides unique insights and emotions that they were otherwise
emotions that they were otherwise oblivious to this feeling can last for
oblivious to this feeling can last for up to 12 hours and can be very dramatic
up to 12 hours and can be very dramatic most individuals report a distorted
most individuals report a distorted sense of time an altered sense of self
sense of time an altered sense of self and dramatic changes in feelings and
and dramatic changes in feelings and Sensations some experien Anesthesia
Sensations some experien Anesthesia where their senses intertwines add
where their senses intertwines add another dimension to their perceptions
another dimension to their perceptions of the world such as tasting music
of the world such as tasting music seeing sounds and hearing
seeing sounds and hearing colors an acid trip is a journey into
colors an acid trip is a journey into one's own mind and can provide its users
one's own mind and can provide its users with deep and profound realizations but
with deep and profound realizations but it can also be very unsettling with the
it can also be very unsettling with the ability to push the Mind into dark and
ability to push the Mind into dark and unexplored places that could have some
unexplored places that could have some horrific effects scientists believe that
horrific effects scientists believe that LSD influences The receptors in the
LSD influences The receptors in the brain responsible for regulating
brain responsible for regulating serotonin which is a chemical that
serotonin which is a chemical that carries messages between nerve cells and
carries messages between nerve cells and plays a key role in regulating mood
plays a key role in regulating mood happiness and sexual desire among other
happiness and sexual desire among other things while there was and still is no
things while there was and still is no research that connects LSD with mind
research that connects LSD with mind control in the late 1940s the CIA
control in the late 1940s the CIA received reports that the Soviets were
received reports that the Soviets were engaged in intensive efforts to produce
engaged in intensive efforts to produce LSD believing it to be the key to
LSD believing it to be the key to controlling an individual's mind so when
controlling an individual's mind so when the US government found out that Hoffman
the US government found out that Hoffman had created this mind altering drug they
had created this mind altering drug they approached as Employer Sandos and paid
approached as Employer Sandos and paid 240,000 to purchase the world's entire
240,000 to purchase the world's entire Supply what followed was reported by
Supply what followed was reported by investigative journalist Steven kiner as
investigative journalist Steven kiner as the most sustained search in history for
the most sustained search in history for techniques of Mind Control the CIA and
techniques of Mind Control the CIA and MK Ultra began Distributing LSD to
MK Ultra began Distributing LSD to hospitals clinics prisons and other
hospitals clinics prisons and other institutions asking them to carry out
institutions asking them to carry out research projects on patients and
research projects on patients and prisoners so that they could understand
prisoners so that they could understand what LSD was how people reacted to it
what LSD was how people reacted to it and how it could potentially be used as
and how it could potentially be used as a tool for mind
control Whitey buer a prisoner who volunteered for the program in exchange
volunteered for the program in exchange for a shorter sentence was told that the
for a shorter sentence was told that the drug was being tested as a cure for
drug was being tested as a cure for schizophrenia as part of the experiment
schizophrenia as part of the experiment he was administered LSD every day for
he was administered LSD every day for over a year he later realized he was a
over a year he later realized he was a guinea pig in an experiment aimed at
guinea pig in an experiment aimed at testing the long-term effects of LSD and
testing the long-term effects of LSD and understanding whether it could make a
understanding whether it could make a person lose their mind BGA wrote about
person lose their mind BGA wrote about his experience that he was closely
his experience that he was closely monitored by physicians who repeatedly
monitored by physicians who repeatedly asked him leading questions such as
asked him leading questions such as would you ever kill anyone that
would you ever kill anyone that eventually drove him to the brink of
eventually drove him to the brink of insanity the experiments were the most
insanity the experiments were the most Extreme Trials conducted on any human
Extreme Trials conducted on any human being by any US agency and Boger claimed
being by any US agency and Boger claimed that he was never the same after he was
that he was never the same after he was continually haunted by auditory and
continually haunted by auditory and visual hallucinations violent nightmares
visual hallucinations violent nightmares and anxiety so severe that he couldn't
and anxiety so severe that he couldn't even sleep the CIA and MK Ultra believed
even sleep the CIA and MK Ultra believed that LSD had the potential to blast a
that LSD had the potential to blast a person's mind which would open up the
person's mind which would open up the opportunity to reprogram it to either
opportunity to reprogram it to either help extract people from the alleged
help extract people from the alleged Soviet mind attacks or more likely to
Soviet mind attacks or more likely to make their enemy an enemy of
make their enemy an enemy of himself during the Cold War the race for
himself during the Cold War the race for mind control was believed to be the most
mind control was believed to be the most crucial of Victories so the CIA and MK
crucial of Victories so the CIA and MK Ultra basically had a license to Kill
Ultra basically had a license to Kill from the US government they had the
from the US government they had the authority to requisition humans from all
authority to requisition humans from all over the country and around the world
over the country and around the world and subject them to all kinds of abuse
and subject them to all kinds of abuse even if it were fatal enemy agents
even if it were fatal enemy agents captured in Europe and East Asia were
captured in Europe and East Asia were subjected to all sorts of tests from
subjected to all sorts of tests from electroshock and sensory isolation to
electroshock and sensory isolation to temperature extremes these weren't
temperature extremes these weren't designed to understand the human mind
designed to understand the human mind but to rather destroy it in order to
but to rather destroy it in order to rebuild it again from the ground up
rebuild it again from the ground up perhaps the most notorious experiment of
perhaps the most notorious experiment of that era was Operation midnight climax
that era was Operation midnight climax government employed prostitutes lured
government employed prostitutes lured unsuspecting men to CIA safe houses
unsuspecting men to CIA safe houses where LSD experiments took place the
where LSD experiments took place the prostitutes dosed the men with LSD while
prostitutes dosed the men with LSD while CIA officials watched their minds
CIA officials watched their minds unravel through a two-way mirror as all
unravel through a two-way mirror as all this was underway the agents themselves
this was underway the agents themselves were also getting high and indulging in
were also getting high and indulging in some unscrupulous Behavior the agent
some unscrupulous Behavior the agent heading the program George White later
heading the program George White later wrote of course I was a very minor
wrote of course I was a very minor missionary actually a heretic but I
missionary actually a heretic but I toiled wholeheartedly in The Vineyards
toiled wholeheartedly in The Vineyards because it was fun fun fun where else
because it was fun fun fun where else could a red-blooded American Boy lie
could a red-blooded American Boy lie kill and cheat steal deceive rape and
kill and cheat steal deceive rape and pillage with the sanction and blessing
pillage with the sanction and blessing of the all highest ultimately after
of the all highest ultimately after dosing countless people MK Ultra
dosing countless people MK Ultra concluded that LSD was too unpredictable
concluded that LSD was too unpredictable to be used for mind control and the
to be used for mind control and the program was asked following an
program was asked following an inspection of its unorthodox and
inspection of its unorthodox and unethical methods throughout its course
unethical methods throughout its course the program allegedly involved more than
the program allegedly involved more than 150 experiments with many casualties and
150 experiments with many casualties and lives permanently ruined the actual
lives permanently ruined the actual number remains a mystery because most of
number remains a mystery because most of MK ultra's files were destroyed
MK ultra's files were destroyed ironically the drug the CIA hoped to be
ironically the drug the CIA hoped to be their key to mind control ended up
their key to mind control ended up freeing people's minds sparking an
freeing people's minds sparking an anti-government Rebellion dedicated to
anti-government Rebellion dedicated to destroying everything the CIA held dear
destroying everything the CIA held dear the movement focused on protesting the
the movement focused on protesting the Vietnam War in addition to advocating
Vietnam War in addition to advocating for equal rights and environmental
for equal rights and environmental awareness as the spread of LSD grew it
awareness as the spread of LSD grew it became the official symbol for this
became the official symbol for this movement it was harled as a means for
movement it was harled as a means for people to connect to Nature and bring
people to connect to Nature and bring about positive changes in society
about positive changes in society counterculture activist rebelled Against
counterculture activist rebelled Against The Establishment and its participation
The Establishment and its participation in mind expansion experiments that acid
in mind expansion experiments that acid was thought to provoke pressure created
was thought to provoke pressure created by the movement is also widely credited
by the movement is also widely credited for the creation of the Clean Air Act in
for the creation of the Clean Air Act in 1963 which was the United States's first
1963 which was the United States's first and most influential environmental law
and most influential environmental law to regulate a missions it also played a
to regulate a missions it also played a major role in conceiving the first Earth
major role in conceiving the first Earth Day in 1970 which helped bring
Day in 1970 which helped bring Environmental concerns to the Forefront
Environmental concerns to the Forefront of youth culture sadly although the
of youth culture sadly although the movement sparked a lot of positive
movement sparked a lot of positive change its overuse of acid coupled with
change its overuse of acid coupled with the US government's War on Drugs divided
the US government's War on Drugs divided the nation and eventually hindered the
the nation and eventually hindered the positive experimentation of these
positive experimentation of these hallucinogens and so after the US Food
hallucinogens and so after the US Food and Drug Administration concluded that
and Drug Administration concluded that LSD was The Most Dangerous Drug to have
LSD was The Most Dangerous Drug to have ever been created possession of the
ever been created possession of the Psychedelic was made illegal in
Psychedelic was made illegal in 1968 still there is no doubt that the
1968 still there is no doubt that the counterculture movement at the time
counterculture movement at the time wouldn't have prevailed without it
wouldn't have prevailed without it making LSD one of the most influential
making LSD one of the most influential drugs in human history more than 80
drugs in human history more than 80 years after its Discovery LSD is still
years after its Discovery LSD is still somewhat of a mystery the fact that it's
somewhat of a mystery the fact that it's illegal in many countries makes it hard
illegal in many countries makes it hard for scientists to conduct appropriate
for scientists to conduct appropriate research to determine its long-term
research to determine its long-term effects that being said the
effects that being said the multi-disciplinary association for
multi-disciplinary association for psychedelic studies or apps began to
psychedelic studies or apps began to conduct basic safety studies and in 2014
conduct basic safety studies and in 2014 researchers initiated the first
researchers initiated the first scientific studies on human subjects in
scientific studies on human subjects in decades while Aid's ability to control
decades while Aid's ability to control minds as still in question researchers
minds as still in question researchers have hinted that the use of psychedelics
have hinted that the use of psychedelics could help people to stop smoking deal
could help people to stop smoking deal with PTSD fight depression and even help
with PTSD fight depression and even help terminally ill patients deal with their
terminally ill patients deal with their fear of death the uses of LSD and
fear of death the uses of LSD and Psychotherapy have also intrigued
Psychotherapy have also intrigued scientists and psychoanalysts the drug
scientists and psychoanalysts the drug was found to assist patients in
was found to assist patients in uncovering previously repressed memories
uncovering previously repressed memories from their subconscious while also
from their subconscious while also stimulating their imagination in a way
stimulating their imagination in a way that lowered their customary defenses
that lowered their customary defenses and made them more accepting of the
and made them more accepting of the treatment acid's therapeutic
treatment acid's therapeutic applications could be the beginning of a
applications could be the beginning of a new era of openness a scientists keep
new era of openness a scientists keep testing its effects on the human mind
testing its effects on the human mind but despite these new studies we still
but despite these new studies we still don't have conclusive evidence on its
don't have conclusive evidence on its long-term effects krie Grant an American
long-term effects krie Grant an American actor popular in the 1950s took over 100
actor popular in the 1950s took over 100 doses of LSD claiming that it allowed
doses of LSD claiming that it allowed him to connect with the subconscious
him to connect with the subconscious while Breaking Free from the usual
while Breaking Free from the usual disciplines one imposes on themselves
disciplines one imposes on themselves similarly Sid Barrett a founding member
similarly Sid Barrett a founding member of Pink Floyd experienced waves of
of Pink Floyd experienced waves of inspiration while using LSD that
inspiration while using LSD that propelled the band to fame at the end of
propelled the band to fame at the end of the
the 1960s but the same forces that Unleashed
1960s but the same forces that Unleashed Barrett's imagination led him down a
Barrett's imagination led him down a path of self-destruction as an overuse
path of self-destruction as an overuse of the drug slowly drove him to Insanity
of the drug slowly drove him to Insanity becoming a shell of the man he once was
becoming a shell of the man he once was Albert Hoffman wrote that his
Albert Hoffman wrote that his psychedelic experiences left him with
psychedelic experiences left him with feelings of estatic love and unity with
feelings of estatic love and unity with all creatures in the
all creatures in the universe however he also did not shy
universe however he also did not shy away from the fact that the
away from the fact that the unpredictability of its effects was the
unpredictability of its effects was the major danger of LSD the good mood and
major danger of LSD the good mood and positive expectations of a trip could
positive expectations of a trip could quick turned to horrendous depression if
quick turned to horrendous depression if the setting isn't properly controlled
the setting isn't properly controlled and monitored closely from being a tool
and monitored closely from being a tool for mind control to becoming the symbol
for mind control to becoming the symbol of Freedom today LSD has undergone yet
of Freedom today LSD has undergone yet another Public Image shift with some
another Public Image shift with some involved with Silicon Valley advocating
involved with Silicon Valley advocating micro doing to boost creativity with
micro doing to boost creativity with this new Revival of the Psychedelic in
this new Revival of the Psychedelic in this era of Technology one can't help
this era of Technology one can't help but Ponder on Hoffman's words upon his
but Ponder on Hoffman's words upon his discovery of the drug I did not choose
discovery of the drug I did not choose LSD LSD found and called me
in 1946 a 41-year-old hairdresser named Janice schot came to A Strong Memorial
Janice schot came to A Strong Memorial Hospital in Rochester New York to be
Hospital in Rochester New York to be treated for scleroderma a rare
treated for scleroderma a rare connective tissue condition she had
connective tissue condition she had escaped the violence against Jews in
escaped the violence against Jews in bellarus during the second world war and
bellarus during the second world war and was hoping to begin a new life in the
was hoping to begin a new life in the United States what shot didn't know was
United States what shot didn't know was that she would become one of the 18
that she would become one of the 18 people the US government secretly
people the US government secretly injected with plutonium from 1945 to
injected with plutonium from 1945 to 1947 as part of the Manhattan
1947 as part of the Manhattan Project none of them ever found
Project none of them ever found out the Manhattan Project was the code
out the Manhattan Project was the code name given to the American Le effort to
name given to the American Le effort to research and build a functional Atomic
research and build a functional Atomic weapon during World War II it recruited
weapon during World War II it recruited thousands of scientists worldwide and
thousands of scientists worldwide and took place across multiple
took place across multiple continents the result of these efforts
continents the result of these efforts was the construction of the world's
was the construction of the world's first ever atomic bombs which were later
first ever atomic bombs which were later dropped on the cities hoshima and
dropped on the cities hoshima and Nagasaki ultimately ending the second
Nagasaki ultimately ending the second world
world war the mobilization for the program
war the mobilization for the program began in 1939 when the president of the
began in 1939 when the president of the United States Franklin D Roosevelt
United States Franklin D Roosevelt received a startling letter from Albert
received a startling letter from Albert Einstein with an Urgent Message
Einstein with an Urgent Message physicists had discovered that uranium
physicists had discovered that uranium had the potential to generate
had the potential to generate unprecedented amounts of energy they
unprecedented amounts of energy they could be used in creating the world's
could be used in creating the world's strongest and most devastating bomb what
strongest and most devastating bomb what was more urgent in Einstein's letter was
was more urgent in Einstein's letter was that he suspected that Nazi Germany was
that he suspected that Nazi Germany was already stockpiling this radioactive
already stockpiling this radioactive element in hopes of creating a weapon of
element in hopes of creating a weapon of mass destruction after the Japanese
mass destruction after the Japanese attack on PO Harbor in December
attack on PO Harbor in December 1941 the United States joined the war
1941 the United States joined the war alongside the Allied Forces and in 1942
alongside the Allied Forces and in 1942 the Manhattan Project was officially
the Manhattan Project was officially born bringing forth an atomic Revolution
born bringing forth an atomic Revolution shrouded by secrecy Espionage and a
shrouded by secrecy Espionage and a whole lot of
whole lot of controversy while nuclear research had
controversy while nuclear research had begun in the US before its involvement
begun in the US before its involvement in the war the Manhattan Project stood
in the war the Manhattan Project stood out because it wasn't purely theoretical
out because it wasn't purely theoretical its purpose was clearcut build an atomic
its purpose was clearcut build an atomic bomb before the Germans within a year it
bomb before the Germans within a year it became the number one priority during
became the number one priority during the war it got all the funding all the
the war it got all the funding all the resources and all of the green lights
resources and all of the green lights the research was mainly centered around
the research was mainly centered around the fision of uranium 235 and plutonium
the fision of uranium 235 and plutonium 238 which split and release heat and
238 which split and release heat and atoms with smaller atomic numbers when
atoms with smaller atomic numbers when enriched with an extra Neutron the
enriched with an extra Neutron the Project's goal was to produce a chain
Project's goal was to produce a chain reaction from splitting these atoms to
reaction from splitting these atoms to release enough energy to trigger an
release enough energy to trigger an explosion despite its name the Manhattan
explosion despite its name the Manhattan Project took place all over the US
Project took place all over the US Canada England the Belgian Congo and
Canada England the Belgian Congo and parts of the South Pacific but its most
parts of the South Pacific but its most famous research facility was the Los
famous research facility was the Los Alamos National Laboratory located in
Alamos National Laboratory located in the remote mountains of Northern New
the remote mountains of Northern New Mexico as the war Advanced and Nazi
Mexico as the war Advanced and Nazi Germany faltered in Europe the focus of
Germany faltered in Europe the focus of the project turned to Japan after the
the project turned to Japan after the first atomic bomb called the gadget was
first atomic bomb called the gadget was successfully tested around 240 km or 140
successfully tested around 240 km or 140 mi from Los Alamos a uranium bomb called
mi from Los Alamos a uranium bomb called little boy and a plutonium bomb called
little boy and a plutonium bomb called fat man were dropped on the Japanese
fat man were dropped on the Japanese cities of Hiroshima and
cities of Hiroshima and Nagasaki more than 200 100,000 people
Nagasaki more than 200 100,000 people were killed instantly almost all of them
were killed instantly almost all of them civilians at its peak the Manhattan
civilians at its peak the Manhattan Project employed 130,000 workers and by
Project employed 130,000 workers and by the end of the war the US had spent $2.2
the end of the war the US had spent $2.2 billion to produce little boy and Fatman
billion to produce little boy and Fatman while the research and development of
while the research and development of the bombs is in itself controversial
the bombs is in itself controversial especially with many scientists
especially with many scientists condemning it there is another aspect of
condemning it there is another aspect of the program that is just as
the program that is just as controversial or even more so as often
forgotten at that time the Project's Personnel faced many issues handling
Personnel faced many issues handling recently discovered elements such as
recently discovered elements such as plutonium that had unknown health risks
plutonium that had unknown health risks so without regard for human life and
so without regard for human life and safety the US government turned to human
safety the US government turned to human experimentation the leaders of the
experimentation the leaders of the Manhattan Project understood the urgency
Manhattan Project understood the urgency of measuring the impact of radiation on
of measuring the impact of radiation on the human body and in 1942 established a
the human body and in 1942 established a division whose purpose was to protect
division whose purpose was to protect the health of workers and the public
the health of workers and the public from
from radiation they were also tasked with
radiation they were also tasked with studying potential hazards to establish
studying potential hazards to establish tolerance Doses and develop methods of
tolerance Doses and develop methods of treatment ironically the medical term of
treatment ironically the medical term of the Manhattan Project concluded that in
the Manhattan Project concluded that in order to do all this controlled human
order to do all this controlled human experiments were
experiments were necessary so between 1945 and 1947 18
necessary so between 1945 and 1947 18 subjects were unwittingly injected with
subjects were unwittingly injected with plutonium several others were exposed to
plutonium several others were exposed to uranium ponum and amicum the experiment
uranium ponum and amicum the experiment ments were conducted at the Manhattan
ments were conducted at the Manhattan Project Affiliated hospitals all over
Project Affiliated hospitals all over the US knowing that plutonium might be
the US knowing that plutonium might be carcinogenic or even fatal to the
carcinogenic or even fatal to the unsuspecting subjects Janet shot never
unsuspecting subjects Janet shot never knew that plutonium was in her veins the
knew that plutonium was in her veins the dose she was administered was 56 times
dose she was administered was 56 times the amount of radiation an average
the amount of radiation an average person absorbs in their lifetime all of
person absorbs in their lifetime all of that straight into her veins all at once
that straight into her veins all at once Janet lived the remaining 29 years of
Janet lived the remaining 29 years of her life in excruciating pain suffering
her life in excruciating pain suffering from a cancer that ultimately LED led to
from a cancer that ultimately LED led to her death just like schot none of the
her death just like schot none of the other test subjects were informed of the
other test subjects were informed of the substances they were being injected with
substances they were being injected with and in order to further understand the
and in order to further understand the appalling nature of these experiments
appalling nature of these experiments it's important to highlight some of
it's important to highlight some of their stories e Cade was the first
their stories e Cade was the first victim on March 24th 1945 he was brought
victim on March 24th 1945 he was brought to the Army hospital in Oakridge
to the Army hospital in Oakridge Tennessee after fracturing bones in a
Tennessee after fracturing bones in a car accident Dr Heimer Friel one of the
car accident Dr Heimer Friel one of the initial doctors assigned to the
initial doctors assigned to the Manhattan Project wrote to Dr Lewis
Manhattan Project wrote to Dr Lewis hempleman the director of Health at Los
hempleman the director of Health at Los Alamos that he found the primary subject
Alamos that he found the primary subject for the first human plutonium experiment
for the first human plutonium experiment he gave Cade the code name hp12 with HP
he gave Cade the code name hp12 with HP standing for human product on April 10th
standing for human product on April 10th 1945 Cade was administered 4.7 microgr
1945 Cade was administered 4.7 microgr of plutonium which fral was suspected
of plutonium which fral was suspected was nearly five times the human body's
was nearly five times the human body's limit samples of his teeth and a biopsy
limit samples of his teeth and a biopsy of his bones were taken shortly
of his bones were taken shortly afterwards and Cade was
afterwards and Cade was released the doctors didn't expect him
released the doctors didn't expect him to leave for more than 10 Years yet they
to leave for more than 10 Years yet they did what they did with eyes wide open 8
did what they did with eyes wide open 8 years after the injection Kade died of
years after the injection Kade died of heart
heart failure similarly Albert Stevens
failure similarly Albert Stevens received a plutonium injection in
received a plutonium injection in California only a month after Cade he
California only a month after Cade he was misdiagnosed with terminal stomach
was misdiagnosed with terminal stomach cancer which later turned out to be just
cancer which later turned out to be just a benign
a benign ulcer Stevens was never informed that he
ulcer Stevens was never informed that he didn't have cancer but was instead given
didn't have cancer but was instead given a dose of plutonium
a dose of plutonium 238 doctors reportedly knew that the
238 doctors reportedly knew that the dose was potentially carcinogenic but
dose was potentially carcinogenic but still administered it which ultimately
still administered it which ultimately led to Steven's death also from heart
led to Steven's death also from heart failure just like Janet schot Ela
failure just like Janet schot Ela Charlton Coden name hp3 was also ad
Charlton Coden name hp3 was also ad ministered to Strong Memorial Hospital
ministered to Strong Memorial Hospital in Rochester in
in Rochester in 1945 3 weeks later she received a
1945 3 weeks later she received a plutonium injection of 4.9 microgram
plutonium injection of 4.9 microgram Charlton was discharged in December but
Charlton was discharged in December but she was regularly hospitalized after
she was regularly hospitalized after that until her death almost 40 Years
that until her death almost 40 Years Later by cardiac arres as well but
Later by cardiac arres as well but perhaps the most questionable and
perhaps the most questionable and horrendous case of all of that was of
horrendous case of all of that was of Simeon Shaw a 4-year-old suffering from
Simeon Shaw a 4-year-old suffering from terminal bone cancer he was flown from
terminal bone cancer he was flown from Australia believing that he would be
Australia believing that he would be receiving the best available treatments
receiving the best available treatments for his condition what he received
for his condition what he received instead was a death sentence in the form
instead was a death sentence in the form of a plutonium injection at California's
of a plutonium injection at California's UCSF Hospital in
UCSF Hospital in 1946 what is most shocking about Shaw's
1946 what is most shocking about Shaw's case is that he was immediately flown to
case is that he was immediately flown to Australia afterwards with no followup on
Australia afterwards with no followup on his case and no radioactive data
his case and no radioactive data Ed he died 8 months
Ed he died 8 months later the remaining human test subjects
later the remaining human test subjects all share similar stories where they
all share similar stories where they either died from the toxic effects of
either died from the toxic effects of radiation or were impaired by lifelong
radiation or were impaired by lifelong illnesses what's worse is that human
illnesses what's worse is that human experimentation was justified under the
experimentation was justified under the claim that all patients chosen were
claim that all patients chosen were terminally ill which simply wasn't true
terminally ill which simply wasn't true a lot of those do were misdiagnosed and
a lot of those do were misdiagnosed and repeated errors and procedure research
repeated errors and procedure research and documentation were made calling into
and documentation were made calling into question the efficacy of the experiments
question the efficacy of the experiments themselves
themselves the Manhattan Project leaders claimed
the Manhattan Project leaders claimed that these experiments were necessary to
that these experiments were necessary to advance the science of nuclear physics
advance the science of nuclear physics however as we saw what the cases
however as we saw what the cases mentioned the follow-up research wasn't
mentioned the follow-up research wasn't thorough enough and many of the samples
thorough enough and many of the samples ended up being contaminated or destroyed
ended up being contaminated or destroyed so they basically ruined people's lives
so they basically ruined people's lives for absolutely
for absolutely nothing even after the Manhattan Project
nothing even after the Manhattan Project achieved its intended goal and World War
achieved its intended goal and World War II ended human experimentation continued
II ended human experimentation continued well into the Cold War there's evidence
well into the Cold War there's evidence of several large- scale projects all
of several large- scale projects all throughout the US that failed to inform
throughout the US that failed to inform their subjects of the health hazard of
their subjects of the health hazard of their
their experiments one of the most shocking was
experiments one of the most shocking was intentionally exposing a school for
intentionally exposing a school for disabled and special needs children in
disabled and special needs children in Massachusetts to Radioactive iron and
Massachusetts to Radioactive iron and calcium in a government sponsored study
calcium in a government sponsored study between 1953 and 1957 uranium injection
between 1953 and 1957 uranium injection experiments were also conducted on
experiments were also conducted on another 11 patients at Massachusetts
another 11 patients at Massachusetts General Hospital scientists concluded
General Hospital scientists concluded that uranium localized in the kidneys at
that uranium localized in the kidneys at a much higher rate than previous thought
a much higher rate than previous thought sadly despite the experiments results
sadly despite the experiments results and the human lives lost the
and the human lives lost the occupational standards for Uranium
occupational standards for Uranium didn't change making these human
didn't change making these human sacrifices unjustified and
sacrifices unjustified and unnecessary in the early 1990s the
unnecessary in the early 1990s the Albuquerque Tribune exposed the nature
Albuquerque Tribune exposed the nature of the experiments and the identities of
of the experiments and the identities of the test subjects all of them had
the test subjects all of them had already died not knowing that they were
already died not knowing that they were dosed by the doctors that they trusted
dosed by the doctors that they trusted to cure them J Robert Oppenheimer the
to cure them J Robert Oppenheimer the Los Alamos laboratory director in the
Los Alamos laboratory director in the science scientists aply dubbed the
science scientists aply dubbed the father of the atomic bomb reportedly
father of the atomic bomb reportedly knew the nature of these experiments but
knew the nature of these experiments but expressed that he didn't want them
expressed that he didn't want them conducted in his
conducted in his laboratory there is even evidence that
laboratory there is even evidence that he personally approved plutonium and
he personally approved plutonium and uranium shipments to be used for human
uranium shipments to be used for human experimentation the secrecy that
experimentation the secrecy that revolved around the project makes it
revolved around the project makes it difficult to trace the chain of command
difficult to trace the chain of command but there is enough evidence to show
but there is enough evidence to show that all the health and medical
that all the health and medical directors of the Manhattan program Were
directors of the Manhattan program Were Somehow invested in this research they
Somehow invested in this research they knew what was underway with many even
knew what was underway with many even cheering it on the families of the
cheering it on the families of the victims were eventually compensated by
victims were eventually compensated by the government and a total of 4.8
the government and a total of 4.8 million was paid in Damages a little
million was paid in Damages a little more than $9 million
more than $9 million today the US government also adopted new
today the US government also adopted new laws in 1997 preventing secret
laws in 1997 preventing secret scientific testing on humans Janet
scientific testing on humans Janet schott's nephew said that the money
schott's nephew said that the money didn't help his family get over the
didn't help his family get over the issue his aunt left Belarus to avoid
issue his aunt left Belarus to avoid persecution and came to America only to
persecution and came to America only to be injected with a radioactive element
be injected with a radioactive element that would ruin the rest of her life and
that would ruin the rest of her life and lead her to her
lead her to her grave today the Manhattan Project is
grave today the Manhattan Project is routed by us officials for the crucial
routed by us officials for the crucial role it played in ending the second
role it played in ending the second world war but the controversy that
world war but the controversy that surrounds it is still prevalent the
surrounds it is still prevalent the Hiroshima and Nagasaki bombs leveled two
Hiroshima and Nagasaki bombs leveled two cities in a matter of seconds wiping out
cities in a matter of seconds wiping out entire populations and the testing that
entire populations and the testing that led up to those events resulted in early
led up to those events resulted in early death or lifelong pain for over a dozen
death or lifelong pain for over a dozen unsuspecting
unsuspecting civilians as with all Wars the innocent
civilians as with all Wars the innocent ended up paying the heftiest price
ended up paying the heftiest price many also argue that the success in
many also argue that the success in developing the first atomic bombs led to
developing the first atomic bombs led to the age of the Cold War and the race
the age of the Cold War and the race towards the development of nuclear
towards the development of nuclear weapons that are now a threat to
weapons that are now a threat to humanity after sending Roosevelt his
humanity after sending Roosevelt his urgent letter Einstein later came to
urgent letter Einstein later came to regret his decisions had I known that
regret his decisions had I known that the Germans would not succeed in
the Germans would not succeed in developing an atomic bomb I would have
developing an atomic bomb I would have done nothing he famously said when
done nothing he famously said when testing the gadget right outside Los
testing the gadget right outside Los Alamos Oppenheimer quoted Hindu
Alamos Oppenheimer quoted Hindu scripture foreseeing the immediate
scripture foreseeing the immediate threat of nuclear weapons across the
threat of nuclear weapons across the planet now I am become death the
planet now I am become death the destroyer of
destroyer of worlds one week later the first atomic
worlds one week later the first atomic bombs were dropped and the world as we
bombs were dropped and the world as we know it changed
know it changed forever it was the pseudo pieace that
forever it was the pseudo pieace that existed following the second world war
existed following the second world war worth the human sacrifice
have you ever donated money to a charity or taking your clothes to the Goodwill
or taking your clothes to the Goodwill store how did it make you
store how did it make you feel amazing right most of us at some
feel amazing right most of us at some point in our lives have either donated
point in our lives have either donated or will donate money clothes food
or will donate money clothes food shelter and our time to others and we do
shelter and our time to others and we do these things not because there's an
these things not because there's an immediate reward for it more often than
immediate reward for it more often than not we feel best when we get give to
not we feel best when we get give to people who cannot reciprocate or at
people who cannot reciprocate or at least not in the same
least not in the same capacity this altruistic feeling that
capacity this altruistic feeling that makes us give to one another even when
makes us give to one another even when there's nothing to receive was described
there's nothing to receive was described by ancient Greeks as philanthropia the
by ancient Greeks as philanthropia the love of humanity coined around 2,500
love of humanity coined around 2,500 years ago this term was first used in
years ago this term was first used in the myth of Prometheus in the story The
the myth of Prometheus in the story The Titan God Prometheus saved Humanity from
Titan God Prometheus saved Humanity from Zeus's destruction and earned the title
Zeus's destruction and earned the title of philanthropist tropos or Humanity
of philanthropist tropos or Humanity loving character although that's the
loving character although that's the term we now mostly use to describe this
term we now mostly use to describe this phenomenon the love for Humanity isn't
phenomenon the love for Humanity isn't an exclusively Greek
an exclusively Greek concept the idea of benevolence towards
concept the idea of benevolence towards one another has its roots deeply planted
one another has its roots deeply planted in ancient civilizations throughout the
in ancient civilizations throughout the world from the Middle East to Egypt to
world from the Middle East to Egypt to the city of Rome it was also propagated
the city of Rome it was also propagated by Babylonian communities as early as
by Babylonian communities as early as the third millennium and is at the core
the third millennium and is at the core of all abrahamic religions and many
of all abrahamic religions and many others across the world in Egyptian
others across the world in Egyptian sacred writings such as the Book of the
sacred writings such as the Book of the Dead it was made clear to the people of
Dead it was made clear to the people of the ancient world world that a
the ancient world world that a successful passage into the Afterlife
successful passage into the Afterlife depended on a lifetime record of
depended on a lifetime record of benevolent acts towards people who were
benevolent acts towards people who were suffering while many of us today do not
suffering while many of us today do not follow any of these ancient teachings or
follow any of these ancient teachings or believe in an afterlife anymore the
believe in an afterlife anymore the messages they taught have stayed with us
messages they taught have stayed with us through
Millennia so when capitalism and accumulation of wealth began rising in
accumulation of wealth began rising in the West in the 1700s it wasn't
the West in the 1700s it wasn't surprising to start seeing Rich
surprising to start seeing Rich philanthropists pop up whose lives
philanthropists pop up whose lives became characterized by the voluntary
became characterized by the voluntary act of giving a large sum of their
act of giving a large sum of their wealth to promote the common good this
wealth to promote the common good this type of lavish giving the one we most
type of lavish giving the one we most associate with philanthropy today was
associate with philanthropy today was rather popularized by Rich Bankers such
rather popularized by Rich Bankers such as George Peabody who is now considered
as George Peabody who is now considered the father of modern philanthropy peot
the father of modern philanthropy peot was an American Merchant Banker who came
was an American Merchant Banker who came from poverty after amassing his fortune
from poverty after amassing his fortune in the early 19th century he never
in the early 19th century he never forgot his humble beginnings and
forgot his humble beginnings and dedicated the later years of his life to
dedicated the later years of his life to charitable work it's believed that he
charitable work it's believed that he gave away around 8 million of his 16
gave away around 8 million of his 16 million Fortune to Charities his
million Fortune to Charities his incredible benevolence paved the way for
incredible benevolence paved the way for later generations of Rich
later generations of Rich philanthropists sadly what we have today
philanthropists sadly what we have today isn't what pebody envisioned when he
isn't what pebody envisioned when he gave away half of his net worth what
gave away half of his net worth what started with the notion of lending a
started with the notion of lending a helping hand charitable work is no
helping hand charitable work is no longer at the core of philanthropy in
longer at the core of philanthropy in today's world tax evasion and personal
today's world tax evasion and personal gains have tainted the hands of the
gains have tainted the hands of the world's wealthiest givers and have
world's wealthiest givers and have caused a huge wealth Gap that only seems
caused a huge wealth Gap that only seems to be growing creating an ever expanding
to be growing creating an ever expanding Rift between the social classes how did
Rift between the social classes how did we turn that amazing feeling you get
we turn that amazing feeling you get giving money away to charity into a
giving money away to charity into a corrupt scheme for billionaires and
corrupt scheme for billionaires and large
large corporations to understand this we have
corporations to understand this we have to go back to the end of the 19th
to go back to the end of the 19th century Andrew Carnegie an American
century Andrew Carnegie an American industrialist paved the trail for
industrialist paved the trail for philanthropic work to be used as a tax
philanthropic work to be used as a tax evasion strategy Carnegie opposed
evasion strategy Carnegie opposed federal income taxes and argued that he
federal income taxes and argued that he was better off allocating those funds to
was better off allocating those funds to Charities rather than the
Charities rather than the government at that time philanthropy by
government at that time philanthropy by the ultr rich funded Social Services the
the ultr rich funded Social Services the government couldn't afford as a result
government couldn't afford as a result Senators worried that taxing the wealthy
Senators worried that taxing the wealthy on these charitable amounts would reduce
on these charitable amounts would reduce their contributions and increase the
their contributions and increase the burden on the government a logic that
burden on the government a logic that still prevails to this day the
still prevails to this day the government's solution to this problem
government's solution to this problem was a tax exemption on income for money
was a tax exemption on income for money donated to charity this legislative move
donated to charity this legislative move allowed for New Wealth Management
allowed for New Wealth Management strategies pioneered by Carnegie who
strategies pioneered by Carnegie who founded a charitable trust that took
founded a charitable trust that took advantage of the tax
advantage of the tax exemptions before long wealthy
exemptions before long wealthy industrialists and bankers started
industrialists and bankers started following incarn footsteps protecting
following incarn footsteps protecting their fortunes from substantial taxes
their fortunes from substantial taxes under the cover of charitable trusts in
under the cover of charitable trusts in 2014 Nicholas Woodman the founder and
2014 Nicholas Woodman the founder and CEO of GoPro took his company public and
CEO of GoPro took his company public and was suddenly worth 3 billion to
was suddenly worth 3 billion to celebrate his newly acquired Fortune
celebrate his newly acquired Fortune Woodman announced that he would be
Woodman announced that he would be donating a whopping 500 million worth of
donating a whopping 500 million worth of GoPro stock to a foundation bearing his
GoPro stock to a foundation bearing his name the truth is not as generous as
name the truth is not as generous as Woodman would want you to believe you
Woodman would want you to believe you see the GoPro CEO took advantage of a
see the GoPro CEO took advantage of a loophole that would allow him to donate
loophole that would allow him to donate his money
his money without actually donating it this is
without actually donating it this is done through something called a Donor
done through something called a Donor advised fund Donor advised funds are
advised fund Donor advised funds are essentially charitable investment
essentially charitable investment accounts in which owners can claim tax
accounts in which owners can claim tax deductions up front without legally
deductions up front without legally being required to distribute the money
being required to distribute the money to Charities right away as long as the
to Charities right away as long as the money is transferred into these funds
money is transferred into these funds under the roofs of charitable work
under the roofs of charitable work owners can avoid paying higher taxes
owners can avoid paying higher taxes without donating any of it to Charities
without donating any of it to Charities or
or foundations the point of these funds was
foundations the point of these funds was originally to encourage more resources
originally to encourage more resources to get to communities where they're most
to get to communities where they're most needed
needed sadly the way the laws are structured
sadly the way the laws are structured allows tax deductions without any
allows tax deductions without any requirement for that money to ever reach
requirement for that money to ever reach those intended communities it's no
those intended communities it's no surprise then since 2007 the number of
surprise then since 2007 the number of daffs in the US has tripled and while
daffs in the US has tripled and while the amount of money donated every year
the amount of money donated every year keeps increasing the actual amount going
keeps increasing the actual amount going to communities barely is from the 466
to communities barely is from the 466 billion in the United States in 2020
billion in the United States in 2020 only around 35 billion made its way to
only around 35 billion made its way to qualified Charities a huge sum of money
qualified Charities a huge sum of money yes but not nearly as much as the rich
yes but not nearly as much as the rich would want you to believe that they give
would want you to believe that they give away the reality is that these
away the reality is that these billionaires are entitled to spend their
billionaires are entitled to spend their money however they wish we can argue the
money however they wish we can argue the ethics of becoming a billionaire another
ethics of becoming a billionaire another day but let's say they got there on
day but let's say they got there on their own Merit they aren't required to
their own Merit they aren't required to give
give anything the main problem isn't that
anything the main problem isn't that they don't give but that they claim to
they don't give but that they claim to give more than they actually do it's the
give more than they actually do it's the need to be seen as a hero without doing
need to be seen as a hero without doing anything heroic last year Elon Musk
anything heroic last year Elon Musk announced that he would be donating 5.7
announced that he would be donating 5.7 billion worth ofest Tesla shares to an
billion worth ofest Tesla shares to an undisclosed charity however to this day
undisclosed charity however to this day no single charity has reported receiving
no single charity has reported receiving the funds from musk donation with many
the funds from musk donation with many experts hypothesizing that he suddenly
experts hypothesizing that he suddenly dumped the cash in a daff financially
dumped the cash in a daff financially speaking off loating 5.7 billion worth
speaking off loating 5.7 billion worth of Tesla stock allowed him to claim a
of Tesla stock allowed him to claim a tax deduction of 30% on his income
tax deduction of 30% on his income that's about 570 million saved on taxes
that's about 570 million saved on taxes so it seems that the only beneficiary
so it seems that the only beneficiary from musk's charity is musk himself
from musk's charity is musk himself first on the tax deductions and second
first on the tax deductions and second on the public praise he received because
on the public praise he received because he theoretically donated so much money
he theoretically donated so much money just months before that Elon tweeted
just months before that Elon tweeted that he would donate 6 billion to end
that he would donate 6 billion to end world hunger if the UN could show him a
world hunger if the UN could show him a plan on how they would spend the money
plan on how they would spend the money the UN responded by saying that 6
the UN responded by saying that 6 billion won't solve world hunger but
billion won't solve world hunger but could potentially save 42 million people
could potentially save 42 million people on the brink of
on the brink of starvation from pulled income funds to
starvation from pulled income funds to private foundations to daffs
private foundations to daffs philanthropy today is magnifying the
philanthropy today is magnifying the issue of income inequality and adding to
issue of income inequality and adding to the already substantial Gap in wealth
the already substantial Gap in wealth but that's not even all the word
but that's not even all the word philanthropy does not only mean giving
philanthropy does not only mean giving to Charities anymore now it is also used
to Charities anymore now it is also used to describe giving to groups that
to describe giving to groups that promote social or Civic causes and these
promote social or Civic causes and these groups can keep their donors completely
groups can keep their donors completely Anonymous which basically gives
Anonymous which basically gives billionaires the power to weaponize
billionaires the power to weaponize their philanthropy for political gain in
their philanthropy for political gain in her book dark money Jane Mayer documents
her book dark money Jane Mayer documents how the Uber Rich have used their
how the Uber Rich have used their charitable foundations to invest in
charitable foundations to invest in ideology like venture capitalists
ideology like venture capitalists leveraging their fortunes for maximum
leveraging their fortunes for maximum strategic impact mayor argues that these
strategic impact mayor argues that these foundations only support causes that
foundations only support causes that benefit their financers by campaigning
benefit their financers by campaigning against regulations and sewing
against regulations and sewing misinformation in the heart of the
misinformation in the heart of the masses the oldland foundation for
masses the oldland foundation for example LED numerous
example LED numerous anti-environmentalism campaigns the
anti-environmentalism campaigns the Bradley Foundation funded by $1.6
Bradley Foundation funded by $1.6 billion waged aggressive campaigns
billion waged aggressive campaigns against teachers unions and traditional
against teachers unions and traditional Public Schools since the donations to
Public Schools since the donations to these foundations are tax deductible
these foundations are tax deductible don't donors aren't accountable for the
don't donors aren't accountable for the public use of their money which only
public use of their money which only adds to their power and
adds to their power and influence and because these donations
influence and because these donations can be completely Anonymous it also rids
can be completely Anonymous it also rids the billionaires of any iota of
the billionaires of any iota of responsibility for their actions the sad
responsibility for their actions the sad reality of our society is that this
reality of our society is that this isn't something new rich people have
isn't something new rich people have always depended on favorable political
always depended on favorable political conditions to build and preserve their
conditions to build and preserve their wealth Mega philanthropists know that
wealth Mega philanthropists know that their money can influence governments
their money can influence governments far more than they'd ever be able to
far more than they'd ever be able to even if they were to run for office
even if they were to run for office themselves the this is why when Bill
themselves the this is why when Bill Gates was asked whether he'd run for
Gates was asked whether he'd run for president he said I could have as much
president he said I could have as much impact in my role as a philanthropist as
impact in my role as a philanthropist as I could in any political role I don't
I could in any political role I don't have to raise political campaigns I
have to raise political campaigns I don't have to try to get elected I'm not
don't have to try to get elected I'm not term limited to 8 years to be fair Bill
term limited to 8 years to be fair Bill Gates and his foundation have dedicated
Gates and his foundation have dedicated immense amounts of money to battle
immense amounts of money to battle Health crises such as malaria and the
Health crises such as malaria and the reduction of child morality While most
reduction of child morality While most of his work remains true to the original
of his work remains true to the original definition of the word the love of
definition of the word the love of humanity there are still some shady
humanity there are still some shady things he's done in the
things he's done in the past a few years ago Gates was able to
past a few years ago Gates was able to heavily influence the passing of a bill
heavily influence the passing of a bill for Charter Schools despite voters
for Charter Schools despite voters voting against it three different times
voting against it three different times after millions of dollars spent on
after millions of dollars spent on campaigns that influenced the community
campaigns that influenced the community into changing their decision the bill
into changing their decision the bill passed the fourth time almost
passed the fourth time almost immediately Gates began subsidizing
immediately Gates began subsidizing Charter Schools until the Supreme Court
Charter Schools until the Supreme Court declared it
declared it unconstitutional but would that bill
unconstitutional but would that bill stop
stop Gates no he simply used his influence
Gates no he simply used his influence with lawmaker to fund a new bill to
with lawmaker to fund a new bill to allow him to circumvent the Supreme
allow him to circumvent the Supreme Court's decision so he could keep
Court's decision so he could keep funding these Charter
funding these Charter Schools this is a great example of how
Schools this is a great example of how wealth can influence public
policy plutocracy or placing the power of society in the hands of the wealthy
of society in the hands of the wealthy can undermine our laws and leave us
can undermine our laws and leave us vulnerable to the whims of the rich
vulnerable to the whims of the rich whether they have good intentions or not
whether they have good intentions or not the lives of the populace should not be
the lives of the populace should not be in the hands of a few no matter how
in the hands of a few no matter how wealthy they are we should all have a
wealthy they are we should all have a say in matters concerning our lives
say in matters concerning our lives regardless of our socioeconomic impact
regardless of our socioeconomic impact the giving pledge which was launched by
the giving pledge which was launched by Gates and Warren Buffett in 2010 has
Gates and Warren Buffett in 2010 has more than 200 ultrarich signatories who
more than 200 ultrarich signatories who have pledged to donate at least half of
have pledged to donate at least half of their wealth towards the betterment of
their wealth towards the betterment of humankind this is an excellent
humankind this is an excellent achievement and one that must be praised
achievement and one that must be praised giving such large amounts of money can
giving such large amounts of money can never be easy and so the effort must be
never be easy and so the effort must be acknowledged at the same time we must
acknowledged at the same time we must also look on the other side of the coin
also look on the other side of the coin and the power that these billionaires
and the power that these billionaires ever so greedily hoarded in the
ever so greedily hoarded in the process and his book Winner Takes all a
process and his book Winner Takes all a nadas argues that rich people who have
nadas argues that rich people who have lobed for an economy of Injustice have
lobed for an economy of Injustice have at the same time marketed themselves as
at the same time marketed themselves as Our Saviors and the solution to all of
Our Saviors and the solution to all of our problems however in doing so they
our problems however in doing so they subtly hide the fact that they cause
subtly hide the fact that they cause most of these problems themselves CEO of
most of these problems themselves CEO of Wayne Enterprises by day hero of Gotham
Wayne Enterprises by day hero of Gotham by Night the Sinister truth is this as
by Night the Sinister truth is this as long as there so few people with so much
long as there so few people with so much money and power the rest of us will have
money and power the rest of us will have no say we need to go back to the
no say we need to go back to the original meaning of philanthropy where
original meaning of philanthropy where the love of humanity was the only
the love of humanity was the only driving force not money power or
driving force not money power or control we need to close the loopholes
control we need to close the loopholes in the system that give people an
in the system that give people an advantage by donating money without
advantage by donating money without having to donate anything at
having to donate anything at all until then we'll have to settle for
all until then we'll have to settle for the supposed Heroes with agendas to come
the supposed Heroes with agendas to come and save us from the very problems they
and save us from the very problems they brought upon us
brought upon us [Music]
what began as a regular training session on the afternoon of the 5th of December
on the afternoon of the 5th of December 1945 would soon become one of the
1945 would soon become one of the greatest Mysteries of the human world
greatest Mysteries of the human world Flight 19 a group of five US Navy
Flight 19 a group of five US Navy Torpedo bombers set out from their base
Torpedo bombers set out from their base off the coast of Florida on a routine
off the coast of Florida on a routine training Mission with clear winter guys
training Mission with clear winter guys up above and all the necessary
up above and all the necessary precautions taken from down below Flight
precautions taken from down below Flight 19 and its 14 crew members took to the
19 and its 14 crew members took to the air to fly across one of the most
air to fly across one of the most treacherous bodies of water known to man
treacherous bodies of water known to man the Bermuda
the Bermuda Triangle within a few hours all five
Triangle within a few hours all five Planes together with their 14 crew
Planes together with their 14 crew members
members vanished a few hours later when
vanished a few hours later when afternoon became evening and the skies
afternoon became evening and the skies became gray the US Navy realized that
became gray the US Navy realized that something must have gone wrong with
something must have gone wrong with flight night 19 and so they sent out
flight night 19 and so they sent out another aircraft to find the men or at
another aircraft to find the men or at the very least signs of their crashed
the very least signs of their crashed planes sadly the very same fate was to
planes sadly the very same fate was to befall the rescue aircraft upon entering
befall the rescue aircraft upon entering into the airspace above the Bermuda
into the airspace above the Bermuda Triangle the rescue plane with 13 men
Triangle the rescue plane with 13 men aboard disappeared Into Thin Air it's
aboard disappeared Into Thin Air it's been over 75 years since the incident
been over 75 years since the incident and no one has been able to find the
and no one has been able to find the remains of any of the 27 crew members
remains of any of the 27 crew members that were lost or the aircraft that
that were lost or the aircraft that disappeared at the tail end of the first
disappeared at the tail end of the first world war in March 1918 the USS Cyclops
world war in March 1918 the USS Cyclops was on its way back from a voyage to
was on its way back from a voyage to Brazil the USS Cyclops was the biggest
Brazil the USS Cyclops was the biggest US Navy ship at the time it was nearly
US Navy ship at the time it was nearly 550 ft in length and on this trip it was
550 ft in length and on this trip it was carrying around 11,000 tons of Manganese
carrying around 11,000 tons of Manganese and a crew of 306
and a crew of 306 people the ship had been voyaging for 8
people the ship had been voyaging for 8 years at the time without any issues
years at the time without any issues however ever on that fateful day as the
however ever on that fateful day as the ship was sailing back to Barbados to
ship was sailing back to Barbados to resupply before going home to Baltimore
resupply before going home to Baltimore it entered into the Bermuda Triangle in
it entered into the Bermuda Triangle in what is now one of the most strangest
what is now one of the most strangest occurrences of modern history the USS
occurrences of modern history the USS Cyclops disappeared completely leaving
Cyclops disappeared completely leaving behind no trace of its wreckage or the
behind no trace of its wreckage or the bodies of any of the 306 crew members
bodies of any of the 306 crew members that were on
that were on board this was after the ship sent a
board this was after the ship sent a message to the Naval Base that read
message to the Naval Base that read weather Fair all well there was no
weather Fair all well there was no mention of anything out of the ordinary
mention of anything out of the ordinary no time for the crew members to send out
no time for the crew members to send out an SOS message
an SOS message nothing just like that the entire ship
nothing just like that the entire ship the 11,000 tons of manganes and all the
the 11,000 tons of manganes and all the crew members completely
crew members completely vanished numerous ships were sent out to
vanished numerous ships were sent out to locate Cyclops but all returned Negative
locate Cyclops but all returned Negative they couldn't even find the remains of
they couldn't even find the remains of the ship or any of the officers on board
the ship or any of the officers on board it's been more than a century since the
it's been more than a century since the USS Cyclops went missing and to date
USS Cyclops went missing and to date its remains are still missing the cause
its remains are still missing the cause of The Disappearance is still a mystery
of The Disappearance is still a mystery how does the biggest ship in the US
how does the biggest ship in the US Navy's Arsenal just disappear without
Navy's Arsenal just disappear without any trace a ship that was 550 ft long
any trace a ship that was 550 ft long and carried 11,000 tons of manganes and
and carried 11,000 tons of manganes and a crew of 306 people how do 306 men die
a crew of 306 people how do 306 men die without anyone leaving behind an SOS
without anyone leaving behind an SOS message how do 306 bodies disappear into
message how do 306 bodies disappear into the sea never to be seen again no Trace
the sea never to be seen again no Trace of blood no bones
of blood no bones nothing how can a 100 years pass and
nothing how can a 100 years pass and nothing has resurfaced nothing has
nothing has resurfaced nothing has washed ashore nothing has been
washed ashore nothing has been discovered this is the mystery of the
discovered this is the mystery of the Bermuda Triangle Humanity's most
Bermuda Triangle Humanity's most treacherous sea or is it the Bermuda
treacherous sea or is it the Bermuda Triangle is a section of the Atlantic
Triangle is a section of the Atlantic ocean that is bordered by Miami Bermuda
ocean that is bordered by Miami Bermuda and Puerto
and Puerto Rico this patch of sea is considered by
Rico this patch of sea is considered by many to be a mysterious place where many
many to be a mysterious place where many ships Plains and people disappear
ships Plains and people disappear without any trace and in reality many
without any trace and in reality many have tens of planes dozens of ships and
have tens of planes dozens of ships and hundreds of people have all mysteriously
hundreds of people have all mysteriously disappeared never to be seen
disappeared never to be seen again but what exactly is going on in
again but what exactly is going on in the Bermuda Triangle is it really
the Bermuda Triangle is it really something mysterious or is there a
something mysterious or is there a scientific explanation for everything
scientific explanation for everything that happens there to find out we have
that happens there to find out we have to go back to the earliest record of
to go back to the earliest record of strange sightings in the area
strange sightings in the area the first record we have of any
the first record we have of any seemingly Supernatural thing happening
seemingly Supernatural thing happening in the Remuda triangle is from
in the Remuda triangle is from Christopher
Christopher Columbus while sailing through this
Columbus while sailing through this patch of the Atlantic Ocean in
patch of the Atlantic Ocean in 1492 Columbus wrote in his log that his
1492 Columbus wrote in his log that his Compass began malfunctioning and that
Compass began malfunctioning and that what he saw in the distance light like a
what he saw in the distance light like a fireball rising and crashing into the
fireball rising and crashing into the sea although there have been lots of
sea although there have been lots of explanations that help demystify what
explanations that help demystify what Columbus might have been seeing most
Columbus might have been seeing most people simply choose to believe that
people simply choose to believe that what he saw and experienced must have
what he saw and experienced must have been
been Supernatural and you might think oh how
Supernatural and you might think oh how would you believe him he didn't have
would you believe him he didn't have access to the scientific methods we do
access to the scientific methods we do now and while you might be right to an
now and while you might be right to an extent the truth is that if you look for
extent the truth is that if you look for facts to back up this line of thinking
facts to back up this line of thinking even with all of our knowledge about the
even with all of our knowledge about the world and our advancements and Science
world and our advancements and Science and
and Technology you will find
them from thousands of ghost ships sailing across the sea without any crew
sailing across the sea without any crew members on board to Mr three cases of
members on board to Mr three cases of time traveling while passing through the
time traveling while passing through the Bermuda Triangle this place is one that
Bermuda Triangle this place is one that dances majestically on the line between
dances majestically on the line between what is real and what is
what is real and what is not there are many theories that people
not there are many theories that people have used to try and explain what is
have used to try and explain what is going on in the Bermuda Triangle from
going on in the Bermuda Triangle from Aliens to a wormhole to the lost city of
Aliens to a wormhole to the lost city of Atlanta sucking people from underneath
Atlanta sucking people from underneath everything from evidence-based
everything from evidence-based scientific hypotheses to religion lore
scientific hypotheses to religion lore and mysticism have been
and mysticism have been postulated the most popular scientific
postulated the most popular scientific EXP exp however is the theory that it's
EXP exp however is the theory that it's electromagnetic interference that causes
electromagnetic interference that causes issues with compasses when in and around
issues with compasses when in and around this area the theory claims that the
this area the theory claims that the Remuda triangle has a very high pool of
Remuda triangle has a very high pool of the Earth's natural magnet which could
the Earth's natural magnet which could cause issues with compasses and other
cause issues with compasses and other sophisticated equipment on planes and
sophisticated equipment on planes and ships this could explain what went wrong
ships this could explain what went wrong with Christopher columbus' equipment
with Christopher columbus' equipment while sailing through this area it could
while sailing through this area it could also explain the conversations recorded
also explain the conversations recorded by the pilots of Flight 19 who could not
by the pilots of Flight 19 who could not come to an agreement on which way it was
come to an agreement on which way it was that they were flying minutes before
that they were flying minutes before radio
radio silence but what about the people who
silence but what about the people who claim they time traveled while passing
claim they time traveled while passing through an electromagnetic fog the most
through an electromagnetic fog the most popular of these testimonies is one made
popular of these testimonies is one made by Mr Bruce Gan who has written a book
by Mr Bruce Gan who has written a book detailing his
detailing his account in his book gon said that while
account in his book gon said that while flying in a light aircraft throughout
flying in a light aircraft throughout the region he was faced with a
the region he was faced with a cylindrical shaped cloud that sucked him
cylindrical shaped cloud that sucked him in in an instant he saw himself on Miami
in in an instant he saw himself on Miami Beach around 100 Mil from where he
Beach around 100 Mil from where he started Gan claimed that this 100 m
started Gan claimed that this 100 m Journey took mere seconds and that he
Journey took mere seconds and that he didn't notice any atmospheric or
didn't notice any atmospheric or landscape changes
landscape changes throughout when you hear this story you
throughout when you hear this story you might instantly think he's just cooking
might instantly think he's just cooking up a fairy tale so he can sell some
up a fairy tale so he can sell some books but that skepticism turns into
books but that skepticism turns into plausibility when you realize that the
plausibility when you realize that the people at the base station corroborated
people at the base station corroborated his story according to them the plane
his story according to them the plane went off the radar and reemerged in
went off the radar and reemerged in Miami within seconds just like gon
Miami within seconds just like gon described did he time travel teleport no
described did he time travel teleport no one
one knows scientists have since debunked the
knows scientists have since debunked the existence of a wormhole and have said
existence of a wormhole and have said that there is no way that he could have
that there is no way that he could have traveled through
traveled through time however no one has been able to
time however no one has been able to provide a definite explanation as to
provide a definite explanation as to what exactly happened that day it's for
what exactly happened that day it's for this reason that a lot of people still
this reason that a lot of people still cling on to the idea that there is
cling on to the idea that there is something truly mysterious going on in
something truly mysterious going on in the Bermuda Triangle you see there have
the Bermuda Triangle you see there have been explanations to debunk theories but
been explanations to debunk theories but there hasn't been any conclusive
there hasn't been any conclusive evidence to explain what's really going
evidence to explain what's really going on so people are left thinking well if
on so people are left thinking well if they aren't sure it's that then how can
they aren't sure it's that then how can we be sure it's not this after all the
we be sure it's not this after all the absence of evidence is not the evidence
absence of evidence is not the evidence of
of absence most of the world's oceans are
absence most of the world's oceans are still a mystery to us although the ocean
still a mystery to us although the ocean has been mapped by things like satellite
has been mapped by things like satellite and sonar humans have only physically
and sonar humans have only physically explored around 5% of our
explored around 5% of our Waters the rest is still a mystery to us
Waters the rest is still a mystery to us maybe not a mythical mystery but a
maybe not a mythical mystery but a mystery nonetheless and that's why
mystery nonetheless and that's why people are quick to believe things like
people are quick to believe things like mermaids and Krakens exist the ocean in
mermaids and Krakens exist the ocean in its vast emptiness Echoes things that
its vast emptiness Echoes things that are difficult for the human mind to
are difficult for the human mind to comprehend and as humans once things are
comprehend and as humans once things are difficult for us to understand we come
difficult for us to understand we come up with stories to try and make sense of
up with stories to try and make sense of these things once these stories are
these things once these stories are formed in our minds it's difficult to
formed in our minds it's difficult to get rid of them especially when there's
get rid of them especially when there's no evidence Beyond Reasonable Doubt to
no evidence Beyond Reasonable Doubt to convince you
convince you otherwise the Bermuda Triangle is one of
otherwise the Bermuda Triangle is one of those stories we've told ourselves the
those stories we've told ourselves the there is no evidence that suggests
there is no evidence that suggests shipwrecks and plane crashes occur more
shipwrecks and plane crashes occur more frequently in this body of water than in
frequently in this body of water than in any other well-traveled part of the
any other well-traveled part of the ocean now you might say well it's not
ocean now you might say well it's not just the accidents it's the fact that
just the accidents it's the fact that these vehicles just disappear leaving no
these vehicles just disappear leaving no Trace behind but the truth is even
Trace behind but the truth is even that's not unique to the Bermuda
that's not unique to the Bermuda Triangle there are currently over 3
Triangle there are currently over 3 million shipwrecks in the world and only
million shipwrecks in the world and only 1% of these wrecks have ever been found
1% of these wrecks have ever been found in fact the Rema triangle was not coined
in fact the Rema triangle was not coined by researchers or scientists or even
by researchers or scientists or even seafarers it was coined by the writer
seafarers it was coined by the writer Vincent goddess who first used the
Vincent goddess who first used the phrase in
phrase in 1964 Vincent goddess was a paranormal
1964 Vincent goddess was a paranormal writer who made a career out of ignoring
writer who made a career out of ignoring natural explanations and inventing
natural explanations and inventing Mysteries where none
Mysteries where none exist the US Board of geographic names
exist the US Board of geographic names does not recognize the Bermuda Triangle
does not recognize the Bermuda Triangle as an official name and it doesn't have
as an official name and it doesn't have any official file on that area there
any official file on that area there isn't even a map that helps to point out
isn't even a map that helps to point out the boundaries of this place
the boundaries of this place when I was younger I was obsessed with
when I was younger I was obsessed with the idea of the Bermuda Triangle after
the idea of the Bermuda Triangle after going through the rabbit hole of threads
going through the rabbit hole of threads and YouTube videos at 3:00 a.m. I
and YouTube videos at 3:00 a.m. I decided that one day I would take my
decided that one day I would take my bags and travel out to the Sea Into the
bags and travel out to the Sea Into the Heart of the triangle where no other
Heart of the triangle where no other person is brave enough to go and then I
person is brave enough to go and then I got older and found out that the Bermuda
got older and found out that the Bermuda Triangle is not some sacred place where
Triangle is not some sacred place where no one dares to enter it's actually a
no one dares to enter it's actually a very normal part of the sea that people
very normal part of the sea that people travel through every day dozens of ships
travel through every day dozens of ships and airplanes pass through the Bermuda
and airplanes pass through the Bermuda Triangle every day vessels heading to
Triangle every day vessels heading to America Europe and the Caribbean P this
America Europe and the Caribbean P this route often enough and most of them go
route often enough and most of them go through
through unscathed yet because of the small
unscathed yet because of the small percentage of accidents that occur in
percentage of accidents that occur in this region which is no more than
this region which is no more than anywhere else in the ocean we believe
anywhere else in the ocean we believe that there must be something bigger
that there must be something bigger going on something we're just not aware
going on something we're just not aware of the reason many people still believe
of the reason many people still believe in the lower of the Bermuda Triangle and
in the lower of the Bermuda Triangle and in other mythical Tales is one of the
in other mythical Tales is one of the most fundamental human conditions the
most fundamental human conditions the need to feel like a part of something
need to feel like a part of something bigger something greater something more
bigger something greater something more than human deep down in all of us
than human deep down in all of us there's a feeling that the world is more
there's a feeling that the world is more than what we can see and experience it's
than what we can see and experience it's the same feeling that makes people
the same feeling that makes people believe in the existence of alien life
believe in the existence of alien life and religious deities even when there's
and religious deities even when there's no physical evidence to support that
no physical evidence to support that belief and really can you blame us when
belief and really can you blame us when you're blessed with the ability to think
you're blessed with the ability to think logically about why things are the way
logically about why things are the way they are you are also cursed with the
they are you are also cursed with the disability of trying to make sense of
disability of trying to make sense of everything
everything and not accepting that
and not accepting that sometimes we just don't
know these are the words of one Albert Einstein his love for music is well
Einstein his love for music is well documented there are many pictures of
documented there are many pictures of him indulging himself in the tunes of
him indulging himself in the tunes of his violin seemingly oblivious to the
his violin seemingly oblivious to the rest of the world as anyone who has ever
rest of the world as anyone who has ever loved music would know our musical
loved music would know our musical tastes have a lot to do with what we
tastes have a lot to do with what we think and who we are of course on first
think and who we are of course on first read Einstein's account sounds nothing
read Einstein's account sounds nothing more than a metaphor for
more than a metaphor for visualization but could it be more could
visualization but could it be more could someone possibly see music could there
someone possibly see music could there be anything more to the conscious
be anything more to the conscious experience in 1812 a physician by the
experience in 1812 a physician by the name of George Tobias Ludwig ZX was
name of George Tobias Ludwig ZX was writing about the nature of albinism
writing about the nature of albinism having the condition himself color was a
having the condition himself color was a recurring Topic in his analysis of
recurring Topic in his analysis of albanism and as such in discussing his
albanism and as such in discussing his own experience he mentioned that colored
own experience he mentioned that colored idea appeared to him they were intimate
idea appeared to him they were intimate and recurring and couldn't be reckoned
and recurring and couldn't be reckoned with usual sight according to sax sax is
with usual sight according to sax sax is now regarded as the first medically
now regarded as the first medically documented case of synesthesia a
documented case of synesthesia a neurological condition in which a
neurological condition in which a sensation in one of the senses evokes a
sensation in one of the senses evokes a sensation in another the term quite
sensation in another the term quite literally means a cross mingling of the
literally means a cross mingling of the senses exactly opposite to the more
senses exactly opposite to the more familiar word anesthesia which means no
familiar word anesthesia which means no sensation this cross mingling could
sensation this cross mingling could theoretically happen between any two or
theoretically happen between any two or even more senses it's no wonder then
even more senses it's no wonder then that there are more than 80 types of
that there are more than 80 types of synesthesia known till now sax himself
synesthesia known till now sax himself seemingly had multiple forms of
seemingly had multiple forms of synesthesia reporting that numbers days
synesthesia reporting that numbers days of the week time periods letters notes
of the week time periods letters notes of music all of these elements adopt
of music all of these elements adopt those colors these introduced themselves
those colors these introduced themselves to the mind as if a series of visible
to the mind as if a series of visible objects in dark space formless and
objects in dark space formless and noticeably of different colors this is
noticeably of different colors this is most likely a case of ordinal linguistic
most likely a case of ordinal linguistic personification where as the name
personification where as the name suggests ordered sequences tend to have
suggests ordered sequences tend to have personalities and colors to each element
personalities and colors to each element of the sequence this type of synesthesia
of the sequence this type of synesthesia tends to co-occur with graphine color
tends to co-occur with graphine color synesthesia the most common form of
synesthesia the most common form of synesthesia where numbers are associated
synesthesia where numbers are associated with colors there are many other types
with colors there are many other types of synesthesia such as lexical gustatory
of synesthesia such as lexical gustatory synesthesia where hearing certain words
synesthesia where hearing certain words causes certain taste or audio tactile
causes certain taste or audio tactile synesthesia where hearing certain sounds
synesthesia where hearing certain sounds can lead to a sensation of touch in
can lead to a sensation of touch in parts of the body oddly enough there's
parts of the body oddly enough there's even a type of synesthesia where
even a type of synesthesia where swimmers thinking watching or performing
swimmers thinking watching or performing a certain swimming stroke perceive a
a certain swimming stroke perceive a color that they consistently associate
color that they consistently associate with that swimming stroke there have
with that swimming stroke there have also been surgeons with what's called
also been surgeons with what's called Mirror touch synesthesia where they're
Mirror touch synesthesia where they're able to feel the pain of the patients
able to feel the pain of the patients they're observing while CPR was being
they're observing while CPR was being administered I have died many times says
administered I have died many times says Dr Joel selinus a neurologist who
Dr Joel selinus a neurologist who possesses this condition however the
possesses this condition however the most all inspiring case of synesthesia
most all inspiring case of synesthesia probably took place when a man was able
probably took place when a man was able to visualize colors when he saw numbers
to visualize colors when he saw numbers the only catch is he was colorblind and
the only catch is he was colorblind and the colors he was visualizing had never
the colors he was visualizing had never been
been seen but how credible are these accounts
seen but how credible are these accounts considering sack's colorful landscape
considering sack's colorful landscape was also attributed by some to
was also attributed by some to congenital eye defects common in people
congenital eye defects common in people with albanism couldn't all these just be
with albanism couldn't all these just be hallucinations or simply psychedelic
hallucinations or simply psychedelic experiences under the influence of a
experiences under the influence of a drug or some other sign of an
drug or some other sign of an overreaction the science is very clear
overreaction the science is very clear on that front while synesthesia like
on that front while synesthesia like experiences have been created with the
experiences have been created with the help of psychedelic drugs synesthesia is
help of psychedelic drugs synesthesia is a consistently reproduced condition
a consistently reproduced condition meaning those that have it will recall
meaning those that have it will recall the same exact colors the same exact
the same exact colors the same exact tastes the same exact Sensations with
tastes the same exact Sensations with nearly 90% plus accuracy even when
nearly 90% plus accuracy even when they're tested years apart and without
they're tested years apart and without warning this pattern of consistent
warning this pattern of consistent experiences has so far been the most
experiences has so far been the most reliable way to test whether someone has
reliable way to test whether someone has synesthesia or not mind you consistency
synesthesia or not mind you consistency here does not mean that the same letter
here does not mean that the same letter will always be correlated with the same
will always be correlated with the same color for all cetes people who have
color for all cetes people who have synesthesia individual to individual
synesthesia individual to individual these correlations may vary even if they
these correlations may vary even if they may have the same type of
may have the same type of synesthesia but for the same individual
synesthesia but for the same individual the correlation stays remarkably precise
the correlation stays remarkably precise so precise in fact that they can tell
so precise in fact that they can tell apart shades of color that are only
apart shades of color that are only slightly different so if the letter a is
slightly different so if the letter a is an orange-ish red for you it may not be
an orange-ish red for you it may not be the same for another cese but it will
the same for another cese but it will always be orangish red for you this
always be orangish red for you this quality is also why the musical cetes
quality is also why the musical cetes tend to have perfect pitch because they
tend to have perfect pitch because they can superimpose the sound with a very
can superimpose the sound with a very intricate visual map and confirm what is
intricate visual map and confirm what is what cetes also score higher on memory
what cetes also score higher on memory tests especially with numbers and names
tests especially with numbers and names because they're most remembered as
because they're most remembered as multi-property objects each with unique
multi-property objects each with unique associations perhaps the most compelling
associations perhaps the most compelling evidence that cesia is not an occasional
evidence that cesia is not an occasional random Hallucination is the fact that
random Hallucination is the fact that the brains of cetes are physically
the brains of cetes are physically different from those that are not cetes
different from those that are not cetes display consistently higher connectivity
display consistently higher connectivity in their brains than non-ses especially
in their brains than non-ses especially in between Visual and auditory regions
in between Visual and auditory regions the visual regions were also better
the visual regions were also better connected to the frontop parietal region
connected to the frontop parietal region a region crucial for color association
a region crucial for color association with numbers or letters the amount of
with numbers or letters the amount of connectedness also reflected the
connectedness also reflected the strength of the synesthetic experience
strength of the synesthetic experience the stronger the connections the
the stronger the connections the stronger the synesthetic
stronger the synesthetic experience research has also revealed
experience research has also revealed that synesthetes generally have more
that synesthetes generally have more white matter
white matter this intrinsic increased network
this intrinsic increased network connectivity LED scientists to agree
connectivity LED scientists to agree that there is a genetic component to
that there is a genetic component to synesthesia and sure enough about 40% of
synesthesia and sure enough about 40% of all cetes have a first-degree relative
all cetes have a first-degree relative with synesthesia and many cetes recall
with synesthesia and many cetes recall having synesthesia as long as they can
having synesthesia as long as they can remember an interesting way to test
remember an interesting way to test whether you might have a graphine color
whether you might have a graphine color synesthesia which is number to color
synesthesia which is number to color synesthesia is to look at this picture
synesthesia is to look at this picture try to identify the twos as quickly as
try to identify the twos as quickly as you can people who have synesthesia IA
you can people who have synesthesia IA react quicker on a test like this
react quicker on a test like this because the twos and fives are naturally
because the twos and fives are naturally seen in different colors to them like
seen in different colors to them like this which makes it much easier to
this which makes it much easier to identify they are able to see the twos
identify they are able to see the twos in different colors without necessarily
in different colors without necessarily having to hunt for them like nonen AES
having to hunt for them like nonen AES so they're not staring at a number and
so they're not staring at a number and then thinking of the associated color
then thinking of the associated color it's an automatic response one cetes
it's an automatic response one cetes cannot turn off and that can be a
cannot turn off and that can be a problem right even with the five senses
problem right even with the five senses most of us are able to use sometimes we
most of us are able to use sometimes we feel over overwhelmed by the world
feel over overwhelmed by the world around us so to be over stimulated all
around us so to be over stimulated all the time with a barrage of sensory
the time with a barrage of sensory inputs would be pretty
inputs would be pretty uncomfortable or so you would think CES
uncomfortable or so you would think CES by and large consider their abilities as
by and large consider their abilities as gifts rather than curses most cetes are
gifts rather than curses most cetes are completely unaware that others don't see
completely unaware that others don't see the world the way they do for some sound
the world the way they do for some sound has always had color color has always
has always had color color has always had taste and taste has always had sound
had taste and taste has always had sound it sounds strange but you'd be surprised
it sounds strange but you'd be surprised how many of your favorite artists are
how many of your favorite artists are Sines from musicians like Lord and Fel
Sines from musicians like Lord and Fel Williams to novelists like Vladimir
Williams to novelists like Vladimir Nabokov from theoretical physicists like
Nabokov from theoretical physicists like Richard Fineman to painters like Vincent
Richard Fineman to painters like Vincent Van go all are said to have had sinesia
Van go all are said to have had sinesia their conditions are as versatile as
their conditions are as versatile as their crafts common amongst all however
their crafts common amongst all however is the fact that their contributions
is the fact that their contributions have all been incredible Feats of
have all been incredible Feats of creativity this convergence of
creativity this convergence of creativity and sinesia is no coincidence
creativity and sinesia is no coincidence in fact synesthesia is up to S times
in fact synesthesia is up to S times more common in artists and people
more common in artists and people involved in Creative professions it's no
involved in Creative professions it's no surprise then that CES perform better on
surprise then that CES perform better on tests of creativity and originality than
tests of creativity and originality than the average person but of course as with
the average person but of course as with any condition it's not all sunshine and
any condition it's not all sunshine and rainbows some kids who have the
rainbows some kids who have the condition display poorer reading
condition display poorer reading comprehension than their peers and often
comprehension than their peers and often have a hard time following lectures
have a hard time following lectures Solomon sharvi was a Russian journalist
Solomon sharvi was a Russian journalist who was also diagnosed with a condition
who was also diagnosed with a condition he could recall unusually long lists of
he could recall unusually long lists of information without error but said that
information without error but said that the automatic and nearly permanent
the automatic and nearly permanent retention of every detail due to
retention of every detail due to synesthesia made it very hard for him to
synesthesia made it very hard for him to grasp abstract Concepts or make sense of
grasp abstract Concepts or make sense of what he was reading still synesthesia is
what he was reading still synesthesia is generally considered a positive and most
generally considered a positive and most people that have it do not think of it
people that have it do not think of it as a disorder it's staggering how the
as a disorder it's staggering how the same world you and I experience can
same world you and I experience can actually be so different compared to so
actually be so different compared to so many different people I had no idea that
many different people I had no idea that such a condition existed before I was
such a condition existed before I was introduced to this tool just a few days
introduced to this tool just a few days ago it allowed me to see what my name
ago it allowed me to see what my name looks like to a caste in her video
looks like to a caste in her video violinist composer and caste Caitlyn
violinist composer and caste Caitlyn Hova recalls finding out in college that
Hova recalls finding out in college that not everyone saw music as she did the
not everyone saw music as she did the prevalence of CES within the general
prevalence of CES within the general population is remarkably High contrary
population is remarkably High contrary to what it may seem as many as one in 20
to what it may seem as many as one in 20 people can have some form of synesthesia
people can have some form of synesthesia and you probably know a lot of them you
and you probably know a lot of them you just don't know that you know them but
just don't know that you know them but now you know that you don't know that
now you know that you don't know that you know them you get the point in what
you know them you get the point in what follows Caitlyn goes on to play an
follows Caitlyn goes on to play an incredible piece on her violin to
incredible piece on her violin to Showcase what she sees when she plays it
Showcase what she sees when she plays it which really makes me wonder how
which really makes me wonder how relatively colorless our realities are
relatively colorless our realities are in comparison or are they you see we all
in comparison or are they you see we all visualize things we may not see colors
visualize things we may not see colors for every note on an instrument or have
for every note on an instrument or have perfect pitch but we do visualize it
perfect pitch but we do visualize it happens all the time when we're trying
happens all the time when we're trying to process large amounts of data or
to process large amounts of data or trying our hand at more artistic
trying our hand at more artistic Ventures we're trying to see something
Ventures we're trying to see something totally abstract one of the more
totally abstract one of the more interesting studies regarding
interesting studies regarding synesthesia is the bubak Kiki effect
synesthesia is the bubak Kiki effect take a look at this image which one of
take a look at this image which one of the shapes looks like it's called BBA
the shapes looks like it's called BBA and which one is called Kiki an
and which one is called Kiki an overwhelming majority of the initial
overwhelming majority of the initial participants chose the image on the
participants chose the image on the right as BBA and the left as Kiki even
right as BBA and the left as Kiki even across
across languages even children as young as 2
languages even children as young as 2 and 1/2 years old have demonstrated this
and 1/2 years old have demonstrated this effect while these findings are not seen
effect while these findings are not seen in every Community the consensus
in every Community the consensus suggests that the bubak Kiki effect is a
suggests that the bubak Kiki effect is a cuu pre-existing anesthesia like
cuu pre-existing anesthesia like associations present in all of us it
associations present in all of us it would reinforce the idea that the neural
would reinforce the idea that the neural hyperconnectivity that is responsible
hyperconnectivity that is responsible for synesthesia is seen in pretty much
for synesthesia is seen in pretty much all babies most of us simply lose those
all babies most of us simply lose those connections as we grow older and that's
connections as we grow older and that's the beauty and tragedy of
the beauty and tragedy of synesthesia all at once that we all have
synesthesia all at once that we all have it but most of us lose
it but most of us lose it Caitlyn ends her video by asking what
it Caitlyn ends her video by asking what could have happened if we were all more
could have happened if we were all more conscious of others experiences and how
conscious of others experiences and how different our s might be from one
different our s might be from one another how we solve a math problem how
another how we solve a math problem how we make sense of complex Concepts how we
we make sense of complex Concepts how we enjoy music sharing these things can
enjoy music sharing these things can make learning so much more fun what does
make learning so much more fun what does it mean to know you have the correct
it mean to know you have the correct answer she asks what is that feeling is
answer she asks what is that feeling is that feeling a
that feeling a color as a student of the Sciences I
color as a student of the Sciences I find myself wondering time and time
find myself wondering time and time again how scientists realize some of
again how scientists realize some of their most mind-bending unintuitive
their most mind-bending unintuitive truths about the universe how are they
truths about the universe how are they so confident in their findings aside
so confident in their findings aside from the degrees and credentials what
from the degrees and credentials what does it truly mean to know something
does it truly mean to know something what is that feeling of Harmony that
what is that feeling of Harmony that creative connection and why does it
creative connection and why does it soothe our hearts whether we can
soothe our hearts whether we can describe these things or not you and I
describe these things or not you and I have felt them maybe in a painting or in
have felt them maybe in a painting or in a ballad or in a book but we've all felt
a ballad or in a book but we've all felt them answering these questions could
them answering these questions could help uncover the colors in our mundane
help uncover the colors in our mundane but elegant reality and allow us all to
but elegant reality and allow us all to experience a richer Consciousness all
experience a richer Consciousness all while using an ability that deep down we
while using an ability that deep down we all
all possess this video was sponsored by the
possess this video was sponsored by the daily upside a free business and finance
daily upside a free business and finance newsletter delivered every single
newsletter delivered every single [Music]
weekday nowadays it seems to be a common theme amongst almost everyone to go out
theme amongst almost everyone to go out and shop our way to happiness you know
and shop our way to happiness you know just to take care of ourselves after all
just to take care of ourselves after all nothing says Mental Health heal like
nothing says Mental Health heal like impulse buying that will dig us deeper
impulse buying that will dig us deeper into debt than we ever thought possible
into debt than we ever thought possible don't you feel that you're above this
don't you feel that you're above this age-old system of enticing customers
age-old system of enticing customers into buying more stuff after all we are
into buying more stuff after all we are in the age of minimalism and all that
in the age of minimalism and all that good stuff right how many times have you
good stuff right how many times have you found yourself annoyed by an ad in the
found yourself annoyed by an ad in the middle of something you were watching
middle of something you were watching and promised to yourself that there was
and promised to yourself that there was no way such an annoying Interruption can
no way such an annoying Interruption can actually convince you to buy something
actually convince you to buy something you don't even want and then you go and
you don't even want and then you go and buy it anyway
buy it anyway well if these things weren't working we
well if these things weren't working we wouldn't see them be used forever so
wouldn't see them be used forever so clearly there is a method to the madness
clearly there is a method to the madness and you might be surprised by just how
and you might be surprised by just how meticulous this method can be sometimes
meticulous this method can be sometimes of course you and I know some of the
of course you and I know some of the basic stuff like placing commonly bought
basic stuff like placing commonly bought items at the end of a store so that
items at the end of a store so that customers have to walk through most of
customers have to walk through most of it and therefore be exposed to other
it and therefore be exposed to other products to get to the ones they really
products to get to the ones they really need that's why they usually put milk in
need that's why they usually put milk in the back of the store it's a common item
the back of the store it's a common item that most people need and so they're
that most people need and so they're going to make you see as many items as
going to make you see as many items as possible before you get to what you need
possible before you get to what you need then there are buy one get one free
then there are buy one get one free offers which clearly boost revenue and
offers which clearly boost revenue and make us buy more stuff in exchange for
make us buy more stuff in exchange for very marginal discounts exposure and
very marginal discounts exposure and billboard ads also do some of the
billboard ads also do some of the marketing heavy lifting but you already
marketing heavy lifting but you already knew that what you didn't know however
knew that what you didn't know however is just how deeply our psyche is being
is just how deeply our psyche is being studied to understand patterns and
studied to understand patterns and predict customers choices while before
predict customers choices while before the customer is aware of them themselves
the customer is aware of them themselves this is
this is neuromarketing well it all starts with
neuromarketing well it all starts with how humans perceive things humans for
how humans perceive things humans for whatever reason perceive relatively and
whatever reason perceive relatively and not absolutely what this means is that
not absolutely what this means is that our perception is based on stimulus that
our perception is based on stimulus that is already present you can see this play
is already present you can see this play out every day for example if someone
out every day for example if someone near you unlocks their phone in a
near you unlocks their phone in a well-lit environment and lights up the
well-lit environment and lights up the screen the change in brightness of your
screen the change in brightness of your surroundings is barely noticeable if you
surroundings is barely noticeable if you do the same thing in say a movie theater
do the same thing in say a movie theater it can sometimes be startlingly bright
it can sometimes be startlingly bright even though the brightness around you
even though the brightness around you change by the same amount in both cases
change by the same amount in both cases your perception of them is vastly
your perception of them is vastly different similarly we also perceive
different similarly we also perceive loudness relatively if you are already
loudness relatively if you are already in a loud environment the addition of
in a loud environment the addition of another sound say a glass breaking may
another sound say a glass breaking may be barely noticeable but in a quiet
be barely noticeable but in a quiet environment even the same sound can feel
environment even the same sound can feel much much louder
much much louder known more formerly as Weber's law this
known more formerly as Weber's law this idea of relative perception has been a
idea of relative perception has been a core principle of astronomy and music
core principle of astronomy and music theory alike since they both have
theory alike since they both have something to do with how we humans
something to do with how we humans perceive things well now it has one more
perceive things well now it has one more application and that has to do with our
application and that has to do with our perception of price firstly this means
perception of price firstly this means that whenever the price of a commodity
that whenever the price of a commodity either goes up or down how customer
either goes up or down how customer feels about that price change depends on
feels about that price change depends on the original price of the commodity
the original price of the commodity companies can use this information to
companies can use this information to marginally keep increasing the price of
marginally keep increasing the price of a product over iterations provided that
a product over iterations provided that they do so in increments that are just
they do so in increments that are just below our perception threshold this
below our perception threshold this applies more generally to markets around
applies more generally to markets around the world where people also perceive the
the world where people also perceive the price of a commodity based on how much
price of a commodity based on how much disposable income they have this is the
disposable income they have this is the reason why some products that do very
reason why some products that do very well in America despite increases in
well in America despite increases in price don't work very well in countries
price don't work very well in countries like China but it goes deeper than
that disposable income and original prices have fairly obvious relevance in
prices have fairly obvious relevance in this topic however our minds can even be
this topic however our minds can even be tricked by seemingly irrelevant numbers
tricked by seemingly irrelevant numbers as well studies were conducted where
as well studies were conducted where participants were asked to gauge how
participants were asked to gauge how much they would pay for a certain
much they would pay for a certain product however before they were allowed
product however before they were allowed to make their minds up they were asked
to make their minds up they were asked to think of the last few digits of their
to think of the last few digits of their social security number it turned out
social security number it turned out that the participants with higher Social
that the participants with higher Social Security numbers were willing to price
Security numbers were willing to price the item higher despite being in no way
the item higher despite being in no way related to the commodity itself
related to the commodity itself this process also known as anchoring
this process also known as anchoring caused the participants to be more
caused the participants to be more generous with their bids in his book
generous with their bids in his book brainfluence author Roger duly
brainfluence author Roger duly hypothesizes that this may be the reason
hypothesizes that this may be the reason why counters now commonly seen in fast
why counters now commonly seen in fast food chains are used Beyond just letting
food chains are used Beyond just letting the customer know when his or her order
the customer know when his or her order is ready these counters almost always
is ready these counters almost always counting large numbers primes them to be
counting large numbers primes them to be okay with paying just that little bit
okay with paying just that little bit more a more common method of anchoring
more a more common method of anchoring is also to state things like normally
is also to state things like normally you'd have to pay such and such for a
you'd have to pay such and such for a product like this but not with
product like this but not with us sometimes the anchoring is even more
us sometimes the anchoring is even more obvious for example do you remember how
obvious for example do you remember how much the iPhone cost when it came out in
much the iPhone cost when it came out in 2007 it was over
2007 it was over $499 and in some places even higher
$499 and in some places even higher that's a tall order especially if you
that's a tall order especially if you consider that it was for a product that
consider that it was for a product that many people were not really familiar
many people were not really familiar with even in today's standards with
with even in today's standards with Hardware that is orders of itude better
Hardware that is orders of itude better some phones including Apple's own
some phones including Apple's own iPhones are cheaper than that so why did
iPhones are cheaper than that so why did marketing genius Apple do such a thing
marketing genius Apple do such a thing they possibly just use the demand curve
they possibly just use the demand curve to the best of their ability first set
to the best of their ability first set the price as high as you can since every
the price as high as you can since every Market has a certain percentage of
Market has a certain percentage of people that can pay even the inflated
people that can pay even the inflated prices assuming they like the product
prices assuming they like the product once you have exhausted that demographic
once you have exhausted that demographic dropped the prices significantly which
dropped the prices significantly which is exactly what Apple did by the time
is exactly what Apple did by the time the iPhone 3G came out some retailers
the iPhone 3G came out some retailers were selling it for as low as
were selling it for as low as [Music]
[Music] $199 by this point there were enough
$199 by this point there were enough people owning iPhones that people
people owning iPhones that people started familiarizing themselves with
started familiarizing themselves with the product and by dropping the price so
the product and by dropping the price so much apple made it seem like they were
much apple made it seem like they were giving the phone away on a massive
giving the phone away on a massive discount the initial $5 to $600 price
discount the initial $5 to $600 price was seemingly just an anchor that made
was seemingly just an anchor that made the eventual price seem like a total
the eventual price seem like a total steal there is one more thing you know
steal there is one more thing you know how Apple always prices things a dollar
how Apple always prices things a dollar less than a big number
less than a big number like 499 instead of just 500 and 999
like 499 instead of just 500 and 999 instead of just
instead of just 1,000 well I used to think that when we
1,000 well I used to think that when we pay $499 for something we feel as though
pay $499 for something we feel as though we were paying 400 and something as
we were paying 400 and something as opposed to just flat out 500 we feel
opposed to just flat out 500 we feel closer to 400 than to 500 however this
closer to 400 than to 500 however this is not entirely true for things that are
is not entirely true for things that are priced at whole numbers our minds like
priced at whole numbers our minds like to think that a fair price would also be
to think that a fair price would also be a whole number increments below it
a whole number increments below it meaning something that has a list price
meaning something that has a list price of $20 probably registers as deserving
of $20 probably registers as deserving $17 or $18 meanwhile if something is
$17 or $18 meanwhile if something is priced at 1995 our brains think a
priced at 1995 our brains think a deserving price would be1 1950 or 1930
deserving price would be1 1950 or 1930 so despite the fact that 1995 is lower
so despite the fact that 1995 is lower than the $20 price tag surprisingly
than the $20 price tag surprisingly enough you would have much happier
enough you would have much happier customers if you were to accept just a
customers if you were to accept just a few less cents a University of Florida
few less cents a University of Florida study tested this idea where
study tested this idea where participants were asked to estimate the
participants were asked to estimate the actual price of things put on auction
actual price of things put on auction the three prices were
the three prices were 4,988 5,000 and
4,988 5,000 and 5,12 realistically speaking they're all
5,12 realistically speaking they're all very close to each other the group that
very close to each other the group that was tasked with estimating the price of
was tasked with estimating the price of the $5,000 thing estimated the lowest
the $5,000 thing estimated the lowest prices of them all even the $52 group at
prices of them all even the $52 group at just $12 or
just $12 or 0.24% more or willing to pay more for
0.24% more or willing to pay more for the same item it's all in your head
the same item it's all in your head truly
truly companies also sometimes Place products
companies also sometimes Place products that they know won't sell well just to
that they know won't sell well just to make other products seem more desirable
make other products seem more desirable again humans like relative improvements
again humans like relative improvements remember that these marketing decoys
remember that these marketing decoys help offers look much better than they
help offers look much better than they actually
are in the book predictably irrational the author Dan areli mentions an
the author Dan areli mentions an experiment where participants were
experiment where participants were offered two offer sets the offers were
offered two offer sets the offers were as follows offer a included a 59 $
as follows offer a included a 59 $ Internet only subscription or a $125
Internet only subscription or a $125 internet in print subscription offer B
internet in print subscription offer B also included a $59 Internet only
also included a $59 Internet only subscription but included both a $125
subscription but included both a $125 print subscription and a $125 internet
print subscription and a $125 internet and print subscription in offer B it
and print subscription in offer B it wouldn't make much sense to just choose
wouldn't make much sense to just choose the print subscription at $125 price
the print subscription at $125 price point when you could also get the
point when you could also get the internet subscription for essentially an
internet subscription for essentially an extra
extra $0 and this was clearly shown in the
$0 and this was clearly shown in the results want to guess which one
results want to guess which one generated the most Revenue the offer B
generated the most Revenue the offer B set generated nearly 45% more Revenue
set generated nearly 45% more Revenue compared to offer a the customers didn't
compared to offer a the customers didn't choose anything they didn't choose
choose anything they didn't choose before namely the option to purchase the
before namely the option to purchase the printon subscription but just its
printon subscription but just its presence made the other two offers look
presence made the other two offers look much more
much more desirable instead of competing with
desirable instead of competing with other companies using decoy products
other companies using decoy products companies can essentially micro compete
companies can essentially micro compete within their own products and generate
within their own products and generate more Revenue it's all a game
more Revenue it's all a game then there are smaller tricks that the
then there are smaller tricks that the companies employ on a regular basis one
companies employ on a regular basis one is to slightly increase the font size of
is to slightly increase the font size of the products you once sold the slight
the products you once sold the slight change is barely perceptible but
change is barely perceptible but subconsciously we register it as
subconsciously we register it as something more worthy of our attention
something more worthy of our attention another is to offer customers better but
another is to offer customers better but not necessarily overwhelming choices
not necessarily overwhelming choices this is where services like Amazon have
this is where services like Amazon have truly cemented their position Amazon has
truly cemented their position Amazon has the resources not only to sell a lot of
the resources not only to sell a lot of products but also to organize them in
products but also to organize them in the right way and only present to the
the right way and only present to the customers what they're most likely to
customers what they're most likely to buy other companies can sometimes
buy other companies can sometimes overwhelm the customer with too many
overwhelm the customer with too many flashy options especially during Black
flashy options especially during Black Friday sales which confuses them and
Friday sales which confuses them and makes the purchase seem that much harder
makes the purchase seem that much harder to make these are still things you and I
to make these are still things you and I can see and put our finger on companies
can see and put our finger on companies go much further than that to make the
go much further than that to make the customer feel safer to spend more old
customer feel safer to spend more old factory Association is one of the ways
factory Association is one of the ways in which this is accomplished old
in which this is accomplished old factory is the sensation of smell
factory is the sensation of smell According to some reports as much as 75%
According to some reports as much as 75% of all our sensation has got to do with
of all our sensation has got to do with smell it's no wonder then that the
smell it's no wonder then that the memories that have an old factory
memories that have an old factory component are held the strongest and are
component are held the strongest and are recalled much easier as well the smell
recalled much easier as well the smell of McDonald's for example is something
of McDonald's for example is something that the company puts as much effort
that the company puts as much effort into as anything you might see on the
into as anything you might see on the menu there is a very good reason for it
menu there is a very good reason for it of course the feeling of familiarity is
of course the feeling of familiarity is crucial to the brand of McDonald's
crucial to the brand of McDonald's especially considering going to
especially considering going to McDonald's is something that that the
McDonald's is something that that the company hopes to become a generational
company hopes to become a generational tradition people go as children and
tradition people go as children and eventually end up taking their own
eventually end up taking their own children to McDonald's that there are
children to McDonald's that there are reports that McDonald's infused the
reports that McDonald's infused the smell with the cleaning liquid IT staff
smell with the cleaning liquid IT staff uses to clean the
store a similar theme follows all major industries we've all heard about the new
industries we've all heard about the new car smell or the new sneaker smell these
car smell or the new sneaker smell these are all essential elements of a
are all essential elements of a company's effort to construct a
company's effort to construct a recognizable image one which we may not
recognizable image one which we may not even see
even see Singapore Airlines regularly voted as
Singapore Airlines regularly voted as one of the best airlines in the world
one of the best airlines in the world also uses this marketing strategy
also uses this marketing strategy they're known to give passengers hot
they're known to give passengers hot towels at the start of every flight but
towels at the start of every flight but even this seemingly innocent gesture is
even this seemingly innocent gesture is working to sew the brand image deeper
working to sew the brand image deeper and deeper into our minds the company
and deeper into our minds the company has its own brand fragrance Stefon
has its own brand fragrance Stefon Floridian Waters and it is infused into
Floridian Waters and it is infused into those hot towels that passengers use
those hot towels that passengers use needless to say the flight attendants
needless to say the flight attendants are wearing it too and so is the cabin
are wearing it too and so is the cabin interior
interior of course it can go both ways Starbucks
of course it can go both ways Starbucks reportedly removed some of the
reportedly removed some of the sandwiches from its menu because they
sandwiches from its menu because they smelled too much like eggs and took away
smelled too much like eggs and took away from the coffee heavy Starbucks smell
from the coffee heavy Starbucks smell customers know and love one may question
customers know and love one may question whether doing these things is even
whether doing these things is even ethical well there are two sides of the
ethical well there are two sides of the coin as with any debate on the one hand
coin as with any debate on the one hand marketers might argue that using these
marketers might argue that using these techniques they are better understanding
techniques they are better understanding what their customers want and giving
what their customers want and giving them a better shopping experience on on
them a better shopping experience on on the other hand this opens us up for
the other hand this opens us up for attention sabotage something which has
attention sabotage something which has been happening rather frequently with
been happening rather frequently with social media platforms already one thing
social media platforms already one thing is for certain though we have far less
is for certain though we have far less control over our purchasing decisions
control over our purchasing decisions than we thought we buy things we don't
than we thought we buy things we don't need to impress people we don't like and
need to impress people we don't like and the things you own end up owning
you the voice came from an oblong metal plaque like a dulled mirror which formed
plaque like a dulled mirror which formed part of the surface of the right hand
part of the surface of the right hand wall the instrument the telescreen it
wall the instrument the telescreen it was called could be dimmed but there was
was called could be dimmed but there was no way of shutting it off completely the
no way of shutting it off completely the telescreen received and transmitted
telescreen received and transmitted simultaneously any sound that Winston
simultaneously any sound that Winston made above the level of a very low
made above the level of a very low whisper would be picked up by it
whisper would be picked up by it moreover so long as he remained within
moreover so long as he remained within the field of vision which the metal plat
the field of vision which the metal plat commanded he could be seen as well as
commanded he could be seen as well as heard there was of course no way of
heard there was of course no way of knowing whether you were being watched
knowing whether you were being watched at any given
at any given moment this is an excerpt from the fame
moment this is an excerpt from the fame dystopian novel 1984 by George Orwell in
dystopian novel 1984 by George Orwell in this book which is dubbed as one of the
this book which is dubbed as one of the most influential in the past Century
most influential in the past Century Orwell talks about Winston Smith a
Orwell talks about Winston Smith a dutiful servant of the state who starts
dutiful servant of the state who starts having second thoughts about the system
having second thoughts about the system that surrounds him constant surveillance
that surrounds him constant surveillance from the telescreens secret mics
from the telescreens secret mics everywhere posters full of propaganda
everywhere posters full of propaganda and when all those fail fellow citizens
and when all those fail fellow citizens waiting to ratch you out without a
waiting to ratch you out without a moment of
moment of hesitation Winston like everyone else in
hesitation Winston like everyone else in the novel was living in a world where he
the novel was living in a world where he was allowed a private moment and only
was allowed a private moment and only the most superficial meaning of the word
the most superficial meaning of the word what he wasn't allowed to have however
what he wasn't allowed to have however was a private thought as those thoughts
was a private thought as those thoughts establish a more menacing presence in
establish a more menacing presence in his head Winston is flooded with the
his head Winston is flooded with the overwhelming realization that the world
overwhelming realization that the world in which he lives is barely livable
in which he lives is barely livable everything in society was geared to
everything in society was geared to notice even the smallest signs of
notice even the smallest signs of unlawfulness even a thought crime it was
unlawfulness even a thought crime it was a dystopia well and truly published in
a dystopia well and truly published in 1949 one would imagine that this novel
1949 one would imagine that this novel would bear more resemblance to those
would bear more resemblance to those times than ours to the regimes of Stalin
times than ours to the regimes of Stalin or musolini and it certainly does the
or musolini and it certainly does the outright control of the masses the
outright control of the masses the dictor desire to always remain at War
dictor desire to always remain at War the unwavering expectation for
the unwavering expectation for obedience yet the sales of 1984 have
obedience yet the sales of 1984 have skyrocketed in recent times of course
skyrocketed in recent times of course certain countries ban its sale and I'll
certain countries ban its sale and I'll let you guess which ones those are but
let you guess which ones those are but really why why have the sales
really why why have the sales skyrocketed recently has the time Orwell
skyrocketed recently has the time Orwell really spoke of truly
really spoke of truly arrived perhaps the most attention
arrived perhaps the most attention widespread surveillance has gotten in
widespread surveillance has gotten in recent memory are the Snowden leaks of
recent memory are the Snowden leaks of 2013 Edward Snowden an NSA computer
2013 Edward Snowden an NSA computer security consultant had leaked files
security consultant had leaked files showing the NSA large usually
showing the NSA large usually overreached and abused its powers powers
overreached and abused its powers powers that were granted in the aftermath of
that were granted in the aftermath of the September 11 attacks instead of just
the September 11 attacks instead of just asking for Intel on criminal suspects
asking for Intel on criminal suspects investigations revealed that the NSA
investigations revealed that the NSA asked giant tech companies for data on
asked giant tech companies for data on bystanders people for example who called
bystanders people for example who called people who called people who called the
people who called people who called the subject for every Target that the NSA
subject for every Target that the NSA looked into they sweeped up data on 10
looked into they sweeped up data on 10 bystanders a lot of whom were just
bystanders a lot of whom were just citizens of the United States the n was
citizens of the United States the n was also revealed to have collected data
also revealed to have collected data about the telephone records of millions
about the telephone records of millions of American customers from the company
of American customers from the company Verizon Defenders argued that it wasn't
Verizon Defenders argued that it wasn't private information just the type of
private information just the type of information that was found in someone's
information that was found in someone's telephone bill you know how many calls
telephone bill you know how many calls were made when the calls were made this
were made when the calls were made this type of data is often known as metadata
type of data is often known as metadata or data about the data instead of
or data about the data instead of recording the contents of the phone
recording the contents of the phone conversation these records simply Only
conversation these records simply Only Store details about the phone call and
Store details about the phone call and that may seem useless to some
that may seem useless to some but here's the thing if it were useless
but here's the thing if it were useless they wouldn't be expending resources
they wouldn't be expending resources trying to collect it this type of data
trying to collect it this type of data can be used to create a very detailed
can be used to create a very detailed profile of someone just like scrolling
profile of someone just like scrolling down someone's Facebook page there's
down someone's Facebook page there's also the Pegasus program that has caught
also the Pegasus program that has caught the eye of the media lately a
the eye of the media lately a state-of-the-art spyware developed by an
state-of-the-art spyware developed by an Israeli group that can hack into even
Israeli group that can hack into even the latest mobile os's Pegasus infects
the latest mobile os's Pegasus infects targets phones using a number of
targets phones using a number of vulnerabilities instead of attacking
vulnerabilities instead of attacking just one some of pegasus's hacks are
just one some of pegasus's hacks are zero click meaning they require no
zero click meaning they require no interaction from the user it can
interaction from the user it can allegedly render whatsapp's now famous
allegedly render whatsapp's now famous end to-end encryption completely useless
end to-end encryption completely useless the group that built the spyware claims
the group that built the spyware claims it was built to help combat Terror and
it was built to help combat Terror and crime yet the most notable use of the
crime yet the most notable use of the spyware was in 2019 when the Saudi
spyware was in 2019 when the Saudi government used it to hack into the
government used it to hack into the phone of the journalist Jamal kasagi who
phone of the journalist Jamal kasagi who they eventually
they eventually murdered it was also the spyware used to
murdered it was also the spyware used to hack into Jeff bezos's phone in fact it
hack into Jeff bezos's phone in fact it was formerly discovered in 2016 when a
was formerly discovered in 2016 when a sketchy link was sent to a human rights
sketchy link was sent to a human rights activist who instead of opening the link
activist who instead of opening the link sent it to
sent it to investigators upon retrospective
investigators upon retrospective analysis it's thought to have existed
analysis it's thought to have existed since
since 2013 upon the release of the news about
2013 upon the release of the news about widespread and unconstitutional use of
widespread and unconstitutional use of facial recognition technology by
facial recognition technology by different companies across different
different companies across different countries people sometimes try to
countries people sometimes try to confuse the cameras by wearing sweaters
confuse the cameras by wearing sweaters with patterns designed to fool the
with patterns designed to fool the machine learning programs little did
machine learning programs little did they know that facial recognition had
they know that facial recognition had gotten so good they don't even need to
gotten so good they don't even need to see your face this new technology
see your face this new technology thought to have developed in China
thought to have developed in China apparently can identify People based on
apparently can identify People based on the way they walk it takes up to 50
the way they walk it takes up to 50 different parameters that can be used to
different parameters that can be used to distinguish your walk and allow the
distinguish your walk and allow the computers to identify people from as far
computers to identify people from as far as 50 m away you would have guessed it
as 50 m away you would have guessed it by now this technology too is being
by now this technology too is being developed with the promise of preventing
developed with the promise of preventing crime but how it's actually used is
crime but how it's actually used is anyone's guess at this point
anyone's guess at this point these are just some of the many
these are just some of the many surveillance programs that are not just
surveillance programs that are not just being developed but marketed and used
being developed but marketed and used actively around the world at least in
actively around the world at least in 1984 Winston was fully aware of all the
1984 Winston was fully aware of all the programs the state had to offer today we
programs the state had to offer today we don't even know most of it yes Snowden
don't even know most of it yes Snowden brought a revelation of documents in
brought a revelation of documents in terms of the spying programs but that's
terms of the spying programs but that's just one facet of the larger
just one facet of the larger landscape despite the outcry from those
landscape despite the outcry from those damning reports change has been hard to
damning reports change has been hard to come by we constantly see news of
come by we constantly see news of surveillance programs cracking down on
surveillance programs cracking down on the civil liberties of its own citizens
the civil liberties of its own citizens even tech companies forced to Bow their
even tech companies forced to Bow their heads to any and all requests for data
heads to any and all requests for data and some that do so
and some that do so willingly if you don't even know who and
willingly if you don't even know who and what is watching part of your life how
what is watching part of your life how can you even decide what to do about it
can you even decide what to do about it if you look back at the forecast of
if you look back at the forecast of surveillance by George
surveillance by George Orwell well it turns out that he was an
Orwell well it turns out that he was an optimist really it's not really the act
optimist really it's not really the act of being watched that particularly
of being watched that particularly disturbing rather it's the paranoia of
disturbing rather it's the paranoia of feeling like you're being watched when
feeling like you're being watched when you can either prove it to be true nor
you can either prove it to be true nor false if you have nothing to hide you
false if you have nothing to hide you have nothing to fear they say however a
have nothing to fear they say however a government that cares today about
government that cares today about criminals May tomorrow care more about
criminals May tomorrow care more about their political adversaries a government
their political adversaries a government that today cares about political
that today cares about political adversaries May tomorrow care about
adversaries May tomorrow care about academics the list goes on and on that
academics the list goes on and on that being said it's not all doom and gloom
being said it's not all doom and gloom the the thing with the economy as it
the the thing with the economy as it currently stands at least in much of the
currently stands at least in much of the western world is that the act of profit
western world is that the act of profit making can really be used to weaponize
making can really be used to weaponize any interests the good and the bad in
any interests the good and the bad in this instance after the general
this instance after the general realization of what was going on people
realization of what was going on people consciously started choosing products
consciously started choosing products that emphasize
that emphasize privacy now whether those privacy
privacy now whether those privacy privileges are actually able to protect
privileges are actually able to protect us is another question altogether
us is another question altogether privacy has successfully been converted
privacy has successfully been converted from a human right to a desirable
from a human right to a desirable feature as apple is one of the first
feature as apple is one of the first companies to take that mantle in the
companies to take that mantle in the tech industry releasing a slew of
tech industry releasing a slew of privacy features that almost get as much
privacy features that almost get as much stage time as a new processor or camera
stage time as a new processor or camera it's also worth noting that the
it's also worth noting that the situations in which these abusive powers
situations in which these abusive powers are granted in the first place they
are granted in the first place they generally take place after a terrorist
generally take place after a terrorist attack at a time when people are more
attack at a time when people are more likely to be outraged and emotional
likely to be outraged and emotional that's when there is little to no
that's when there is little to no opposition to such requests for power
opposition to such requests for power the enro on our civil liberties
the enro on our civil liberties generally don't take place overnight
generally don't take place overnight they take place in slow
they take place in slow almost indistinguishable
almost indistinguishable strides that is what 1984 is really
strides that is what 1984 is really talking about to give the reader the
talking about to give the reader the ability to extrap into the future when
ability to extrap into the future when seemingly innocent requests for
seemingly innocent requests for information slowly turn into widespread
information slowly turn into widespread surveillance these surveillance programs
surveillance these surveillance programs almost never have oversight or
almost never have oversight or chaperoning unless of course a
chaperoning unless of course a whistleblower decided to leak it all
whistleblower decided to leak it all take Facebook's algorithms for example
take Facebook's algorithms for example innocent requests for data to make the
innocent requests for data to make the platform more profitable in exchange for
platform more profitable in exchange for the option to keep face Facebook free
the option to keep face Facebook free for everyone a lot of the Privileges
for everyone a lot of the Privileges that we have today surrounding our
that we have today surrounding our choice to delete all of our data and to
choice to delete all of our data and to control how it's shared is the result
control how it's shared is the result but sometimes it seems to go a bit far
but sometimes it seems to go a bit far how often do you have a private
how often do you have a private conversation about a topic only to end
conversation about a topic only to end up being recommended Services about that
up being recommended Services about that topic later on and I'm not talking about
topic later on and I'm not talking about your Google searches or your public
your Google searches or your public posts these are private messages of
posts these are private messages of course the irony is in the fact that
course the irony is in the fact that even Facebook's own CEO probably doesn't
even Facebook's own CEO probably doesn't feel very safe about the widespread
feel very safe about the widespread surveillance in our world this is a
surveillance in our world this is a picture of Mark Zuckerberg taken a few
picture of Mark Zuckerberg taken a few years ago which shows him at a desk with
years ago which shows him at a desk with what appears to be his own laptop Mark
what appears to be his own laptop Mark has both the webcam and the mic of his
has both the webcam and the mic of his laptop taped up it's something that has
laptop taped up it's something that has become common practice across users of
become common practice across users of Technology most notable after the
Technology most notable after the release of the Snowden files but if Mark
release of the Snowden files but if Mark Zuckerberg doesn't feel safe in his own
Zuckerberg doesn't feel safe in his own office a person who likely has executive
office a person who likely has executive access to some of the deepest darkest
access to some of the deepest darkest secrets of our world's technology what
secrets of our world's technology what does that say about all of us now you
does that say about all of us now you might say well nobody's forced to use
might say well nobody's forced to use any of these
any of these Services well no not technically but
Services well no not technically but realistically does anyone really have a
realistically does anyone really have a choice the everyday Joe has to join
choice the everyday Joe has to join Facebook because his colleagues are all
Facebook because his colleagues are all on it he has to join Instagram to
on it he has to join Instagram to maintain a functioning social life even
maintain a functioning social life even the people that claim not to use social
the people that claim not to use social media use it for their businesses the
media use it for their businesses the idea is the same and with each addition
idea is the same and with each addition user the shared utility of these
user the shared utility of these platforms Rises and with that rises the
platforms Rises and with that rises the inclination to join and reveal more and
inclination to join and reveal more and more about our private
lives there's also an element of thought or lack thereof in all these platforms
or lack thereof in all these platforms and that was another Hallmark of
and that was another Hallmark of 1984 ridding the masses of almost any
1984 ridding the masses of almost any ability or even desire for critical
ability or even desire for critical thought the things that dominate on
thought the things that dominate on social media are almost exclusively
social media are almost exclusively devoid of any crucial thought all
devoid of any crucial thought all platforms are pushing for the shortest
platforms are pushing for the shortest most clickbaity things they can find to
most clickbaity things they can find to give people that addictive surge of
give people that addictive surge of dopamine and then keep them on a short
dopamine and then keep them on a short leash Instagram is also routinely under
leash Instagram is also routinely under scrutiny for its algorithms a research
scrutiny for its algorithms a research study about his algorithms was stopped W
study about his algorithms was stopped W in its tracks with a threat of legal
in its tracks with a threat of legal action to which the smaller research
action to which the smaller research institution had to ablage it's no wonder
institution had to ablage it's no wonder that the comparison with 1984 really
that the comparison with 1984 really falls apart in today's time today
falls apart in today's time today everyone has a television not because
everyone has a television not because they were forced to have it but because
they were forced to have it but because they go out and buy it themselves and
they go out and buy it themselves and what people want is not to turn it off
what people want is not to turn it off but they keep it on as long as
but they keep it on as long as possible of course we shouldn't get too
possible of course we shouldn't get too ahead of ourselves the fact of the
ahead of ourselves the fact of the matter is you and I can have that
matter is you and I can have that discussion we can at least debate
discussion we can at least debate whether it's right or wrong whether
whether it's right or wrong whether anything is done about it in the end is
anything is done about it in the end is another topic altogether but at least
another topic altogether but at least the conversation can take place that in
the conversation can take place that in itself is is a hopeful sign that our
itself is is a hopeful sign that our world is not quite there yet in truth
world is not quite there yet in truth despite a resemblance that is hard to
despite a resemblance that is hard to overlook or well is not speaking of our
overlook or well is not speaking of our time or any time in specific he is
time or any time in specific he is talking about the innate desire of those
talking about the innate desire of those in power to remain in power and almost
in power to remain in power and almost equally an innate desire to rebel
equally an innate desire to rebel against that it's a tug of war which
against that it's a tug of war which will remain Timeless just like his book
will remain Timeless just like his book as long as we know about it and are able
as long as we know about it and are able to talk about it we have a Fighting
to talk about it we have a Fighting Chance so go ahead go ahead and think
Chance so go ahead go ahead and think that's not a thought
that's not a thought crime yet
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